Technology overlord starts with new energy vehicles

It's another new day for Kyushu Motors.

Early in the morning, the aroma of food wafted from the car cafeteria in Kyushu.

While Xu Yifan was still eating breakfast, a beautiful girl in business attire found this place according to the location mentioned in the phone call just now.

Lin Wanxia: "Mr. Xu, I have an appointment for you!"

After eating the steamed stuffed bun in his hand, Xu Yifan asked curiously: "Well, who is it, who came here in such a hurry in such an early morning."

Nowadays, the various matters of the Kyushu Automobile Factory are handled very well by the several presidents. If ordinary people come, they will not find themselves.

If Lin Wanxia could find him in a hurry, the identity of the other party must be extraordinary.

Lin Wanxia replied: "The other party is Matthias Müller, the CEO of the Volkswagen Group. I would like to invite you to meet in two days at the Kyushu Automobile Plant."

Xu Yifan was thoughtful: "No wonder, it's the Volkswagen Group, this is a big guy, and the CEO who is in charge of the global business of this car company is here."

The name of Volkswagen, an automobile group, can be said to be very popular in China.

Its brands include Skoda, Bentley, Audi, Porsche, Seat, MAN, Bugatti, Volkswagen, Lamborghini, and motorcycle brand Ducati.

Since the 1990s, Huaxia has imported cars from this car company. Santana, Audi, Jetta and other models have become synonymous with good cars in many people's hearts. The price of a car is 100,000, and the VW logo is worth 20,000. kind!

It can be said that it is the big brother of the joint venture brand in the current domestic market.

Xu Yifan asked again: "Then, what is the purpose of the other party's coming?"

Based on the information communicated before, Lin Wanxia replied: "I want to reach some technical cooperation with Kyushu Automobile, um, and if possible, the other party wants to acquire Kyushu Automobile!"

Xu Yifan smiled: "Acquisition?! Hehe, it is impossible for Kyushu Auto to sell, but it might be good to see it."

Although it is said that peers are enemies, if Kyushu wants to sell good products, it is impossible not to have no intersection with such a large car company.

Lin Wanxia nodded earnestly: "Okay, I'll send a message to the other party later, if the time is arranged, Mr. Xu, can nine o'clock in the morning be okay?"

Xu Yifan, "As long as the itinerary is during working hours, it's fine to discuss it with the other party. By the way, have you had breakfast yet?"

Lin Wanxia shook her head: "Not yet."

Xu Yifan said: "Don't worry, you can eat first."

"Okay!" After replying, the little secretary rushed to get dinner.

"After buying it and researching it, is Volkswagen the first one to come here? Is it because they are not optimistic about the future of electric vehicles, or do they think that similar technologies can be developed in reverse?"

After eating the last bean paste bun in his breakfast, Xu Yifan put the used dinner plate in a unified place and went to work in the material laboratory.

The time came quickly two days later.

Early in the morning, several Audi cars drove into the Kyushu Automobile Factory one after another.

After sitting in the car for several hours, after Matthias Miller got out of the car, he saw the Kyushu Automobile Factory.

How should I put it, it is different from the big international company he imagined, and more like a small workshop car company built in a backward country.

On the road in front of the Kyushu Automobile Factory, the flow of people and vehicles is like weaving. The employees of Kyushu Automobile are either riding Jiuyuan electric vehicles or driving Kyushu low-speed vehicles, and are full of enthusiasm towards the factory.

Looking into the distance, there is a factory building in the east and a factory building in the west dotted nearby.

And farther away, there are construction sites everywhere, and trucks transporting construction materials can also be seen driving towards the open space in the distance.

However, there are two unique buildings in the distance, which are a little more eye-catching. The comprehensive automobile research and development center and the material laboratory building, which were built at a large price, look much taller.

Looking at the scene in front of him, Mathias Müller, who is already in his sixties, couldn't help but sigh.

"After several hours of driving, this company is in such a remote location."

"This is the production site of Kyushu Suzaku, Kyushu Dongting and Kyushu Taishan."

"It's completely unexpected that such excellent automobile manufacturing technology was born in this remote small city in China."

Craig Hugh, president of Volkswagen China, said: "This factory has been under construction for the past two years, and the factory is constantly expanding.

There are some large trucks that have been transported on the roads, and the potholes have been crushed! "

There is no way to compare with Volkswagen's headquarters, or even Volkswagen's many production bases in China.

With the rapid development of Kyushu Automobile, it is naturally impossible to cover everything and pay more attention to practicality.

Especially in the first few factories, no designers were hired, and the factory buildings were simply built to be usable, not to mention the pursuit of coordination and beauty.

Roads, the original roads in the industrial park were very well built, and the two-way six-lane roads outside the factory were all asphalt roads.

