Technology: Start by selling mobile phones

This small favor does not violate the organizational principles, but also allows Mr. Mo of "Yellow River Storage" to remember him as a favor. Director Wang naturally accepted it readily.

"Don't worry, it's just a matter of notifying a few township hospital directors to attend a meeting. It's a small problem."

but.

When Director Wang asked about the specific content of the press conference, Mo Ran did not explain it directly. He just smiled and told him that it was a press conference related to the "medical industry" and that some hospital leaders needed to be invited to attend. Director Wang was also invited to attend.

At this point, Director Wang didn't ask further questions.

Soon, the time for the press conference of Nietzsche's "Baize Series Color Ultrasound Machine" was set.

On September 18, that is, three days later, it will be held in the most prosperous "Global Center" Business Hall in Chengdu.

After taking care of Director Wang, Mo Ran immediately called Zhou Hai.

Zhou Hai not only serves as the head of Nietzsche's "Color Ultrasound Business Department", he also participated in the entire research and development of the "Baize Series" and is very familiar with the "Baize Color Ultrasound Machine".

It was especially because Mo Ran saw Zhou Hai's positive efforts these days and was very satisfied.

Therefore, although this was Nietzsche's first cross-border press conference, Mo Ran decided to let Zhou Hai host it himself.

"Zhou Hai, three days later, at 11 o'clock in the morning on September 18, we will hold Nietzsche's first press conference to enter the 'medical device' industry in the largest business hall of the 'Global Center'."

“As the head of Nietzsche’s ‘Color Doppler Ultrasound Business Department’, you will host the entire press conference and introduce our ‘Baize Color Doppler Ultrasound Machine’ to everyone.”

"You still have two and a half days to prepare your speech and PPT. I trust you, so perform well."

Zhou Hai never expected that the "Baize Color Ultrasound Machine" would suddenly be launched ahead of schedule, and he never expected that Mo Ran would hand over such an important press conference to him.

After being stunned for a moment, bursts of excitement flashed in his eyes.

Having worked his way up from the bottom for so many years, he knows how important and precious this opportunity is!

After a moment, he nodded heavily, his eyes filled with gratitude.

"Mr. Mo, don't worry, I will be well prepared!"

Mo Ran smiled slightly and patted his shoulder.

"Go ahead, prepare well, don't stress."

"Um."

In the next two days, Mo Ran asked Wang Fugui to be responsible for all the preparations before the press conference, while Zhou Hai was completely engrossed in preparing the press conference speech and process.

Mo Ran did not specify a specific form or content for Zhou Hai. It can be said that the degree of freedom is still relatively high.

The only requirement is to clearly introduce the "Baize Color Ultrasound Machine", especially to highlight the "AI Intelligent Diagnostic Assistant" function, and try to arouse the interest of the hospital leaders who come to attend the press conference.

At the same time, it is necessary to fully mobilize the emotions of the audience at the press conference and give the participating media more space to report on this matter.

…

Time soon came to September 18. At 10:30 in the morning, the business hall of the "Global Center" was crowded with people. Many media who had been invited by Nietzsche had already arrived in advance.

"Hey, Lao Li, what exactly is Nietzsche going to release today? Do you have any news?"

In the media area, a man with a media badge asked in a low voice to the people around him.

Looking at the note on the sign, it is Zhu Yiming, a reporter from NetEase Technology.

"Brother Zhu, I don't know either."

The man next to him who also wore a media badge pushed up his glasses frame, and then shook his head helplessly:

"Nietzsche was so mysterious this time. I even asked their internal employees to find out, but all of them remained silent or simply stated that they didn't know."

Zhu Yiming sighed slightly:

"Hey, this is really strange. I have been reporting on Nietzsche for a year or two, and I have never encountered such a situation. I hold a press conference and don't even know the specific content. How can I write a manuscript? "

"Don't talk about some manuscripts. I haven't even thought about what questions to ask in the Q\u0026A session... By the way, Brother Zhu, do you think Nietzsche is going to release any new products? Mobile phones? Computers? Or something new? Energy vehicles?”

Zhu Yiming, a reporter from NetEase Technology, was stunned for a moment, and then his expression perked up.

"It should not be possible with mobile phones and computers. When Nietzsche's 'Brilliant S1' launch conference was announced in advance, it was not so mysterious."

"The new energy vehicle you mentioned is really possible!"

"Nowadays, new energy vehicles are in the spotlight. New car-making forces such as Xpeng, Ideal, and NIO are rapidly rising. I heard that Xiaomi also wants to build cars. It is not impossible for Nietzsche to get a piece of the pie!"

"Furthermore, given Nietzsche's current technical level, he has natural advantages in vehicle systems and chips. This... No, I have to ask quickly."

After speaking, Zhu Yiming excitedly left Lao Li aside and walked quickly towards the staff on both sides of the venue.

He desperately wanted answers from these people.

At this moment, suddenly, a group of about ten people walked in from the door of the Business Hall. A closer look revealed that these people were all in suits and leather shoes, with extraordinary temperament. You could tell at a glance that they seemed to be people within the system.

