Super Pirate Ship
Text Chapter 68 Opening
After Su Yimo finished the exam, she called Jiang Tian and said that she was going to Tianjin City (Tian/Jin) to see her aunt. The two of them basically talked on the phone every day, which was sweet. ¢£
Here, the renovation of the LaCrosse Club was coming to an end, and Lin Feng called Jiang Tian to come over and take a look.
When Jiang Tian drove there, he met Han Lin at the door. It seemed that Lin Feng had also called him. The two of them walked towards it. When they saw the finely decorated door, it looked like the words "Lacrosse Club", and they didn't know. Lin Feng asked a calligrapher to write it. The font is called Yun Dong.
"Good calligraphy!" Jiang Tian praised.
Han Lin laughed and said: "This is the calligraphy that a madman asked Mr. Wang to inscribe. It took him three days to get it!"
The two of them walked in. The construction workers inside had almost dispersed, and all the scaffolding had been removed. The venue suddenly became much emptier. It only seemed messy before, but now it looks high-end and classy.
Several people were sitting in the lounge, and Zuo Daoming was explaining the progress of the project to the drawings. Most of them were completely completed, but some details still needed to be followed up.
After Zuo Daoming finished speaking, Jiang Tiandao said: "So, the museum can be opened within 10 days?"
Zuo Daoming said: "Ten days is a bit rushed, but it's okay to catch up. The biggest problem now is the pre-job training of employees, followed by advertising before the opening."
Mentioning this, the other three people all looked at Jiang Tian. Lin Feng said: "Lao Jiang, aren't you responsible for this matter? How is the progress?"
Jiang Tiandao: "We have decided to cooperate with Auchan Advertising. When I came here, I already sent the planning plan to your email. Remember to take a look when you go back. If there is no problem, proceed according to the plan."
Zuo Daoming immediately took out his mobile phone, opened his mailbox, browsed through it for a while, and raised his head and said: "Mere media exposure is not enough. On the day of the opening of the museum, it is best to make the scene more sensational!"
Lin Feng said: "Don't worry about this. I have already negotiated with a model company. When the time comes, they will bring in all the models from the company to help us. The premise is that each person will receive a membership card. Hehe, we will print it out when the time comes. Advertising slogan: Sign up for membership so you can have more contact with these beautiful girls."
Jiang Tian and Han Lin looked at each other, this style was really uncreative.
Zuo Daoming nodded in agreement: "Although the publicity method is very popular, it is the most effective. I think some people will come to our club to apply for membership cards for this purpose."
"Come on, let's go visit some decorated rooms!"
After the visit, Jiang Tian asked Lin Feng weakly: "Madman, how much money do we have left?"
"It's over!" Lin Feng said.
Jiang Tian and Han Lin were stunned when they heard this: "10 million, not a cent left?"
Lin Feng said: "That's not true. I have a budget in advance. When the remaining projects are settled, I will have five or six hundred thousand left. It will be no problem to support it until the museum opens!"
"Then what?"
"What then?" Lin Feng asked.
"What should we do next? How can we pay wages if we have no money? How can we do publicity? What should we do with the daily consumption of the club? We always need working capital. How can the company continue to run without any money on the books!" Han Lin asked on behalf of Jiang Tian. Jiang Tian was there There were constant nods from the side.
Lin Feng said: "It's not that miserable. There are always people joining the club when the museum opens, so there will be funds!"
"You can't do that!" Jiang Tian and Han Lin couldn't help but shake their heads after hearing this, but neither noticed Lin Feng's flash of cunning.
Lin Feng said: "How about you invest some more money?"
The two of them suddenly realized that Lin Feng was waiting for two people here. After negotiation, Jiang Tian invested an additional 3 million and Han Lin added an additional 2 million. This is equivalent to three people investing 5 million each, and each of the three people holds 30% of the equity. Among them, the left TD's 5% is considered a rising tide, and the remaining 5% is used for employee incentives. If there are changes in the future, several people will negotiate.
Just like that, 3 million was missing from Jiangtian's bank card.
However, Lin Feng's huge investment in renovations did not fail to achieve results. The glamorous style does not belong to a first-class club.
