Superstar

Every year, North America’s summer vacation has always been the focus of everyone’s attention. The box office wars are always exciting, and this year is no exception. The wonderful box office wars started in late May and roared all the way to July. "Tornado"'s 41 million US dollars premiere weekend box office, to the "Mission Impossible" US$57 million stunning premiere weekend box office, this year's summer box office war kicked off with an incredible noise.

Especially the strong attack of "Mission Impossible", the box office of the premiere weekend was 57 million US dollars, breaking the box office of 52 million US dollars created by "Batman Forever" on the premiere weekend last year, and "Mission Impossible" The box office raked in 74 million U.S. dollars for the first five days, and it almost broke the 79 million box office record set by "Jurassic Park" on the first five days.

Tom Cruise announced his return with an undisputed strong performance and returned to the front line of top actors. Many people have already proposed that Tom is fully qualified to be among the 20 million club and become the third member.

Some people think that "Mission Impossible" is the peak of this year's summer vacation, while some people think that "Independence Day" has the hope of breaking many records and surpassing "Mission Impossible" to create a new peak. Now, in just a week, the objective figures of ice cooling have proved who is the wise predictor.

With a box office of 80 million US dollars on the weekend of the premiere and a box office of 116 million US dollars on the first Thursday, "Independence Day" broke "Batman Forever", "Mission Impossible" and "Jurassic Park" without any effort. "What is even more frightening is that the "Independence Day" has raised the level of the entire record by more than one level and set an ultra-high standard. Many media even exclaimed, "This is an impossible A record of transcendence!"

Such a stunning performance even created a scene of empty streets with 10,000 people that has been rare in the past two decades, pushing the attention of "Independence Day" to an incredible new high, but even so, it is still not comparable to the enthusiasm of the United States in the past week. From TV to radio, from newspapers to magazines, from cafes to street shops, almost everyone is discussing "Independence Day." The powerful impact brought by the industry.

From the empty streets to the hard to get a ticket, the strong commercial performance of "Independence Day" is changing the traditional box office concept of the entire Hollywood, which also gives people reason to expect more from the box office next week of "Independence Day".

For a commercial film, a box office drop of less than 50% the next week can be celebrated. If it can be less than 40%, it will be a hearty victory. On this data, "Batman Forever" dropped 45% the next week, "Mission Impossible" dropped 53% the next week, and "Terminator 2" dropped 100%. Thirty-sixths of the decline answer sheet.

As a negative textbook, "Future Water World" had a box office of only 21 million U.S. dollars during its premiere weekend. It still plummeted by 40% the following week, and the ending was very bleak.

The most amazing thing is "Jurassic Park" and "True Lies." The former dropped 20% in the second week and handed over the answer sheet; the latter also dropped by 20%. Everyone fell through their glasses, but the box office for the premiere of "True Lies" was only 25 million, and the level is naturally not comparable to "Jurassic Park."

After horizontal comparison, people have predicted that the fall of "Independence Day" can reach 55% in the next week, which can be called a "big victory"-in other words, it is the same level as "Mission Impossible". After all, considering the box office of 80 million U.S. dollars in the first weekend of "Independence Day", even if the decline yields an ultra-high data of 55 percent, there will be 36 million U.S. dollars in the next week. This data can already be said. It's scary.

However, the hard-to-find tickets on the second Monday made the box office of Independence Day full of suspense the following week. In the second week of July, "Independence Day" is still the only focus. Two new movies released this week, "Little Detective Harriet (.the.spy and "Life and Death (.under. are both considered. It's cannon fodder.

Even if the latter is co-starred by Denzel Washington and Meg Ryan, no one thinks that this work can shake the absolute strength of Independence Day. It is worth mentioning that Matt Damon also appeared in "Life and Death Pride"-the important cast of this work is from the international innovation management agency.

Facts have also proved this-predictions about cannon fodder.

"Life and Death" was screened in two thousand theaters, but only paid $10 million at the weekend box office, making the film's 50 million investment destined to be lost. Interestingly, this is the twentieth century. The works released by Fox come from works produced by an independent filmmaker. Many people also joked that the 20th Century Fox does not need money and does not care about the distribution costs.

