Ten Years Against the Current of Rebirth

noon.

Min University is still very lively on weekends.

After a week of coursework tutorials, freshmen gradually got used to the life and study rhythm of the university, and then they also ushered in the recruitment activities of major departments and societies specially designed for them.

Xu Xing has no interest in joining the department, and the same goes for Yan Chijue.

Both of them have to devote more of their spare time to the studio and have no time to participate in university department activities.

However, Xu Xing's three roommates all considered it.

It is said that Zhang Nong was invited by Wei Siyuan, the current director of the Student Affairs Center's Assistance Department, before the department's recruitment had even begun. With Yu Youjia's previous care, Zhang Nong agreed to join the department.

Originally, Zhang Nong didn't really want to join the department because he was worried that department activities would take up his time to make money.

But after nearly a week of part-time work, he made a preliminary estimate that he could earn nearly 1,000 yuan in a week's part-time job.

After a month, that's more than four thousand.

Although this was the result of him squeezing himself to the limit and working part-time as a supermarket cashier, librarian, food delivery, and tutor, it was indeed lucrative enough for him.

In this case, you can definitely spare some time to participate in the activities of the Service Department to a limited extent.

He has now made a plan to earn a little less a month, for example, only about three thousand, of which one thousand and fifty will be sent home to his mother and grandma, and the other one thousand and fifteen will be kept.

The monthly living expenses are 500 yuan, and the remaining 1,000 yuan is saved. In this way, several thousand yuan can be saved in one semester.

As for the time saved, I will use it for my own academic study, as well as participating in the activities of the Diligent Aid Department to help those who are also in need of help.

With such a plan, Zhang Nong was riding a second-hand electric car that cost him two hundred yuan and was riding on the campus road.

There are more than a dozen takeout boxes hanging on the two handlebars, and they shuttle between the various dormitory buildings.

When Xu Xing and Yan Chiju returned to school and were talking about buying an electric bike, they saw Zhang Nong's back riding away on an electric bike delivering food.

Touching his chin and thinking about takeout, Xu Xing shook his head and took Yan Chiju to the canteen to eat.

"So what are we going to do in the afternoon?" Yan Chijuan asked curiously while eating the food from Xu Xing's plate, "They say we are going to invest. Could it be that the boss is someone you know?"

"That's right." Xu Xing smiled, "But the other party may not know us yet."

After finishing the meal, it was just past twelve o'clock, which was still early for the start time of the entrepreneurship competition.

Yan Chiju then suggested buying a new mobile phone first.

As a result, after shopping around and looking for several mobile phone stores, Yan Chijuan finally chose a smart ultra-thin mobile phone recently released by Warwick.

There was no other reason for choosing this mobile phone. It was simply because there were only a few mobile phone stores nearby, and the two of them were too lazy to travel far, so Yan Chiju chose a relatively cheaper Warwick.

For example, the Pineapple mobile phone is priced at 5,000 to 6,000 yuan. Although Yan Chiju can afford it, the thought of having to spend so much money on it makes Yan Chiju, a small-money fan, still feel heartbroken.

After buying a new mobile phone and applying for a new phone card, Yan Chijuan couldn't wait to add Xu Xing's phone numbers to each other.

Then he downloaded QQ. Yan Chijuan looked at Xu Xing's QQ account with a bright smile on his face.

From now on, I no longer have to chat with Xu Xing through text messages every night.

But... Yan Chijiu touched the PHS in his pocket, glanced at Xu Xing, and saw that he had no intention of taking the PHS back, so he silently did not mention it, held the hand of the PHS tightly, and compared it with the other person.

The Warwick mobile phone in one hand is even more precious.

Xu Xing, on the other hand, looked at the logos of the specialty stores on the street and mumbled, "Hasn't Xiaomi come out yet?"

After buying the mobile phone, Xu Xing took Yan Chi to the administrative building of Min University and found the location of Hall 3.

