Super Tycoon
Chapter 376 Still not an opponent (2/7)
When the popularity of Uranus in the island country market had just declined, Nintendo's GBC was launched, and the publicity was also very strong.
The eyes of the players were once again attracted by Nintendo, after all, Nintendo's gb once brought them a very good experience.
Nintendo has also specially created several classic games, such as Super Mario Land, Romance of the Three Kingdoms, The Legend of Zedar Dream Island, Heartbeat Memories and so on.
Super Mario Land is still Nintendo's trump card game. After the color handheld version was launched, it has also received a lot of welcome.
Only on the same day, the kof game was launched on the Zhiduoxing z3, and it is currently the best-known kof96. Although it seems that the characters are not as clear as those on the arcade and home game consoles, the moves are not significantly simplified, which instantly attracted the attention of many players.
When Yamauchi Fu saw that Zhiduxing z3 launched a new game at the same time, he knew that this was Zhiduxing's deliberate aim.
In the past, all game companies had a tacit understanding that they would never launch new game consoles on the same day, and they would try not to launch new popular games on the same day, so as to avoid competition with each other and cause sales of both parties to decline.
But Zhi Duoxing didn't care about these at all, and made it clear that Nintendo's gbc couldn't be sold.
Hmph, Zhi Duoxing may have underestimated our gbc. This is a handheld that took several years to build. Since the gb appeared, we have been developing it. After several upgrades, we have the gbc we are today.
And this time Nintendo also deliberately lowered the retail price, isn't the z3 selling for 16,800 yen, we will sell it for 14,900 yen.
It is a very helpless choice for Nintendo to fight a price war. Generally, small companies use price wars for the sake of the market, while large companies rely on brand awareness and better experience to drive sales.
But who made Zhiduoxing suppress Nintendo's handhelds starting from z2? Both vb and gbp failed, causing Nintendo's handheld reputation to continue to decline, and even the industry leader's throne was taken away by Zhi Duoxing.
This time, they have to grab it back.
In particular, Zhiduoxing z3 was launched about three months earlier than them. At this time, the global sales volume has exceeded 8 million units and is still increasing rapidly.
If the z3 hadn't sold so well, gbc would not have pushed it to the market in advance. It is really that the gb series of black and white screens can't be sold anymore, and there are no color screen handhelds. I'm afraid players will only remember the Zhiduoxing z series handhelds in the future.
However, although the price of the game console has been lowered, the price of the game cassette has not been lowered. Isn't the price of z3 game cassettes also very high? It seems that Zhiduoxing finally understands the rules of the industry.
On the first day of gbc's launch, 160,000 units were sold in the island market, and 200,000 copies of the new color cassette were sold, which also drove up the sales of gb and gbp.
However, Nintendo was not happy with this data, because on the same day, the sales volume of Zhiduxing Z3 in the island market also reached 100,000 units, and the sales volume of cassettes reached 300,000 copies. starter
It seems that gbc suppressed Zhitaxing Z3, but Yamauchi Fu felt great pressure. Before the launch of GBC, the weekly sales volume of Zhiduxing Z3 was only about 100,000 units, and the sales of cassettes were not so good.
Not to mention that z3 is sold in the global market, and the overall sales will definitely stabilize at the top of gbc.
Yamauchi Fu held a high-level meeting of Nintendo and had to discuss countermeasures. This time Nintendo couldn't afford to lose.
"This is our sales volume on the first day and the estimated sales volume on the second day. Take a look, what countermeasures are there?"
Handhelds on the market today,
Almost only Nintendo and Zhiduxing's handhelds are sold by other companies. They are either off-the-shelf or not in the mainstream, with a market share of less than 5%, so don't bother.
On the surface, it seems that gbc can occupy 60% of the market share, but one has been publicized for a long time, but the first day of sales has not been able to suppress the handhelds that have been on the market for about three months. This is a failure!
"President, Zhi Duoxing's Pokemon is too popular. The development of electronic pets, comics, animations, toys, clothing, etc. is very good, especially in our island market, it can be said to be a household name."
"Our Super Mario is actually lagging behind in this aspect. And this time the Super Mario Land has not changed much, so it will inevitably fail to attract players."
"We still lack battle games. I suggest that Street Fighter can be transplanted to our gbc. The current performance should be able to drive it."
Yamauchi Fu nodded, the lack of battle class, this is a problem. Boys are more likely to play handheld games, and it's normal to like to play games.
"President, why don't we add some developmental games? Electronic pets are such a selling point, and they can still be so popular. Isn't the Pokemon on z3 also a selling point?"
"We can talk to Sega Bandai and ask if their Digimon rights can be sold to fight Pokemon. Or maybe we add some taboo games, which can attract a lot of teenagers?"
Yamauchi Fu glared at his subordinates, what he said at the beginning was okay, why did he say more and more crooked later? That kind of game can only be circulated in a small area. Sega and nec did a good job in this area before, but how much can their game consoles sell now? Parents are not willing to buy those brands of game consoles for their children!
Shinji Matsushima was no longer seen at this executive meeting. Shinji Matsushima resigned suddenly, and moved his family to the United States. It is said that he bought a farm and wanted to be a farmer.
But after Matsushima Shinji left, Nintendo checked internally and found that there was a big problem with Matsushima Shinji's accounts. It's no wonder that in the Southeast Asian market, Nintendo was losing ground. Some people stole advertising fees and replaced some agents with weaker capabilities.
Although Matsushima Shinji's appearance is very beautiful, but it can't stand the investigation. After Nintendo recognized the legitimacy of those agents, those new agents sold Matsushima Shinji.
A resigned executive is naturally more important than the promise of going up the mountain.
Also after this time, Yamauchi became more distrustful of outsiders, and there were many more relatives of their family in the company. Only his own people will not betray the interests of the company.
But my own brain doesn't seem to be very easy to use. What kind of idea is there! The new 81 Chinese website is updated the fastest Mobile terminal: https:/
"We must come up with a solution today, otherwise Nintendo will not know how long it will take to regain its position as the king of the industry. Do you know how much Nintendo has lost if it loses this position?"
"President, why don't we increase our own efforts to develop games? Nowadays, many third-party game companies are simply unable to produce game masterpieces, and game masterpieces have always been the hallmark of our Nintendo. Just like this time The Legend of Sedar: Ocarina of Time , it sold very well, and it also drove up the sales of n64."
"We develop some fun handheld games ourselves, at least we can continue to suppress Zhiduoxing in terms of revenue."
Yamauchi Fu's face finally eased a little: "This method can be adopted, is there any other method?"
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