The birth of the Hong Kong Island family
Chapter 372 [Replacing Bandai]
Lin Zhichao came to Yangtze Industrial Group and was a little surprised when he heard the report from Ke Yanping, general manager of Yangtze Toys. Unexpectedly, Hasbro also noticed the prospect of "car transforming robots", and it seems that the hero sees the same thing.
"Audrey Toys, when will comics and animation be released and the products marketed?"
Ke Yanping said: "I have communicated with them and they will launch comics and three episodes of animation this summer, while the toys will mainly promote our inventory products."
Lin Zhichao nodded. The two car robots developed by Yangtze Toy Factory were perfect products. Audrey Toys first promoted the toys with 'MSI Superboy' and 'Diaclone', so there was no problem. After all, these two products took almost two years to develop.
Diaclone is an Autobot; MSI Superboy is a Decepticon camp.
In the later period, the car robots in the toys became righteous Autobots, while those in the micro-change series and other non-car robot toys were unified into the Decepticon camp.
“How many engineers do we currently have who are good at robotics design?”
"There are twenty-six people in total, five of whom are from Japan. Of course, the core is still from our Chinese engineers, but when the two work together, they can also have a good chemical reaction."
Yangtze Toy Factory originally had many mechanical and mechanical toy engineers, but these sixteen were only responsible for the research and development of transforming robots.
Lin Zhichao nodded and said: "Our Hong Kong toys must surpass Japan, not just in exports, but in research and development. I remember that in the early to mid-1960s, we went to the Hamburg Toy Fair in Germany to participate in the exhibition, and were directly beaten by the Germans. It would be such a shame to refuse. Therefore, we must pay close attention to research and development work."
At that time, the German organizer, imitating the Hong Kong Toy Association, refused to allow Hong Kong toy manufacturers and the Trade Development Council to enter during the exhibition; it was not until almost the end that Hong Kong people were allowed to enter.
The Hamburg Toy Fair in Germany is a very famous toy fair in the world. Being rejected by such an organizer is really a slap in the face for Hong Kong manufacturers.
In fact, there is also the arrogance of Westerners. The Rubik's Cube was invented by Hong Kong people. Hong Kong people have always participated in Beer Lily and Barbie. These can be considered innovative.
However, other toy factories in Hong Kong do not have much R\u0026D and innovation capabilities, so they are criticized.
Later, it was Lin Zhichao who went to Germany to negotiate in person, and Hong Kong's toy exhibition was successfully participated in the container situation.
Ke Yanping said proudly: "If 'Transformers' is successful this time, Hong Kong toys will have an influence in the world. After all, this product is marketed by an American toy factory, while a Hong Kong toy factory designs robots."
In the toy market in the 1970s and 1980s, the United States and Japan were undoubtedly the trendsetters. Japan was good at robot design, and the United States had a proficient marketing strategy.
In this life, under the leadership of Lin Zhichao, the Yangtze Toy Factory is gradually changing the world's view of Hong Kong toys. If Transformers succeeds, it will really be a game changer.
Of course, it's not enough!
The Bond toy brand wants to replace the previous ‘Bandai’!
The next step is Gundam!
Of course, we have to wait until Transformers is successful before developing "Mobile Suit Gundam", which will probably take two or three years.
"Continue to strengthen our research and development capabilities in the field of robots. No matter which country you are from, as long as you are willing to work in Hong Kong, you can do it. Transformers will definitely achieve a brilliant victory, and we are responsible for production, which is a very important part."
"Okay, boss!"
Ke Yanping fully trusts his boss’s judgment!
As everyone knows, Lin Zhichao is also using Transformers mechanical engineers to join the design of "Mobile Suit Gundam" in the future.
At this time, Lin Zhichao's Yangtze River Toys, Bond Toys, and Oriental Publishing House (comics) have been able to link up. Later, Lin Zhichao planned to divide the comic business into "Manke", and compete with Japan's "Shogakukan" publishing house to publish full-time comics. Oriental Publishing House is the parent company publishing house.
After inspecting the toy business, Lin Zhichao came to Midea Electronics.
"Boss, look, this is the result of our research and development!"
Li Zhenlong took Lin Zhichao to the 'Walkman' R\u0026D room, where many engineers were working on R\u0026D.
Lin Zhichao picked up his Walkman, put on his headphones, and started to experience it.
Of course, this is just a laboratory product. If it is released like this, the product will definitely not sell. It's too big, has poor sound quality, has too few functions, etc. There are all kinds of problems.
But there is no doubt that it is the conceptual product of the 'Walkman'.