It was already very close to one o'clock in the afternoon, and the entrepreneurship competition would start in more than half an hour.

After Xu Xing arrived at Hall 3, he walked to a seat closer to the front. He did not rush to sit down with Yan Chijuan first, but secretly took a look at the signs placed on the seats in front of him.

The organizer of this entrepreneurship competition is Min University, and the main strategic partner is Tencent Group. In addition, there are also the participation of senior executives from 4399 Game Platform, Phoenix News Media, Youku Video Platform, etc.

In addition to related website platforms, there are also several partners and directors of angel investments or investment foundations who have also participated.

It can be said that he is quite old.

Seeing the famous titles of these ancient elders, Xu Xing also felt a little emotional.

With the advent of the mobile Internet era, at least half of the websites and platforms here have been beaten to death on the coast by the wave of the new era, and will be completely silent in a few years.

But none of them probably expected that a studio that was going to participate in the Entrepreneurship Competition Finals today had a bumpy road to development, and even emerged as another emerging gaming giant in the next ten years.

Perhaps even the studio itself has not thought of this. At this time, only Xu Xing knows their future potential.

As time passed, Xu Xing pulled Yan Chijuan to sit down in the front row, and spectators gradually entered Hall 3.

Ten minutes before the start of the Entrepreneurship Competition, these elders in the first row also entered and took their seats, so that Xu Xing, an audience sitting in the front row, could also see the real face.

"So boss, is the person you want to invest in today's game?" Yan Chiju looked at the hall that was gradually filling up, came over and asked in a low voice.

Smelling the gust of fragrance when Yan Chijuan approached, Xu Xing tried his best to avoid the plump curves of Yan Chijuan's body, nodded slightly and said with a smile: "You can guess later which one I like.

"

…

At 1:30 in the afternoon, the entrepreneurship competition started on time.

Since the inception of the competition, a total of more than 600 entrepreneurial projects have been submitted by entrepreneurial teams. After fierce competition in the preliminary and semi-finals, today's 20 teams finally stood out.

It covers electronic digital, e-commerce, software, games and other Internet fields, as well as projects in other fields such as medical equipment, agricultural and sideline products, clothing brands, milk tea chains, etc. The coverage is very wide.

Yan Chijuan sat next to Xu Xing and listened to the projects all afternoon. After listening to all twenty projects, he couldn't help but asked in a low voice: "I feel like they don't fit in with our company's business?"

"It doesn't matter whether we work together or not, just tell us how you feel." Xu Xing asked, "Which project do you think has the deepest impression on you?"

While the judges on the stage had already started voting and were about to select the top three in today's competition, Xu Xing curiously asked Yan Chijiu what he thought.

"That Mihuyou Studio is quite impressive." Yan Chijiu said in a low voice, still a little embarrassed.

After all, a boy stood on the stage generously and kept talking about words such as "cute girl game", "otaku", "virtual idol", "rescued" and "tsundere". It would be a bit embarrassing for ordinary people to hear it.

land.

Xu Xing covered his mouth while holding back his laughter, and nodded slightly towards Yan Chijue: "This is the studio I have my eye on."

"Ah?" Yan Chi was stunned for a moment, then asked cautiously, "So, so...Boss, are you an otaku too? So you like anime girls like virtual idols?"

Xu Xing: "...No, I just want to make money."

"Then I feel that other projects are also pretty good." Yan Chijuan analyzed for his boss seriously, "The one who talked about cute girl games said that this kind of game is specially designed for otakus, and the number of players in this game is very small, right?

Our Fruit Assassin has already sold millions of copies in less than a month."

"Ahem." Xu Xing was a little dumbfounded by what he said, "Although the two-dimensional culture can only be regarded as a niche circle in China, the sheer number is not small, but it can't be compared with the number of people."

"But there is also an advantage to this kind of niche circle, that is, once they identify with your product, they will become your absolute fans for a long time and become fanatical loyalists."

