The birth of the Hong Kong Island family

Early July.

The answer to the tender for the "King of Land" project on Garden Road in Central was revealed. Cheung Kong Group successfully won the project with a price of HK$2.901 billion, while the consortium formed by Great Eagle and All Stars failed with a price of HK$2.75 billion.

When the news came out, many media regarded it as a sign that Cheung Kong Group was still optimistic about Hong Kong's prospects.

same day.

In the square of Victoria Harbor Center, Lin Zhichao accepted questions from several media, expressing his views on Hong Kong through the media.

"Cheung Kong Group is very optimistic about the development prospects of Hong Kong. In view of this, in the next five years, Cheung Kong Group will invest 40 billion in projects in Hong Kong, including investments in five large housing estates."

The reporter quickly asked: "Which five large housing estates are they? Can you tell me?"

Lam Chi-chao immediately said: "Kingwood Estate in Tin Shui Wai, Laguna City in Cha Kwo Ling, Grandview Garden on Lam Tin MTR station, Harbor Plaza on Ap Lei Chau, and Grandview Garden in Tseung Kwan O can provide Hong Kong with 5 Ten thousand housing units.”

This does not include the Heyuan Power Plant in cooperation with CLP. After all, this project is a joint venture and can be regarded as a CLP project.

The reporters at the scene were in an uproar!

Cheung Kong Group can firmly maintain its position as Hong Kong's largest developer based on these supply volumes alone.

Reporter: "The trend of re-registration is even worse than before. Will Lin Sheng's companies consider it?"

Lin Zhichao: "No, I won't consider it either!"

Reporter: “What do you think of the current trend of relocation and immigration?”

Lin Zhichao: "Hong Kong is a free port and you can come and go freely, but I believe more people will come in in the future!"

After answering, Lin Zhichao left the scene under the protection of security guards.

Come to your office.

Lin Zhichao called his son Lin Ruihuan and Chen Pufan, president of the Yangtze Beverage and Food Company.

"I plan to let Yangtze Beverage Food enter the mainland. Red Bull has little hope at the moment, because it involves raw materials such as caffeine. But when I went to the mainland for inspection, I found that although there are instant noodles in the mainland, there are no seasoning packets and the taste is a mess. But even so, Instant noodle products have also been accepted by people. So, you all should investigate the mainland, and then prepare to establish the 'Master Kong' instant noodle brand, develop a braised beef-flavored instant noodles with seasoning packets, introduce a few more production lines, and then prepare to do something big. .”

Lin Ruihuan and Chen Pufan were both surprised. After all, entering the mainland at this time was like entering a 'mountain of swords and a sea of ​​fire'.

"Chairman, let's investigate first and come up with a plan!" Lin Ruihuan said calmly.

My father's judgment is never wrong. He believes that investing in the mainland at this time can be regarded as a kind of political insurance.

Lin Zhichao nodded and said: "We are inspecting the market, not the ZZ environment. I know this well. In the future, Cheung Kong Infrastructure also plans to invest in the mainland. There is nothing to be afraid of. In addition to inspecting the instant noodles market, we should also inspect Tianjin In the special economic zone, I think it is more suitable to invest in a factory. Let’s investigate again!”

The two nodded!

Lin Zhichao continued: "The mainland has a population of more than 1.1 billion, and the beverage and food market is a huge market. As long as we seize the opportunity, we can build a world-class beverage and food group in the future. Master Kong instant noodles are just a brand of ours, and there will be more in the future. For more beverages and foods, I have asked you to inspect this industry in the United States in the past two years just to prepare..."

Lin Ruihuan said with admiration: "My father has a long-term vision. If the mainland market really opens up, it will be a very big opportunity for us. Moreover, we have the trump card of 'Red Bull', and the prospects of the beverage and food group are bright."

Red Bull has already begun to exert its efforts. It should be able to become a well-known beverage in the world in ten years. However, if it wants to become a global popular drink, it may still take 10 to 20 years of management efforts.

Lin Zhichao said: "You are right, beverages and food will become an important investment of Changshi Group, so you must be prepared for the challenge. In three months, give me Master Kong's detailed plan!"

"Okay, Chairman!"

Let his subordinates inspect and analyze it first, and then Lin Zhichao will review and approve it. Finally, he will personally go to the mainland for public relations and guidance.

A series of brands including Master Kong, Wong Lo Kat, Red Bull, and Nongfu Spring are about to be acquired by Cheung Kong Group, which will build a beverage and food group based on the mainland. At the same time, we are also looking for overseas acquisition opportunities and eventually expand into a huge industry.

Lin Zhichao has donated so much money over the years and is often said to be buying "ZZ insurance", which he does not deny in his heart. But he can also refute the views of some people, that is, he does not make this money, and there are others who go to the mainland to make it.

If Lin Zhichao was left to earn money, he decided to give mainland employees better treatment in the future and learn from European, American, Japanese and Korean companies.

A week later, Lin Zhichao came to Pengcheng’s ‘Xiaomi Technology Park’ in a low-key manner.

