Ten Years Against the Current of Rebirth

Chapter 226 In the mobile era, what is most important?

Liu Huan took his assistant and walked into the WeChat 2.0 press conference.

After taking out his invitation letter, he followed the waiter's guidance and found a seat at the front to sit down.

Within a few minutes, another person was led over one seat away from him. Liu Huan turned his head and looked over, and immediately smiled.

"Mr. Wang, are you here too?"

"After all, we may be colleagues in the future, so it's normal to come and see us." Wang Dongcheng, who is responsible for the acquisition of WeChat from Tencent, chuckled, "And isn't Mr. Liu here too?"

Liu Huan, who is in charge of acquisitions from Alibaba, curled his lips: "You can laugh now. When Alibaba really grasps the social aspect, you Tenxin probably don't know whether to laugh or cry."

"They are all workers, why are you talking so harshly?" Wang Dongcheng shrugged.

At this time, another middle-aged man was guided over and sat in the middle seat between Liu Huan and Wang Dongcheng, immediately attracting their attention.

"What do you call this person?" Wang Dongcheng, who was very familiar with him, took the lead in greeting him and asked, "I am Wang Dongcheng from Tengxin."

"Liu Wenwu."

"Oh? We are from the same family." Liu Huan on the other side smiled and stretched out his hand to shake hands with him, "I am Liu Huan from Ali, what do you do?"

Liu Wenwu greeted the two of them calmly, and then simply said: "Make a small investment."

Several people started chatting.

But while Liu Wenwu was dealing with it, he took out his cell phone and looked at it. He seemed to be contacting someone.

[Liu Wenwu]: Where are you? I don’t seem to see you in the front row?

[Secretary Zhao]: Mr. Xu and I are together. You can watch the press conference from the front.

After receiving the instructions, Liu Wenwu took back his thoughts and looked at the press conference set up in front.

At 1:30 p.m., the WeChat 2.0 press conference officially opened.

The originally bright lights in the hall suddenly dimmed, leaving only a beam of light falling from overhead, illuminating the entrance to the stage in the backstage lounge.

As the entrance music played, Liao Qinyu walked onto the podium under the gaze of everyone, walked all the way to the center, took a deep breath, and bowed slightly to everyone with a smile.

"I'm glad to see you all here." After Liao Qinyu calmed down, he said to everyone present slightly relaxedly, "I am Liao Qinyu, the person in charge of WeChat."

"Today seems to be the first time we have such a formal meeting, and it is also the first official and separate press conference prepared for WeChat."

"However, since it is called WeChat 2.0, I naturally have to take you back to review what we have done during the WeChat 1.0 period."

Having said this, Liao Qinyu pressed the remote control in his hand, and the large screen behind him started playing the PPT in time, and the corresponding content popped up.

At this time, the audience was quiet. Xu Xing and Secretary Zhao were sitting at the back, like two ordinary spectators, watching Liao Qinyu's next performance.

"WeChat was very crude in the 1.0 era." Liao Qinyu showed the original WeChat interface on a PPT, "But this simplicity was also deliberately done by us."

“Our Mr. Xu’s requirements for WeChat are very simple, just two points.”

"First, it carries the basic functions of a mobile game center."

"Second, let users rely on simple mobile games to achieve basic communication."

“In the initial WeChat, everything revolved around these two points.”

"A social software, no matter how rich its functions are, the primary problem is the same, which is where to start."

"Unfortunately and fortunately, Qunxing Company, as a start-up company that has only been established for about half a year, has no experience in other fields. Only in the field of mobile games, it has barely laid a foundation."

"So naturally, we chose to start from the perspective of mobile games, quickly accumulated our first batch of loyal users, and through the strong interaction between our mobile games and WeChat, we cultivated users' habit of using WeChat to communicate."

Secretary Zhao in the audience listened to this and turned to Xu Xing and asked softly: "Is it really that simple? Just because the game is fun, doesn't it mean that the bundled social software is also easy to use, right?"

"Of course." Xu Xing nodded, "So at first we could only cultivate users' habit of using WeChat through activities such as forwarding the game to friends to get resurrection coins, but this method does not last long."

