Super Tycoon
Chapter 253: Sega's Surprise
Sega's new handheld ND is now on the market, but they chose the North American market instead of their home base, the island market.
Because they felt that Sega's MD was the best seller in North America, with a market share of 60% at one point, suppressing Nintendo's SFC, and having a large player base.
In fact, this ND is also changed according to MD. At the beginning, Sega designed a game console that can be played on the plane for the airlines of the island country.
They think that as long as the screen on the plane is transplanted to this handheld, it will be a 16-bit handheld game console. This configuration is much better than GB!
Moreover, Nintendo's GB sales have also declined now, and the market should be temporarily saturated. Everyone is no longer interested in handhelds with black and white screens, and they definitely want to play more fun handhelds with color screens.
So they designed this handheld to challenge Nintendo's status. On home consoles, Nintendo is already at a stage of lagging behind, so another blow to Nintendo on handheld consoles can pull Nintendo off the top of the throne.
In fact, after learning that Sega's handheld has a color screen, Nintendo and Zhang Yang have the same attitude. This is obviously a street product.
Why, it is still a question of battery life.
The power consumption of the color screen is too large, and this problem has not been solved until now. If a handheld console can't even be used for four hours, what kind of portable game console are you talking about?
The color screen handheld designed by NEC before has a battery life of up to four hours. When facing the Nintendo GB, it is still a complete failure, let alone this battery life is even worse.
Sega's ND battery life is actually only two hours. When they learned this data, Nintendo's R\u0026D personnel were dying of laughter.
Did Sega's R\u0026D personnel understand the characteristics of the handheld, and actually got an external power cord or battery block in order to improve battery life.
The price of the battery block is very expensive, and it is inconvenient to carry. The power cord can be connected to a car charger and a home charger, but it is also not easy to use.
The voltage in the United States is already low, only more than 100 volts. Some families bought this handheld and connected it to the power supply, only to find that the lights suddenly dimmed.
Sega also made an innovation, that is, this handheld has a TV data cable interface, which can be used as a home console.
In other words, if you buy this handheld, it is equivalent to having a 16-bit game console for home use. They think this design is very good and will definitely be popular.
But when Zhang Yang saw this function, he also felt that Sega's R\u0026D personnel were out of their minds. Now the mainstream is 32-bit home game consoles, who the hell still likes your 16-bit home game consoles!
If Sega had launched this handheld before the Saturn, Smart Star G, PS and other game consoles were introduced to the market, it might have achieved good sales, but now, the function of this handheld as a home console is too weak.
Sega also made a special design, that is, the game cartridge used by this handheld is the same as Sega's MD, which means that players can play on this handheld without buying a new game cartridge.
But 16-bit games have fallen behind, and now everyone plays 32-bit games with more refined characters and more beautiful graphics.
Besides, game console manufacturers originally make money by selling games, and consoles should make a small profit, or even not make a profit. Now that everyone can directly use the old cassettes, how can this handheld make money?
So Sega made a foolish decision. When Songxia's game consoles are introduced to the market, can't they be sold at a high price? We can do this too.
So they priced the handheld at $180, and that was enough of a profit. You can make money without games, changing the status quo of the game industry!
But Songxia's 3DO sales have already shown that this plan is a failure, and it is still the latest technology game console. Sega's technology is not the latest, so why do you think you can make money from hardware?
Can be connected to an external TV,
The external handle sounds good, but it’s just what it sounds like. The experience of playing is not very good. When it is connected to an external TV, the heat dissipation is not very good.
And the performance of this is similar to MD, but the price of MD is only 99 US dollars. I spent nearly double the price to buy a game console with no performance improvement. What is the picture?
If you can really play it as a handheld, you can only use it for two hours, what a joke! Nintendo's GB, the price is only 50 US dollars, Zhiduxing Z, the price at this time is only 49 US dollars.
However, Zhang Yang is very happy to see the appearance of this ND, so that Nintendo will focus on Sega, thus ignoring Zhiduoxing.
After a month or two, the Zhiduoxing Z2 will be launched, and it will once again have an impact on Nintendo's GB.
But this also reminded Zhang Yang that the color screen at this time is indeed what many players are looking forward to. The handheld with color screen is more attractive to players.
It's a pity that today's technology can't meet the shortcoming of power consumption, so Zhiduoxing can only equip the third-generation handheld with a color screen.
In this aspect, Zhiduoxing is not bad, and their electronic pets have color screens.
Sega ND's first-day sales statistics came out, 180,000 units, and Sega held a short celebration party. You are not optimistic about our products, but we have succeeded.
Looking at the sales data, this product may be able to sell more than 10 million units, at least 5 million units. Then why hesitate, inform the factory, work overtime, and stop some products that cannot be sold, such as MD.
Zhang Yang was also a little surprised by this data, which was much better than he expected. It seems that many people still like handhelds with color screens, or think that GB is not interesting, and want to change to a handheld to play.
But the next day's sales data came out, only 110,000 units. On the third day, 80,000 units fell to 30,000 units on the fourth day. After that, the sales volume of about 10,000 units a day lasted for a month.
According to the sales statistics of the first month, this ND, which everyone is not optimistic about, has sold 700,000 units!
Sega held a very grand celebration party, and then notified the factory to continue to increase production capacity and prepare to start sales in the island country market. At the same time, they also loosened their contact with Bandai. Before they wanted to merge and reverse their disadvantages. Now they are no longer disadvantages.
If the sales of the island country can also maintain this, it can definitely pose a threat to Nintendo's GB, and they succeeded.
At this time, Nintendo announced that they will launch a new handheld, which will definitely surprise players.
And Zhiduoxing Company also announced that their handheld Zhiduoxing Z2 will be launched soon, and it will bring a very fun game!
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