"There are still many problems that need to be solved. I won't talk about the professional ones, but this tape is not convenient to take out at all. You can design a pop-up device here. There are also fast forward and rewind functions. This is very important. They can help Is it possible to design two jacks for the earphones to filter your favorite songs, which can be used by couples to listen to, and also design a pause function? There is also a microphone function here, but when pressing the music pause, you can use this microphone port to connect couples. You can communicate with each other, and the sound can be transmitted to the other party's headset. Of course, I have talked a lot, and I hope you will develop it slowly."
As soon as he experienced it, it felt like he had used a 'Walkman', and the engineers around him gathered around him.
The result was a round of applause.
What the boss gives is not a difficulty, but the design of a product’s advanced functions, which is also the advantage of marketing.
Li Zhenlong said excitedly: "Boss, do you want to seek patent registration first? The 'portable music device concept' is an invention, and the 'Walkman' is a great creative term."
Lin Zhichao thought about it, and there was no need to hide R\u0026D. After all, if he spoke about it now, Philips, Yamaha and other established acoustic manufacturers would just think that this kind of equipment that sacrifices sound quality and emphasizes portability has no future.
"Okay, register a global patent. At the same time, I hope you will increase research and development efforts to make the product more perfect. If you have technical needs, I will not be stingy about purchasing anything."
It’s not just a Walkman concept machine that can be sold. If the experience is not strong, others will not choose it.
Although Midea has only been engaged in assembling products in the field of radios in recent years, it actually still has its own technical strength. Just like rice in the previous life, if you say it is completely assembled, it is definitely wrong. Others also have R\u0026D capabilities.
Therefore, for this Walkman, Lin Zhichao hopes that within five years, he can come up with a product that he has approved and put it on the market.
Li Zhenlong said: "Don't worry, boss, I will personally supervise this project!"
Lin Zhichao nodded. Li Zhenlong is the second general manager of Midea Electrical Appliances. He still has certain abilities to build Midea radios into a brand with annual exports of 1.5 million units.
At present, the Midea brand has production lines for radios, fans, and arcade machines. At the same time, it is also developing Walkmans and electronic watches, and has made great progress in both.
At the same time, companies are also accelerating the recruitment of talents and have strong R\u0026D capabilities. Although Hong Kong cannot have a complete industrial chain, there is one thing that cannot be compared with any place in the world, and that is 'speed'.
For example, for a new electronic product in the future, it may take 3 to 8 months for other countries to imitate it, but it may only take one month for Hong Kong. This is due to Hong Kong's trade development and the convenience of the free port, which can quickly assemble products for export.
As for Lin Zhichao's development of the technology industry, it is naturally impossible to build a supply chain in Hong Kong. He must join the embrace of the global supply chain.
Lin Ruihuan arrived in Boston by plane from New York, and then went straight to the Harvard University campus. Since it took four hours to form a relationship, and he didn't want to slack off at work, he and Luo Huijun had to go on dates every two weeks.
The passionate love between two young people is more about making soup over the phone.
Harvard campus.
Lin Ruihuan held Luo Huijun's hand and said seriously: "Huijun, I have to return to Hong Kong to join the family business in August this year!"
Luo Huijun said calmly: "Well, I support your work!"
In fact, both of them are very sensible in love. Even Lin Ruihuan is not as good as Luo Huijun in handling love problems.
In terms of wealth and status, the Luo family is naturally unable to compare with the Lin family, but the innocent Luo Huijun does not take people for money, nor does she have the worry of "getting into a wealthy family and being as deep as the sea", so everything goes as it should.
But her attitude made Lin Ruihuan anxious.
"Then after you graduate, can you choose to return to Hong Kong to work?"
Lin Ruihuan could only express his feelings through insinuations. The reason is simple. If Luo Huijun is willing to work in Hong Kong, it means she is willing to join the Lin family.
Luo Huijun began to think seriously, and Lin Ruihuan could only wait anxiously.
"I don't want to join Lin's family business. I would rather join an American-owned company."
Lin Ruihuan was overjoyed and said quickly: "There are many opportunities! Hong Kong's economic development is very good now. There are many American companies exploring the market in Hong Kong, such as IWC, Exxon Oil, Mobil Oil, etc. Of course IWC is ours The best place for Harvard Business School graduates!”
Luo Huijun said with a smile: "Well, if I graduate, I will apply to work in Hong Kong. To be honest, every time you talk about Hong Kong so well, I am very curious!"
Lin Ruihuan scratched the back of his head and said: "Actually, Hong Kong is not that good now, but I heard from my dad that Hong Kong has great potential for economic development. It is a free economic city that develops trade, finance, and industry. It has unique advantages. The advantage of Tao.”