"After this, the most critical step is." Liao Qinyu continued, "We have enabled the function of inviting contacts and adding friends."

"You know, mobile phones are like computers. Although the functions they carry seem to be gradually becoming homogeneous, the different carriers mean that they have various differences after all."

“The address book is the first point of difference that WeChat has captured in the mobile Internet era.”

"Use your mobile phone number to register a WeChat account, and then use the large number of acquaintances in the user's address book to complete the rapid fission in the number of users. This is the most critical step since WeChat went online."

In the audience, Secretary Zhao continued to ask: "Since you can use the function of contact list friends, can others also use it? For example, QQ."

"Of course." Xu Xing smiled, "This is only used to rapidly expand the number of users in the short term, but it is not effective for a long time."

"As for QQ, in the PC era, QQ's user relationship network has accumulated a large number of friends, but the demand for address books is not so great."

"To put it bluntly, WeChat is in a chasing position, so any expansion of the user network can bring huge benefits. However, for QQ, which already has hundreds of millions of users, the role of the address book is minimal."

"As long as this thing has a greater impact on WeChat than QQ, then WeChat will always be able to continue to narrow the gap between the two."

"Then how can we catch up?" Secretary Zhao asked.

"You think highly of me." Xu Xing smiled modestly, "Even if QQ is temporarily dissatisfied with the mobile terminal, it is not someone that WeChat can surpass in a short time. Moreover, the market ecology of mutual competition will be healthier.

, isn’t it?”

"Heh." Secretary Zhao shook his head and laughed, and didn't ask any more questions.

Wang Dongcheng, who was sitting in the front row, was listening attentively to Liao Qinyu sharing his experience on the development of WeChat.

Liu Huan on the other side had similar thoughts. He followed Liao Qinyu's train of thought and nodded his head from time to time.

Instead, Liu Wenwu, who was sitting between the two of them, looked around and asked Liu Huan: "WeChat now has tens of millions of users, is it considered powerful?"

"That's for sure." Liu Huan nodded, "And it's not just because it has tens of millions of users. The most critical issue is that it has accumulated these users in just three or four months. This is true.

Outrageous.”

"It's all done through some crooked ways. If 2.0 doesn't have any eye-catching new things, that's where it ends." Wang Dongcheng over there couldn't help but say.

"Ah, right, right." Liu Huan curled his lips, "Don't compete with us to acquire it if you have the ability."

Wang Dongcheng ignored his words and continued to listen to Liao Qinyu on the stage.

"After that, we successively launched nearby people, shake, drift bottle and other functions. The purpose is very simple, which is to allow users to add new friends as much as possible and further consolidate their habit of using WeChat."

"In addition, Tianshu Games, a subsidiary of Qunxing Company, has also successively brought you several high-quality mobile games, further strengthening the functions of the game center."

"Among them, this is the first time we have tried to introduce games from other manufacturers into our game center to continue to improve the experience of gamers."

"And when we look away from the game center and come to the [My] page, if any of you here are users from universities in Shanghai or Kyoto, you should be able to see a service page below."

Liao Qinyu then showed the subsequent PPT, and several software icons immediately popped up on it.

Among them are two eye-catching icons-Eme Takeout and Didi Taxi.

"As a product in the mobile Internet era, our team has been thinking about a question." Liao Qinyu said as he walked to the front of the podium, leading everyone to think together, "What is the difference between mobile phones and computers?"

"Actually, when everyone here hears this question, they should be able to find many answers quickly."

"And our team's answer is simple: convenience."

"This should be the consensus of the vast majority of people. After hearing this answer, you may even feel a little disappointed."

"But the most important thing is, how to make a mobile phone software so that it can adapt to the so-called convenience as much as possible?"

"Is it just a matter of copying the software functions of the PC to the mobile phone intact?"

"Definitely not!"

"It's like the earliest computer in history. It was a machine that only the top scientists in this field could figure out."

"Later, computers had screens, and their scope of use further expanded."

"After that, there was the mouse, the keyboard, the old desktop, the further evolved LCD computers and laptops, then the more compact and convenient iPad, and our current smartphones."

"Every step forward means that the number of Internet users is rapidly expanding."

"In the past, only a few dozen of the world's top scholars could touch the field, but now billions of people around the world can operate it through a small mobile phone."

