Super Tycoon

Microsoft bought shares in Sega Bandai faster than many people expected, but within a week, Sega Bandai's shares resumed trading, and the results of the public announcement have come out. Microsoft has acquired 30% of Sega Bandai's shares.

Sure enough, the stock price of Sega Bandai has been rising all the way since the resumption of trading. All shareholders believe that Sega Bandai will have better development after it has Microsoft as a shareholder.

And Microsoft's stock price also rose, causing Microsoft's market value to soar again.

In Zhang Yang's office, Sun Tengfei and a few others sat on the sofa. They held a simple meeting to discuss the impact of this incident on Zhi Duoxing.

"President, Sega Bandai will become our strong enemy. It seems that the game console market will be divided into four parts in the future." Sun Tengfei sighed.

The four families will divide the cake, even if Zhi Duoxing occupies a large portion, it will be difficult to meet expectations, which is not in line with the original plan.

"It doesn't matter, our goal will not change, we are still aiming at 50% of the market share. Although Microsoft is powerful, they have little experience in games."

"Sega Bandai has rich experience, but how much successful experience do they have? Their Uranus has made up for many of the shortcomings of the previous Saturn, but because of this, it lacks some new ideas." Zhang Yang put down the information in his hand.

Sega Bandai was too conservative because they couldn't afford to lose this time. Therefore, Sega Bandai's 128-bit game console will definitely have the worst performance among all 128-bit game consoles.

Originally, Sega Bandai had the advantage of being released first, but their production capacity was too low, and they had conflicts with Microsoft before, so it is still only available in the island market, and it is not seen in other markets.

And Zhiduoxing's G2 has been successfully developed, all the hardware meets the design requirements, and the final debugging is being done. It is estimated that by May, we will be able to meet you at the E3 game show.

Accumulate production capacity again, wait for the progress of game development, and it will not be difficult at all to push it to the market around July. Only with competition can we see whether a game console is popular in the market.

Just like the N64, the only 64-bit game console that also has 3D functions, but only now has it sold about 20 million units.

With the release of G2, the sales volume of N64 will become lower and lower. Whether it can reach 30 million units in the future is really unknown.

Even so, Nintendo's FC and SFC still haven't announced the discontinuation of production. They are still selling in some backward markets and want to cultivate the market.

But who owns the market that has been cultivated is not yet certain.

"President, even if Sega Bandai's product does not sell well, Kesone and Nintendo will definitely launch a new machine within two years. Our time advantage is not great."

"It's too difficult to occupy 50% of the market share. What's more, the establishment of the game camp has also encountered great resistance during this period. Many game manufacturers we were optimistic about before are unwilling to release games in our Exclusively on the machine."

Li Junsheng feels that Zhi Duoxing's advantage is not that great. One-third of the goal is very promising, but half of the goal is too difficult.

Those three companies are also powerful companies, so why do you see Zhi Duoxing as the only one? Just like when Nintendo was the only one, did the goal of all game console manufacturers be to defeat Nintendo?

When the 32-bit machine was released, Zhiduoxing and others also joined forces to promote and suppress Nintendo's SFC, and the results were indeed good.

"The size of the game camp is very important, but the game masterpiece is also very important. Nintendo represents the game masterpiece camp. It uses games that satisfy players to drive the sales of consoles, and then uses the sales of consoles to drive the sales of other games."

"Souni is famous for the number of games. They spend far more money than us for exclusive games. Moreover, their hardware technology is also very good, and their software strength is also strong. Their research and development costs are lower than many people expected. "

"But their games don't make much money. They bet on the games developed by some small companies.

If there is one that can explode, if not, it will be driven by the games they develop themselves. "

"Sega Bandai has a lot of animation copyrights, and it has a unique advantage in making anime fan-oriented games. But how many fans can they have? Can the games they develop really satisfy fans?"

"We don't require exclusiveness for some games, as long as we have them. We also develop some exclusive game masterpieces ourselves, such as Pokemon series, KOF series, urban street fighting series, Metal Slug series, etc."

"And in Southeast Asia, we can also use the advantages of Chinese culture to better occupy the market. In the United States, we also have a cooperation agreement with EA."

"In the European market, we have developed more thoroughly. The reason why our product development costs are high is because we have made multiple language versions for the software, but it is also because of this that most of the small European game manufacturers are from our camp. of."

"In terms of the ability to push new games, we are no worse than Suony. We also have explosive models and games for various markets. What else is there to worry about?"

"What's more, we still have an arcade market, which other game machine manufacturers don't have. But everyone should pay attention, maybe some companies will come in and get a share."

Zhang Yang is full of confidence, but the others are still very worried. Is the CEO thinking too simple? Our advantage is not that great, is it?

The reason why Zhiduoxing G can surpass PS in one fell swoop is because of the peripherals of the dancing mat. But now PS has sold more than 30 million units. Although there is a gap with Zhiduoxing G, it seems to have a lot of stamina, because PS can play 3D games.

"President, what if Sega Bandai's Europe and the United States perform well? We are competing with them for the market, which will inevitably increase costs and reduce profits. Will this affect the company's listing?"

The sales of Zhiduoxing G2 are not good, and it has not met the market's expectations, so the listing fundraising will definitely have an impact. Everyone knows that the president wants the company to invest in more hardware manufacturers to build a complete electronics industry chain.

"There is nothing to worry about. They are doing well. Will our performance be poor? What everyone sees are some sales figures. Do we need to worry about our profit margin? Sega Bandai is definitely not comparable."

"High profits, high operating income, and being the number one in the industry, all these will make shareholders excited, and there is absolutely no need for everyone to worry about the issue of fundraising."

Those underwriters are not worried, so why should Zhang Yang be worried. What's more, in addition to fundraising, he also has an investment in the financial market, and he is currently making money by taking advantage of the rising stock prices of several companies such as Microsoft.

"Our goals don't need to be adjusted, Sega Bandai, nothing to worry about!"