But it can't stand the development of Kyushu Motors in the past two years, transporting construction materials, transporting electric vehicles, automobile production materials, steel and so on.

Large truck trailers and muck trucks are crushed every day, and good roads are also crushed.

Recently, Xu Yifan has been thinking about when to discuss with the officials again, and let the Jiangzhou City officials pay for the repair of this road.

As a business card of Jiangzhou City today, is the current road environment of Kyushu Automobile Factory plausible? !

In addition to the environment, Matthias Miller looked a little sideways. It was the Kyushu employees who went to work, full of enthusiasm for work, with constant smiles on their faces, chatting with their companions and colleagues, and leaving for work happily.

"This company seems to have good benefits, and it's not like I haven't been to China before, but I rarely see such a scene on the faces of those employees, and it's more numb.

Including the employees of our car companies, such situations rarely happen. . . . . "

However, the environment and the lives of employees are not important. What really matters is the technology of this car company.

After a brief look, Matthias Miller and his group entered the Kyushu Automobile Factory.

After reporting the identities of himself and others to the company's young security guards, the reception staff picked up Matthias Miller.

A Kyushu employee asked: "Mr. Mathias, have you had your meal? It's still early before your scheduled meeting with President Xu at 9 am. If you don't have a meal, you can go to our staff cafeteria .”

The companion, Craig Hugh, who can speak Chinese at the same time, said with a smile: "Oh, then respect is worse than obedience, and we just haven't eaten yet!"

Under the leadership of Kyushu staff, the group quickly came to the nearest first canteen.

In the cafeteria, the food is fragrant.

The buffet-like dining style and the good dining environment made it a little more familiar to the VW executives who are used to big factories.

There is a special place for cooking noodles and dumplings. All kinds of simmered noodles and dumplings, with vegetables, chopped green onions, and lard, are delicious in color and fragrance.

There are boiled eggs, tea eggs, salted duck eggs, poached eggs, fried eggs and other eggs on the dinner plate.

Thin porridge, millet porridge, preserved egg and lean meat porridge, buns, steamed buns, pickles.

In addition to Chinese meals, all kinds of bread, bacon, sandwiches, salads, toast, etc. are also available.

Together with the employees in the factory, Matthias Müller and his party had a simple buffet.

After everyone came out of the cafeteria, their views on Kyushu Automobile Factory changed a lot.

"In this factory, the food is really good, and it seems that all the employees eat together, and there is no difference?"

"It's even better than the breakfast at our headquarters!"

"In terms of ingredients, it may be worse than our canteen, but the gap between the chefs is even bigger. I love Chinese food!"

The food at Kyushu Automobile Factory is delicious. This is the first impression of Matthias Miller and others after they came to Kyushu Automobile Factory.

After the meal is full, the group continues to get down to business.

The time soon came to nine o'clock in the morning.

Xu Yifan came to a small meeting room on time.

After waiting for a while, Matthias Miller and others stood up, extended their hands and shook hands with the visitor.

After slightly shaking hands with the 60-something-year-old CEO of Volkswagen, Xu Yifan said with a smile, "Hello, I am the chairman of Kyushu Automobile Works, Xu Yifan."

As soon as he opened his mouth, it was Bel's authentic German!

The photographic memory skill enabled by the system is also very powerful in language learning. It takes almost a week to completely memorize a language that has never been touched.

You only need to practice your pronunciation a little more, and you can easily communicate with people.

Xu Yifan had already taken the time to learn all the languages ​​of various countries.

The talent set should be created early, and Kyushu Motors will definitely become more and more exaggerated in the future, and will come up with many technological products.

As a legend who brought Kyushu Automobile to glory, it is quite normal for him to be a super academic.

The two sides shook hands, and Matthias Miller said: "I am Matthias Miller, CEO of Volkswagen Group, and this is Craig Hugh, president of Volkswagen China.

This is my assistant Marcel Dill.

This is Alexander Dawson, our director. "

Mathias Müller introduced the main personnel of Volkswagen who came this time.

After the introduction, Matthias Müller couldn't help being surprised and said: "Mr. Xu, you can speak German, and you are so young!"

Although the age gap between the two parties is relatively large, in today's occasion, the age is not considered, but the status of each representative.

Although the other party is the CEO of the Volkswagen Group, Xu Yifan's status can be treated equally. Even as the chairman of Kyushu Automobile and the sole owner of the company, he is considered to be one level higher than the other party!

"In terms of language, I still have a bit of talent. As for age, we in Huaxia have a saying that ambition is not in age."

After a brief chat and acquaintance, the two sides sat down in the small conference room.

Xu Yifan asked curiously: "I don't know the main purpose of Volkswagen's coming here this time."