Luo Huijun asked curiously: "What industry are you planning to engage in when you return to Hong Kong?"
Lin Ruihuan looked embarrassed and said: "It is a comprehensive real estate enterprise, starting from the grassroots level!"
Luo Huijun nodded. She had no intention of interfering with any of her boyfriend's work. She was not worried about "getting into a wealthy family and being in trouble". She also knew that her boyfriend was only the eldest son of his father and had many younger brothers and sisters. Because of this, she would not choose to interfere with her boyfriend's ideas, so in order to avoid suspicion, she did not even plan to enter the Lin family business after graduation.
The more she behaves like this, the more Lin Ruihuan likes her.
Lin Ruihuan, who is young, is serious about getting married.
But Luo Huijun is more sensible and puts academics first in school. Even after graduation, she hopes to work seriously for two years to prove to the Lin family that she is not a flower vase.
Of course, Luo Huijun had no intention of teasing Lin Ruihuan and was serious about falling in love. After all, she also knew that Lin Ruihuan's character, knowledge, and abilities were all extremely excellent. The most important thing was that Lin Ruihuan did not have the bad qualities of the young master.
"By the way, Brother Ruihuan, does your father know about us? What's his attitude?" After saying that, Luo Huijun finally felt a little worried.
She can see that Lin Ruihuan is definitely a person who listens to his parents, otherwise he will not be able to teach him a good person; what's more, her boyfriend always expresses his admiration for his father in his words.
"My father told me that there are no rules for me to abide by when marrying a wife, and there is no need to talk about being a good match. As long as I like her, she comes from a decent family, preferably from China."
After he finished speaking, he finally felt relieved, because this was also a confession.
Luo Huijun finally felt relieved, and at the same time she said a little shyly: "As if I want to marry you, I talk so much!" There was a hint of shyness in her words.
This scene made Lin Ruihuan crazy!
"fool"
Luo Huijun broke free from Lin Ruihuan's hand and jumped away, feeling happy in her heart.
Lin Ruihuan immediately caught up with him, and the two of them were talking about a very warm love without too many "romantic twists and turns" on this campus.
This is how it should be!
Lin Zhichao came to New York and, accompanied by Hepburn, inspected the 'Hyatt Hotel' project next to the train station. In fact, it was to listen to Lin Ruihuan's work report.
"How much did this project cost?" he asked casually.
Lin Ruihuan, a senior, was involved in project design and planning. He served as an assistant project manager in the first year after graduation and was promoted to deputy project manager last year. It can be said that he was involved in the entire project and was one of the leaders of the real power group.
Even the project manager was instructed by Audrey Hepburn that this project should cultivate Lin Ruihuan's abilities.
Lin Ruihuan saw that the project he had been working on for almost three years was finally tested by his father, and he quickly said: "In addition to spending 11 million US dollars to purchase the old hotel site at the beginning, we later used 'low-interest loans' to complete this project. The total investment is estimated to be 28 million U.S. dollars. Our cooperation with the creditor bank has been smooth, and the bond bank has fully affirmed the prospects of this project, so the subsequent use of hotel profits will be used to repay bank loans and interest."
Lin Zhichao said: "So, the hotel is preparing to open in 1974?"
Lin Ruihuan replied: "In July this year, the main body of the hotel was officially completed, and the later stage is renovation work. It will be officially opened in 1974."
He also asked about some detailed work to understand what difficulties his son had encountered and how he solved them.
It’s a summary!
Because after Lin Ruihuan returns to Hong Kong, he will immediately join the listing preparation working group and be affiliated with the office; of course, he will only do things in an ordinary capacity, starting from the grassroots (management).
"How is the situation in Manhattan office buildings?" Lin Zhichao asked again.
At the end of 1968, Audrey Investment also purchased a Manhattan office building for a total of US$22 million.
"After renovation and upgrading, the current leasing rate can reach 95%, and the annual rental profit is about 3 million US dollars. It is expected that the cost can be recovered in ten years. The value of the building itself has increased by 80%, reaching about 40 million US dollars."
The value-added part comes from the 6 million US dollars spent on renovation and upgrade. Of course, it costs 6 million, and the value-added is definitely more than 6 million, which is unlimited. For example, Luo Zhaohui, the "real estate speculator prodigy" in his previous life, bought Chungking Mansion for 140 million, renovated it and upgraded it, relied on the appreciation of real estate, and sold it for 600 million a few years later.
This Manhattan building was built in the late 1940s. It is neither old nor new. It is natural that its value will skyrocket after renovation and upgrades.
