Technological Hegemony

What does 180hz mean?

Simply put, it means that the display refreshes one hundred and eighty times per second.

Is such a fast refresh rate useful or not?

Of course it is useful, especially when the picture is moving at high speed.

When we watch videos at station B, we will find that some videos are very stuck, jumping and jumping, and the movements are completely incoherent, which is because of insufficient frame numbers.

No way, who made us picky eyes, everyone likes bright colors and smooth pictures.

The monitors used by top e-sports players usually have a refresh rate of 144hz. A high refresh rate can help them see every movement of the enemy clearly on the fierce battlefield.

Seven years after the launch of the IPAD series, Apple finally increased the refresh rate from 60hz to 120hz.

IPAD PRO series tablet computers use a screen with a refresh rate of 120hz. According to market feedback, consumers generally believe that the display quality of IPAD PRO is better than ordinary IPAD.

The market will not lie. Since the market likes the smooth experience brought by the high refresh rate, then Luo Jia must pull this data to an unprecedented level.

The screen has an astonishing 4K resolution and a crazy 180hz refresh rate, which has never been done before in this world.

As for color, depth of field, rendering, grayscale, contrast, brightness, and all other technical indicators, they are also currently the top in the world.

An Ran, the hardware president, introduced the performance parameters of these screens to Gong Xiangdong, as well as the improvements and optimizations made behind them.

Gong Xiangdong was completely dumbfounded. He never thought that the old technology that has been used in the industry for decades still has such great potential.

After the technological innovation of Xingchen Technology, this kind of LCD, which can be called ancient, has been completely reborn!

"How about energy consumption?" Gong Xiangdong asked eagerly: "Recently, both Samsung and Apple have suffered from screens. Due to the serious energy consumption, their new products need to be charged twice or even three times a day."

"Our 2K screen consumes 30% less power."

"As for the 4K screen, due to the high parameter design, it can only be done at present. Compared with the same quality 1080P screen, the power consumption is basically the same." An Ran said.

Oh my god...

Gong Xiangdong didn't speak for a long time. While the quality has increased significantly, the power consumption has actually dropped! ?

This is the Arabian Nights!

From An Ran's tone, he is not even satisfied with the power consumption of the 4K screen?

Hell, what kind of company is Star Technology?

Their requirements for technology have reached an abnormal level!

"What about the price?"

Gong Xiangdong finally asked the most critical question. Samsung's 2K-level screens were never sold to the Big Four, but the price he sold to his partner Apple was $165.

As for Samsung's 4K-level screen, it is as high as $390 a piece.

The performance of Luo Jia's 2K and 4K screens has caught up to or even surpassed that of Samsung, so the price should be more expensive, right?

Luo Jia said lightly: "2K screen is two hundred yuan, 4K screen is a little more expensive, five hundred yuan."

Puff~

Gong Xiangdong took a sip of the tea and sprayed it instead.

"It's so cheap!?" He said excitedly, "If it's really at this price, we'll buy it! We'll want it all as much as you have!"

Luo Jia shrugged. The cost of LCD has always been very low. In the mobile phone city, replacing a sub-factory screen is only a few tens of yuan, and the original screen is one or two hundred yuan. The main reason is that the channel cost is high, not the value of the screen itself.

"This can't be done." Luo Jia said helplessly, "It's not like you don't know that our company currently only has one 8.5-generation line.

"

Gong Xiangdong felt that his mood sank to the bottom quickly. Of course he knew that Luo Jia only had one production line.

Even if the production line is running at full capacity, it will not be able to meet Huawei's supply needs.

After all, the current annual sales of Huawei mobile phones have reached the 300 million mark.

Luo Jia paused, "There is only one way."

"Say it quickly."

Luo Jia turned his gaze out of the window, "In China, we are just a small player in the display field, but our country also has BOE ranked second in the world, Tianma ranked sixth in the world, Longteng ranked seventh in the world, China Star ranked thirteenth in the world, Hehui is the fourteenth and the fifteenth panda in the world."

Gong Xiangdong was taken aback, "Long Teng has climbed to seventh place? I remember they should be outside the fifteenth place."

Luo Jia laughed, and his eyes suddenly brightened, "A few months ago, when I gave a small speech at Fudan University, I said the same thing. At that time, Long Teng hadn't even entered the top fifteen."

"But this is the technology industry. According to the latest statistics from IDC last week, Longteng's sales soared by 150% in the third quarter, and it is now the seventh largest player in the world."

"From this month onwards, my country will occupy six of the top 15 display manufacturers in the world."

Luo Jia's words were very contagious, Gong Xiangdong shook his fist vigorously, "Well done!"

"You're right. The rapid changes in the technology industry are beyond the imagination of other industries. A few months ago, your Xingchen Technology hadn't opened yet, and you climbed faster than Longteng!"

Luo Jia smiled, "Do you know how many production lines are under construction in our country?"

Gong Xiangdong shook his head.

"A total of 38 lines have been invested, and almost one trillion yuan has been invested. All of them will be completed within two years."

"By that time, together with the original production line, my country's display panel output will reach 57% of the world's total."

"Even if you kill me, I can't build so many screens for you."

"But if all domestic manufacturers of display panels unite, I will provide them with driver ICs, optical filters, substrates, backlights, mixed materials, and production line improvements."

"In that case, we will become the strongest army in the global display industry! Not to mention supplying the four giants of your mobile phone, we even have the ability to sweep the world and completely wipe out the display industry!"

"In the TV industry, my country also has the world's third TCL, the world's fourth Hisense, the world's sixth Philips TPV, the world's seventh Skyworth, the world's tenth Xiaomi, the world's eleventh Konka, and the world's tenth Haier is number two, and Changhong is number fourteen in the world."

"If the upstream display panel corps is established, your four major mobile phone giants and my country's eight major TV giants will benefit from it."

Gong Xiangdong was startled again, and then he said in surprise, "Mi TV has climbed to the tenth place in the world?"

"Yes, as a colleague, you seem surprised?" Luo Jia teased.

Gong Xiangdong shrugged, "I'm a little surprised. I didn't expect that Xiaomi's TVs have been sneaked up. The changes are really too fast. This is probably the charm of the technology industry."

PS: This chapter has been deleted a lot. After reading it, there are 3,500 words, and only 2,000 are deleted.

The writing is too deep, and it almost becomes a research report on the display panel industry, which seriously affects the sense of reading.

Jiu'er knows that among the readers there are experts who really understand technology, and some even think that Jiu'er is engaged in the supply chain.

But Jiu'er thinks that non-professional readers are the majority, and technical matters should be left to the end, and the reading experience of the majority of readers should be taken care of.

The content that has been deleted is the principle of OLED screen burn-in, the analysis of whether PWM dimming is harmful to the eyes, the pros and cons of pixel P arrangement and RGB arrangement, and the analysis of domestic display industry output and output under construction.

If the readers are interested, please go to Baidu.

A new week will start tomorrow, please recommend tickets!