Matthias Miller said seriously: "We want to acquire Kyushu Automobile Company. Before we came here, we learned that the ownership of Kyushu Automobile is in the hands of Mr. Xu Yifan alone. Why don't Mr. Xu offer a price. If it is suitable, Volkswagen will give you a price that satisfies you!"

Xu Yifan shook his head: "Mr. Mathias, I'm sorry, I don't sell Kyushu Auto!"

Mathias Miller asked curiously: "Is it a matter of price? Why don't you offer a price, as long as it's not too exaggerated, I believe that our Volkswagen Group has the strength to afford it."

"It's not a matter of price." Xu Yifan waved his hand.

Matthias Miller didn't care about Xu Yifan's refusal. In his opinion, most things in this world can be solved with money, and what he doesn't sell is just to ask for a high price.

The purpose of starting a company is not to make money!

Seeing that the young Mr. Xu could not speak first, Matthias Miller could only test out a price: "How about 10 billion?"

Seeing that Xu Yifan frowned and was about to refuse again, Matthias Miller immediately continued: "U.S. dollars!"

According to the current exchange rate, it is equivalent to more than 70 billion yuan in one mouth!

This price, in fact, is not a lot, even a bit exaggerated. After accepting it, you can directly rank among the richest people in Huaguo!

And for the public, it will not suffer. Battery technology, motor technology, that new type of steel, and the current low-speed electric vehicle business of Kyushu Automobile, Jiuyuan electric vehicle business, still have some profits.

If it is an ordinary entrepreneur, for such a large astronomical figure, it may have already agreed to it.

With this money, you don't have to do anything in this life, and you can hardly spend it all.

Even Xu Yifan, now that he is short of money, has a momentary heartbeat.

It's a pity that a company is only interesting if it's in your own hands, and Xu Yifan doesn't want to work for others.

"It's not about money." Xu Yifan still shook his head.

Matthias Müller: "Doubling again!"

This century-old car company has fully demonstrated what it means to be rich and powerful!

However, this price is also the highest price that the public can give, no matter how high it is, it is not appropriate.

Even if investing in the future, there is a limit. The technology of Kyushu Automobile Factory has great potential, but after analysis, it will not exceed 20 billion U.S. dollars too much.

Regarding this, Xu Yifan said seriously: "Jiuzhou Automobile will not be sold now, nor will it be sold in the future. If your company has the idea of ​​acquisition, I think there is no need for us to continue the discussion."

"It's such a pity. After seeing the car-making technology of Kyushu Automobile Factory, the engineers of our company admire it very much and want to get it very much."

Matthias Müller didn't hide his thoughts, and that's what both parties knew.

The primary purpose is not being met and does not appear to be the reason for not being given enough money.

But Matthias Miller continued to work hard: "I have no idea of ​​selling, so does Kyushu Auto have a listing plan? Volkswagen can help in this regard. Also, does Kyushu Auto need investment?"

Xu Yifan shook his head helplessly: "Jiuzhou Automobile has no plans to go public at the moment, and does not need capital investment."

There is no free lunch in the world. To get help or investment, you have to give shares.

This is also what Xu Yifan can't accept, even for loans, because he is afraid that someone will do something behind his back, he will not choose to take a large loan.

The company would rather develop slower, miss a little opportunity, and do whatever they want slowly, instead of being controlled by others, or listening to directors beeping around, and someone pointing fingers at them.

Matthias Miller, who was used to seeing various situations, was unable to achieve the two goals one after another. These two tricks had been tried and tested in the past when facing various startups, large and small.

After a pause, he continued: "It's a pity, I don't know about technology licensing, can we talk about it?"

Xu Yifan: "The technology will not be authorized..."

Seeing that the other party was almost shut down by his series of rejections, Xu Yifan quickly said: "However, maybe we can talk about cooperation in other places."

Mathias Müller was a little curious: "Oh, I don't know what we can cooperate with?"

Xu Yifan said, "I want to form a joint venture with Volkswagen!"

Matthias Miller couldn't help but become interested in this matter.

Xu Yifan continued: "But it's not for the sale of Kyushu Auto's products in the Chinese market.

But in the German market, or the international market where Volkswagen can sell its products.

The two parties established a joint venture to allow several Kyushu cars to be sold in those places. "

Relying on Kyushu Automobile itself, it is difficult to establish a complete sales channel in a short period of time in this large global market.

After such a long time, Kyushu Motors has opened up sales in seven countries in total, namely Saudi Arabia, Kenya, Santania, Morocco, Syria, South Africa, and Kazakhstan.

Almost all of them are relatively poor and backward countries,

And except for the rich countries, the sales of Kyushu Motors in those places are not good, and they have not invested too much money to establish sales channels.

If Volkswagen, an established car company, can cooperate to let Kyushu Auto change the Volkswagen logo and sell it, it will be better than Kyushu Auto to open up sales channels by itself.

