Super Legendary Superstar

Chapter 372 Commercial War!

James is now 22 years old, and he is full of youthful energy. If you have seen him in his 30s, he still looks quite young now.

Regarding the current trend of leaping forward caused by Sun Zhuo, James, as a spokesperson of Nike, will naturally not be indifferent. He will definitely respond with an advertisement, even if his James 4th generation basketball shoes have already been promoted.

However, he does not want to follow the trend and play the most popular Leap series. He has new ideas. This is not surprising. James has always been very smart, but he accused Sun Zhuo and Kobe of doing something wrong, which made the agents around him very confused. .

It’s obviously a very successful commercial, so what’s wrong? Where is wrong?

"The market only needs a leap series, just like the NBA only needs one Michael Jordan, and pop music only needs one Michael Jackson. Those who follow their trend will never succeed." James smiled confidently, looking like a World-class marketing guru.

Leon Ross nodded: "Playing the Leap series again, it seems that there is no creativity anymore, but you just said..."

"Yes, I said they made a mistake." James said firmly, "If you are drinking in a jazz bar and suddenly change to heavy metal music, even if Metallica's Kirk Hammett performs "Fade to Black" in front of you, you will Do you think this is appropriate?”

"You mean..." Leon Rose probably understood what James wanted to express.

James smiled and said: "Although I don't want to admit it, Sun really defined this season, "Where Amazing Happens", which basically represents the NBA. However, the music Sun used to make this promotional video is not like "remember the name". Passionate music, but pure music, it is piano music, very sad piano music, sad and quiet. This is the main tone he has set this season, but in the commercial, he made an exaggerated leap series, and he went off topic. "

Leon Rose smiled and suddenly felt that his ideas as an agent were not as good as those of James, an athlete. "So, we should shoot a more artistic commercial. Do you have any ideas?"

James shook his head: "Let professionals plan the copywriting. Wait a minute, I suddenly have an idea for the name of the commercial."

"Oh? What's your name?" Leon Ross asked excitedly as he just stood up.

"Come out of Nowhere." James said.

"Cool! Very cool!" Leon Rose kept praising.

Unexpectedly, James said: "I just came up with it because I was afraid that Sun Yat-sen would use this title. I don't like it very much myself."

"Uh...that's it." Leon Rose didn't expect that James would think about the problem from Sun Zhuo's perspective, but it's not James's fault. Sun Zhuo has been targeting James, and it is natural for James to respond. In fact, The name "Come out of Nowhere" does sound more suitable for Sun Zhuo, who just came out of nowhere.

As for James, he was famous all over the United States when he was in high school.

A movie title suitable for Sun Zhuo was snatched away. In terms of advertising ideas, James also thought more comprehensively and more in line with the theme of this season. Sun Zhuo's current situation is precarious!

The Magic's next two opponents are the SuperSonics and the Portland Trail Blazers, who have super shooter Ray Allen. The team's morale is currently at a high level, and these two teams have not been able to hinder the Magic's winning streak. The number of wins has reached 15 games.

It was at this time that James also released his commercial. By releasing the commercial at this time, he was obviously here to challenge Sun Zhuo.

"You shouldn't be here."

"You shouldn't believe you can do it."

"You shouldn't pass the ball that often."

"..."

"You shouldn't be here at all, and yet, here you are."

Once the commercial was released, it was also well received. Although it did not trigger a series of discussions and imitations like Sun Zhuo did, this commercial feels more powerful. The commercial is very quiet and can perfectly match the "" written by Sun Zhuo. Listen to "Everyday" together. It is the promotional song of this year's NBA. It really fits the theme of this season.

When Sun Zhuo saw this commercial, he was also shocked. The shock came from two aspects. On the one hand, it was unexpected that James could have such an idea, and on the other hand, it came from the film itself.

"This commercial is exactly the same as that of James in his previous life. That commercial should have been from 2016. How could it appear so far in advance?" Sun Zhuo was a little frightened. He even wondered if there were other reborns besides him.

