Technology: Start by selling mobile phones
Chapter 208 Core Technology of Color Doppler Ultrasound Machine
Regarding the establishment of the "color ultrasound machine" business department, Mo Ran almost completely handed over the responsibility to Lao Wang.
First, he had great trust in Lao Wang’s talent selection ability;
Secondly, the current "color ultrasound machine business" is far from Nietzsche's core business, and he does not have so much energy to focus on it.
but,
Now that Lao Wang has said this, he is a little curious and can't refuse.
"Okay, then I will interview with you."
…
At two o'clock in the afternoon that day, the three interviewers arrived at Nietzsche's headquarters on time.
Since the three of them had already gone through the first round of preliminary examinations, today is considered a re-examination and the final round of interviews.
Soon, the first interviewer walked into the conference room.
The first interviewer is Xia Beichuan, 45 years old. He is well-dressed and looks energetic at first glance.
Mo Ran's first impression was good, and he took the initiative to ask for some information.
The exchange between the two parties ended about fifteen minutes later, and Xia Beichuan, the first interviewer, slowly walked out of the office and waited for the notification.
After closing the door and looking at Xia Beichuan's back, Lao Wang said:
"Mr. Mo, Xia Beichuan's advantage lies in his connections with many hospitals. He knows many deans and heads of purchasing departments of tertiary hospitals. This will be of great help to our 'color ultrasound machine' and subsequent promotion of medical equipment. the benefits of."
"So, I still prefer him to be the head of our color ultrasound machine business department."
Mo Ran nodded, and he agreed with Lao Wang's statement.
Moreover, through the exchange just now, Xia Beichuan is pretty good in all aspects, and he is more than enough to be a "business department head".
Of course, if I have to talk about a shortcoming, it is that it feels too oily.
Every gesture, every move, and every word is filled with the false flattery and temptation found in society, lacking some sincerity and practicality.
However, this is normal.
soon.
The second interviewer knocked on the door and walked in.
Mo Ran picked up his resume and looked at it carefully. The second interviewer was named Liu Dong. He was in a similar situation to the first Xia Beichuan. Both of them had certain connections in the hospital.
However, compared to Xia Beichuan, Liu Dong was born in a professional class and has much richer professional knowledge.
This time, Mo Ran and Liu Dong talked for about twenty minutes, and suddenly he understood why Old Wang Wang Fugui was so entangled.
Xia Beichuan and Liu Dong each have their own advantages, and they can both serve as "color ultrasound business leaders". It is indeed difficult to choose.
Thinking of this, Mo Ran turned his attention to the resume of the third interviewer.
At this moment, Lao Wang on the side said:
"Mr. Mo, I want to tell you something special about the last interviewee."
"He doesn't have the connections in the hospital like the first Xia Beichuan, and he doesn't have as much professional knowledge as Liu Dong. I like him because he is young and has a lot of hard work."
"Work hard?"
It happened that Mo Ran also noticed the work experience on his resume at this time.
The third interviewer is named Zhou Hai. He has a low academic level and graduated from a junior college.
Throughout his seven or eight years of work experience, it can be said that he climbed up from the lowest sales position step by step.
Until his last job, he was the vice president of the sales department of a large domestic medical device company.
"interesting."
Mo Ran nodded slightly. It was not easy to climb from the bottom sales level to the position of vice president of the department, which shows that this person is still very capable.
While thinking, the door opened and a figure walked in.
"Hello, two bosses."
"Zhou Hai?"
"Um."
Mo Ran put his resume aside with great interest, looked at Zhou Hai, and went straight to the topic without any courtesy.
"Then let's not waste time. Let's first talk about why you want to join us Nietzsche."
Zhou Hai was slightly startled, still not in the right state.
However, he was still well prepared. After being stunned for a moment, he immediately came to his senses and replied:
"Because I know that Nietzsche will definitely be different from other domestic manufacturers after entering the field of 'medical equipment'."
"oh?!"
This time, Mo Ran was slightly stunned and said:
"You have so much confidence in us?"
"Of course, I am not only a fan of Nietzsche but also a loyal supporter of 'Yellow River Memory'. I have an in-depth understanding of all our Nietzsche products. Whether it is mobile phones, TVs or 'TF memory cards', they are all different from other domestic manufacturers. It really has its own core technology.”
