The birth of the Hong Kong Island family

It’s spring again (1981).

Cheung Kong Group announced the sale of 20% equity interests in nine office buildings in Manhattan and obtained more than four times the profit (HKD 880 million), for a total sales price of HKD 1.08 billion.

The market is in an uproar!

According to Cheung Kong Group, this securities was invested five and a half years ago. At that time, the value of the securities was US$350 million, but now it is valued at US$1.89 billion. Cheung Kong Group originally spent only HK$200 million to purchase 20% of the equity through loans, but now its value has increased by HK$1.08 billion.

"Awesome! Not only can Sir Lin make money in Hong Kong, but he can also easily make money in the United States. He is indeed a world businessman."

"The Lin family's Amazon Commercial Real Estate wholly owns nine office buildings in Manhattan. What an honor."

“Cheung Kong Group’s stock has to rise again!”

For a time, it received rave reviews.

But only three days later, Cheung Kong Group issued another announcement, announcing that it had purchased a batch of New Territories land worth 1.36 billion from Lin Zhichao personally and land exchange rights.

"In other words, Cheung Kong Group only used less than HK$500 million in capital to acquire land capable of building 16 million square feet of floor space."

"While Sir Lin is making a fortune personally, he also does not forget to help the company gain greater profits, so there is nothing wrong with buying Cheung Kong Group's shares."

Stimulated by these news, Changshi Group's stock has been heading towards a market value of 20 billion, and it has become a star company with no equal in the limelight. Even the Hong Kong stock market and local markets were stimulated to rise.

In the office of Changshi Group, Lin Zhichao was having a meeting with several core executives.

He took out a piece of information and handed it to everyone and said: "This is the list of properties we want to sell recently. Everyone, take a look!"

Everyone circulated it one after another, and soon showed their surprise. The boss sold too many properties this time, including: 4 industrial buildings (not for self-use), several scattered properties (the ground floors of some street-facing residential buildings, luxury residences), Huide 50% stake in Fung Building and Madden Building (under construction and expected to be put into use in 1983), Miramar Hotel and Shopping Center (still in operation), and Mongkok Center.

Huang Changhong first said: "Boss, Miramar Hotel and Shopping Center currently have annual profits of more than 100 million Hong Kong dollars. Is it possible to sell them?"

Cheung Kong Group's debt ratio is extremely low. I don't know why the boss wants to sell this property.

Lin Zhichao said: "This land covers 90,000 square feet, and my expected price is HK$2.8 billion, so I think if it takes 20 years to pay back, then why am I not ready to sell it? What's more, this project has been around for 20 years. Compared to Harbor City and New World Center, it is already a bit dilapidated, so I plan to sell it and let people with ideas rebuild it."

Everyone was surprised when they heard Lin Zhichao's asking price of HK$2.8 billion, but then thought it was normal. By the end of 1979, land prices in East Tsim Sha Tsui had reached as high as 16,000 square feet. The land of the Miramar Hotel and shopping mall was large enough, and its location exceeded that of East Tsim Sha Tsui, so it was almost worth this price.

As for why someone may offer this price, it is because this site can build higher floors, and currently it is only more than 600,000 square feet. It is expected that 50% more floors can be built, reaching 1 million square feet.

Next, no one continued to ask questions.

They finally figured out that the boss was selling non-core assets while the price was high.

Of course, it is not about selling the Miramar Hotel brand, but the old wing of the Miramar Hotel, because the Lok Fu Building opposite has been converted into the new Miramar Hotel (an area of ​​39,000 square feet, with a total floor area of ​​more than 400,000 square feet). , more than five hundred rooms).

Lin Zhichao continued: "These properties will be sold starting with the cheapest ones. We will try to sell all industrial buildings and scattered properties in March and April, and then continue to sell the others."

Step by step, we are not worried about market fluctuations, but want to sell at a 'reasonable' price.

"good"

At this time, Zhou Fuzhao said: "Boss, how do you plan to withdraw so much funds in the future?"

Everyone looked at Lin Zhichao, and they were all worried - does the boss want to retire?

Lin Zhichao smiled and said: "Let's keep it in the account, but the Land King in Central should have appeared. If the land at the bus terminal is auctioned, the price will probably not be less than HK$6 billion. In fact, we are selling some non-core assets!"

Everyone suddenly realized that the boss was making this plan.

Of course, it is very easy for Cheung Kong Group to raise funds. Whether it is stock market financing or bank loans, it is very easy to obtain. It has a good reputation, a very low debt ratio, and the business mastermind is the god of management.

But they know that their bosses don’t like the debt ratio to be too high, and this has always been the case.