The name of the advertisement is the same, and the theme and meaning of the content are similar, but some words are different. Sun Zhuo really wants to know how James made this movie. As a reborn person, seeing things in the future appear so far in advance, he feels... If you really can't calm down, the only one who can make things in the future appear in advance is him.

Sun Zhuo dialed James' phone number.

"Sun, I didn't expect you to call. Congratulations on your 15-game winning streak. We will meet soon. Do you want the winning streak to last until the day we play?" LeBron James is now talking to Sun Zhuo, already There can no longer be as little pressure as in the past two years. After all, Sun Zhuo's honor now completely suppresses James.

Sun Zhuo got straight to the point: "I watched your latest commercial film "Come out of Nowhere". It was very good. I would like to know who planned the copywriting of this commercial film?"

"I came up with the name, and the slogan was theirs. It was also my idea to shoot such a commercial. You have already set the tone for this season, but you have forgotten it. Now I have stolen the limelight. You can't blame me, haha ." It's rare for James to be in a good mood when facing Sun Zhuo. Now everyone says that as soon as James' commercial came out, his character immediately improved, surpassing Sun Zhuo's Leap series.

In fact, Sun Zhuo also wanted to shoot a commercial in the form of "Come out of Nowhere" at that time, but he just happened to defeat Arenas at that time and became the pretentious king of the league. At that time, it was more suitable to shoot the Leap Sports Car. Sun Zhuo planned to make another high-quality commercial film after this, but he never expected that James would beat him to it.

"Why did you think of using this name?" Sun Zhuo asked.

After hearing this, James laughed and said: "Haha, from your tone, it seems that you have thought of this name too, haha, sure enough... No, I'm sorry, I didn't know you would use this name. You can use this name, we all It’s owned by Nike, I wouldn’t mind.”

James missed something, and Sun Zhuo heard it clearly and thought to himself: "Oh, so James thought I would use this name. He did it to get the first advantage."

"Thank you. I have already thought of another name. I will shoot the second commercial soon. This is also a kind of competition for the two of us, right?" Sun Zhuo felt relaxed knowing how the title of the film came about. A lot.

James didn't want to admit that he was competing with Sun Zhuo, and replied: "It's just a commercial. There will be competition during our game in a few days."

"Well, I can't wait to meet you."

"Me too."

After hanging up the phone, Sun Zhuo planned to start shooting the second Nike commercial immediately. The previous Feiyue sports car was recorded with a mobile phone in order to create a more real and life-like atmosphere. Sun Zhuo and his teammates were playing in the yard, It was filmed by a companion who was present and then posted online.

This time, it will be a formal advertising shoot. Sun Zhuo plans to be like James and do it with a higher standard, but as James once said, imitators often fail to succeed. James has already done this first. Sun Zhuo If Zhuo follows suit, can it still cause a sensation?

Sun Zhuo has this confidence because James's status and influence are not as good as Sun Zhuo's.

James' "Come out of Nowhere" commercial is indeed very good, but James himself has too few honors to support those high-quality advertising slogans. Since entering the league, James has not won a championship or a regular season MVP. He is not the league's scoring leader or assists leader, and his personal strength and team strength are suppressed by others.

Unlike his previous life in 2016, James was full of honors, and any pretentious advertising slogan he said was very effective.

Therefore, it doesn't matter even if James gets ahead of him.

Besides, Sun Zhuo's next advertising slogan is much better than "Come out of Nowhere".

That's right, Sun Zhuo is planning to use Jordan 23's classic advertisement in advance: "MAYBE"!

Orlando, a recording studio.

"Maybe it's my fault."

"Maybe I tricked you into thinking basketball is an easy sport."

"Maybe I'll just let you see the glory when I double turn and dunk."

"You have never understood how much I sweat in the gym."

"Maybe I've led you to think that every shot I take is a fatal blow to my opponent."

"Not understanding that every point requires hard work, and every victory is not easy to come by."

"Maybe it's my fault for making you think basketball is a game for geniuses."

"Maybe I ruined basketball."

"Or, maybe, you're just looking for excuses for your lack of effort."

Sun Zhuo had the idea to record the video himself first, and then take the video.