"So... this time I saw that your company was recruiting for the 'Head of the Color Doppler Ultrasound Machine Department'. I happened to have just resigned, so I submitted my resume."
A smile suddenly appeared on Mo Ran's lips. He didn't know whether Zhou Hai meant what he said, but at least he sounded very happy.
But after a while, he did not continue on this topic and asked instead:
“Thank you for supporting our Nietzsche brand.”
"But...you should also know that the medical device industry 'feeds off' the hospital's human resources."
"With all due respect, you don't have any advantage in network resources compared to the other two interviewees today."
After saying that, Mo Ran paused, picked up Zhou Hai's resume on the table again, took a look at it, and continued:
"As it says on your resume, although you previously served as the vice president of another well-known "medical device factory" in China, the resources you accumulated were only some small customers, small private hospitals, and community hospitals.
What we really want is to enter large tertiary hospitals across the country. "
Mo Ran's words hit Zhou Hai's fatal weakness, but Zhou Hai was not in a hurry.
His face was calm, and after thinking for a moment he replied:
"Boss, I don't deny that in the past, human resources were the most important thing in the entire 'medical device industry'. Whoever gets the dean and the head of the purchasing department can get their equipment into the hospital."
"However, now that the Internet is becoming more and more developed and supervision is becoming stricter, major hospitals have also started bidding and purchasing equipment."
"At the same time, our country has begun to hold various 'medical device' exhibitions every year, and our domestic brands also have more channels for promotion and display."
"For example, there will be the largest 'International Medical Equipment Exhibition' of the year in Shanghai in two months. Medical equipment manufacturers from all major brands around the world will participate in the exhibition, and we can also participate."
“With the trade fair as a platform, I am also confident that we can sell our Nietzsche’s ‘color ultrasound machine’ to hospitals across the country through these channels and achieve the scheduled sales figures.”
Moran's expression did not change and he shook his head slightly.
These words are beautiful, but he is not a fool, and he cannot be easily moved by a few empty words.
But at this moment, Zhou Hai suddenly flashed his eyes, looked directly at Mo Ran, and then said:
"and……"
"Mr. Mo, I think as Nietzsche's boss, you wouldn't just rely on your personal connections to sell Nietzsche's products through bribes and kickbacks, right?"
"I think human resources are important, but quality is more important."
After the words fell, Mo Ran showed a slightly surprised expression for the first time, and then laughed.
Unexpectedly, Zhou Hai in front of him would use such words to defeat him.
really.
In the past two years, the Nietzsche brand has experienced rapid development from scratch. Mo Ran may not care much about external evaluations, but he is still very energetic deep inside.
Does the Nietzsche brand require backdoor kickbacks to sell?
No!
Mo Ran became more interested and started chatting with Zhou Hai in more details. The more they chatted, the more they discovered that Zhou Hai who had climbed up from the bottom was indeed not simple. He was really hardworking and ruthless as Lao Wang said.
Not only is he familiar with the products of other manufacturers in the industry, but he can also point out the pros and cons of each product.
In terms of sales, although we do not have strong personal resources at the dean level, we have accumulated a lot of contact information for the directors of various departments in tertiary hospitals over the years, which are very likely to be converted into potential resources in the future.
Half an hour later, the interview exchange between the three people in the conference room ended.
Moran turned around and looked at the old Wang Wang Fugui next to him. The two looked at each other and already had the answer in their hearts.
That's right.
Zhou Hai may not be the most capable person, but at present, he is indeed the most suitable person in charge of the "Nietzsche Color Doppler Ultrasound Business Department".
Have drive, have ruthlessness, and have a future.
Mo Ran didn't ask anything about what happened next. As expected, that afternoon, the three interviewers received a call from Wang Fugui himself.
Xia Beichuan and Liu Dong were eliminated, and Zhou Hai successfully became the head of Nietzsche's "Color Ultrasound Business Department".
After finishing this matter, the business expansion of the "color ultrasound machine" was officially launched, and Mo Ran focused on the "AI training server".
Lao Wang is also responsible for this matter.
However, "AI training server" is relatively simple compared to "folding mobile phone" and "color ultrasound machine".
The so-called server is actually a computer.