"People from the system come to the press conference?"

Zhu Yiming was quite surprised. He walked over calmly and listened. He only heard a group of people calling each other "Feng Yuan, Zhou Yuan, Li Yuan..."

With the sensitivity of the journalist industry, he immediately realized, these people are the directors of the hospital?

But what is the director of the hospital doing here?

Not only him, but other media reporters in the press room also discovered the abnormal situation of this group of people.

Gradually, as the crowds surged, a shocking news began to spread among all media people.

Nietzsche is getting into the medical device industry.

and,

Today's press conference is to announce that Nietzsche will establish a "medical device department" and launch his first "full-featured color ultrasound machine"!

For a time, the discussion in the conference hall gradually started.

Zhu Yiming stood aside and was equally surprised.

A moment later, with quick eyes and quick hands, he took advantage of the gap where the group was about to sit down and hurriedly stopped a young dean who seemed to be more talkative.

"Feng Yuan, I am a reporter from NetEase Technology. I would like to ask you a few questions privately."

"From your professional point of view, is it difficult to develop a color ultrasound machine? Or, is there a big gap between our domestic color ultrasound machines and foreign brands?"

The young man named Feng Yuan glanced at Zhu Yiming's media sign and did not refuse.

"I don't know whether it is difficult to develop a color ultrasound machine, but... there is a big gap between domestic brands of color ultrasound machines and foreign brands!"

"Is there a big difference? How big is it?"

Feng Yuan thought for a moment and replied:

"You can check the details online. To put it simply, domestic brands of color ultrasound machines, especially high-end color ultrasound machines, are at least ten years behind foreign manufacturers."

"ten years?!"

"Well, I'm not exaggerating. For example, the most high-end cardiac color ultrasound machine in the field of color ultrasound machine is currently not developed by any domestic company. Even the high-end models of the 'all-round color ultrasound machine' are all foreign brands. There is a huge gap between our domestic brands. big."

Zhu Yiming was completely stunned for a moment.

He goes to the hospital for a physical examination every year, but he has never noticed that there is such a big gap between China and foreign countries in the small color Doppler ultrasound machine.

but……

Suddenly, a flash occurred in his mind, but now Nietzsche is actively entering the "medical device" industry and has also launched the first "color ultrasound machine". This may not be great news!

Thinking of this, his originally shocked mood suddenly became a little excited.

He has always been a columnist for NetEase Technology Channel, specializing in tracking and reporting various news about Nietzsche, and he has some feelings for Nietzsche.

After a moment, he hurriedly asked:

"So Feng Yuan, do you have any expectations for Nietzsche's 'color ultrasound machine'?"

"Nietzsche, as our first-class domestic technology company, also has some advantages in chip and resource integration..."

Before he finished speaking, Feng Yuan suddenly smiled awkwardly,

At this moment, a person on the side suddenly interrupted:

"Expectations? What is there to look forward to?"

"No matter how advantageous he was, Nietzsche would not have been able to come up with such an awesome 'color ultrasound machine'."

"Our domestic brands have actually been saying since 2008 that they will 'catch up with foreign levels' and achieve 'domestic substitution'. However, in the past ten years, so many domestic brands have not been able to catch up, let alone catch up, and the gap has become wider and wider."

"The technical content here is profound. It's not just about patting the head and shouting slogans. Think about how many years foreign companies have been operating. How could it be possible for us to catch up so easily?"

"I estimate that Nietzsche just purchased some off-the-shelf parts from suppliers, assembled them, and then entered the industry to try out... Maybe he will end up with nothing."

Zhu Yiming suddenly felt unhappy and choked:

"Nietzsche is famous for his strong R\u0026D capabilities in the technology industry. Whether it is mobile phones, computers or air conditioners, he has his own core technology."

"I believe that since Nietzsche specially held a 'press conference' to announce this matter with great fanfare, it shows that they attach great importance to it and must have put a lot of effort into it."

“I don’t think the ‘color ultrasound machine’ they make is necessarily worse than foreign brands!”

"hehe."

The person who interrupted just now sneered and said:

"It's not up to you to decide whether it's good or bad. When the time comes, won't you know if any of the 'Tertiary A hospitals' have purchased their equipment?"

"I'm just kidding, it's a matter of life and death. Regarding the quality of domestic brands, which 'tertiary hospital' or which slightly better private hospital would dare to use them? Or foreign brands, GM and Philips are safe and easy to use!"

Zhu Yiming hadn't met someone who licked foreign brands like this for a long time, and he was furious:

"Then according to what you say, domestic equipment will never be able to succeed in the future?! Domestic brands will never be able to compare with foreign brands?"

"I didn't say that."

"It's just that domestic products are not as good as imported products. This is recognized by the entire industry, and I am not the only one who says it. If Nietzsche is really good, then why not make something awesome for everyone to see?"

"If it were really good, everyone would definitely buy it, and even foreign medical institutions would rush to buy it. But is this possible?"