And "Little Detective Harriet" is even more miserable, with a box office of six million dollars barely making it into the top ten, which shows how severely the newly released movie has been squeezed by "Independence Day". However, this work only invested 12 million yuan, so the premiere data is still barely acceptable.

In the case of weak competitors, the market appeal of "Independence Day" has further reached its peak. In the end, with all audiences in pursuit, "Independence Day" delivered a 23% drop in the box office, and the entire North America The movie market can hear a shock of surprise.

Twenty-three percent, only twenty-three percent!

What does this box office drop mean? It means that media reviews and theater scores have spread the excellent reputation of "Independence Day" widely, attracting surging crowds into the cinema; it means that the hard-to-find scene is not only in San Francisco, but also in other cities in North America. Exceptionally, the pomp of empty streets in the first week continued again; it means that the high-investment and high-cost support group's views have been further supported by the North American film market, bursting out of unprecedented super vitality... It also means "Independence Day." The next week's performance was on the same level as "Jurassic Park" and "True Lies"!

There is nothing wrong with this matter. The problem is that the box office of the premiere of "Jurassic Park" is 47 million, while the box office of the premiere of "True Lies" is 25 million. They Handing over a 20% drop in the box office is already an amazing data.

But what about the box office for the premiere of "Independence Day"? Eighty million U.S. dollars, a full 80 million U.S. dollars, is not on the same level as "Jurassic Park" and "True Lies." Handed over a drop almost in line with "Jurassic Park" and "True Lies", which is even far greater than the box office miracle created in the first week of "Independence Day".

Because of the bad performance of the next week’s box office decline, it directly and forcefully proved a fact: a sufficiently good commercial film, with excellent basic story structure, supplemented with outstanding visual effects, which is for the entire North American film market. It has an unparalleled attraction.

As many media have said, the story of "Independence Day" is very simple, not complicated, and its characterization is very limited, but its control of the rhythm, the use of special effects, and the preparation of the story are very good. This Just to create an audio-visual feast.

Strictly speaking, "Independence Day" is different from movies such as "Jurassic Park", "True Lies", and "Future Water World". It is more like the commercial version of "Speed ​​of Life and Death"-in a basic story. Above the framework, it injects a thrilling soul into the movie, but "Life and Death" adopts a retro and pure method, while "Independence Day" adopts an advanced and trendy method, but the two end in different ways, and the ultimate adrenaline effect is Is consistent.

"Life and death speed" created a myth in the summer file that year, and "Independence Day" used the amazing performance of the first two weeks to prove that "high investment and high return" is not an empty phrase, and it is caused by the cost gap. The box office gap is clearly reflected in these two films.

Of course, this is a partial summary, and the excellent box office is never caused by a single factor. What's more, "Life and Death Speed" originally paid 28 million U.S. dollars in exchange for 239 million U.S. dollars. How much return on "Independence Day" 100 million U.S. dollars investment can be exchanged is still unknown.

However, it is undeniable that the performance of "Independence Day" in the second week of its release with a 23% drop, shockingly shocked the entire North American film market, and made Hollywood's long-running controversy balance. The tilt began to appear slowly.

US$53.6 million ~www.wuxiaspot.com~Independence Day" showed a 23% drop in the box office of the next week’s weekend, which contributed US$53.6 million. What’s incredible is that relying on the outstanding performance of the few days of the week, the two-week cumulative box office of "Independence Day" has reached the 200 million threshold, becoming the fastest work in North America that has exceeded 200 million US dollars. The box office brought 224 million U.S. dollars!

Amidst an uproar, Twentieth Century Fox confidently announced: "Independence Day" has officially entered a profitable stage!

This is a summer box office battle that constantly refreshes the three perspectives. "Independence Day" has created a world of its own with an unstoppable momentum, and has left its own mark in the long history of North American film with a proud posture. From the box office that swallowed the premiere in the first week to the box office drop that swept across the army in the next week, "Independence Day" only took two weeks to convert its 100 million US dollars of investment costs into profits. Such a strong performance gave Yi Yi The competitors could only look at Twentieth Century Fox in dismay. They were full of excitement and excitement, but could not vent them. They could only swallow this sulky breath.

This fire is burning in the North American continent, but not only here, the European continent on the opposite side of the Atlantic has also felt the frenzy from across the ocean at this time. The powerful momentum of "Independence Day" has begun to shock Europa!