After the meeting dispersed, Lin Zhichao returned to his seat and started thinking.

At the beginning of the year, the total cash flow and securities value of Cheung Kong Group had reached 2.5 billion Hong Kong dollars.

And this year will be a bumper year, with normal profits exceeding 1 billion.

Abnormal profits include:

Sold a 20% stake in the marketable securities of a Manhattan office building and obtained a profit of HK$880 million.

The sale of Mong Kok Building is expected to generate a profit of HK$200 million;

Selling 50% of Wheelock and Marden buildings, it is expected to make a profit of 500 million;

The sale of the Miramar Hotel is expected to bring back HKD 2.8 billion (it is also possible to obtain liquidated damages of HKD 1 billion, but the land will be returned to the hands)

The sale of industrial buildings and scattered properties is expected to generate a profit of 300 million;

Selling shares is expected to make a profit of 500 million.

According to this expectation, when the financial report is announced in March next year, it will probably shock everyone, with a profit of almost more than 6 billion. The profit of HSBC is only 2 billion a year.

Of course, such large profits would not be announced, for example the old Miramar wing would not be counted as it was not all completed.

When Lin Zhichao's Rolls-Royce arrived at the ATV building on Broadcasting Channel, the security guard immediately became energetic and stood out with his chest raised. Maybe he also hoped to be favored by the big boss and skyrocket from there.

It's a pity that he is destined to be disappointed. Although Lin Zhichao is easy-going, it does not mean that he will pay attention to a little person. What's more, he doesn't even have the courage to say hello, how can he notice it.

Lin Zhichao walked into the ATV building, and there were quite a few people saying hello.

"Linsheng"

"You are Michelle, the pillar of ATV!"

Michelle was immediately overjoyed and said quickly: "Lin Sheng, if you say yes, then that's it. Who calls you the boss?"

Recently, ATV was replaced by Zhou Liang Shuyi as the leader. Everyone at ATV saw hope, because it means that ATV has a super-funded boss and a CEO who is super good at spending money, so ATV's investment will be huge.

Lin Zhichao smiled and said, "Are you here to film a movie?"

Michelle nodded and said: "Filming "Huo Yuanjia""

"What a show! Was it directed by Xu Xiaoming?"

"Um"

"Do a good job, this drama has great potential."

"thank you boss"

Lin Zhichao communicates openly with female stars. He rarely messes with people in the entertainment industry anyway, and he doesn't really care about it. He is not like Li Jiacheng in his previous life, who would be frightened and run away if a female star took a photo with him, for fear of causing a scandal.

As everyone knows, there are still scandals, after all, entertainment reporters rely on these to make a living; what is even more frightening is that, despite maintaining a good reputation for a lifetime, in his later years, he received a lot of criticism from his compatriots because of his clear understanding of the real estate situation.

Therefore, it’s okay not to have this reputation!

As long as you are a rich man, many people will scold you for being "unkind". Even a former popular idol will eventually be drowned out by the scolding. This is the norm in society.

To be honest, Lin Zhichao has donated 60 million US dollars to the mainland (Shunde + four prestigious schools). He is not doing this for fame and reputation, nor is it to make good friends with the mainland.

After all, since he knows that he will "stink on the streets" sooner or later, why bother about it now; as for making good friends with the mainland, there is no need to be so generous. In the previous life, the Guo Desheng family, Chen Zengxi family, Li Shauji family, etc. only donated a few dollars to the mainland, but they Many companies are still acquiring land in the mainland. Because Hong Kong businessmen have their own aura, and secondly, investment is investment (in business), and it is a win-win situation.

The reason why Lin Zhichao did this is because he has not forgotten where his roots are!

In his previous life for more than 30 years, he received education under the red flag, and he considered himself a mainlander in his bones; what's more, he was a help in times of need. As for the development of the mainland in the future, he would naturally not be the icing on the cake.

Arriving at the office, Lin Zhichao listened to Zhou Liangshuyi's work report.

"Boss, ATV's dramas have also performed well, such as last year's "Love from the Earth". There were also many classic dramas in the 1970s. However, the number is too small, so it cannot compete with TVB. Since I took office , plans to poach people from TVB, expand the studio, and launch series series one after another to compete with TVB."

She has only been in charge for half a year, so there are no results yet. She can only gain the boss's trust through work reports.

Lin Zhichao said: "This was my idea when I set up the drama department. You just have to be bold and implement it."

At present, ATV's drama department director is Li Zhaoxiong and deputy director Mak Don-hsiung, and then there are three departments below, forming internal competition; Xu Xiaoming is the person in charge of the first department and is actually the director.