Why is it called 'Xiaomi Technology Park'? This is because the electronic business of Yangtze River Industrial Group has been divided into the management of 'Xiaomi Company'. Its brands include: Xiaocai Tiancai (game consoles, arcade machines), Xiaomi (walkman, telephone, pager) , semiconductor, liquid crystal, lithium battery and other businesses).

As for Midea Electric, it has now become a joint venture with the mainland, specializing in the production of televisions, picture tubes, radios, electric fans and other home appliances, and has become an important technology enterprise in Guangdong Province.

Of course, Hong Kong also retains the independent Midea Company, but the production space has become smaller and smaller.

As a result, Yangtze River Industrial Group's electrical and electronics business is essentially divided into two companies: Midea Electric Appliances and Xiaomi Technology.

As for the Little Genius brand, it is a sub-brand established entirely to prevent 'piracy' from affecting its reputation. Of course, although Little Genius is a pirated product for the Famicom, Sega cannot cause trouble because we are all one family after all.

‘Xiaomi Technology Park’ is a large-scale science and technology park invested after 1984, covering an area of ​​100 acres in Shenzhen Town. It is a representative of Yangtze River Industrial Group’s ambition to invest in the electronics industry.

"Chairman, this is the 'Little Genius Learning Machine'. After we bought Wangma Wubi Typing, we developed learning cards. We have already secured advertising space on CCTV and will officially launch it next month!" In the production workshop, Lin Ruijiang picked up a 'keyboard' game console and reported.

The father and son stood side by side, with other senior executives accompanying them behind.

Lin Zhichao picked up the learning machine and said: "It's pretty good! The competition among game consoles is fierce, and the learning machine is more in line with China's national conditions. After all, computer learning will be a major trend."

Xiaotianzi's game console has been sold in the mainland for two years, but many copycat brands have emerged in Taiwan, and the competition is extremely fierce.

Lin Ruijiang said: "Our game console products are also selling well. Manager Wang, can you tell us what advantages our little genius has?"

He singled out the genius general manager Wang Lang, a mainlander who graduated from the National People's Congress and had just met Lin Zhichao.

Wang Lang stood excitedly and took a step forward, looking at the 'god-like' big shot. The three words 'Lin Zhichao' definitely have great influence in the mainland, let alone in the land of Guangdong Province.

"Chairman, our game consoles focus on quality and strictly control the return rate for repairs to less than 2%. However, for some copycat game consoles on the market, the return rate is even as high as 30%. Moreover, our little genius game console has Very good after-sales maintenance channels. Currently, our game console products are the best-selling game consoles in China."

Counterfeit Famicom consoles in Taiwan will be attacked by Sega and can generally only be sold in the corporate camp. However, in the Russian market, the little genius has already sought cooperation from a Russian businessman. As for the Little Genius game console, there is no interference from Sega. As long as it is not sold by the capital camp, of course it is also sold in Hong Kong. Of course, Xiao Tiancai’s ICs are imported from Taiwan, but they are cheaper than those produced by Taiwanese manufacturers.

Lin Zhichao said with satisfaction: "Okay, the tradition of Yangtze River Industrial Group has been maintained. Has the 4S management system been implemented?"

Wang Lang said quickly: "It has been strictly implemented. Experts from Hong Kong have guided our factory production management system."

Yangtze River Industrial Group has its own corporate management culture system. This is a management system that has been strictly adhered to for decades and is still growing.

Lin Zhichao asked again: "What do you think of the prospects of learning machines?"

Wang Lang immediately said: "We are confident that it will be an instant success. The learning machine combines a keyboard with a game console, and has a learning computer system. I believe that many parents will not hesitate to buy it for the future of their children. At the same time, We spent a huge sum of 400,000 RMB to buy advertising time on CCTV, which will also play a big role in advertising. We also have catchy children's song ads, which are like this: You take one shot, I take one shot, and the little genius comes out leaning machine."

After listening to this, Lin Zhichao said: "It's a very good idea!"

Wang Lang immediately said humbly: "These are also suggestions from the headquarters, we just made a slight improvement!"

Headquarters, that headquarters?

In his opinion, this headquarters is Xiaomi Technology. As everyone knows, this headquarters comes from: Xiaomi Technology - Yangtze River Industrial Group - Lin Ruijiang - Lin Zhichao, and the source is Lin Zhichao.

Later, Lin Zhichao continued to inspect the production lines of telephones, walkmans, and pagers. The overall situation was very gratifying.

The profits from these products will be used to invest in the research and development of semiconductors, lithium batteries, liquid crystal displays, and the development of new products. The group will not take away a penny.

At the same time, if the profits from the joint venture Midea Appliances are distributed, they will also be injected into Xiaomi Technology.

Also, Xiaomi Technology injected 2 billion Hong Kong dollars from the beginning to invest in factories and introduce equipment.

After the inspection, everyone entered the administrative building.

