Ten Years Against the Current of Rebirth

The innocent Xu Xing and Xu Niannian were at odds for several days after having a not-so-innocent experience.

But Xu Niannian pretended not to care about what happened that night, and didn't even mention it, which made Xu Xing even think that it was just a dream.

Originally, Xu Xing planned to find a way to deal with this matter, but various things happened at Qunxing Company.

On December 13th, Weibo’s trending searches for items about people nearby skyrocketed from just over a dozen at noon to fourth on the list by the 14th.

The criticism of WeChat on the Internet has also quickly risen to several levels, from simply complaining about people nearby to WeChat plagiarizing various chat and social functions of QQ.

Although it is funny to regard QQ as the victim of this kind of plagiarism, the more rational voices on the Internet will be drowned out almost as soon as they appear.

For a while, I don’t know who created the concept, and the phenomenon of “micro-fans and everyone shouting” was created out of thin air on Weibo.

In addition to Weibo, many platforms including Tieba and Hupu have also quickly set off a wave of craze.

"What's going on with you?"

Within Alibaba, the person in charge of the acquisition of WeChat, Liu Huan, was sitting in the conference room, frowning and looking at the people below, "Can't the heat be controlled? Why did it suddenly explode?"

"We should not be the only ones." The person below quickly explained, "Originally, it was only limited to a dozen or so hot searches, just to test it out, but other trolls seemed to have followed suit."

Liu Huan rubbed his forehead and felt a little pain in his head.

He was already having enough headaches when he was sent to acquire WeChat, but now that the situation has become like this, he is even more troubled.

Logically speaking, if a start-up company like the WeChat team can grow to tens of millions of people in just a few months, countless investment companies will be willing to invest in it.

Not to mention that giants like Alibaba, which desperately lack social software to integrate traffic resources, once they can obtain products like WeChat that can potentially compete with Tencent QQ, their own ecological chain will immediately be greatly strengthened.

but.

What the fuck about this matter is that this Tianquan WeChat network company is backed by Qunxing, a new company that just emerged this year.

One of the subsidiaries of Qunxing Company is Tianshu Game Entertainment Company, a well-deserved rising star in the field of domestic mobile games.

At present, Tianshu Games' monthly revenue can reach hundreds of millions, and its business is not as complicated as Alibaba and Tencent's. Its net profit is frighteningly high, so its hematopoietic ability should not be too strong.

In other words, the current WeChat is a multi-million-level software that does not lack cash flow support at all.

If you want to acquire such a product, you can't just base it on money, you must also be able to provide something more critical.

But the most damning thing is that he, Liu Huan, is not Boss Ma. Even if Mr. Xu from Qunxing Company really wants something, he can't possibly get it.

If Liao Qinyu, who was reading WeChat, didn't really want to talk, he wouldn't have stayed with the other party for so long.

This test of public opinion is simply to see if WeChat is sensitive to this aspect. If the public opinion is not handled properly, such as WeChat’s official rebuttal, it will easily trigger the rebellious psychology of the masses.

And the subsequent series of chain reactions will be Liu Huan's bargaining chip to persuade the other party at the negotiation table.

But everything has a degree.

This is true for negotiations, and so is public opinion.

When the popularity of the nearby people incident increased rapidly, climbing all the way to the top five hot searches, and the popularity of related topics on other platforms continued to rise, Liu Huan realized something was wrong.

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Someone else is causing trouble here.

"Could it be Tencent?" someone speculated, "WeChat has developed so rapidly recently, and it is normal for QQ to respond in some ways."

"QQ is a fool who would do this!" Liu Huan couldn't help but scolded, "What's the logic of bundling marketing with the boss? Now the popularity of the entire platform remains high, and WeChat has been completely hyped."

"Do you think it will be useful if there are so many people scolding you online? If it is in the hands of the users themselves, the data will not lie."

"Fewer people are scolding QQ? Fewer people are scolding our own Taobao? The number of users and stickiness are not increasing year by year."

"The popularity of WeChat is now beyond expectations, and coupled with its already large size, once it is compared with QQ, WeChat will only make profits and not lose money."