"Although saying this kind of means taking advantage of players' psychology, that's the purpose of making Tianxia products, so there's nothing else to say."

"The two-dimensional mobile game is still in an undeveloped state, but with the explosive growth of the mobile phone market, it will soon grow into a segment that cannot be ignored."

There will even be a phenomenon-level mobile game like Genshin Impact that can compete with the King of Chickens in the future... But Xu Xing just thought about this in his mind and didn't say it out loud yet.

If King of Kings and Chicken Dinner still have gameplay as the core and are relatively easy to copy, then Mihuyou’s series of two-dimensional products, in addition to the underlying magic modification technology that is very awesome, the most core thing is not

The gameplay is the game content that combines the characters and plot.

To be honest, this thing is really not something you can copy if you want.

Otherwise, in the previous life, Tenxin had been struggling for several years, and it would not have come out with nothing. It would have been unable to produce a game of similar quality to Genshin Impact.

You know, let alone Genshin Impact, whenever a game of a moderate scale comes out on the market, Tencent will not miss the opportunity to use the Sharingan.

This is enough to show that the core of Genshin Impact's game, the characters and plot as the core driving force, are not something that Tencent can just copy.

Of course, it would be even more difficult for Xu Xing to copy it. This is not something that can be solved by simply being a charming person.

Rather than spending a lot of energy on ready-made development and research, it is better to directly select a ready-made team.

"After the awards are given later, I guess they will contact each other privately." Xu Xing took out a few business cards from his pocket and handed them to Yan Chijuan, "Let's wait for a while and tell you a few words. You can help me later."

I'll just pass it on to the person in charge at Mihuyou."

"Boss, don't you go by yourself?" Yan Chijie asked strangely.

"After all, he is a big boss with a monthly income of tens of millions, and he still needs to have the necessary personality." Xu Xing straightened his collar and chuckled, "Although the investment has not started yet, the game has already begun, and I have inadvertently provided help in times of need.

It’s more valuable than proactive icing on the cake.”

…

Mihuyou Studio, in this competition, won third place with its product introduction of cute girl games, received a bonus of 20,000 yuan, and the right to use a 50-square-meter office free of charge for half a year.

But after the awards, Liu Wei, one of the founders of Mihuyou, returned backstage and was not happy.

Because participating in this competition, winning a prize is not actually the purpose.

Whether it is a bonus of 20,000 yuan or the right to use the office, it can only be regarded as a drop in the bucket for Mihuyou, which is currently developing the Honkai Impact Campus mobile game.

What is really important is to be valued by an investor in the audience and get the first round of angel investment from their studio, so that they can continue to maintain their subsequent development process.

Otherwise, within a month, their studio's funds will be completely consumed.

The 20,000 yuan I got today can only delay the process for about a month.

If the investment cannot be obtained within two months, Mihuyou Studio will cease to exist.

At that time, whether it is disbanded or incorporated, it is not a situation they want to see.

"Liu Wei?"

At this time, a man in his thirties suddenly walked over and greeted Liu Wei.

Liu Wei looked up and found that the other person was Zhang Liang, the manager of Taishan Angel Investment Foundation. He immediately showed a polite smile and said hello to Zhang Liang in a slightly reserved manner: "Hello, Mr. Zhang, what can I do for you?"

"What else can I do? Of course it's for investment." Zhang Liang smiled, patted Liu Wei's shoulder, and said, "To be honest, many companies are not very optimistic about you, especially you."

The proposed otaku market segment is too limited compared to the overall number of players."

"Actually, it's not that small, Mr. Zhang." Liu Wei tried his best to explain, "Domestic Aizhan and Bizhan are both concentrated places for two-dimensional users. Together, they have millions of users, and this number has always been

They are all rising, and coupled with the extremely high loyalty of the two-dimensional audience, player stickiness and willingness to pay will far exceed those of ordinary games."

