Super Lord of the Rings

On the same day, in the Eastern Focus game, the Cavaliers defeated the Celtics 104 to 100 at home. @@,

LeBron James and Paul Pierce battle it out.

James had 37 points, 6 rebounds and 8 assists, and Pierce had 41 points, 9 rebounds and 4 assists.

The performance of role players has become the key to determining the outcome. Ricky Davis played for the Celtics for the first time, played 32 minutes, made 1 of 5 shots, 1 of 3 free throws, and scored 3 points and 5 rebounds.

Eric Williams, who played for the Cavaliers for the first time, also played 30 minutes and scored 12 points and 5 rebounds.

Davis disappointed the Celtics fans, what about the Cavaliers boss?

Some players have poor statistics and can help the team win, such as Bowen of the Spurs. There are also people whose data is more beautiful, the team can't win, Davis is a typical example.

The Cavaliers won two consecutive victories, and James in a good mood called Wang Jun to congratulate each other.

In Memphis, everyone on the Nets had dinner together, and the team was united like never before.

After exchanging pleasantries, Wang Jun became the focus of the wine table.

This Chinese kid who just joined the team only played eleven games, won all games, averaged 17.7 points per game and became the team's top scorer. The veterans felt incredible, and the newcomers were envious.

The happiest thing is Lawrence Frank, who promoted Wang Juncheng to start, and the team's 11 consecutive victories are all credited to him.

Kidd is also very relieved, after all, he is his half apprentice. Regarding Wang Jun's many shots, Kidd is also encouraging. He likes passing the ball more than attacking himself.

He drank a glass of juice with Wang Jun and said with a smile: "You are very focused in every game. This is a good habit. If you keep it up, you will become a star."

"Thank you." Wang Jun loves to hear such kind words.

on the wine table. The only one who didn't talk much to Wang Jun was Jefferson.

He is now averaging 14.8 points per game, the team's third-leading scorer. But the number of shots and the data have all dropped from last season.

After the dinner, the players were free to move around, and there was no training today.

Wang Jun was watching TV in the hotel room when Ryan Hughes called.

"king,

There is good news, your net worth has skyrocketed. "

"Has a company approached me to endorse in an advertisement?" Wang Jun jumped up from the sofa and asked loudly.

"Not just one family."

Wang Jun's story is like an ugly duckling turning into a swan.

A second-round rookie, he stopped training after the suspension. Not even a chance to sit on the bench.

Suddenly he broke out in a month, and won 11 consecutive victories with the Nets, and the statistics are still very beautiful. He has now become the most shining Chinese face in nba after the No. 1 pick Yao Ming.

It just so happens that the team market is in New York, and the exposure rate is extremely high. Wang Jun is extremely popular with the Chinese, and the ratings of the Nets have increased compared to last season.

In addition, Wang Jun's No. 0 jersey has also sold very well in the past week, and many stores have to replenish every day. But still out of stock.

The career is stable, and the beautiful women are by my side... Now Wang Jun has been worrying about it all the time, and the only thing he lacks is money!

He is still very poor, and his sister needs money for medical treatment. Studying abroad costs money.

Theron gave him a sports car. He hasn't given Theron any gifts yet and needs money.

Abby is living with him. He didn't buy any presents for Abby other than treats to dinner. need money.

Guided by Kidd in the Nets, Martin, Rodney and others also covered him. He has never treated guests to a big meal, which also requires money.

Only relying on the annual salary of the team's signing, he would have to wait two years to make a fortune. Now it is different, he is the leading scorer of the Nets, the team has won 11 consecutive victories, and as the only outside player in China, he has the capital to attract advertisers.

Hughes sighed and said: "I think you should thank Theron, because you have been in the news many times in a Ford Mustang, and Ford has hired you to be the spokesperson for the Mustang."

"How much?" Wang Jun only cares about money, and it is easy to discuss anything for money endorsement.

"You are not an All-Star yet, so I suggest signing a short-term contract first, the endorsement fee will not be too high, $1.4 million for two years, I haven't agreed yet."

