The Basketball Court Swordsman
Chapter 393: : A successful bastard
Indianapolis Circle Center Shopping Center, located in the center of Indianapolis, is also the largest shopping center in the region.
There is no doubt that a shopping center located in the city center is definitely the first choice for citizens to spend and shop. Therefore, the Center Mall is crowded with people all year round and is one of the most lively places in Indianapolis.
But today, the degree of congestion in Yuanxin Shopping Center has exceeded the normal range. The huge underground parking lot is full, and every floor of the mall is full of people. And outside the shopping mall, there are even more crowded people. This battle is not as popular even on the Christmas special day.
Don't get me wrong, there are no discount promotions in the mall today. The reason why the Center Mall has become so popular is only because of the presence of one person.
"God, I estimate that half of the city's people are squeezing here!" A mall security guard is waiting to control the crowd. Behind him is a new store that just opened. Although the decoration of the shop is very simple, it looks very high-end.
"It's crazy, it's crazy. I've been here for ten years and I've never seen anything like this before." Another security guard echoed.
At this moment, there was a commotion not far away. The two security guards couldn't help turning their heads. There is no doubt that the guy is here!
A few seconds later, I saw a man wearing sunglasses and a black casual suit approaching. He looks very young and can always arouse people's crazy shouts wherever he goes. A man can cause a commotion just by waving his hand at the crowd.
"Damn it, he looks like a Hollywood star!" When the security guard saw the man approaching, the crowd behind him also rioted.
Of course, everyone knows that this guy is not a Hollywood star. Although there are rumors that he and the famous New York director Spike Lee will collaborate on a documentary, this matter hasn't been cleared yet.
It's not obvious from Hollywood, nor is it a pop singer. This man is not even an entertainer at all, although the media often say that he is more like a clown than an entertainer.
This person, the man who filled the entire Circle Center shopping mall, is the head coach of the Indiana Pacers, the marshal of the less than 34 years old, Henson Joe!
"It's a big battle." Looking at the surrounding scenes, Henson himself was a little surprised. No wonder, before entering the mall, Armani arranged for himself a lot of makeup artists and fashion designers to package his image. Faced with so many people and reporters, it is natural not to be too casual.
After all, now, Henson represents not only his own image, but the image of the entire Armani brand.
"Hello, Mr. Henson Joe! We have been waiting for a long time!" A middle-aged gentleman with glasses walked up and bent slightly at Henson. He was the manager of this newly opened Armani store.
Henson’s task today is to help this key store to do some promotional activities. The content of the event is probably to give a short speech and check out the first consumer who buys a suit in the store.
It seems that these are commonly used routines for celebrity endorsements. Although it usually looks very simple, when Henson operates it himself, it feels very complicated.
Although Henson is very good at talking in front of the media, there is a premise that the content of the conversation must be basketball-related. Let Henson talk about fashion in front of so many people.
Therefore, Henson's short speech at the entrance of the store was not his own thoughts, but rather the official speech prepared by Armani for Henson... For this reason, he still memorized it for half an hour.
After the speech, Henson entered the store, and the consumers who had been waiting in line couldn't wait.
The first person to shop in the store was a very young looking man. He is probably not a fan of Armani, but a fan of the Pacers.
After picking a suit casually, as the first consumer to enter the store, he was given the treatment of having Henson pay for himself. It was said that Henson paid the bill himself, but there was actually a clerk to help. All Henson needed to do was to pass the wrapped clothes to the other party.
But just this is enough to make the outside of the store shine and make consumers jump up and down with excitement. Although, this made the young man who does not seem wealthy pay a price of $2500.
At this point, Henson's propaganda work is all over. Giorgio Armani didn't lie to Henson, and it did not take him too much time. In fact, Henson came to the mall after the team's training was over, but even so, there was plenty of time.
Under the **** of the mall security staff and the crazy cheers of the crowd, Henson finally walked into the underground parking lot. He took out a cigar box from the inside of the suit, then took out a cigar and lit it, trying to calm himself down. It must be said that the commercialization of the NBA is not only for the benefit of players. Henson proved with practical actions that the head coach can also benefit.
