Technological power starts with upgrading lenses

"The DXO ranking is just a reference. In fact, I personally think that this Wucheng camera from Daqin Optics can bring more surprises to everyone than the cold score. After you buy it, you can dig into it."

Originally, Mr. Yu wanted to directly disclose the cost and repair price of the camera, emphasizing the solid materials used in this camera and its high price, and reminding users to wear a mobile phone case and take good care of it.

After all, this is the first time they have used a camera module that is more expensive than the processor...

But considering that if you say this, you may have the feeling that Daqin Optics’ lens will break at a touch, so I finally deleted this paragraph.

After the grand finale of introducing the lens, the natural next step is to announce the price.

【P60|

8+128G 3699,

8+256G 4299,

12+512G，4999】

Seeing this price, the whole audience immediately became excited.

Although Mr. Yu positions the P60 as a mid-range machine, you can tell from the parameters that if it is based on the previous positioning method, this is actually Warwick's flagship machine.

And Mr. Yu just said that this time Warwick's P60 is positioned as a mid-range machine, so there is no difference between the regular version and the Pro version. Except for the different memory sizes, everything else is the same. Just give the best. Arrange it!

Therefore, compared with the starting price of 4,000 to 5,000 yuan from brands such as Xiaomi, Blue Green Factory, and Apple, the Huawei P60’s price of 3,699 seems too pleasing.

"Damn it, I guessed that Hua Zi wanted to change his gender, but I didn't expect it to be so big!"

"Hua Zi: I heard that Xiaomi likes to fight on price? I'll break the seal and have a fight with you!"

"Roll it up! Roll it up!"

"Thanks to Master Kong, I feel like I can afford a mobile phone again, and it's still Warwick that I couldn't reach before!"

“The eighth wonder of the world has appeared: Huazi’s price reduction!”

"..."

However, just when the fans and viewers were very satisfied and excited after seeing the price, Mr. Yu dropped the final depth bomb:

“Finally, in order to repay the fans for their continued support to Warwick, as long as you have an old Warwick mobile phone, go to our offline store and use the serial number of the old mobile phone to redeem a 20% off new product coupon!

"However, it should be noted that the serial number of each old mobile phone can only be redeemed for one coupon. When purchasing a new phone, we only recognize the coupon!"

The announcement of this event immediately made the atmosphere at the scene so lively that it felt like the sky was shaking!

With the coupon policy, taking the cheapest 8+128G version, a 20% discount on 3699 is 2959.2, which is a full 739.8 cheaper. If it is the most expensive version, it is almost a thousand discount!

If it is an older second-hand Warwick, it may not be worth a thousand!

Moreover, Warwick does not recycle mobile phones, it only verifies the product serial number, and the old mobile phone can still be kept!

In addition, only recognizing coupons means that there is no restriction on who can use the coupons.

For example, a certain person is currently using a Warwick mobile phone, but he has no plans to upgrade to a new one in the near future. He can redeem the coupons and give them to relatives and friends, or even resell them.

Warwick's generous move this time can be called a huge surprise to users who have supported Warwick before!

"Mr. Yu is grand!"

"Damn it, you can get a Warwick flagship phone for two thousand nine, am I not dreaming?"

"Warwick's wave is simply a true inheritance of Da Qin Optics!"

"I beg Mr. Kang to find more cooperative manufacturers, such as automotive computers and the like, so that the fine traditions of Daqin Optics can be spread more widely!"

"Mr. Yu, this is okay. It's worth it that I have always supported Warwick!"

"Sure enough, when domestically produced products break the technological blockade, prices will bleed like rivers of blood!"

"I have six Warwicks at home. Do you want any coupons? I can give you four of them. Each one is only 600 yuan. Pengcheng offline deal!"

"..."

The press conference in Warwick finally came to an end slowly amid excited cheers.

In fact, netizens guessed right. Warwick's operation was largely due to Kangchi's suggestions.

There are three reasons:

First, as more and more Qinguang No. 1 is delivered, China's chip foundry fees will definitely become lower and lower. After the price of the chip, which accounts for the largest proportion of the cost of a mobile phone, drops, they will have more chips. Pricing space.

Secondly, Kangchi will soon provide Fuxi software services to Warwick, which will allow Haisi to streamline its R\u0026D team, and the high R\u0026D costs can be quickly reduced.

Not only has R\u0026D costs been reduced, but R\u0026D efficiency has also been higher.

This will make future expectations better and make you more courageous.

Third, the current situation in international semiconductors is obvious, and it has reached the stage of head-on fighting between the two sides.

At this time, fighting the most unsolvable price war and quickly seizing the market is more important than making money.

Especially when Xiaomi and their supply chain have seen price increases across the board, they are just like lambs waiting to be slaughtered.

Even if Warwick doesn't kill them, they will be eaten by enemy merchants such as Pingguo, Sanxing, and Suoni.

Rather than taking advantage of others, it is better to take advantage of yourself first.

The above three points are the general trend, and in order to help Huawei seize the market, Daqin Optics can also make profits on mobile phone lenses.

If Warwick places a camera order with them exceeding 10 million, Kangchi can reduce the unit price of the camera to 399.

Over 50 million, reduced to 299!

With this guarantee from Kangchi, Mr. Yu finally no longer hesitated and decided to officially launch a price war.

Of course, even if they launch a price war, they will still have room to spare.

For example, with the launch price of 3699, they can actually achieve a gross profit of 40%. Even if the user uses a 20% off coupon, they can still earn 739.8 yuan from selling one unit.

Because of the OEM fee for Qiling 9000, they finally negotiated with Shanghai Silicon Industry for 130 yuan.

On the other hand, for Xiaomi and others, just buying a Snapdragon 8gen 3 costs a full 2,128 yuan!

Although the levels of the two chips are completely different, in the face of the huge cost gap, they have no chance of fighting this price war!

And the moment Mr. Lei saw Mr. Yu announcing the price, he suddenly felt chills all over.

For Xiaomi, this price war launched by Warwick is really like a leak in the house and it rains all night, and it will hit the snake seven inches away!

Especially the coupon benefit at the back.

This wave of fans can be said to be a good card to win over people!

On the one hand, this is the most direct and effective feedback to the pollen that supports Warwick.

On the other hand, how many mobile phones has Warwick sold over the years?

Hundreds of millions, more than a billion?

Even if many of them are lost, dismantled or scrapped,

But the number left on the Chinese market is definitely an astronomical number.

There are so many coupons that pollen alone will definitely not be able to digest, so eventually there will definitely be a large number of coupons flowing to non-pollen users, which is equivalent to not only sending benefits to the original pollen, but also mobilizing pollen, completing a wave of priceless products. Marketing!

Warwick responded in kind this time, allowing Mr. Lei to finally feel for himself what it feels like to be hit by a price advantage.

Angry and helpless...

Now that the matter has come to this, there are actually only three options left before Mr. Lei, besides waiting to die.

The first one is to bow to Warwick and beg for mercy, and purchase Warwick chips in the future.

Second, go to Qualcomm in person and ask them to stop raising prices and instead support them in their price war with Warwick.

The third one is to start self-developed chips. To be honest, this path is the most difficult and the most impossible.

They say that sharpening a gun before the battle is a waste of time, but the problem is that they don't even have a gun, so they have to find one at the last minute!

By the time they find the gun, the grass on the grave will probably be half as tall as a person...