Super Game Empire

Chapter 770 EA, Sony and Microsoft's stock price plummeted

It was a morning in North America in China. Steve, the current president of ea company, received a bad call before he could go to work, which made him not have the heart to eat breakfast made by his wife and drove away from home in a heavy mood.

He was in charge of EA a month ago. This ill-fated company has been replaced by many presidents. The company's performance has not improved. He was selected by investors because of his rich experience in personnel management and cost reduction.

He was appointed as the sixth president of EA in the face of danger. As a result, he took office not long after he took office. He had just straightened out the structural relationship within the company and had to face the problem that Long Teng had created, and his thoughts flew around.

"Damn..." Steve braked suddenly and almost hit the bicycle that rushed out of the roadside. He was indeed a little distracted, but this was not the reason why pedestrians crossed the road.

He honked the horn hard, frightening the newspaper boy who was riding a bicycle that was not concerned, was shocked. The newspaper boy turned around on the bicycle and gave him a middle finger. He replied without hesitation.

When he arrived at the company, he saw a few assistants who rushed over and picked up the coffee sent by the beautiful female secretary. He was not feeling well yet.

"It's so nice to say, it's all open and anyone can apply, but in fact there must be quite a lot of conditions and restrictions. They have done this kind of thing in the past! It's so damn! It's definitely impossible for us to pass it!"

"Maybe we should try it? If they want to reject us, they must have standards to refer to. EA games must have one, two, three, and four that do not meet the requirements. If they can't say it, then they are unfair discrimination. We are not justified.

Are you worried that you can't catch their handle?"

"No need to try! If you pass, it will definitely be a sales model of types. The game pricing may not be under our control. So should we continue to look at their ugly faces and act in their faces?"

"If we don't try it, then wouldn't we just watch all our competitors join this game platform, fight alone and challenge our peers all over the world?"

The think tanks quarreled endlessly, and Steve held a pen and pressed it mechanically. He suddenly thought of an important thing. If he joined the Longteng game battle platform, they would sell cdkey according to Longteng's regulations and download the game client for free.

Will this model reduce their investment in physical sales?

The cost of online sales is much lower than that of physical sales, and the benefits are obvious, which is the cost control he is best at.

But the question is, which one is better in terms of sales and profits on the Internet and entities? Can online sales really replace physical stores?

This problem takes a period of time to test and must be tested once in person, which forces EA to join the Longteng game battle platform, and then question 2 comes.

cdkey sales model means that physical CD game content must be downloaded for free on the Internet. Genuine registered users must submit verification before online battles. Or they need to enter cdkey directly on the login street, so whether the game content needs to be changed significantly.

, Does ea's existing games need to be re-edited?

Steve raised his hand to stop the quarrel and asked, "If we had gone to this game battle platform, how would the game "Command and Conquer" change?"

"The Chinese will not allow "Command and Conquer" to enter China. Their national security department has issued a blacklist notice to us..."

"…I mean if, okay. If you feel awkward, then let's talk about Thor's Hammer."

"No need to change much. I have seen their anti-pirated program. When you enter the game for the first time, you need to enter cdkey. But this cdkey is bound to the user ID, which means that a longchat account can be on any machine

Play any game he has purchased.”

"What if you want to play the stand-alone game of "Thor Hammer"? If players don't run the Longteng game battle platform, do they just need to run our exe program without networking or doing any verification?"

"Yes, in the non-networked state, we cannot make genuine verification. After all, there are too many cracking software on the market. Any verification program registration machine on any local machine will read access to the memory.

A simple memory pause program is needed, and the cracking software can easily find the corresponding registration code in the memory, thereby cracking our registration machine."

"I understand that only the network can put the registration process on the server and verify it on the server to replace the verification algorithm in the local memory. As long as the server is not compromised, the verification will be invalid. This is the only purpose of binding the account of cdkey.

"Yes, they also provide humanized operations. If they change to log in to the account with a commonly used machine, they will also send emails with verification code to the secure email bound to the account, which can play a double protection role, but

All this is based on the Internet.”

Steve understood that if they want to join the Longteng game battle platform, there are still many restrictions on them. First, although they realized the verification code by themselves, the issue of verification code is still left to Longteng to do.

