Super Tycoon

boom!

oh~~

A bottle of champagne was sprayed, and several people were wet, and even Zhang Yang didn't avoid it.

"Mr. Ma, Mr. Zhang, congratulations." Zhang Yang said with a smile.

I was notified two days ago that Penguin would celebrate the number of Penguin users exceeding 10 million. This speed is much faster than the previous life.

And with the rise of Internet cafes, more and more people will use Penguin. At present, the vast majority of Internet cafes in the country put Penguin directly on the desktop, and it is ranked as the four most popular products in Internet cafes along with browsers, legendary clients, and miracle clients, surpassing classics such as Counter-Strike. game.

At the end of last year, the number of Penguin registrations nationwide was only over two million. In the first quarter of this year, the monthly growth rate exceeded two million. In the second quarter, the speed is even faster. It is expected that by the end of June, the number of registered users will exceed 20 million or even higher.

This is only domestic. Zhang Yang has already started to promote Penguin to overseas markets, launching traditional Chinese, Russian and English versions.

Among them, the Russian version, under the agent of Kurishenko, has become the second instant messaging software in Eastern Europe, second only to IcQ.

The English version is also popular in North America and Europe, and the traditional Chinese version is also popular in Southeast Asia. After all, the Internet development speed in those regions is faster than that in China.

Although the ranking in some areas is still relatively backward, and it is still in the stage of burning money, but the development speed will be faster and faster.

The development of Penguin is similar to that of many traditional Internet industries. It doesn't want to think about how to make money in the future, but to snatch users.

Burn money hard, do promotion, increase the number of users, make users feel easy to use, and form a habit. In the future, if some derivative services are launched, even if only 10% of users support them, they can still make money.

"Mr. Zhang, the development of the company is inseparable from your help and support." Ma Huateng raised his wine glass.

Both Ma Huateng and Zhang Zhidong had unconcealable smiles on their faces. The growth rate of this user was faster than they expected. And they recruited a few skilled and wealthy talents to join the company, and everyone worked hard for a common dream.

Of course, the big boss is always Zhang Yang, but Zhang Yang basically does not intervene in the management of the company, and occasionally provides some suggestions and opinions, which saves them many detours.

Nor did they expect,

Penguin's expansion in overseas markets is unexpectedly so fast. Now, in the instant messaging software, the ranking has risen extremely fast. It is estimated that it will not take long to reach the top ten, or even the top five.

"By the way, Mr. Zhang, let me introduce you. These are also the shareholders who joined the company in the last year, and they are also the management of the company. This is Chen Yidan..."

Ma Huateng introduced the current executives of Penguin to Zhang Yang, and was also showing to those executives why the company is not short of money, because there is a big boss behind the scenes.

Everyone thought that the Penguin Group was founded by him, Ma Huateng, and that Zhang Zhidong was a partner, but they didn't know that the big boss behind the scenes was the one who contributed to the development of the company.

Because this person was also very optimistic about the instant messaging software industry at the beginning, if he didn't invest in them, he could also invest in other companies. The initial promotion of Penguin did not lack the help of Mr. Zhang.

"You are all elites. I believe that with the joint efforts of everyone, our Penguin company will definitely get better and better." Zhang Yang glanced at them. The big guy he looked up to.

But now, regardless of their age, they all bowed their heads when they saw Zhang Yang.

"Has the company's next development plan been finalized, and have you figured out how to make money?" Zhang Yang asked.

"The next step is of course to continue to increase the number of users, especially the number of active users. We hope that netizens will like Penguin and get used to using it."

"When everyone surfs the Internet, they habitually log in to Penguin. Even if they don't take the initiative to chat, someone will come to chat with him."

"And this is not only for chatting, but also for making friends, netizens, just like the original pen pals. In our company, we also use this for office work, sending some unimportant news notifications, etc. I heard that Zhiduoxing Within the group, Penguin is also used to deliver some notices."

Zhang Zhidong's answer made Zhang Yang nod his head in satisfaction: "Our Zhiduoxing Group also uses this, which is very convenient. It can also save some paper and save the filing of many non-important documents."

"But none of these seem to make money. I saw that Penguin has now opened VIP, so that members can experience some new features in advance, and can use some means to retrieve lost accounts?"

Now Penguin has been stolen, but not so rampant. In two years, this will become a very common phenomenon. All kinds of account hacking software and Trojan horses, some are for some good numbers with auspicious numbers, and some are for deceiving people.

Penguin has protected the accounts of some users by paying. This method is not bad, but it is not enough.

"We are also exploring some profit models, but the technology is not yet mature enough, and many ideas cannot be realized for the time being." Ma Huateng explained.

Zhang Yang thought for a while: "Let me give you some suggestions, you can refer to them. Many foreign websites now use advertisements to increase income. Penguin's website does not have a high number of visitors, but the number of people who use Penguin is very high." Many, have you ever thought about pushing advertisements to users?"

"Generally, users put the Penguin account on the side of the screen. After the Penguin account is logged in, it is also at the corner of the taskbar. So is it possible to have a pop-up advertisement at the corner of the screen? Anyone who has logged in to the account Anyone can see this pop-up advertisement.”

"They can choose to open it to see the detailed advertisement. They can also click directly and ignore the advertisement. If they don't operate, the advertisement will disappear after a few seconds, and the impact is not great."

"But it should be noted that the pop-up window cannot affect the game screen. If a player suddenly pops up a pop-up window while playing the game, causing his game character to die, he will be very angry. It won't land on the Penguin either."

"The other thing is to launch some derivative products to attract users and increase revenue. Membership is a good way, and you can also sell some virtual currency and the like to replace cash. After all, not everyone can recharge at any time. Many people don’t even have online banking.”

"In the chat box, add some emoticons, which look cute and make people feel more interesting. At the same time, add characters to each chat box, allowing players to personalize their designs, but it costs money..."