Xiaomi Technology Park has become the most landmark place in Shenzhen Town. It has factories, R\u0026D buildings, administrative buildings, etc., and it has completely become a privately-built technology park.

Lin Zhichao and all the management of Xiaomi Technology held a brief meeting in the conference room.

He said: "With this investment in Xiaomi Technology, our Yangtze River Industrial Group does not intend to make money. Every profit earned, we are prepared to invest in research and development and employee benefits. Maybe people say that I am a businessman, not Why do you want to make money? Maybe you think I'm a little hypocritical. But what I want to say is that if I want to make money, I won't invest in the technology industry. I invest in real estate in Hong Kong and Japan. One building can earn me money in a few years. 1 billion RMB, and I have so many buildings, too many to count. You think, why do we still invest in the technology industry? To put it simply, the country is so poor and backward, only technology is the primary productive force, and only technology can lead People get rich, so Xiaomi Technology aims to develop into a large technology company."

Dozens of managers immediately burst into applause in the audience.

Half of the management team coming today are from mainland China, and the other half are from Hong Kong. There will be more and more mainland management teams in the future, and they will eventually become the mainstream of Xiaomi Technology.

At this point, Lin Zhichao had already asked Lin Ruijiang to pay attention.

After returning to the office, Lin Zhichao and his son continued to chat.

Lin Zhichao said: "In the future, Yangtze River Industrial Group will no longer need to inject capital into Xiaomi Technology! We must learn to use the profits of products as research and development funds, such as our learning machines, telephones, walkmans, and Chinese pagers, all of which will have good products." Profits are used to support research and development. Not to mention, the profits from Midea Electric Appliances can also be used for the development of Xiaomi Technology."

Lin Ruijiang nodded and said: "Well, I understand that Xiaomi Technology will try its best not to use the Yangtze River Industrial Group's cash flow and start to be self-reliant."

Midea Electrical Appliances is very profitable. Products such as Midea brand TVs and picture tubes have always been in short supply. Of course, Midea Electrical Appliances also needs to develop, so it has been expanding production.

However, Xiaomi Technology should be quite profitable. For example, once the learning machine is released, it is estimated that Xiaomi will generate 10 million RMB in profits next year, and it will increase year by year in the future.

Not only can the profits be used for research and development, but also the payment for goods and even loans can be used for research and development. There is no problem in being self-reliant.

Lin Zhichao thought for a while and said: "You ask Xiaomi Technology to try to introduce a mobile phone production line and OEM for mobile phone brands. When the time is right, we will conduct our own research and development."

Lin Ruijiang said: "There should be no problem! Relying on Hong Kong as a transfer station, many of our introductions are very convenient. Investing in a mobile phone OEM production line should be no problem. I will let them prepare it later."

He is the president of Yangtze River Industrial Group and is responsible for a lot of work. He is almost the most complicated among the brothers.

The father and son talked about a lot of things. Lin Zhichao's words would certainly make Lin Ruijiang more confident.

And Lin Zhichao has always believed that with continuous investment in research and development, there will always be some scientific and technological achievements. Just like Huawei in the previous life, its annual research and development expenses were so high, and the patents produced every year were among the top in the world.

On the contrary, some comprador companies are not allowed to invest in R\u0026D, and they still try to steal domestic technology.

The reason why Lin Zhichao said that Xiaomi Technology's subsequent R\u0026D investment does not require the injection of working capital from the Yangtze River Industrial Group is because he is familiar with the prospects of many products, so as long as such products are developed, he can make a lot of profits.

Moreover, many products were developed as early as the 1970s, such as Xiaomi Technology's telephones, whose technology came from Hong Kong's Midea; and the telephones produced by Midea have won international awards.

"By the way, Yangtze River Industrial Group has more than 12 billion in liquidity on its books. I plan to give it all to you. You can decide what you plan to invest!"

Cheung Kong Industries Group is a cash cow. It spent HK$1.6 billion on two Hong Kong office buildings in 1978 and has not made any other investments. In the past ten years, the total profit has been close to 20 billion, and it has spent about HK$20 billion during this period. 100 million was given to Lin Ruijiang, plus more than 5 billion invested, and now there is still a cash flow of 12 billion.

Lin Ruijiang said without hesitation: "Father, I have no other investment channels, how about you take it?"

Lin Zhichao smiled and said: "I don't like this little money. In this way, you can set up a private investment company later, and I will arrange to inject the money. As for what to invest in, I can be your consultant."

Lin Ruijiang was stunned, he looked down upon 12 billion, his father should be rich!

These brothers have never had any qualms about property. After all, the company each brother inherited is not small.

"Thanks dad!"

"Thank you. Since the 1980s, I have not touched the money in the company you will inherit. It is all prepared for you. Wealth and other things are not our family's problem. What is important is how to pass it on. The family Unity etc.”

"I see"

Lin Ruijiang is now very interested in technology and relies on the resources of Hong Kong and the mainland to build a powerful technology company. At this point, although he inherited Lin Zhichao's ideas, it was also his ideal. (End of chapter)