The Creator of the Second Dimension

While the conference room on the second floor of Fantastic Animation was filled with blushing and heart-pounding topics, the announcement of "The Garden of Words" also sparked some discussions in the Chinese animation circle.

Asked about the animation area, several people expressed their opinions under the question of "How to evaluate Wu Yi's joining Fantastic Animation and launching a new animation "Garden of Words"".

[Erlang]: It has been almost a year since director Wu Yi’s last work. After finishing "City of Giants", he has been silent for a long time. It is rumored that he is preparing for a theatrical animation film, but it has not been more than a month. In the past, he resigned from Rainbow Media with a high profile and joined Fantastic Animation. The above is the background of the incident. I don’t doubt Director Wu Yi’s personal ability. In a brand-new environment, working with unfamiliar production staff, I think even martial arts directors need a certain period of adaptation. I think this animation film is just a pure test of water production, and everyone's expectations can be lowered a little.

[Remy Remy]: From the stories revealed so far, we can only know that this is an emotional story that takes place in the background of a modern city. The exotic adventure travel with a heavy background in Warlock, or the torture of human nature in "City of Giants", which puts human beings in extreme desperation, these are difficult to encounter in ordinary life, and it is the animation that is full of imaginative themes. But "The Garden of Words" is not a fantasy theme. Judging from the current information, this is a realistic animation similar to the "Classic Literature Society Series", and it is even more biased than the one with reasoning elements. Reality, and whether the director of martial arts who has never experienced similar themes can perfectly control this animation.

[Aji]: Now that everyone has said so much, let me talk about a production point. The script and performance supervision of "The Garden of Words and Leaves" is Xu Rui, and the director and performance are Wu Yi. From the perspective of the staff, it is a joint work between the two, but how is it actually? When Director Wu Yi left from Rainbow Media, some people had similar concerns, that is, whether Xu Rui, who has the absolute dominance, can rest assured that Director Wu Yi can produce animations independently. We all know that although both are talented, their styles are completely different. Forcibly blending together is likely to produce a side effect of one plus one less than two.

Anyone who knows a little bit about animation production can see that most of the popular answers on Quhu seem to be rational, but they are actually secretly belittling the cooperation between the two, but some of the worries are also in the hearts of the public. For example, will martial arts directors become Xu Rui's foil in the end, and whether martial arts directors who have not directed daily animations can handle this kind of theme.

But even so, "The Garden of Words and Leaves", an animated film co-produced by the two hottest directors Wu Yi and Xu Rui, still has extremely high popularity and expectations.

At the end of October, more details of the work were announced.

Mengde saw on the official website that, in addition to the director and performance, the character design of this work is Fumiyou Shimo, an old subordinate brought by director Wu Yi from Rainbow Media. "The character design and chief animation director's work, and most of the other main production members are also brought over by Wu Yi from Rainbow Media.

Of course, there are also some members of the animation animation itself in the middle, and it is obvious that the two groups of production staff are intertwined and fused.

What surprised everyone even more was the play format of this work.

At the very beginning, the theatrical version of the animated film was announced, and everyone naturally felt that it was a serious 100-minute movie shown in the cinema.

But the situation announced now is that "The Garden of Words" will not be screened in theaters, but will be screened directly on the Hatsune Video website. At that time, members can buy this movie at half price and watch it at any time. The duration is only about the average of a normal movie, fifty minutes, not so much a theatrical version of an animated movie, but rather a longer OVA.

This caused an uproar among animation viewers.

A2 forum, under the relevant discussion posts, netizens have their own opinions.

[POPCAT]: Tsk tsk, I originally thought that the magic power would be able to make some big moves when martial arts reached it, but after working on it for a long time, it turned out to be this kind of animation. It seems that what I said was right, Xu Rui really hid martial arts.

[Undeserved Gentleman]: Wait a minute, this kind of broadcast format is unprecedented. Is it possible that animatronics is going to challenge the theaters? If this form of direct online broadcast of movies is promoted in the future, there is actually no need to go to the cinema to watch many movies.

[The mop has no water]: I am not very optimistic. Many people are not easy to accept the form of paid broadcast. Besides, movie theaters are just needed for socializing. In fact, it doesn’t matter what movie you watch. Internet cafes to watch movies online.

[Fried Potatoes with Potatoes]: I don’t think it’s as complicated as you think. It’s just that “The Garden of Words” didn’t go to theaters because it didn’t last long enough. Otherwise, everyone would spend money to buy tickets to enter the movie theater and come out in less than an hour. You can't even start scolding.

[Coffee Coffee]: I'm really looking forward to watching the premiere online, after all, there are bullet screens, wouldn't it be fun for everyone to chat and watch together.

Some analysts in the industry also believe that the reason why Xu Rui made "The Garden of Words" premiere on the video website is to test the waters of challenging the theater model. After all, according to the profit model of ordinary movies, theaters, distributors, and producers share accounts. Afterwards, the profits will actually be taken away a lot, just like the previous theatrical version of "Magic Girl Madoka Magica", the actual money earned by Fantastic Animation is probably not as much as his own mobile game's turnover in a week.

On the other hand, broadcasting exclusively on their own website, all the income is in their own hands, and it also avoids the trouble of showing it in theaters, which is a good choice.

On mainstream video sites including Tomato Video.com, the movie section is full of movies that have been released for more than half a year, and the CDs have been released. They are used to remind people, or if they missed the release at that time, they are tutoring and commercial movies. It is absolutely impossible to choose premiered online.

Even so, many video sites are also watching the trend of the fantasy animation. After all, if the model of "The Garden of Words" is successful, then the major producers of original content, but lack of real theater channels, can only let the publishers Video sites that compete with movie theaters can also follow suit and launch their own exclusive video content.

It can be said that the significance of "The Garden of Words" to the industry is more than just an animated film.