The Era of Hard Work

In the laboratory of Lu's Catering R\u0026D Department, Yang Feng was wearing a white chef's hat, standing in front of the stove, staring at the casserole on the gas stove, bursts of hot air burst out from the cooling holes on the lid of the casserole, Let the range hood breathe.

A smell of meat gradually came out, even Gao Ming couldn't help sniffing.

Lu Dong was standing next to Gao Ming, the smell reminded him of the time when he was eating braised chicken in Taifeng Garden.

Yang Feng called and asked Lu Dong to taste a dish. He said that during the Chinese New Year holiday, he studied it for nearly two months and felt that he could quantify the production of a traditional Shandong dish.

Years ago, when Lu Dong was talking about chicken chops with Yang Feng, Yang Feng mentioned whether traditional Shandong cuisine could enter the store. Afterwards, he has been researching several special dishes, and finally chose the braised chicken that he thought was very suitable.

It's not that this dish is the best, but it's the most suitable for Lu's catering.

After coming to this company for several months, Yang Feng is already very clear about the company's chain operation model.

Deliciousness is not the only standard, the key is to be able to produce uniformly and quantitatively!

Braised yellow chicken is not a representative Shandong cuisine, but after much deliberation, Yang Feng couldn't find a way to quantitatively produce dishes like sweet and sour carp, stir-fried kidneys, and sea cucumbers with spring onion.

In comparison, yellow braised chicken is the most likely to do this.

Lu Dong asked Gao Ming: "Teacher Yang has been studying this recently?"

Gao Ming replied: "Mr. Lu, he is studying the method of quantitative production of his specialty dishes. After trying several dishes, he finally chose braised chicken."

Lu Dong nodded and waited patiently.

It would be great if Yang Feng could solve the problem.

Yang Feng looked at the quartz clock on the wall, came to the front of the stove, turned off the fire, waited for a while, then opened the lid of the pot, put the stewed chicken nuggets mixed with potatoes and shiitake mushrooms into three small bowls .

"President Lu, Manager Gao." Yang Feng greeted the two people nearby: "Try it?"

"Okay, try it." Lu Dong came over first, picked up the chopsticks to pick up the chicken, took a bite carefully, and chewed slowly.

It seems to be similar to what I ate at Taifeng Garden last time, the taste has changed somewhat, not particularly obvious.

Gao Ming's work is here, and it's obviously not the first time he ate it, so he nodded: "It's the same as the previous few times, the taste is almost the same."

Yang Feng looked at Lu Dong, who said, "The taste is okay, but something is missing..."

After thinking about it for a while, he understood: "As a meal, there is a lack of rice, rice!"

Later, Lu Dong suggested that some people from the R\u0026D department and the distribution department come over to try it, and then collect their opinions. After all, this is a consumer product for the public.

These people have responded well, even if it doesn't suit your taste, at least it's not unpalatable.

Differences in taste exist objectively, and sometimes there are differences in a family.

Lu Dong got more than 20 people to taste it, and finally the people who gave it delicious food accounted for more than 90%.

Although each person only ate a piece, but how much can explain the problem.

Su Xiaoshan, with a big bald head, simply said to Lu Dong: "My father brags all day that he is good at stewed chicken. The ones made by Lao Yang are much more delicious than those made by him."

Yang Feng waved his hand: "It's not the same."

Lu Dong patted Su Xiaoshan: "Okay, go out and do your work."

Su Xiaoshan led people out, and Lu Dong, Gao Ming, and Yang Feng entered the office next to the experimental kitchen.

After a few months, Yang Feng has more or less a sense of belonging to Lu's Catering. The biggest factor is none other than the high salary.

When people reach middle age, they don't get too much stimulation, and they often don't have so much ambition. Stability is the biggest pursuit.

As soon as Yang Feng sat down, he said to Lu Dong: "Mr. Lu, do you think this dish is feasible to promote in the store?"

Lu Dong didn't answer directly, but instead asked, "Energy production?"

"It should be possible. I have tried it many times before." Yang Feng said in detail: "Mr. Lu, this yellow braised chicken was originally a slow-cooked dish. I borrowed the cooking methods of hot pot restaurants and Malatang restaurants. In both stores, the base ingredients are prepared, and then the soup is cooked..."

The ingredients needed by Lu's catering are all manufactured by Lu's Food Company.

This point was determined at the beginning of Lu Dong's business.

Yang Feng's words continued: "So, I prepared the ingredients in advance, and the chicken was cooked in advance. When you and Manager Gao came over, I directly added side dishes, ingredients and cooked chicken into the casserole. Originally, it took an hour Slow-cooked chicken is ready in about ten minutes."

Lu Dong nodded lightly. If this set of procedures can be replicated in an assembly line, it means that the braised chicken has the basis for opening a shop.

Yang Feng added: "This way, customers can eat food as quickly as possible after entering the store, but the flaws are also obvious, and there is a gap in taste."

Lu Dong said, "It's not very big."

Yang Feng expressed his point of view: "According to my... our family's standard, this taste is not up to standard."

Lu Dong smiled: "If you gain something, you will naturally lose something."

Yang Feng also laughed: "Quantitative students are inevitable."

