The entertainment industry shouldn't be like this

Chapter 56: Gathering enough hatred

Shen Zhenyi looked at the finished film of "The Genius" being played in front of her with some surprise.

It happened to be the climax of the film——

At the critical moment of cross-border cheating, the camera switches back and forth between the subway, factory, and examination room in parallel time. On one side, the father is questioning his daughter's whereabouts, and on the other side, the daughter is quickly escaping from the cheating scene.

Through the lens, editing, and soundtrack, every key scene exudes a strong crime film quality, making you unable to tell whether you are watching a youth film or a crime film.

When she read the script, she thought the film was very interesting. When the finished film came out, she found that the film was even more exciting than she imagined!

Wang Wei's genius anti-stylized narrative and superb editing and soundtrack make "Genius Gunman" a landmark work in youth films.

No exaggeration at all!

She feels that this refreshing film will break the creative bottleneck faced by domestic youth films.

Thinking of this, Shen Zhenyi couldn't help but look at Wang Wei beside her with admiration.

She had come back from vacation long ago to promote the movie because she had to schedule it, but Wang Wei had been busy in the editing room doing post-production and hadn't even met her a few times.

The two people who met again seemed to have tacitly forgotten what happened after the wedding banquet.

Shen Zhenyi turned her head and saw him holding a thermos cup with wolfberries, and couldn't help but smile.

Well, after removing the system buff aura, he didn't feel any discomfort.

Lao Wang looked like a profiteer: "Didn't the paparazzi Zhuo Qun secretly film you scolding the extras? I originally wanted to wait for him to expose it and then hype it up, but I didn't expect that he didn't move at all, and I didn't know what he was doing? "

Early the next morning, "Hua Xin Bao", one of the top ten newspapers in China, published a reporter's special interview with Wang Wei in the form of a question and answer.

"A group of idiots led by an idiot."

At the same time, Wang Chuanqi also expressed his praise for the finished film delivered by Wang Wei.

"Why should I forgive? It's not me who caused their idiocy, but their idiocy has indeed smeared my reputation. These reporters and the media they work for owe me a public apology."

"But we can't wait now. There's only more than a week left until the premiere. It's time for you to make a big move!"

Fortunately, last year’s valuable experience told him that if the scale is not enough, it needs to be hyped up.

Excitement is easy to understand.

The problem is that the audience coverage is not wide enough.

"But considering that they can be entertainment reporters, it's impossible for them to not know how to make movies, so I can only say that they are really idiots!"

Wang Wei didn't think it was outrageous.

But he also caught a glimpse of the thermos cup and wolfberry in this guy's hand, and his eyes twitched.

If you want to maintain good health, why is it so difficult?

The so-called "magnification strategy" is actually nothing new, it's just about trolling the media.

Lao Wang appeared both excited and depressed.

He just looked at Shen Zhenyi who was snickering melancholy: "You are beautiful, and I am not bad either. Why is it that you are always the one who is promoted positively, and I am always the one who takes the wild road?"

Depressed because——

"The theaters are more optimistic about "The Genius" than last time, but the number of films I can get is less than "Peking Holiday". Firstly, it is a summer release, and secondly, the investment size still suffers."

Because other competitors are not idle either.

"...Thank you, just say the first half of the sentence. There is no need to say the second half!"

"Did I say that? I'm sorry, my memory is never very good."

When the movie finished playing, the lights came on.

The key is that Lao Wang has not forgotten that he still has a card to play.

——"Why can you be so confident?"

"Your eyes tell me that you want to cause trouble." Wang Wei tightened the thermos cup in his hand.

"Maybe you are gifted and have a temperament of hatred?" Shen Zhenyi gave an answer in the same direction.

He silently took a sip of wolfberry tea - regardless of whether there are any side effects, there is no harm in a man taking more care of his health.

Although the promotion time for "The Genius" was only one month before its release, because Wang Wei asked the promotion department to intervene at the beginning of the project, the time was a little tight, but it was busy but not chaotic.

But, being so excited for three weeks in a row always makes people feel uneasy.

Everyone is so beautiful, why is it always me who gets hurt?

This question made both Lao Wang and Shen Zhenyi stunned for a moment, and then fell into thinking.

There are some things that feel empty after the pleasure is over.

After a moment of silence, Lao Wang spoke first: "I want to increase my box office expectations for this film."

——"Director Wang, do you still remember the 'Gunmen Gate' at the end of last year?"

"That's good, I'll issue a public challenge."

He stared at Wang Wei with sharp eyes.

…

On the eve of students finishing their exams and about to start their summer vacation, the publicity department's highly targeted publicity indeed hit the vast majority of the target audience.

"Oh, yes, I was swearing, but I don't think I was wrong, because these people who spread the word 'Gunman Gate' either don't know how to make movies at all, or they are just complete idiots."

Since it was judged that the audience of the film was mainly young people, especially the student group that resonated most with the topic of cheating, the publicity and distribution department early targeted publicity channels such as buses and subways around schools in major cities, and movie theater bulletin boards.

Yes, in the publicity plan, what Shen Zhenyi has to do is to dress up beautifully, then go on TV, run road shows, and rely on her personal charm to attract audiences into the theater.

This was one of the publicity plans that had been prepared a long time ago, and Wang Wei had nothing to add.

Since June, various studios have launched one wave of promotional campaigns after another; the closer it is to the release, the more they try to bombard the film indiscriminately.

"No, it's you who wants to cause trouble!"

What about Wang Wei? He wants to defy heaven and earth, offend a large number of people, and rely on "suicide" to attract the audience to donate a movie ticket.

Wang Wei, who was holding a thermos cup and drinking wolfberry tea, sighed.

"Of course, (he named more than a dozen media outlets in one breath) the distortions of these media outlets were my original intention in filming "The Genius"."

"Our current publicity campaign is not strong enough, and I'm afraid we won't be able to realize the film's potential to become a hit."

This guy brought all the editing teams to their knees. He was obviously in great shape, but he actually pretended to be in good health. It was outrageous.

"Originally, I thought that its box office would never be as good as "Peking Holiday", which took advantage of it, but now it seems that it has the potential to be a hit."

"Maybe you are brave and like to seek death?" Lao Wang gave the answer.

——"Well, you seem to have said that your original intention was to shoot an advertisement..."

——"...Then what do you think of the whole story of 'Gunmengate'?"

"I made the movie "The Gunslinger" thanks to me."

——"...Then will you forgive them?"

"If "The Gunslinger" is generally poorly received by audiences, including film critics, after it is released, I will open a column in the newspaper for people across the country to scold me every day; if it is generally well received, the above-mentioned media and reporters will make the headlines Publish an apology notice and publicly apologize to me."

"Of course, I can accept a direct apology; I can completely understand if you don't dare to accept a letter of challenge; anyway, everyone can see it, and justice is in the hearts of the people!"

"..."

As soon as Wang Wei's televised letter of challenge was published in the "Hua Xin Bao", the public opinion was completely in an uproar that day!

…

Sorry, today’s second update is late~

(End of chapter)