Moreover, compared with Kyushu Automobile itself, the influence of Volkswagen is not comparable to that of Kyushu Automobile today.

When many consumers buy a car, they also pay attention to the car brand. Compared with unfamiliar brands, consumers trust a resounding brand.

Perhaps what may happen at that time is that the quality of Kyushu Motor's garbage electric vehicles is unknown, and the brand is not well-known. If you buy it, it will be easy to be laughed at and buy a domestic brand.

And Volkswagen's electric vehicles are high-end, the light of technology!

This idea is a bit like a joint venture company formed by foreign car companies who want to enter Daxia Country for sales.

It's just that the previous domestic joint venture company, the purpose of the joint venture was to sell automobile products in China.

But this time Xu Yifan's goal is to sell Kyushu Automobiles in the world market.

The auto industry, especially those markets in developed countries, protects local brands and will not easily allow other auto brands to sell products.

Even if the technology is obviously better, foreign brands will not be easily allowed to enter in order to maintain employment and allow the economy to circulate in the country.

"The two parties have a joint venture to sell products through public channels. Mr. Xu, you have a lot of ideas."

Mathias Miller felt a little bit interested in Xu Yifan's idea.

"This cooperation plan is a bit interesting. In terms of product technology, Suzaku Motor, the third-generation lithium iron phosphate battery, and that special steel.

If these technologies can be disclosed to our joint venture company, I can go back and lobby the company's top management to establish a joint venture company with Kyushu Automobile Factory. "

Xu Yifan shook his head resolutely: "The technology will not be disclosed, but I can provide the Suzaku motor produced by our company, the battery produced by our Hengxin Battery Factory, and the controller, the powertrain of this set of electric vehicles."

"If your company is not interested in the joint venture plan, Kyushu Automobile can also be an upstream parts supplier.

I can sell you a set of electric vehicle powertrains such as the Suzaku motor and battery controller, and even the chassis, and the appearance design can be authorized.

However, I will not give away the technology, or Volkswagen has the ability to develop similar products through our products. "

Whether it is a joint venture or a supply, as long as it can make money!

After a pause, Xu Yifan went on to say: "Well, there may be other car companies coming to contact us in the future, and they can provide two cooperation plans, joint venture sales, or the supply of electric vehicle power systems."

Matthias Miller: "Current electric vehicles do not have the possibility of mass sales and popularization, and have certain advantages in performance. At most, they are only toys for a small number of consumers."

But then asked: "What about the price of an electric vehicle power system?"

Xu Yifan said with a smile: "A set of ordinary Suzaku motor and third-generation lithium iron phosphate battery, plus the control system, the wholesale price here is RMB 280,000 a set."

Craig Hugh complained next to him: "Money grabbing!"

Xu Yifan shook his head: "Our international car products sell for one million dollars. For the same power system, if you sell it for five or six hundred thousand, there is a huge profit margin."

Xu Yifan continued: "Well, if we add another 100,000 yuan, we can sell Kyushu electric cars made of ordinary materials, with your company's logo on them."

In fact, compared to the joint venture, Xu Yifan wants to sell the power system more, as long as the price is acceptable, it is still very good.

Moreover, if only motors and controllers are produced, and lithium iron phosphate batteries, the production capacity of Kyushu Automobile can be quickly increased, and a large number of sales, making money is easier than selling cars.

Especially for that kind of high-strength steel, Kyushu Automobile's current production is still very small.

Mathias Miller shook his head: "It's 380,000, and if you add 100,000, you can buy a car sold in Huaguo!"

Xu Yifan: "Alright, how about buying disassembled parts and selling them, or importing our cars directly to sell?"

Mathias Miller said with a helpless smile: "The price is too expensive. The current market is immature. It is impossible for electric vehicles to have a large sales volume."

Xu Yifan: "In the past two years, various countries have advocated environmental protection. As long as the general direction remains unchanged, the future belongs to new energy sources. Electric vehicles may be the closest. This year, electric vehicles will appear in the Chinese market and the US market."

. . . . . .

A meeting lasted several hours.

In the end, there was no specific result. Volkswagen did not achieve their original goal, and the two cooperation plans of Kyushu Automobile failed to achieve either.

This is also a very normal thing. The cooperation between big companies is not as straightforward as ordinary people buying and selling things, and involves a lot of interests.

Even sometimes, the official will end.

And even if Matthias Miller wants to cooperate, he cannot make decisions on many matters. He needs to report to the board of directors and convene a meeting of directors to make decisions.

However, the seeds have already been buried, and the next thing is to see when they will take root and germinate.

Especially in the next Huaxia, or the international market, new energy electric vehicles will turn around, and the other party will come again.