The Black Technology Era of Xueba
Chapter 484 Crazy Player
In France, Ubisoft spared no effort to promote Qinghe equipment and "Doomsday".
Cooperating with local tyrants such as Pangu Technology, Ubisoft has also become a ranks of not bad money.
In the past few days, as long as users in Europe open Facebook or Twitter, the first advertisements they see are Qinghe equipment and "Survival".
The logos of Pangu Technology and Ubisoft can also be seen everywhere on major TV stations and mainstream portals in France.
In addition, on the big screen of the Champs-Élysées in Paris, the commercials of Qinghe Equipment have been playing.
This kind of bombardment-like advertising allows French users to get to know Qinghe equipment in a very short time, know that Qinghe equipment is about to be released in France, and also know that there is another kind of freedom with the release of Qinghe equipment. Gao's game "Doomsday Survival".
"During this period, Pangu Technology spent at least 30 million euros on advertising in France!"
On a commercial and current affairs commentary program in France, guests were calculating advertising costs for Pangu Technology.
Today, when the European economy is sluggish, few companies can spend tens of millions of euros in advertising costs in just a few days.
The reviewer is not very optimistic about the future of Qinghe equipment in Europe, he said: "The function of Qinghe equipment in Europe is only a game platform device, relying on an old-fashioned "Doomsday Survival" game, I am worried that they will even advertise You can't get any money back."
The host also laughed arrogantly: "Pangu Technology is the richest company in the world, and these advertising fees should be regarded as his contribution to European society."
Agence France-Presse also headlined the advertisements for Qinghe equipment on the Champs-Elysees, reporting: Xia Guo's technology giants met the French people in an advertising approach close to local tyrants.
Under this public opinion, the time came to the weekend night before the release.
That night, the night before the release.
Lin Li, who was supervising the work on site in Paris, received instructions from the headquarters, and the sales guide price for Qinghe equipment and "Survival" came out.
Among them, the official guide price of Qinghe equipment is: 5199 euros! About 40,000 soft sister coins, this price is 10,000 soft sister coins higher than the local Qinghe equipment in Xia Guo!
"Doomsday Survival" is priced at 299 euros,
Much higher than the price of other games on Steam, the world's largest gaming platform.
The price of other peripheral products of Qinghe equipment is almost the same as that of Xiaguo.
What is surprising is the price of Qinghe equipment, 5199 euros is too high!
And it should be clear that the Qinghe devices sold in Europe are castrated Qinghe devices, which only have game functions.
What is the average monthly salary in France? About 2300 euros.
Residents of France need a full two months' salary to buy a piece of Qinghe equipment. This is the same as when Xiaguo residents spent two to three months' wages to buy apples.
Quite a high price!
After the price came out, the French media thought that Pangu Technology was crazy!
The latest iPhone mid-range version sells for about 1,700 euros in France, and Qinghe is more than three times more expensive than Apple!
Who buys such expensive equipment? Who wants to spend three times the price of an iPhone for a gaming device?
The official website of Le Figaro posted the news of the high price of Qinghe equipment immediately after the news of Pangu Technology's crazy advertising.
The official website commented: "Pangu Technology has overestimated the capabilities of its own equipment, and such a high price is unacceptable to consumers."
Obviously, Le Figaro underestimated the attractiveness of Qinghe equipment.
Qinghe equipment is a wearable device that represents the future lifestyle, and is a combination of mobile phones, computers, tablets, etc.
Pangu Technology stubbornly expressed to the French people that the value of Qinghe equipment is definitely not only a game equipment, but the prejudice of European laws and public opinion that made Qinghe equipment a game equipment.
Pangu Technology can compromise with Europe in terms of technology, but it will never compromise on price!
And Pangu Technology is confident that some people are willing to pay for this price.
The ninth district in Paris, France, on Monday.
The streets were already crowded with people, and people were noisily shouting slogans to each other.
The Police maintained a continuous presence on the block, guiding pedestrians to move forward slowly.
Today is Monday. It was originally a working day. A large number of people gathered here not for demonstrations and demanding better welfare from the Paris authorities, but waiting for the release of the Ubisoft Experience Store Qinghe equipment and the game "Doomsday Survival".
This kind of grand occasion has not been seen in Paris in France for a long time. The last time this happened was when the IP4S was released more than ten years ago.
The French media were also dumbfounded when they saw this situation, which was completely beyond the expectations of experts and the media.
"At least 30,000 people are queuing up to enter the only Ubisoft \u0026amp; Qinghe experience store in Paris." A French young man said in an interview with a reporter from "Le Figaro": "Although we know that it is possible to buy online , but according to the snail speed of the French express delivery industry, it will take me a week or more to get the goods, so it is better to queue up today to buy on the spot."
A reporter from Le Figaro asked again: "The price of Qinghe equipment is as high as 5,199 euros, which is more expensive than an Apple mobile phone. Are you really willing to spend 5,199 euros for a Qinghe equipment?"
The French boy used the advertising slogan of Pingqinghe equipment in France as an answer: "I am not buying a game equipment, but a future lifestyle. Compared with drinking in a bar after work and having nothing to do on the street, I have fun. Qinghe equipment is the best place to go.”
One of the French brothers immediately added: "Have you seen the publicity of "Doomsday Survival"! This is a game with a very high degree of freedom! This should become one of our main entertainment in the future."
The reporter from Le Figaro wanted to ask some more questions, but the French brother had followed the team to the front. The Ubisoft experience store officially opened at 9:00 in the morning, and people began to rush to buy equipment.
"One hundred thousand sets of Qinghe equipment were sold out in one day." Lin Li used Qinghe to talk to Xiao Ming.
100,000 Qinghe is just Pangu Technology's test for the European market. It will definitely not be as intimate as the Xiaguo market in dealing with the European market. Hunger sales are a must.
Xiao Ming said: "Let 100,000 users try Doomsday first, and the second batch of 100,000 devices will be sent to Europe a week later."
As a game device sold in France and Europe, in addition to "Doomsday Survival", there are other small games that have not been advertised.
For example, the basketball-themed "Sports, Weak Chicken Man", the medieval war-themed "Conquest" and so on more than 100 resources.
The performance of Qinghe Equipment’s sales of 100,000 a day shocked the entire European business and technology circles, and the even more shocking thing was after users tried “Survival”.
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