"Ha ha!"

After saying that, the man turned around and left with a cryptic smile. Zhu Yiming was already filled with anger, but looking at the man's leaving figure, he still didn't speak in the end.

That person is indeed right. Although Nietzsche has entered the "medical equipment" industry and is about to launch a color ultrasound machine, can Nietzsche really gain a foothold in the "medical equipment" industry like mobile phones and really catch up with foreign brands? !

Could Nietzsche really do it?

You know, the two industries are separated by mountains, and the technical barriers between the two industries are completely different!

A trace of worry flashed in Zhu Yiming's heart, and he couldn't help but sigh and look at the main podium of the press conference. At this moment, a voice suddenly came from the main podium:

"Dear leaders and media friends, please take your seats as soon as possible. This press conference is about to begin."

Seeing this, Zhu Yiming had no choice but to collect himself and walked towards his own media area.

About two minutes later, a host appeared on the main podium and announced:

"First of all, I would like to welcome the speaker of our press conference, Mr. Zhou Hai, the general manager of Nietzsche's "Medical Devices" Department, to give you the opening introduction."

Warm applause rang out, and a figure appeared on the main podium. Zhu Yiming looked intently, the expression on his face suddenly froze, and his heart skipped a beat.

"So young! Nietzsche actually hired such a young person in charge. Can he really do it well?"

"Moreover, even if the press conference is not hosted by Mr. Mo himself, he is not even Manager Wang! This... feels like Nietzsche really doesn't take it too seriously!"

Zhou Hai appeared on the podium as a young newcomer, which instantly aroused the speculation of many media people.

The flashlight kept flashing, and Zhou Hai couldn't calm down.

This is the first time that he has faced so many hospital leaders, so many media reporters, and so many photographic equipment.

If you're not nervous, that's fake.

But he knew better that this was a rare opportunity for him.

After taking a deep breath, he slowly walked to the middle of the main podium, coughed slightly, and then said to everyone present:

"Good morning to all leaders, distinguished guests, and friends from the media."

The audience was silent.

After taking another breath, Zhou Hai began his speech.

"I am Zhou Hai, the head of Nietzsche's 'Medical Equipment Department'. Today I represent Nietzsche's 'Medical Equipment Department' and also Nietzsche Company to officially launch our company's new product in the field of 'color ultrasound machine' - 'Baize Series Color Doppler Ultrasound Machine' machine'."

"I will introduce the specific parameters and functions in the second link. Here, I will only give an opening speech."

"Here are some things I want to say about this conference."

Saying that, Zhou Hai paused and gradually entered the state.

"Ten years ago, after graduating from university, I joined a domestic 'medical device' company and officially entered the 'medical device' industry."

"At that time, the market share of domestic brands was very low, and the market was almost completely monopolized by foreign brands."

“But foreign brands are expensive!”

"The price is so high that even township hospitals, let alone community hospitals, don't even have a B-ultrasound machine, let alone a color Doppler ultrasound machine."

"Later, domestic brands appeared, and their prices were three or four times lower than foreign brands. They naturally entered rural hospitals everywhere. But then, I found that there was a big gap between domestic brands and foreign brands. There were differences in imaging and probes. Failure to provide clear images can easily lead to misdiagnosis or missed diagnosis for patients.”

"Two years ago, the quality of domestic brands finally improved a lot. At least they were barely usable on ordinary color ultrasound machines. But then I discovered..."

"Although the imaging performance of equipment has improved, in rural hospitals and community hospitals, cases of missed diagnosis, misdiagnosis, and ultimately delayed disease still occur from time to time."

After saying that, Zhou Hai paused.

"Do you know why?"

Um?

Everyone in the audience was stunned, obviously attracted by Zhou Hai's words.

Zhou Hai smiled slightly, and his tone suddenly became lower.

He said in a deep voice:

"Everyone knows that once someone in a family gets seriously ill, they will definitely try their best to find better hospitals and more powerful doctors in bigger cities."

"Why?"

"Because it is undeniable that bigger cities have better hospitals, with better equipment and more experienced doctors."

"but!"

"How can there be so many good doctors in community hospitals, township hospitals, and secondary hospitals!"

"Not to mention good doctors, there are very few experienced front-line imaging doctors!"

As he spoke, Zhou Hai's voice became deeper.

"For the rich, for those in high positions, they can enjoy the best medical equipment in the world and the best doctor resources in the country!"

“But for ordinary people, the vast majority of people’s physical examinations and first diagnoses are in community hospitals and township hospitals!”

"Especially in vast rural areas, hundreds of millions of farmers receive initial diagnosis from township hospitals! They choose to trust the hospital, but often our equipment and our doctors can easily cause misdiagnosis or missed diagnosis!"

"Isn't the life of ordinary people not life?"

"Isn't it possible for ordinary people to get the top diagnosis in the first time?"

“So… we launched the Nietzsche ‘Baize Series Color Doppler Ultrasound Machine’.”

"So...we launched the 'AI Intelligent Diagnostic Assistant'!"