Super Tycoon

"There is a beautiful woman~~~on the side of the water~~~"

Accompanied by Teresa Teng's singing, a young man is doing somersaults and doing various hip-hop floor dance moves. When the music was over, he stood up, took out a Zhiduoxing MP3 from his shirt pocket, and chose the next song.

Zhiduoxing mP3, ultra-portable music player, the choice of young people.

Zhang Yang turned off the TV, this advertisement is not bad, quite satisfactory. It highlights the characteristics of portability and compactness, and also calls on young people to buy.

In fact, the main consumers of these fresh electronic products are young people, and young people are more fond of new things.

"Old Duan, I heard that Kurishenko's products have also started to advertise. What is their advertisement like?"

After Kurishenko bought the technology from Wanyan Company, he quickly started production, intending to occupy the Eastern European market in a short period of time, and then expand to the whole of Europe.

"He found an ad made by a little girl dancing ballet. The little girl spun along with the music. That little girl looks like a doll. I think that ad will definitely be popular in our country."

These days, advertisements in mainland China are more attractive as long as they have foreigners. China's economy is developing faster and faster, and information is becoming more and more open, but many people still think that things must be better from abroad, and foreigners have more money, so of course they use better ones.

This situation was not reversed until many years later. At that time, people also realized that many things are the best in China. Not only the price, but also the quality, brand, etc. are all the best in the world.

"Then find two foreign models. The male should be from North America, tall and handsome. The female should be from Eastern Europe. They should have the feeling of a Barbie doll. Shoot a commercial and broadcast it in China, and it can also be broadcast throughout Asia. .”

"Choose a singer and ask the other party to endorse the product. It's best to be a woman. The price is around one million dollars. I'll prepare the commercial song."

Zhang Yang thought of a good song called our song. It was a classic song by Taylor Swift in his previous life. It was in the style of country music, but it made people never get tired of listening to it. It was very suitable for a commercial song.

A music product, if it is combined with a good commercial song, the effect will definitely be better. And a good song can make the singer popular, so with the copyright of this commercial song, he will definitely be able to find a good female singer to endorse.

Duan Yongping took a look, English song, where did the boss get it from?

It never occurred to him,

This turned out to be "written" by the boss himself.

"Okay, I'll contact Anderson to see if he has any good recommendations. I promise that within a month, our advertisements will be placed in many major markets around the world, mainly in Chinese and English markets, and markets in other languages. Just wait for a while."

"Yes, you can decide. Laoduan, your ability should not only focus on the domestic market, but also look overseas. In a few years, my father may retire, and I will take over as the chairman. Then I will not be the president. continue to serve.”

Needless to say, the other party naturally understands.

Duan Yongping didn't say anything more, but nodded, turned and walked out.

...

Shoo Morita was looking at the company's report, when the secretary knocked on the door: "President, Vice President Miyamoto is here, and he said he has something to report to you."

"Oh? Please come in."

Shoo Morita closed the file. Isn't Miyamoto busy in North America, why did he suddenly come back?

"President." Miyamoto bowed when he entered.

"Miyamoto-kun, sit down. Is there something important to do when you come back this time?"

"Yes. This month, our sales of Walkmans and CD players have declined significantly. According to our investigation, it is because of the mP3."

"mP3? We are also developing this, but the marketing department is not analyzing it. Is it difficult to promote it? Which company is it, Samsung?"

With the appearance of the mP3 product, Sunny, as a global music giant and the leader in portable music players, naturally paid attention to it a long time ago.

Even they have successfully developed this technology, but feel that it is not worth promoting for the time being, the technology is not yet mature, and they cannot make money.

They continue to focus on Walkmans and portable CDs. This is the company's main revenue from music players, and it is also a fist product, which has a high reputation in the world.

But according to what Miyamoto said, some mP3s are selling well, which has affected the sales of their products?

"It's not Samsung, it's Zhiduoxing. They cooperated with Wanyan Company and launched a 128m mP3, priced at 199 US dollars. In the European and American markets, they even found Britney Spears to endorse, and the sales are very good."

Miyamoto was a little depressed. They also met Britney, a new star, with a good image, good temperament, young and beautiful, and many fans.

Some people even say that this will be a global superstar, the first album is very popular, and the second album will be released soon, but before that, a single is released, which is also the promotional song of Zhiduoxing mP3 .

Suony originally planned to ask her to be the spokesperson for the Walkman, but unfortunately, the other party's agency company did not agree, for fear that Suuni would just poach everyone away.

What's even more unexpected is that someone they didn't even have a clue about became the spokesperson of Zhi Duoxing's music products, and the effect was so good!

"We have also studied this product. How do they solve the problem of music downloads? Do they rely on monthly payment or single song payment? Didn't those music companies make all the money?"

"Before, only Wanyan was selling, and the sales were still poor. I don't know how Zhiduoxing negotiated with other companies, so that the other party gave up the guarantee agreement and directly changed the percentage."

"So those music download sites, Zhiduoxing's expenses have been greatly reduced. Although they can't make money, they certainly don't lose money. I plan to join forces with the North American Music Copyright Association to sue Zhiduoxing's mP3, saying that they condone piracy."

"I found that there are many places where you can download free MP3 music, this is piracy."

Morita Shofu nodded: "Very well, we can't let Zhiduxing's mP3 develop. What do you think of the market for this product now, should we join?"

Miyamoto said sincerely: "President, this is exactly what I want to say. After our analysis, we believe that the market has begun to accept mP3 players, so we must launch this product immediately, otherwise the market will be completely dominated by Zhiduoxing occupy."

"According to our analysis, the sales volume of this product is no less than one million units a year in the island market alone."

"Okay, let's go ahead and get ready to start producing mP3s. On game consoles, we are ahead of us. But on music players, we have no rivals!"