"Yes, these are all advantages you mentioned." Zhang Liang hooked Liu Wei's shoulders and took him to the corner while talking, "But it is undeniable that the market today is still based on the Three Kingdoms.

Chinese-style mobile games such as martial arts and fairy tales are more popular, and their player base is much broader than that of two-dimensional mobile games."

"So why do you insist on sticking to such a niche field instead of turning to other more popular game fields?"

"After all, with your current technical capabilities, you can quickly produce games of this type, right?"

Before producing the game Honkai Impact School, Mihuyou Studio had only built a light novel community website as early as 2009.

In 2010, they also modified their self-developed Misato 2.5D game engine based on Flash Magic. In 2011, based on the self-developed engine, they only made a game called "Speechless", which won the game development competition

Won the campus category championship.

During this period, we also cooperated with Shanda Game Department to develop the Bubble Hero game. Because of the good effect of the game, Mihuyou was even invited to acquire by Shanda.

However, because it wanted to maintain the right to independent research, Mihuyou ultimately rejected Shanda’s acquisition invitation.

At the end of 2011, Mihuyou Studio developed and uploaded the first iOS casual mobile game "Fly Me 2 the Moon". It has been online for half a year and has received more than 3,000 downloads without any promotion and marketing.

volume, creating sales of 50,000 to 60,000 yuan for the studio.

Although this achievement can fully cover the development costs and even make some profit, it cannot support them to continue to develop new games.

In the end, they relied on the founders' savings and participating in various entrepreneurial competitions and winning bonuses to barely allow their studio to continue to develop.

Recently, Honkai Impact Campus has just reached the halfway point of development, and it is expected that it will not be initially completed until at least December and enter the inner stage. However, the studio's funds are already stretched thin, and it may be difficult to support the game until it is launched.

Therefore, in addition to continuing to participate in various entrepreneurial competitions, Mihuyou has recently released news that it hopes to exchange 15% of its shares for an angel round investment of about one million.

Unfortunately, until now, almost all the investors Liu Wei has met have the same attitude.

invest?

sure.

After all, everyone in your Mihuyou Studio team has top-notch skills and is a very strong talent in the industry.

But when you invest, you have to make demands.

The requirements of these investors are also very simple.

Give up the two-dimensional market and change the game type to a Three Kingdoms or martial arts-type trap game. Investments of two to five million, let alone one million, are negotiable.

But Mihuyou’s attitude is also very clear.

Just refuse.

Sometimes the two-thorned ape otaku is like this. When it comes to this kind of stance, he will always appear to be particularly determined and unoffensive.

But if it weren’t for this persistence, we probably wouldn’t have seen Mihuyou in future generations.

"Sorry, Mr. Zhang." Liu Wei forced a smile, shook his head and said, "I'm sorry that I can't agree to your request. Our team still wants to stick to our own ideas. If you can't reach a consensus with us, then I can only say

I’m sorry and sorry.”

Zhang Liang was not angry after hearing this. After all, before coming here, several other investors who had contacted Mihuyou had talked to him, but he did not expect that they had already reached this situation, and this studio actually planned to resist.

.

"Alas..." Zhang Liang patted him on the shoulder and shook his head helplessly, "Sometimes you can't be too stubborn when doing things. When you hit the south wall and get bleeding, it will be too late to turn around. By then, it won't be

It’s as simple as 15% of the shares.”

"We are still young people." Liu Wei smiled shyly, "You have to hit it to know whether the south wall is strong or not."

Seeing Liu Wei's firm attitude, Zhang Liang said nothing more. He waved his hand and said hello to Liu Wei one last time, then turned to chat with other project teams.

When Liu Wei looked at the investors in the background, each of them found a project that he was interested in, but no one came towards him, he smiled helplessly, shook his head, turned around, packed his things, and left.

Prepare to leave.

But at this moment, a girl's voice came from behind.

"Hello, are you Mr. Liu Wei from Mihuyou?"