Lu Dong asked seriously: "Mr. Yang, have you been to the production workshop of Lu's Food Company, can it be mass-produced?"

"Yes!" Yang Feng said with certainty.

As the earliest employees of Lu's catering company, they have reached the level of high-level management, and suddenly said: "Mr. Lu, Mr. Yang, which restaurant is this dish in? Burger King, it is not suitable; hot pot Shop and Malatang shop..."

Yang Feng thought about it: "As a dish at Malatang restaurant?"

Lu Dong shook his head: "No, how about we create a new brand called braised chicken?"

Gao Ming asked, "Do chains?"

"Yes!" Lu Dong said directly: "Be a chain store."

Yang Feng frowned slightly: "Is a dish too small and unattractive..."

Lu Dong didn't say much, but instead said: "Teacher Yang, you should try a few more times, and I'll let the people from Lu's Food Company come over to connect with you." He said very naturally: "Try the preliminary workshop production of the material package, use Broiler chicken for flavor adjustment."

He paused for a while, and then said: "For the convenience of transportation, the chicken must be completely cold chain, and the taste of cooking after freezing also needs to be considered."

Yang Feng brought a notebook and wrote it down one by one.

Now it is just the beginning, and there is still a long way to go before we can truly streamline production and open a store.

Although there is only one dish, Yang Feng has a lot of work to do next.

Instead of waiting for problems to occur one after another after opening the store, it is better to prepare as much as possible in the early stage.

Another key is to keep costs down as much as possible.

The positioning of Braised Yellow Chicken is even lower than that of Malatang restaurants. The key to profit is sales volume, and the second is to appropriately lower costs.

Later, Lu Dong, Gao Ming and Yang Feng will focus on this.

In Yang Feng's cooking experiments, he has always used roosters. The quality of roosters is much better than ordinary offal or broiler chickens, but the price is also high.

Broiler chickens sold in about 50 days are relatively cheap, and the meat quality is not bad.

When actually opening a shop, you must choose meat offal.

The other one is shiitake mushrooms, one of the main ingredients. Can dried shiitake mushrooms be replaced with fresh shiitake mushrooms? The cost of fresh shiitake mushrooms is lower, but as an auxiliary material, the fragrance is not as strong as that of dried shiitake mushrooms.

These are all places to try or improve in the next part.

Once the braised chicken project is launched, the first phase will at least involve millions or even tens of millions of investments. It is impossible for Lu Dong to launch the dish before he has formed a mature quantitative production dish.

The next day, Lu's Catering held a general meeting of shareholders. Lu Dong, Du Xiaobing, Song Na and Qiao Weiguo attended the meeting, and Xue Tian was in charge of the meeting minutes.

At the meeting, Lu Dong mentioned the matter of braised chicken.

Years ago, they were all pissed off in private. Song Na accompanied Lu Dong to eat braised chicken, and Du Xiaobing tried Yang Feng's improved Chinese-style fried chicken cutlet, which was no surprise.

"My opinion, let's set up a subsidiary that is absolutely controlled by Lu's Catering." Lu Dong briefly explained the plan on paper: "The subsidiary will operate the chain brand of braised chicken."

Du Xiaobing asked: "Where is Yang Feng?"

Lu Dong understood what he meant, and said, "You can let him buy shares in the subsidiary with formula and technology."

Du Xiaobing nodded: "That's okay." In the catering industry, this is not uncommon: "In business, we provide a platform, invest funds, and do promotion, and the shares for Yang Feng should not exceed 5%. "

In his eyes, Lu Dong is more righteous, but in this matter, without Lu's restaurant, Yang Feng's braised chicken is just a dish in the restaurant.

Lu Dong replied: "Yes. Old Du, just let Xue Tian and Xu Man talk about it."

Song Na said at this time: "I have no objection."

Qiao Weiguo touched his bald head: "Just make a decision."

Du Xiaobing asked again: "If you want to register a new company, have you decided on a name?"

"No." Lu Dong said simply: "One of my plans is that we directly buy Taifeng Building where Yang Feng worked before. Taifeng Building is a time-honored brand that is quite well-known around Quannan."

Du Xiaobing is an old Quannan, and said: "The reputation is not small, but it has weakened in the past few years. It used to be very famous."

Lu Dong continued: "Old Du, have you ever been to Taifeng Garden? I asked in detail. The restaurant is only a small part of the Taifeng Garden, and the back yard and a warehouse are all owned by Taifeng Garden , if we can take it down, we can get not only the signboard of Taifeng Building..."

"The last time I went to Taifeng Building was when I was in high school." Old Du thought carefully: "Yes, there is indeed a large piece of land behind Taifeng Building."

His family has done land acquisition, and he is no stranger to it: "If this land can be obtained, there will be a lot of room for appreciation. The side of Twelfth Avenue can be called the central area in the west of Quannan."

Song Na interjected: "The popularity of the real estate industry is increasing. If such a place is transferred, we should not only notice it."

Lu Dong said: "Priority is to take the signboard of Taifeng Building, the land and the like, you can take it if you can, and we won't force you if you can't get it."

Du Xiaobing said: "Always try."