It's just that compared to traditional home computers, server computers have better performance and can handle a lot more information.
To use an inappropriate analogy, for example, if a home computer can open five accounts to play a game without lag, then the server can open fifty accounts without lag.
so.
In theory, the server is a more powerful supercomputer.
so,
On the server, there are also CPUs, GPUs or NPUs.
What Nietzsche is currently working on is an "AI training server". Of course, the most important thing is the computing power of the server, or "computing power" for short.
Currently, "Yellow River Storage" has the "Little Horse Crossing the River Pro" chip as its computing power chip, but this is a chip used on mobile phones. It obviously does not have enough computing power when used on server computers.
After thinking about it for a long time, Mo Ran opened the system mall and finally bought an NPU chip specifically for servers.
【Ding……】
[Dear host, you have selected the ‘ST type-AI artificial intelligence training processor design drawing’, quality: good (level B). 】
[This purchase will cost 250,000 points. Are you sure about the purchase? 】
"Sure."
【Ding……】
[Congratulations to the host for your successful purchase. You still have 1.46 million points left. 】
The points in the system mall have become much more abundant during this period due to the very good sales of "Brilliant S1".
As the blue light flashed, a design drawing of "AI training NPU processor" appeared in the system package.
Mo Ran clicked it again and took a look.
[ST type-AI artificial intelligence training processor design drawing].
Process: 32nm process;
Purpose: NPU chip dedicated for AI training server.
Performance: This chip adopts the ‘Blast NPU Architecture’ design already owned by the host (same as the Xiaoma Crossing the River Pro chip). It has 48 cores, 8 memory channels, and its maximum power consumption is 280W.
The performance under eight-bit integer precision reaches 480TOPS, and the performance under 16-bit floating point (FP16) reaches 240TFLOPS.
Seeing this, even though Mo Ran had seen the performance of this "AI server chip" in advance, he was still a little stunned at this moment.
The "Little Horse Crossing the River Pro" chip is considered the top NPU chip on mobile phones, but it only has 1.65TOPS.
This "AI server chip"... just one chip reaches 480TOPS. This is the difference between server chips and mobile phone chips.
After finishing this, Mo Ran handed over the "design drawings of the ST-type AI training chip" to "Yellow River Storage" and named it "Shenglong Chip".
Next, as long as "Yellow River Memory" makes a breakthrough in the 32nm process, it will be able to produce this "Thanglong chip". As long as there is a chip by then, Nietzsche's "AI training server" business can be officially launched.
There's no rush yet.
After handling the "AI training server" matter, Mo Ran finally felt a little more relaxed.
On August 18, Mo Ran, who had already arranged a "folding screen mobile phone" and "AI training server", once again focused his energy on the "color ultrasound machine".
Nietzsche's first color ultrasound machine was derived from the "CR-1 intelligent color ultrasound machine production drawings" obtained by the system. According to past experience, there will be almost no problems as long as it is produced according to the plan of the drawings.
but.
August 20th.
As Mo Ran gained a deeper understanding of the "color ultrasound machine business", he suddenly found that he would face the first problem in the color ultrasound machine business.
Compared with electronic products such as mobile phones and computers, medical devices are not familiar to the public, but "color ultrasound machines" also have core technologies.
That's the probe.
To be precise, the core component of all medical ultrasound equipment is the probe.
The so-called probe,
It is an ultrasonic device that converts electrical pulse signals and acoustic pulse signals. It is mainly used to inspect different parts of human internal organs.
The quality and performance of the probe will directly affect the performance indicators of the entire system, such as detection depth, lateral (axial) resolution and sensitivity, etc.
For example, in the ultrasonic diagnosis of lower ureteral stones, a less skilled ultrasonic doctor may not be able to detect the stones due to the obstruction of the bladder and other organs.
This requires the probe to have better resolution and recognition capabilities. In other words, the quality and performance of the probe can make up for the lack of ultrasound operating doctors.
This is very important for township hospitals and community hospitals that have relatively little experience.
But now the best probes in the world are monopolized by foreign companies. The "color ultrasound design drawings" provided by the system only require performance and parameters, and there is no corresponding production technology for the probes...
"Mr. Mo, I suggest that we better develop our own probe."
"This is our core technology."
The person who asked the question was Zhou Hai, who was very energetic.
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