Long Teng knew how many games he had sold were sold, and ea could only pay according to the cap, and none of them was missing.

Secondly, players are all controlled by Longteng, and have nothing to do with ea. Players' preferences, economic strength, user feedback, contact information, and many precious information were intercepted by Longteng. ea is a mechanical worker who produces games.

, it is quite dangerous to sell on the platform and don’t know who it sells to.

Finally, once ea intends to leave the Longteng game battle platform in the future, the genuine registration codes issued before will become waste paper. Will other game platforms recognize these contents that have been released? No one knows.

There are many more, and Steve dared not think too deeply, and the biggest controversy in his think tank team is here.

Longteng now throws a dog leash. Ea is at a loss with the rope. Put it on yourself. Once you put it on, you will never be able to break free. Don't, Longteng has many people and power, and he is on the side of his power.

If you are weak, isn't this asking for death?

Frustrated and unwilling to accept it, the high-level ea struggles again. This is a battle between the surrender factions and the protest factions. The collision of the two ideologies is a showdown between two attitudes.

It's hard to get results, it's quite difficult!

...

Bill Gates was in a bad mood, very bad, and especially bad. The Longteng storm became more and more intense, and it spread throughout the European and American gaming circles in just a few hours.

His subordinates have summarized multiple news. Ea is holding a fierce quarrel meeting. Ubisoft, France, was panicked and called the executives to a meeting in the middle of the night. Japan's Sony Corporation changed suddenly. It is estimated that the estimated price will plummet during the day the next day.

Even Microsoft is likely to be unable to escape. The Nasdaq will open in less than an hour. It is estimated that Microsoft's valuation will be very ugly after the opening!

This is the last month before Christmas, and it seems that this year is rare. The news that x-wave x will be released on Christmas is likely to become a laughing stock in the gaming industry. Of course, some may praise Microsoft's courage.

But that courage looks like... Don Gilleshode, a joke that blocks the windmill by overestimating one's own ability!

Bill Gates waited for two senior executives from the game department, senior vice president Robbie Bach and marketing department operations officer Kevin Williams, plus a few senior assistants and lawyers, and everyone sat down in the small conference room.

Without Robbie Bach's report, Bill Gates interrupted him and asked, "Is there any problem with x-wave x going public on Christmas as planned?"

Robbie shook her head: "No problem, we have prepared 10,000 x-wave x hosts, and we can accept online booking and orders to produce more hosts at any time. At the same time, 20 games have been prepared, Kevin will give the market within three days.

The survey results are determined to determine the final selling price. In addition, our official website has also passed the acceptance and can be launched at any time."

Kevin added: "Yes, we hope to use Age of Empires: The Roman Revival as the main product and promote it in conjunction with the Millennium. This is a report submitted by our marketing department!"

Kevin handed over a plan, but Bill Gates did not pick it up.

He roughly knew the content, it was nothing more than the rumor of the global IT community in the millennium that the millennium would destroy the entire computer world, data overflow, server crash, network service abnormality, this is a revival era and something,

He thinks it's okay to coax ordinary players in layman's hands, but to them computer experts, it's simply nonsense.

But Microsoft has no good publicity methods. The game industry is really a special industry that requires imagination. General promotions and publicity are really ineffective for gamers because Longteng did it so well!

"Then I'll ask again, are you sure that there will be enough game production companies in X-wave x to provide games in the future? Do you have a way to fight against the Longteng game battle platform? As far as I know, several of our so-called firm allies are

Fiercely arguing, are you still so confident to keep them?"

Bill Gates' question calmed the venue. They could not answer for their allies. They could only ask themselves whether Microsoft continued to carry the banner of fighting against Longteng and launched the Microsoft game battle platform with the trend?

Bill Gates was upset. When did Microsoft leave his fate to others to control? Why did Microsoft, which has been smooth sailing in the software industry, suffer setbacks one after another in the gaming industry?

He didn't believe it anymore. Could it be that the global gaming industry will be monopolized by this Chinese Yang Yun?

"Sir... Nasdaq is open!" The secretary reminded quietly, interrupting the quiet conference room.

Bill Gates clenched his fists: "Click it out and take a look!" (To be continued, please search for astronomy, novels are better, updated and faster!

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