World-class fitness equipment, spacious group training rooms, comprehensive fitness training courses (including: Les Mills courses, yoga, boxing, etc.), practical lockers, 25-meter indoor swimming pool, spacious tennis, badminton courts, etc., as well as professional A top-notch personal trainer.
These are not yet considered high-end clubs. Lin Feng asked Zuo Daoming how to improve the level of the club. Zuo Daoming said that the first point of a high-end club is that the projects provided must be the most complete and allow members to enjoy one-stop service.
Lin Feng slapped his forehead and immediately asked the interior designer to change the drawings, so it also provided sauna and steam bath facilities, archery, beauty, body care, massage and other services. You can enjoy free sports T-shirts, shorts, towels, bath towels and toiletries required for daily training. You can also enjoy free coffee, tea, hot chocolate, milk, ice water and other drinks, and enjoy free Internet cafes and wireless Internet access. .
If he hadn't discovered later that he didn't have enough funds, he would have renovated the parking lot outside the club, because he heard that many high-end foreign clubs have outdoor sports, such as horse racing and so on.
Jiang Tian regretted that he had left all the decoration matters to Lin Feng. Originally, he only planned to accompany Lin Feng to play, but he did not expect that Lin Feng got him into it in the end. From now on, he must keep an eye on him and manage it well.
Su Yimo still hasn't come back from Jin City, and he got a little carried away while playing in Jin City. But here, on December 8th, LaCrosse Club finally held a grand opening ceremony. Lin Feng, through connections, even invited the park/district management committee The leader of the club came to deliver a speech, which immediately raised the level of the club to a higher level.
Media advertisements for the LaCrosse Club can be seen on billboards at highway intersections and major traffic thoroughfares. There is a free trial for 3 days before the opening of the club. It also comes with a floor plan of the club, which is extremely large.
At the same time, all the major newspapers in Shenhai City had a section reporting on the opening of the LaCrosse Club, which was very generous. Of course, Lin Feng had a strong relationship with him, so the major newspapers gave him a good position.
At the entrance of the club, there is even a stand with long-legged models.
Zuo Daoming is right. With such a large investment, LaCrosse Club can only take the high-end route, otherwise it will be difficult to recover the capital. If you want to take the high-end route, it must become an instant hit on the day of opening, otherwise it will fail, and it will be very short-term. It is difficult to turn around, which is why huge sums of money will be spent on publicity on the opening day.
In order to support their appearance, Lin Feng and Han Lin both invited some friends from their own circles, including Qi Zhuqing, but this woman still treated Jiang Tian without any pretense. Of course, Jiang Tian didn't give her a good look either.
One person can apply for a junior VIP, and it can only be a junior VIP. If you want to upgrade to an intermediate VIP to enjoy more advanced services, you can only spend 10 times and then spend money to upgrade and open more enjoyment.
In Zuo Daoming's words, some venues and functions would rather be left abandoned than be open to ordinary VIPs at will. The scarcity and superiority of the club's senior VIPs must be highlighted.
Rich people don't care about small favors. What they care about is face.
In short, the services that high-level VIPs can enjoy are enviable. When you come to the club, you are like being served by an emperor, but it is not so easy to get. It represents status.
Because of the free trial, the club became extremely popular on the first day it opened. Many people were shocked by the luxury of the club and started to book VIP cards on the spot if conditions were acceptable.
Because Zuo Daoming made a rule, the library is open for 3 days, with a limit of 500 VIP cards, 400 ordinary membership cards and 100 junior VIP cards.
As for VIP cards for entry-level and above, they have not been implemented yet. Even if you have money, you cannot apply for them now. Moreover, the service staff also said that even if VIP cards for entry-level and above are implemented in the future, the number of VIPs issued will be limited. Once the number is full, only If you can wait for customers who have already recharged their cards to return their cards, you can wait in order.
This also leads to the fact that the price of LaCrosse Club membership cards is much higher than that of other clubs.
Some customers don't think it's important to do this. Instead, they think the club is very high-end, and it can easily lead to a comparison mentality. According to Zuo Daoming's speculation, maybe ten years from now the LaCrosse Club's VIP card will become a symbol of status for the upper class. uncertain.
According to the idea proposed by Zuo Daoming, the VIP system is not a tool to collect money, but a means of club brand building. Planning the VIP card of LaCrosse Club into a symbol of status and wealth is the way of the king.
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