Lin Zhichao nodded and said, "Not bad!"
Lin Ruihuan is also involved in this project!
The biggest problem during this period was all kinds of troubles that came to the door. As a Chinese, it was still very troublesome for Lin Ruihuan to deal with. But he was able to handle the situation better without flinching, which is something Lin Zhichao is very satisfied with.
Being able to maintain a calm and steady heart in a complex environment and handle things seriously instead of complaining everywhere; these qualities are enough to prove that Lin Ruihuan has grown up.
"Do a good job in the last three months and hand over the work well!"
"Yes, father!"
Throughout the whole process, Audrey Hepburn said nothing. She knew that this was a father inspecting a son; even if it was her own son, she was not qualified to interfere.
This is this man's family authority!
After leaving the scene, Audrey finally sighed: "These children are all excellent, can you not work so hard?"
Lin Zhichao said with a smile: "It looks excellent, but there are no outstanding results. How can I rest assured? But one thing, I feel a little more relaxed."
Audrey Hepburn asked curiously: "Are you worried too?"
She had never heard this statement before and was simply shocked. In her opinion, Lin Zhichao was always so calm and commanding.
Lin Zhichao nodded seriously and said: "There was a kind of worry - I don't know who will come first tomorrow or the accident. So I was worried that you orphans and widowed mothers would be bullied! Now I worry a lot less, and my son understands responsibility "Xin', Rui Huan can stand alone, and Rui Dong also knows how to protect his mother."
Audrey Hepburn would tell Lin Zhichao everything, even if it was a party she attended, she had no secrets from Lin Zhichao, and Lin Zhichao was also very confident in her.
"It turns out that you always pretend to do so many things!"
Lin Zhichao held Audrey Hepburn's hand and said: "The richer a person is, the more worried they are about losing. My wealth does not come from wealth, but from three wives and nine children."
Audrey leaned in Lin Zhichao's arms. She already had a sense of honor and belonging to this 'family', and regarded herself as a member of the 'Lin family'.
And Lin Zhichao's "love words" made her feel the man's sense of responsibility even more.
Back to the Manhattan apartment.
Lin Zhichao sat in the study and said to Audrey: "If "Transformers" becomes a sensation and success this summer, Audrey's company will start a 'secret plan' in the second half of the year, which is to transplant "PONG" into a family game Consoles are the so-called home game consoles. Once this product is invented, there will be tens of millions or even hundreds of millions of customers around the world. Moreover, home consoles can also develop 'replaceable cartridge' games. This is A true explosion of video games."
The reason why Atari failed in the previous life was that it opened up third-party software to outside manufacturers, which led to a variety of inferior games flooding the market, which eventually led to its collapse.
In this life, Lin Zhichao can avoid the collapse of Atari as long as he plans the "software game royalties". In the future, if we reuse the Hong Kong production base to reduce costs, then there may not be a "red and white machine" thing.
Of course, classic games in your mind are also essential.
Audrey Hepburn listened carefully. Although she was not particularly technical, she was not an amateur either. She now works seven days a week at least half of the time, and spends the rest of the time with her mother and two sons.
"This home console needs to bring together the elites of Silicon Valley to participate. In more than two years, Atari has sold 18,000 arcade machines "PONG" and accumulated about 10 million U.S. dollars in funds. We will be very interested in this console game." 'Focus on investment in career.' Audrey Hepburn, dressed in CEO uniform but now acting like a secretary, said in front of Lin Zhichao.
Since the arcade game "PONG" was patented before it was launched, sales were about 30% higher than in the previous generation.
Tens of millions of dollars in funding, as well as subsequent income, are completely sufficient for research and development. You know, the research and development funds for the Atari 2600 in the previous life were only more than 20 million, and this was in the mid-to-late 1970s.
"Well, this project is very long, so you have to be patient enough, but once the research and development is successful, the profit will be more than a hundred times."
"awesome!"
"Who is so awesome!"
"Of course it's you!"
Soon, Lin Zhichao forced Audrey Hepburn in front of the floor-to-ceiling window, admiring the appearance that she has not tired of for twenty years. Of course, it is also possible that the time they see each other is one year, which is much less than a normal couple.
"Am I getting old?"
"No, he looks like he is in his twenties!"
Audrey Hepburn suddenly became excited. This was the best reward, so she also decided to reward Lin Zhichao.
"My dear, today I will perform some difficult moves for you to prove that my body is still young!"
Lin Zhichao suddenly became popular. Audrey Hepburn studied ballet and can perform various difficult movements.
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