After all, the size of QQ is there, with hundreds of millions of user registrations. Unless the Internet is further popularized and people in towns and rural areas who do not know how to use the Internet are further included, the room for growth is already very limited. Most of them may be

The same person’s trumpet.

But WeChat is different.

Compared with QQ, WeChat's current volume is more than 30 million. Although it is already a giant, compared with QQ, there is not too much room for growth.

As long as WeChat does not have any principle problems, then social software is a necessity for people in the Internet era. If you use QQ, you can also use WeChat, and there is no conflict at all.

But once WeChat further erodes QQ's market, it will be equivalent to eliminating part of the user time that originally belonged to QQ.

After all, in the Internet era, whoever can occupy more of the time users spend using mobile phones will be able to dominate the wave.

Of course, once the current public opinion environment on WeChat takes shape, it cannot be said that it is entirely a good thing.

After all, word-of-mouth is a mysterious thing, and it may completely collapse one day.

Even with QQ as a benchmark product, WeChat’s living environment is still worrying.

"Let's do this for today." Liu Huan rubbed his forehead in distress, "Our navy will withdraw first and continue to pay attention to WeChat data."

After recalling the disbandment, Liu Huan returned to the office.

As a result, someone quickly came to report to him.

"Mr. Liu, there is a new problem on the Internet." Liu Huan's subordinate said to him with a solemn face, "Please quickly check the hot searches on Weibo. The news about Alibaba's plan to acquire WeChat has been trended."

Liu Huan: "?"

When he heard this information, he immediately turned on his computer, logged on to Weibo, and checked the hot searches on it.

Among them, the hashtag about people near WeChat has rushed to the third place.

And below, Liu Huan quickly found the 15th hot search - [Alibaba acquires WeChat]

When he clicked in and took a look, Liu Huan's face was suddenly filled with black lines.

The title of one of the most popular articles reads - [Alibaba is about to acquire WeChat and compete with Tencent QQ, social networking and e-commerce. Alibaba may become the only giant of the domestic Internet!]

He didn't even mention his horoscope of riding a horse, but he was fired.

Moreover, the popularity of this hot search is related to the popularity of the third related topic above, and the increase in this hot search is astonishing.

Liu Huan looked at this posture with his brows knitted together.

Whether it is a hot search or not, has little impact on him. The key lies in the meaning behind this hot search.

"Withdraw our navy immediately, and help me contact Weibo." Before Liu Huan sat down to warm his chair, he immediately stood up again and hurried out, "I'm going to talk to Mr. Ma.

chat."

…

"Mr. Xu."

"Um?"

"There's something I need to tell you."

On the afternoon of the 18th, Liao Qinyu came to Xu Xing, looked a little strange, and said to Xu Xing.

"What's the matter? Is it WeChat?" Xu Xing looked away from the computer screen and looked at Liao Qinyu, "Is the situation not bad now?"

In fact, it was Xu Xing who deliberately allowed public opinion to grow wildly and even contributed to it.

After a few days, despite the heated criticism on Weibo, the number of registered users of WeChat has continued to rise.

Man, that's it.

Especially functions like nearby people are naturally attractive and attractive to use.

No matter how many disadvantages there are, they can't stop these people from downloading one and giving it a try.

Anyway, you don’t have to spend money, and you have nothing to do in your free time, so just use the people nearby to have fun.

Once in, it is basically difficult for users to leave.

Are you tired of having fun with people nearby? There are still shakers and drift bottles waiting for you.

Do you think chatting alone is boring? You can play games online. WeChat’s game center is full of casual lightweight mobile games suitable for men, women, and children.

As you play more games and become familiar with people, you can naturally start chatting with them.

The first priority of Weixun now is very simple, which is to have a wide absorption capacity and strong viscosity.

As long as we retain people, enhance stickiness, and allow users to initially establish a social relationship chain on WeChat, Xu Xing's goal will be achieved.

Therefore, after the negative news about people nearby appeared on Weibo hot searches, Xu Xing did not immediately think of ways to reduce the heat. Instead, he watched the fire get more and more intense.