But having said that, how many coaches are there in the league like Henson? Coaches younger than him do not have his grades. A coach with a better grade than him does not have his age advantage. Imagine what a disaster it would be to let a potbellied old man like George Carl endorse fashion brands.
"Coach Henson...Can you give it to me..." As we walked, the security guard beside Henson suddenly hesitated.
"Do you sign it?"
"Yes! My son is a Pacers fan, of course, so am I, so is my dad, hahahahaha. If you can get your signature, our family will definitely cherish it." The security guard is actually a little afraid of Henson, after all Henson has always existed as a "villain" in the league.
"It's also my pleasure, sir. Do you have a pen? Where to sign it?" However, Henson smiled at him, his tone very gentle.
This surprised the security guard who escorted Henson. The coach and his fierce appearance on TV in the past are completely two people!
Sure enough, if you want to really understand a person, you can't look at him too narrowly.
"I didn't expect you...you're so gentle." The security smiled when Henson signed his signature.
"Trust me, most people can't think of it, not just you. But then again, being a good person in the league will not benefit you." Henson spread his hand and not only took the signature to the security, but also Three tickets were taken out of the inner pocket.
"Take a family to watch the game. We need more cheers for the next game."
Henson stuffed everything into the hands of the security guard, then turned into the car. His vintage Jaguar parked here, and in the car, An Jiali had been waiting for a long time.
As the team's head coach, Henson gets several internal tickets for each game. But because Henson has no family members and most of his friends are originally from the basketball circle, it is not necessary at all. As for people outside the basketball circle like An Jiali...the daughter of the team owner, what kind of internal tickets are still needed.
It was a waste to keep it anyway, so Henson gave it all to the fan. Also, it's me to give back to the fans for their kindness.
"You are really a big star, Henson. I can hear the cheers from above in the underground parking lot." In the co-pilot, An Jiali smiled very proudly.
"Maybe, half of the guys above came to see me embarrassed." Henson smiled self-deprecatingly.
"how come?"
"Trust me, Ann. In less than three hours, the negative news about my participation in this event will blow up your phone."
Henson twisted the key, and the retro Jaguar made a crackling engine roar. He knew the virtues of the reporters too well.
"Become the spokesperson of a world-renowned luxury clothing brand, shoot commercials, enter and exit fashion banquets, participate in commercial events, have young girlfriends who will become models, and have advertising revenues of up to millions of dollars. It is said that he is even planning to use his experience as Originally made a documentary movie! Wait... Do you think I'm talking about Paul George? No, no, no! I'm talking about Coach Henson Joe! How about it? Does it feel incredible?"
"There has never been such a bad coach in NBA history. When we filmed Popovich entering and exiting the training ground, Henson Joe was in the mall to express his views on fashion? Wait, this one is dressed like a clown. Does the guy know what fashion is?"
"The last NBA head coach who got so close to Giorgio Armani was the current Heat team general manager Pat Riley. But I have to say that Henson is both on the basketball court and in fashion. It's a far cry from Pat Riley. And even Riley back then can’t enjoy such treatment in Armani!"
After dinner, An Jiali took out her mobile phone and looked at it casually. Sure enough, as Henson said, it was exactly three hours before they left the mall. However, the negative news about Henson has maxed out mobile phones.
An Jiali shook her head, Henson can always predict everything. Whether it is things inside the basketball court or things outside the basketball court.
"Why? You obviously did nothing wrong?"
"It has nothing to do with right or wrong, Ann. It's just because they don't want to see a **** succeed." Henson was playing on the computer with a video of the Spurs game.
If anyone thinks that Henson slackens the game in order to participate in a commercial event, then he is wrong. Henson always knew what was most important to him.
"It seems that in tomorrow's game, more people will expect you to lose."
"I'm afraid..." Henson pressed the replay button and watched an offense by the Spurs again. "Tomorrow, I will disappoint many people again."
After defeating the Spurs in the first game, Henson didn't want to go to San Antonio with a 1-1 score. The 2-3-2 system of the finals gave the teams without home advantage the opportunity to take advantage of three consecutive home games. And because of these three consecutive away teams, there are many in history.
So to be on the safe side, Henson must secure his two home games and go to San Antonio with a score of 2-0!
Whether people want it or not, the next game, this "jerk" will win anyway...
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