Super Tycoon

There were many web games in the previous life, and there were various ways to promote them. There was one that was specially spread among friends, which saved a lot of promotion costs. And this friend, most likely refers to the penguin friend.

Because Penguin has the most users, which is unmatched by any other software. And because the Penguin Company learned the model of Zhi Duoxing, it also set a level for the Penguin.

The stars, the moon and the sun make many people surf the Internet for a period of time every day in order to increase their Penguin level, and hang up the number.

There are even some netizens who register two or three accounts at the same time, some are their own and some are others', just to upgrade.

But they don't know that this level will soon be replaced by the VIP level, which is more enviable, and it can be regarded as a model of krypton gold.

I am afraid that many people would never have imagined that a chat software can also earn money, and how many big companies can be envied by its future revenue.

Now the number of users of Penguin has already exceeded 100 million, and it is developing towards a larger number. However, the Penguin did not launch any games in this life, and no other company thought of developing a game that would be spread by the Penguin.

Zhang Yang knows the potential of this type of game, especially suitable for some krypton gold games, and also suitable for many office workers to play.

He called and called Li Junsheng in.

"President, do you have any work arrangements?" Li Junsheng's face was exhausted. Recently, the development progress of several games of the company was relatively behind. He was also anxious and took the lead in working overtime.

Of course, the company will pay overtime pay within the legal provisions, and after the project is successful, there will also be a bonus. If the game becomes popular, there will be a bonus in the future.

So when it comes to working overtime, none of the employees of Zhiduoxing Group will complain. This also means that their income will increase. Who would think that they earn too much money?

"Junsheng, the company has developed several web games recently, right?"

"Yes, there are also some second-party game companies and third-party game companies that have developed web games and plan to launch them on our company's game website."

"I've seen it. Many games have their own selling points. It doesn't matter if some have overlapping selling points. They have different settings, and they should all make money."

The popularity of web games is far less than that of large-scale online games. In the future, many online games that were once popular will only have a profit period of two or three years, and many of them will even be closed after less than a year because they cannot make ends meet.

But there are still many companies that develop web games. They just make some krypton gold points to attract local wealthy players, and then turn them off after a period of time. Anyway, local wealthy players are tired of it, and ordinary players don’t care about it, and they don’t charge money.

There are also some online games that choose the time card model, hoping to learn from the success of games such as Legend, but ignore the user base and promotion efforts of Legend, and often fail.

"This is very good. Let players get used to finding new games on our website. We can make a lot of money by slowly releasing games."

"But have you ever thought that the promotion of some games may not be strong enough?"

Li Junsheng looked embarrassed: "President, there is no way around this. Many companies are not big, and they spend a lot of money developing games. They don't have much promotion expenses, and most of them rely on the promotion of our website."

"Even some second-party game companies,

Funding is not that abundant either. "

Many game companies are established by some entrepreneurial people. How much money can they have? Some don't even have a million dollars, they make a game, pass the evaluation of Zhiduoxing, and then go online on Zhiduoxing's game website, hoping to make money.

Some adopt the mode of paid download, some adopt the mode of follow-up time card, and some adopt the mode of free play to attract players to krypton gold.

But no matter which one, they don't earn much. The most fundamental reason is that the promotion is not enough. In Li Junsheng's opinion, some games are still very playable.

But at present, most players prefer Legend and Miracle, and there are some large-scale online games developed by other companies, developed by small companies, it is too difficult to rise.

"Have you ever thought about cooperating with other companies to promote?"

Cooperative promotion? Li Junsheng was at a loss as to how several companies could cooperate in promotion. They were in competition.

"It's not a cooperative promotion between game companies, but a cooperative promotion with Penguin. For example, this web game, I think it is a business game, right, so do you have to compare it with other players to feel refreshed?"

"You can introduce Penguin, send invitations to friends, and you can visit each other among friends to see how other people's businesses are run."

"In this way, it can be quickly promoted among friends, thereby driving the growth of the entire game crowd. The promotion cost is almost zero, and it is completely spontaneous promotion by players."

"You can give some small rewards to the promoted players, such as props in the game. This gift is not a big cost to the game company, they only need to add a patch package."

"Penguin is currently the communication software with the widest range of applications and the largest number of applications in China. At present, most of the Internet users are using it. In the future, this proportion will be higher and the number will be even greater."

"If you catch the users of Penguin, you can catch most of the netizens. Is this understandable? You only need to give some to Penguin for the promotion fee. It doesn't need much."

"We have more cooperation with Penguin, which will also help us occupy a larger market in the future. Are there more people playing games online every day, or are there more people chatting with Penguin online every day?"

"Many of our users are actually completely overlapped. Next, let's make the overlap rate higher, isn't it difficult?"

Li Junsheng suddenly realized, can this still be the case?

Using Penguin to promote is indeed very cheap and very accurate. When playing games, it is obviously more enjoyable to play with people you know, and you can even communicate and discuss offline.

In the past, why did people say that rich people return home because they want to show off in front of acquaintances, so that they feel the highest satisfaction in their hearts. Strangers know that you are rich, and they seldom envy you.

"I understand. Let's talk to Mr. Ma now. This will indeed solve the problem of game promotion for many small companies, or not limited to web games, but other games as well."

Li Junsheng was a little excited, this once again opened a new door for him. In terms of game operations, he is far behind the president.

Zhang Yang waved his hand: "Go get busy, I just want to give you a suggestion. And this matter, Ma will always agree. By the way, you can name this kind of promotion method as friend promotion, use it as appropriate, and don't let people bored."

"Don't be too anxious about the development of the game, it must be fun, remember."

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