Later, Lin Zhichao said: "Xu Xiaoming is filming "Huo Yuanjia", which I am very optimistic about. I still remember Bruce Lee's movie "Chen Zhen". Such a theme must be very popular on both sides of the Taiwan Strait. So if "Huo Yuanjia" is "A" is successful, then we can film "Chen Zhen"."

Zhou Liang Shuyi nodded and said: "That's true! I believe Director Xu Xiaoming also has this idea."

Later, Lin Zhichao said: "I'm wondering if there will definitely be a market for filming serious dramas? Especially focusing on the cross-strait, three places, and the overseas Chinese market. Only this kind of drama can find resonance with the Chinese."

Shuyi Zhou hesitated and said: "It is generally difficult to see serious dramas in the Hong Kong local market. TVB TV stations dare not try it. It costs a lot of money and is not very popular in the local market."

Lin Zhichao immediately said: "Impossible! This is everyone's fixed thinking. If ATV wants to increase its ratings, your method is feasible; but if it wants to make profits in the future, it must rely on copyright income and not limit itself to the local market. Therefore, I suggest that next year We are filming "Bao Qingtian", and we will call Li Zhaoxiong and others to discuss it later. If this drama is successful, we will let the second unit be dedicated to filming the main drama."

Currently, there is only one drama team, which is the original drama department of ATV.

As for the second part, it is being formed.

Shuyi Zhou thought to herself that the boss was not simple, and she might have thought wrong, so she immediately said: "Okay, then I will recruit talents who are good at shooting dramas for the second part."

Lin Zhichao nodded and said: "Actually, filming a drama is relatively simple. It just requires talents who like traditional culture to read more information and folk stories. For example, the plot of "Bao Qingtian" includes "Chen Shimei" and "Five Rats in Tokyo". These are all It is a story passed down by the people or the government, and it resonates with us Chinese people very much."

After Zhou Liang Shuyi heard this, she could only admire her. She said: "My boss is so knowledgeable and talented. I can only admire him."

Just put on a little show to calm this high-level person.

Next, TVB will have a Jin Yong drama, and ATV will also have dramas such as "Bao Qingtian" and "The Legend of White Snake" and other serious and mythological dramas.

After chatting with Shuyi for a while, Lin Zhichao already knew that Shuyi was currently focusing on drama series, poaching people from TVB and increasing ATV's production.

In short, like Jiayi's style from 1977 to 1979, there were an average of more than 20 dramas per year.

Therefore, Lin Zhichao plans to shoot "Bao Qingtian" and "The Legend of White Snake" to add details to the past three years.

"Next year's Miss Asia must be a large-scale event. Chinese people at home and abroad can participate, and they can also go abroad to film parts. In short, we must establish influence in one fell swoop. Don't be stingy."

Going overseas to shoot is something that even TVB TV stations have never thought of.

"Yeah, I remember it!"

Lin Zhichao thought for a while and then said: "We have to create a program as exciting as "Happy Tonight". I suggest you refer to: In the 1950s and 1960s, Japan produced a large number of TV game programs, such as "Funny Trio", "Program No. 55", "Eight O'Clock Show", etc., all used artists and hosts to play games and make fun of the audience, which won a lot of ratings, and was imitated by students. In the 1970s, "Funny Now" and other large-scale Game shows are larger in scale, with puzzle games, exaggerated performances, and huge prizes. Our program can be called "Prize Doorman". We invite Eric Tsang to give it a try, and then invite two deputy hosts, and invite guests to each episode. In addition to In addition to the regular fun sessions, you can also watch the screen idols being pranked in a completely 'making celebrities look bad' way, and the audience will definitely laugh with joy."

Zhou Liang Shuyi's eyes lit up and she quickly took a pen to record it.

Finally, she looked at Lin Zhichao eagerly, there was something more interesting!

Lin Zhichao smiled and said: "Don't count on me. I don't have time to write scripts. So I asked you to set up a program department (variety show department) to cultivate screenwriters, writers and other talents."

Zhou Liang Shuyi said: "The ideas given by the boss are already very amazing, and I was fascinated for a while."

Lin Zhichao said: "I understand creativity, but I am far behind in the specifics. In short, cultivating talents is very important. This year's artist training class and comedy artist training class are recruiting well. We can't just rely on poaching to enrich ourselves. That is just helpless. actions and short-term goals.”

"I see!"

After a while, ATV should be able to maintain a ratings rating that is 40-60% higher than that of TVB.

This is considered the first goal.

If ATV wants to increase its ratings, it will have to copy the creativity of the previous world, Hong Kong. If ATV wants to make money and get out of the Chinese area, it will have to copy the creativity of the previous world.