Not too high? ! It's past my two-year contract with the Nets, okay?

Wang Jun was so excited that he almost exploded the phone. "what do I need to do?"

"Shooting commercials, driving a Ford, and occasionally attending one or two new car launch events."

The United States is indeed a country of money. Once you become a celebrity, it is too easy to make money.

Wang Junle is crazy. "So simple?"

"It's as simple as that, because your image matches the car, and fans know you drive a Mustang."

Hughes explained to Wang Jun that the U.S. auto market has long since passed the era when a certain or a few auto companies dominated. The fierce competition has made cars more and more willing to advertise, and more and more able to advertise. , Celebrity endorsements have gradually become one of the most effective ways for car companies to publicize.

However, finding celebrity endorsements is definitely not as simple as treating guests to dinner. These public figures have different images in people's impressions. Once they accidentally find the wrong person, not only the advertising effect will not be achieved, but the brand image will even be damaged.

For example, it would be inappropriate for Divac to endorse the Mustang, because it would give people the feeling that the car will not start and roll over at any time...

Wang Jun's preseason pk Mason is wild enough; he likes confrontation when playing, and he is wild enough; his specialty is running endlessly on the court, more like a wild horse.

Wang Jun asked again: "Does any company in China want me to be a spokesperson?"

"Of course, but the price is not high. I have received a lot of emails, phone calls, and people from the company. Recently, I am busier than you. Now you need to make a decision. Ford is not giving you a contract. biggest."

"There are bigger companies, why didn't you say so earlier?" Wang Jun slapped his thigh and shouted.

"I want to give you a surprise." Hughes said with a smile: "Nike and Adidas both want to sign you, which one are you considering?"

"Is there any need to think about it? Choose whoever gives you the most money." Wang Jun replied immediately.

"Don't you have a favorite brand? Which brand of shoes did you wear in college?" Hughes asked.

"I used to wear shoes based on the price, whichever is cheap, and whichever is more cost-effective."

"..."

Hughes said that the price offered by Nike is relatively high, but the four-year term is a bit long. He is now negotiating with the other party to try to shorten the term, only signing for two years, and the endorsement fee is 2 million per year.

This contract is certainly incomparable with James and Kobe, but it is not low as a rookie. On the one hand, the sales of outside players' shoes are good, and on the other hand, they benefit from the conflict between Yao Ming and Nike.

This summer, Yao Ming once angrily criticized LeBron after signing LeBron for 90 million.

As early as 1998, Lu Hairui, the president of the China region, discovered Yao Ming and successfully got Yao Ming to wear shoes. After that, in 2000, he signed a four-year contract with Yao Ming worth 200,000 US dollars. In the cba at that time, this endorsement contract was definitely a sky-high price, even much higher than the contract given to Yao Ming by the Shanghai team.

However, after Yao Ming entered the nba as the No. 1 pick and signed a large number of top endorsement contracts, this contract suddenly seemed too shabby.

What's even more amazing is that Nike's offer for Yao Ming's contract extension in the summer was only 1.6 million for 4 years.

Of course, Yao Ming's economic team did not agree, and proposed an annual price of about 5 million, but Nike refused.

Then, Reebok came to poach Yao Ming and gave 40 million in 6 years and business share, and also gave Yao Ming's friend Liu Wei a subsidiary contract; Nike realized the crisis and gave 40 million in 6 years, but Liu Wei didn't care.

The two sides began to compete, and because of the previous negligence of the company, they were successfully eliminated. In October, Yao Ming and Reebok signed a large contract worth about 60 million US dollars.

After the incident was leaked, Nike, which lost Yao Ming, was worried about offending Chinese fans and losing its market share in China. How could it dare to neglect Wang Jun again?

Seeing that Wang Jun played well, Nike immediately threw out a premium contract. As long as Wang Jun becomes an All-Star in the future, the next contract will definitely increase.

Hughes said no more. "Understood, wait for my good news, play hard, and strive to continue the winning streak." (To be continued...) u

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