The term "hero lateness" was applied to Lei Jun for the first time.

After leaving Kyushu Technology, Mr. Lei, the founder of Dami Group, took a plane directly to the headquarters of his company and contacted the company's senior management. Attend an online meeting.

Three o'clock in the morning on April 2nd.

With the help of the makeup artist and Taoyao, Lei Jun, who had been up all night for three days, returned to his kingdom.

In the offline conference room, there are "full of guests and friends", and none of Rice's senior executives looks relaxed.

They watched with solemn eyes that their boss entered the meeting room with vigorous steps.

Some of the domestic and foreign executives in the online video conference had different expressions.

Some of them were unable to reach the rice headquarters under objective conditions, and some of them did not want to "travel and travel" for psychological reasons.

In the past few years, the technology competition seems to be fierce, and many markets in developing and underdeveloped Guojia regions have been developed one after another, but Bluestar's entire global mobile phone sales have been continuously declining.

The mobile phone industry has entered the stock market, and the revenue of Rice's mobile phone business has already fallen off a cliff. Last year, its net profit fell by 58.9% year-on-year. Important businesses such as smart phone business, smart electrical consumer products, and Internet services have declined to varying degrees.

In addition, the "overlord" kicked out Mr. Lu, who had just been appointed two years ago, and returned to the throne, which also made some management feel grudges.

After the scene was finished, Lei Jun said bluntly: "Now Kyushu Technology, Suiren, Xiawei, Xiaxing and other companies have their own dominant positions and fields in the field of smart home. Relying on their technology products, the products of their companies It is well received in the market.

There are also those old home appliance companies in the past, such as Meidi, Haiyi, Geli and other enterprises, which also rely on the smart home system customized by Kyushu Technology to gain a firm foothold in the new round of shocks, and even they have now developed It can be compatible with various ecological smart home products such as our company, Xiawei, Xiaxing, and opo at the same time.

And the smart home products of our rice group have now become low-end products that can only compete at low prices in the Pinxixi market! Even a lot of inventory sold at a loss can't make up for the shortfall!

Although the car-making team I led in the past few years has achieved some results in such projects as car-machine system and new energy vehicle engineering design, compared with Xia Wei’s Wenjie, Biati’s Dynasty, and some new car-making forces As far as energy vehicles are concerned, the difference is still too large.

Moreover, the core operating system of our in-vehicle system is not perfect enough. If it is launched in a hurry, there will definitely be a lag phenomenon, which will inevitably make this new business fall into the quagmire before it breaks out.

So today’s meeting convenes everyone. The core task is to find out the future positioning and main track for our rice group during the consultation and communication. If the direction and path chosen are wrong, all the next efforts will be made. It will only be the opposite. "

Facing all the attention, Lei Jun slowly stated the conditions given by Gu Qing one by one.

Gao Xiang, one of the partners of Dami’s president, immediately received a lot of attention, because he himself was an executive of the chip design company Qualcomm, and it is precisely because of his identity that Dami has been on the road of Qualcomm Huolong in the past few years Farther.

Of course, in addition to Gao Xiang, there are also some foreign senior managers who also have erratic eyes.

Without exception, they are all arranged by foreign capital into the eyes of Rice Group.

And Mr. Lei actually said all of this without hesitation, what did he mean?

"We don't have much time left for Rice Group. This year is the 1024th year of the Xiayin star calendar, and next year will be 1025. The decision year of Daxia Smart Manufacturing. Now Daxia's achievements in many materials and technology fields are about to complete this goal. No matter how vigorous the vitality of our rice is, if nothing remains, we will be faced with a choice next year, either layoffs to reduce expenditure, or technology products to explode, and strive for a chance of survival!

Now it is impossible for the top chips of Western semiconductors to supply our rice. If we don't completely stand in the Kyushu system, we can only wait for death! "

When Lei Jun said this, even though the foundation was already very thick, people could still see that his expression was not right.

Gao Xiang, one of the partners of Rice's president, was still thinking about the key points of today's emergency meeting, but after hearing Lei Jun's words, his eyes were no longer firm.

According to Mr. Lei, is he planning to separate Rice from Qualcomm?

Counting the flirtations between Rice and Dimensity chips over the years, losing their own Qualcomm chips and replacing them with Dimensity chips, it is indeed a feasible choice to get started with Kyushu Technology's Chenxing chips in a short period of time.

In addition to former Qualcomm executives, many overseas supplier executives of rice mobile phones and rice smart home products also have different expressions.

Once rice fully embraces the Kyushu system, those suppliers who once gave rice "wearing high-end hats" are bound to be kicked out.

The meeting room was only quiet for a moment, and then it completely turned into a crowded vegetable market.

Suppliers of core components for rice mobile phones include Qualcomm, Hansung, Micron, and SK Hynix, while camera modules include OFILM, Sunny, and QIT. The camera chip is provided by Sony and Hanxing.

In addition, there are many foreign suppliers for other components, such as Hansung Electric, Neon Display Company JDI, Sharp, Yinghua, Synopsys International, and LG Chem.

These suppliers also have considerable influence within Rice.

However, it is not that the domestic suppliers of Daxia have not contributed in recent years.

For example, Oufei Technology, the main supplier of rice camera modules.

As the leading company of domestic camera modules in Daxia, it has participated in the camera modules of various models of rice, especially the red rice series. According to statistics, since five years ago, OFILM has contracted more than 40% of rice cameras order volume.

There is also a leading force in the field of ceramics - Chaozhou Sanhuan Group, after accepting the technical support of Kyushu Technology, while being a Kyushu system supplier and supplying ceramic products to Kyushu partner companies, it has not given up on the old technology. and old customers.

Chaozhou Sanhuan is now the largest supplier of rice ceramic back covers, and its annual revenue from the rice ceramic mobile phone back cover business is hundreds of millions of yuan.

In addition to this kind of companies that users are not familiar with, the star company Beijing North is also the second largest supplier of rice mobile phone panels. With years of hard work, it has now accounted for more than 31%.

No matter how much some mobile phone companies once advertised how good the products of foreign suppliers are, these big Xia companies have never flinched.

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