Super Game Empire

Zhao Yongping nodded and smiled: "Yes! My daughter was born in 1992. The son of the Guoqiang family is 4 years old this year, right?"

Zhang Guoqiang corrected: "He will be 5 years old next month. He is a naughty guy. He dances around all day and night. He pesters me to buy him a game console every day. Even though I am a game console manufacturer, I will not buy him a game console.

, so stingy!”

This sentence made everyone laugh non-stop. Sometimes children's ideas are very simple and innocent, and what they say makes adults dumbfounded.

Yang Yun said: "As our children grow up, we will also face a very serious educational problem in the future. Do you think children's childhood should be based on learning or playing?"

"Of course I have played!" they both said in unison. I am an executive of a game production company. How could I still let my children crawl in the sea of ​​books in Wenshan every day, grow into a pair of glasses, and become a little nerd?

The biggest hope for social elites like them is that their children can spend their childhood happily, master the ability of independent learning, have balanced development in multiple aspects, and have good conduct, not how good their grades are.

"Education is a very complicated matter, and everyone has different opinions. From the perspective of those of us, our children will not worry about survival, work, social status, household registration, etc. in the future, which ordinary people may have to worry about for a lifetime.

When talking about the problem, we should consider a deeper level of education, that is, how to cultivate children's creativity. I think this is the most important educational issue, right?"

"Yes! Creativity, moral character, learning ability, many aspects need to be paid attention to, but creativity must be ranked first. This is human instinct, and the others can be cultivated."

"That's good. Because of their self-discipline and attention span, children don't know what their real interests are. We don't know which aspect they are most creative in, so we need to provide them with enough environments.

Go try it, do you agree with this?"

"agree!"

"That's right, karting is also an environment. It is the simplest entry-level sport in motor sports. Famous F1 racers such as Schumacher and Hakkinen all drove karts since they were young. Why don't we provide it to our children?

Such an opportunity to experience?”

"But there is only one world champion..."

"There is only one Dragon Soaring. Aren't we also standing at the top of the world's gaming industry? You can all create miracles yourself. Why don't you believe that your children can do the same?"

These words were deafening and struck directly into the hearts of Zhang Guoqiang and Zhao Yongping, making them unable to speak for a long time.

They themselves are already standing at the top of the world. Looking around the world, Long Teng said that he is second in the game, and no one dares to say that he is first. According to the law of "the blue is better than the blue", after the children have a better education environment, they should

will achieve higher achievements than them.

Moreover, human creativity is unlimited. It is impossible for parents to know what kind of miracles their children can create. Why can't their children start from go-karts and reach the pinnacle of professional racing drivers step by step?

Zhao Yongping sighed: "I understand, thank you Mr. Yang for thinking of all this for the children. Learning according to your own interests is the best education. When this venue is completed, I will be the first to bring my daughter to experience it.

"

Yang Yun laughed: "It's not that there are no female racing drivers, it's just that they are a bit rare."

Zhao Yongping said sternly: "As long as she likes it, so what? Isn't it just to make ourselves and our children live a better life? We should not live to live, but to live well.

And live well."

“Brilliant!”

Everyone gave a thumbs up, and Zhang Guoqiang also breathed a sigh of relief: "I will buy that kid a game console later."

"Haha! You finally figured it out. You said that even if you make games, you don't support playing games. Aren't you a traitor?"

"The little kid has no control. Of course I can't let him play games! But I have thought about it. I will make an agreement with him. It is okay to play some children's games appropriately. I also plan to spend more time with him.

Doing crafts, dismantling machinery, flying model airplanes, and exploring the wild..."

"This is a good father! Guoqiang, I support what you do!"

"Guoqiang, you need to find out a set of experience first. Mr. Yang will definitely follow your old path in the future. You will then be Mr. Yang's master!"

"That's necessary. I will definitely pay Teacher Zhang's tuition when the time comes!"

After inspecting the venue, Yang Yun and Jevons visited local go-kart markets in Guangdong Province and Hong Kong and Taiwan. Finally, they flew directly from Taipei to Tokyo and stayed for another week. Yang Yun took the opportunity to secretly meet his little daughter.

After that, I flew to Europe, went to North America, flew around the earth, and returned to Beijing after half a month.

Zhang Guoqiang was already ready in the capital, and he would get all the kart data as soon as Yang Yun came back.