"What's the most important thing here?"

"It's human!"

"A person who has received a good education and been baptized by modern thoughts, and a person who has not been to school since he was a child and basically doesn't know how to operate a computer."

"These two types of people, or more types of people, will now enjoy the same conveniences of the smartphone era."

"but!"

"The premise here is that the software on the smartphone should not only be used and loved by the former, but also be quickly used and accepted by the latter."

"This is what a national-level social software in the mobile Internet era really needs to do."

Having said this, Liao Qinyu's originally somewhat excited tone paused for a moment, and he took half a step back from the front of the podium. He coughed hesitantly, and then suddenly laughed.

"I suddenly had a good idea, everyone."

As Liao Qinyu spoke, he took a few steps back, walked to the edge of the podium, said a few words to the staff below, and then returned to the center of the podium.

The people below began to whisper, wondering what Liao Qinyu was trying to do.

Secretary Zhao also asked: "What have you prepared?"

Xu Xing blinked: "I don't know either."

He has read Liao Qinyu's manuscript, and there are basically no mistakes in it. After talking about the current stage, he can start to introduce the WeChat version 2.0.

But for some reason, Liao Qinyu seemed to have changed his mind midway.

Soon, Xu Xing’s WeChat received a message from the staff.

[Mr. Liao wants to ask his mother to come on stage and demonstrate the function of WeChat in person. Mr. Xu, what is your opinion? 】

Seeing this news, Xu Xing raised his eyebrows and immediately laughed.

【Xu Xing】: Just do as he said.

【Okay, Mr. Xu.】

"What?" Secretary Zhao couldn't help but curiously asked when he saw his movements, "Is there anything going on?"

"Heh." Xu Xing chuckled lightly and just said, "Let me give it a try first. If the effect is good, there may be unexpected surprises."

Having said this, Xu Xing was stunned for a moment, and then he took out his cell phone and ordered the staff as if he had thought of something.

[Xu Xing]: Prepare a few more cameras to record the entire interaction between Mr. Liao and his mother later, from multiple angles to make it clearer, including a close-up perspective.

On the stage, when Liao Qinyu returned, he looked at everyone present with a smile, and then said: "In fact, most of the people who came here today have come all the way from the PC era. Maybe

I don’t have much feelings about what I said before.”

"However, today there happens to be a person who is very suitable to demonstrate the WeChat 2.0 version with me."

Having said this, Liao Qinyu paused for a moment, took a deep breath, and then continued: "My family is in a rural area north of Hangzhou. Because it is in a coastal area, it is not considered poor. My father has worked hard for half his life to bring us...

The family moved from the countryside to the city."

"I also followed my parents' wishes and successfully entered Zhejiang University. However, our two generations have very different views and opinions on major choice and future development direction."

"My parents hope that I will work hard, get admitted to a good university, take the civil service examination seriously, and live a stable life."

"But I prefer computers and the Internet, and I decided to embark on this path. My relationship with my parents was relatively poor during college."

"It wasn't until I started working after graduation, slowly getting on the right track, and earning a salary that was much higher than that of ordinary civil servants that they slowly accepted this reality."

"But because of this, they don't like to use electronic products, including computers and mobile phones."

"Although I gave my parents a new smartphone, they basically use it to make phone calls and rarely use it for other functions."

"It just so happens that today, my mother herself is here."

"I want to invite her to come on stage and personally introduce to her how to use the WeChat software."

As soon as he finished speaking, a beam of light above everyone's heads fell down, focusing on a middle-aged woman in the front row.

The eyes of everyone around him were focused in an instant.

【Friendship py】: "Starting from Love Complex"——

When Tang Zhichu woke up, he found that he was in another world and was in a love drama.

He doesn't seem to know how to do anything else, so let's use the romance show as a springboard to enter the entertainment industry.

Coincidentally, there is actually a female guest who is from a girl group. Since she is not an amateur, I will give you a month of praise.

After being dormant for half a year, Chen Siyang, who was born in a girl group, finally found a resource for a variety show.

If you love variety shows, just love variety shows. Then find the best one, Haohao Month, and act in a variety show version of a love idol drama.

(End of chapter)