After the goal of attracting volume is achieved, the news of Alibaba’s acquisition of WeChat will be released.

According to normal people's logic and a little conspiracy theory, WeChat has been attacked by public opinion from Tencent QQ, so it had no choice but to find someone with the same level as Tencent to hug it.

Now open Weibo again, and the hot search for [Alibaba’s acquisition of WeChat] has reached the fourth place. On the contrary, the previous hot search about people nearby has dropped to the 19th place.

At the same time, just this morning, another related hot search rushed to the 9th place, with the label [QQ’s behind-the-scenes ambush on WeChat]

After clicking in, the title of the article with the most likes and reposts clearly reads [Tencent controls public opinion, QQ’s methods of suppressing WeChat, and WeChat’s helpless choice]

It says - [In recent days, negative comments about WeChat have become very popular. You can almost see relevant discussions by clicking on any social platform.]

[But the interesting thing is that just at the end of last month, QQ quietly launched the "nearby" function, which has similar effects to WeChat]

[Then those who are criticizing WeChat now, should they also criticize QQ? 】

[Actually, I specifically read the original complaint article about people nearby. When the comment area below exploded in popularity, hundreds of relevant comments of various cases appeared in a concentrated manner within 12 hours.

of】

【This is very interesting】

[The original blogger of this article is just an ordinary user with only a few hundred fans. How come he can get such a huge amount of traffic and comments in just 12 hours? 】

[A benevolent person sees benevolence and a wise person sees wisdom, so I won’t say more, everyone who understands understands it]

[After that, the news that Alibaba wanted to acquire WeChat came out]

[Obviously, WeChat is worried that it will always be stumbled by QQ messengers in the future. Instead of always being beaten, it is better to find a backer to be safe]

[In fact, this is also the current dilemma of the domestic Internet. The three BAT companies almost control the vast majority of innovative Internet companies]

[As long as you make achievements, you have to choose a side, otherwise the public opinion of the giants alone will put you on the fire]

[Under such circumstances, WeChat’s choice of Alibaba seems to be a helpless and inevitable choice]

[Once Alibaba owns WeChat and uses its size to divert and develop WeChat, WeChat may not be able to truly compete with QQ and carve up the instant messaging social software market that belongs exclusively to Tencent]

【……】

This article is a long one, and its views cannot withstand scrutiny at all. The whole article is full of conspiracy theories and sentiment exporting, but it has easily won a large number of likes and support from netizens.

It doesn’t matter whether such guessing symbols are logical or not. The key is whether the symbols are in line with netizens’ understanding of Internet capital.

As long as they describe a matter according to how they think it is in their hearts, they can easily reverse right and wrong and reverse public opinion.

At this time, the original voice of crusade against WeChat gradually weakened.

On the contrary, voices criticizing capital and being helpless about the future direction of WeChat have gradually taken over the mainstream.

Although Qunxing Company is extremely rich now, in the eyes of netizens, this company is still just an emerging company that was founded every six months.

Although the several mobile games we own are quite popular, they are all mobile games after all. At this time, everyone does not think that mobile games can make much money.

Especially since they are all free games, the only things that really require recharging and spending money to buy are skins that do not affect the balance of the game.

What money can be made from this?

Therefore, in the eyes of many people, Qunxing, represented by WeChat, suddenly became a victim of the game between giant capitals and was manipulated by both Alibaba and Tencent.

In the end, it is inevitable to be forced to join one of the parties.

As a result, WeChat inexplicably transformed from a harmful software to a pitiful victim in just a few days.

But Xu Xing, who was behind the scenes to control and complete all of this, couldn't help but look a little shocked after hearing what Liao Qinyu reported.

"Mr. Xu, there is an email from Tencent." Liao Qinyu's face was also quite weird and interesting, and he laughed and said, "Well, the content of the email is very simple. Just like Alibaba, they also hope to acquire WeChat.

Invitation."

When Xu Xing heard the news, his face was stunned for a moment, and then he became playful: "It's really their style."

"Then Mr. Xu, how should we reply?"

"How else can I reply?" Xu Xing chuckled, "If someone is kind enough to come to negotiate, then let's talk."