The Department of Physics of Tsinghua University has almost become Long Teng’s team of experts. As a result, three years ago, the School of Physics of Tsinghua University opened a major in basic computer physics, recruiting students to specialize in computer physics modeling research. A few years later, it became Tsinghua University’s Physics Department.

Majors with the highest admission scores in universities will soon be able to supply a large number of talents to the country's 3D modeling industry.

The core of "Kart Racing" is the racing model, which is divided into various categories such as the impact of the track environment, the physical modeling of the kart itself, and the setting and adjustment of motion states.

In Yang Yun's game planning book, both prop mode and racing mode exist. As a racing game, racing is an indispensable and important element. How to constantly practice your own operations so that you can achieve the fastest speed?

, the shortest path, the optimal route selection to win, this is the most attractive part of this game.

But not all players are racing experts. Many female players may not even be able to tell the difference between left and right when they get nervous, don’t know when to drift, don’t know when is the best time to use nitrous oxide, or even don’t remember the road, so they are full of

A happy props game was born.

Yang Yun brought back very detailed actual kart data from Europe, including weight, acceleration, wind resistance, deflection angle, friction, n2o injection model, and a complete set of data from the real competition field. He purchased it and handed it over to Zhang Guoqiang.

The data was sent to the Department of Physics of Tsinghua University, and the research team started to re-model the kart operation based on Longteng's previous production of "Dakar Rally" and the "Need for Speed" model reference obtained from ktt.

This is a tedious process that requires constant setting, testing, adjustment, and resetting. Sometimes if the direction is wrong, it needs to be modified. There may be defects in a low-level model, resulting in all efforts in high-level models being in vain.

Longteng can only wait patiently, while at the same time making game textures, kart model appearances, adding various game props, and soliciting interesting background songs from the whole society, striving to keep players here and make them fall in love with this game.

Technically speaking, there is nothing too complicated in this game. The basis of two racing masterpieces is here. It would be very easy for Longteng to make a cartoon-style "Kart Racing".

From the perspective of fun, Yang Yun has a set of ready-made successful cases, and coupled with the experienced Longteng designers, the final plan is only more interesting and cute than the version Yang Yun knows.

The question is, what is the profit model of this game?

Yang Yun provided everyone with a new idea. When discussing with the marketing department, he said: "Continuously launching new karts, selling character cards, selling props, selling experience cards and passes, you have all thought of these conventional methods, so do you have any

Have you considered adding ads to the game?"

Product placement first appeared in the television and film industry. Most of the revenue of television stations is provided by advertisers. In the era of economic prosperity, in order to increase revenue, it is very common to play advertisements for a long time, but this will

Arousing the disgust of the audience, after a game between the TV station and the audience, they chose another smart approach, product placement advertising.

In the era before Yang Yun was reborn, product placement was very common, as was the case in "Transformers 3". Chevrolet, Porsche, Ferrari and other luxury cars were embedded without any sense of violation. In "Mission: Impossible 4", Dell laptops

,Prada handbags,Armanisi

servers, Samsung mobile phones in "Avengers 2", and Chinese companies even entered into groups in "Transformers 4". Brands such as Yili Shuhua Nai, Zhou Hei Ya, and GAC Trumpchi Automobile all appeared in the show, and there were even "

shuhua fan lk" line!

As long as the game involves the real world and is closely related to people's daily life, it can actually be used for product placement. The story of ktt's "Need for Speed" takes place in the city. Excellent American marketers are very good at seizing opportunities to make "Need for Speed"

While the series is selling well, it is also tolerated by players and makes a lot of money without even realizing it.

Yang Yun handed over the information provided by "Need for Speed" to the marketing department and said: "This is the marketing plan for "Need for Speed" that I spent 1 million US dollars on. I hope that all of you will read it carefully and understand it thoroughly."

"But we are a cartoon game. Deserts, forests, caves, mines, and various maps are all in the wilderness."

"Won't you add a city map? Isn't it normal for kart racing to be held in the city? The Q version of the advertisement is cuter and the effect may be better. When you see the Q version of Coca-Cola soda props appearing in the convenience supermarket at your doorstep

, will you buy it?”

"That's okay... but there is a problem. Because the speed is too fast, many advertisements may pass by in a flash. If the effect is not good, advertisers may not buy it..."

"This is your business, car body advertising pattern spray painting, car rear advertising words, long-distance background images, airships in the sky, there are many suitable carriers, it depends on how you find them, is it possible that I can't do these things?

?" (To be continued...)