Perhaps because he likes Jordan so much, Sun Zhuo feels that the "MAYBE" advertisement is the coolest and most powerful basketball shoe advertisement he has ever seen.

A great basketball player who is admired by the world with all his honors, but he says everything is his fault. He makes people think basketball has become easy, but this is not the case. He keeps saying it is his fault. In the end, there was a sudden turn, or your failure had nothing to do with him. It was just that you were making excuses for yourself. If you couldn't do it, you would only complain that God didn't give you Jordan's body, but Allen Iver Sen Mingming also succeeded.

Jordan can be said to be the most influential basketball player in the world. After his success, countless people wanted to be Jordan.

The same is true for Sun Zhuo today. After Sun Zhuo succeeded, he also influenced many, many people, especially Asians. They will feel that they are also yellow people and did not grow up in the United States. If Sun Zhuo can succeed, they Why can't it succeed?

But three years have passed, and the only Asian who can be so successful in the NBA is Sun Zhuo. Yao Ming is good, but he is not on the same level as Sun Zhuo.

Why can't other Asians achieve such great success except Sun Zhuo?

Sun Zhuo used this commercial to tell them the answer, it's because you don't work hard enough!

Well, the actual reason is: Who told you not to have a system!

After fifteen consecutive victories, the Magic encountered great trouble in their sixteenth game against the Clippers away from home. The Magic were very out of shape and fell behind by 19 points at one point. If Sun Zhuo hadn't wanted to end the winning streak, he had worked hard to widen the point difference. He came back and finally encouraged the whole team to hold on, and the winning streak was broken by the Clippers. In the end, the Magic narrowly defeated the Clippers by one point and won 16 consecutive games.

But this time it was a consecutive road trip in the Western Conference, and it was back-to-back. After playing the Clippers, the next day, the Magic went to Sacramento to play the Kings again, and happened to encounter various sharpshooters from Mike Bibby and Kevin Martin. This young team really couldn't hold on, and Sun Zhuo didn't force it. Here, they lost their first game of the season, and their winning streak was fixed at sixteen games, but this did not affect their record at all. First in the East.

The longest winning streak in the NBA is 33 games. With Sun Zhuo's current personal strength and team strength, it is impossible to break it. In the future, when Sun Zhuo reaches full level in all abilities and has some good lineups , maybe there is a chance to challenge.

The first place is out of reach, but the current second place with the longest winning streak in the NBA has a chance to be surpassed. Now the Rockets' 22-game winning streak, the Warriors' 24-game winning streak, and the Heat's 27-game winning streak have not happened yet. The Magic only have a chance to surpass it. They needed 21 wins to become second in history, but unfortunately they ultimately fell to consecutive road trips to the Western Conference.

Soon, Sun Zhuo's second advertisement was also launched online, with Zhuyu from James Advertising in front. Everyone was worried whether Sun Zhuo's advertisement could still be as sensational as before. Facts have proved that influence is a terrible thing. Sun Zhuo It has a stronger influence than James, and its advertising quality is higher than James's. Once the advertisement was aired, it immediately received rave reviews. "Maybe it's my fault" even became an Internet buzzword!

No one expected that after the start of the regular season, major players would actually compete in commercials, and they all belonged to Nike. This made Tracy McGrady and others under Adidas feel challenged, and they began planning and shooting new commercials. , for Nike and Adidas, this battle cannot be lost.

While the star commercial war is getting more intense, Sun Zhuo and LeBron James' first match of the season has also begun.

Magic home court.

The Cavaliers have arrived at the scene. Sun Zhuo does not dare to underestimate this team, because they were the Eastern Conference champions in their previous life. The 22-year-old James led the team to the finals, and there are no star teammates around him. If this is put aside I don’t know what the junior players like Big Eyebrow and Giannis Antetokounmpo will be praised for.

But it is a pity that if James wants to accomplish such a feat again in this life, he will have to ask Sun Zhuotong if he agrees.

"Welcome to Orlando." Before the game, Sun Zhuo took the initiative to shake James' hand.

Thanks to ChrisTse0 for the 3000 reward! Thanks to Panda Hero for the 2000 reward!

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