The Era of Hard Work
Chapter 709
Relevant information was quickly gathered to Lu Dong and Du Xiaobing. After being notified, Lu Dong immediately called a meeting of important company personnel to prepare for this seemingly simple, but in fact, food hygiene and safety sampling test that may be involved behind it.
The food hygiene supervision department can be mobilized to launch such a temporary inspection. Even if according to the news from below, even KFC and McDonald's are under inspection, Lu Dong will not naively think that this is just a temporary random inspection.
After careful inquiry, I got some news.
Lu Dong quickly came up with relevant countermeasures: "Since someone has initiated a relationship, we will also initiate a relationship. The goal is to ensure that the test results are relatively fair, and let the food supervision department publish all the samples, especially those from KFC and McDonald's!"
Song Na, who had just rushed over and learned about the situation, didn't quite understand what Lu Dong meant: "Will there be problems with KFC and McDonald's?"
Lu Dong said directly: "In their eyes, foreign monks may be more able to recite scriptures, but foreign monks may not be honest! I have heard some rumors about KFC and McDonald's before, and the rumors may not be true, but let's make plans , be prepared.”
Du Xiaobing said, "I'm going to contact you right now."
He immediately went to call.
If you are in the catering industry, how can you be unfamiliar with food supervision?
"Sudan red and temporary sampling inspection, the supplier who disappeared..." Lu Dong made a judgment: "There must be a connection between them."
The others had no illusions, Song Na said: "Be prepared in advance."
Lu Dong thought of another aspect, and said, "The media! Just inspecting and issuing fines, even if problems are detected, it will not be harmful to large enterprises."
"Yes, this makes sense." The old horse who didn't say much, talked about his field of expertise, and said: "Many punishment measures are lagging behind, and fines after problems occur. It’s nothing at all, resulting in a lower cost of breaking the law.”
Lu Dong said: "The other party can't count on fines and other punishments, only the media and public opinion."
Lao Ma breathed a sigh of relief: "Fortunately, we have a strict internal inspection system. Even if they mixed in problematic materials, they did not flow to the store in the end."
Song Na continued, "You can't take it lightly. Many things in the past two years have proved that once a wave of public opinion arises, a fake can become true."
After all, Fang Yan worked in one of the few large paper media in the province, and she held the key position of deputy editor-in-chief. Song Na had a lot of contacts with Fang Yan, and she also had a deep understanding of media and public opinion.
Speaking of the media, Lu Dong looked at Xu Qin: "You should start working on media and public relations immediately, at least you must be able to get news in advance."
Xu Qin thought for a while and said, "As far as the Quannan area is concerned, among the media with greater influence, we have relatively close ties with several media such as "Taidong Evening News", Quannan TV Station, and Provincial TV Station. I can guarantee that, As long as there is no problem with our company's sampling this time, the public opinion of these media will not fall to the other side."
But she reminded at the same time: "It is impossible for us to influence all the media. If someone really obstructs and mobilizes the media, there will definitely be media reporting on this matter."
Du Xiaobing said: "In the past two years, there have been more and more media reports that ignore the facts."
There are some things that must be prepared for the worst. Lu Dong said at this time: "Xu Qin, you make a record according to the worst case of public opinion."
Xu Qin understood that this was a precautionary measure, so she immediately complied.
Xu Qin will also communicate with Taidong's influential media.
She is more familiar with media work. After listening for a while and thinking for a while, she said: "This time, the random inspection is not only for the company's Burger King, but also for other companies' products. Mr. Lu, Mr. Du, I ask A sentence that may be redundant..."
Lu Dong said, "Speak."
Xu Qin talked about the matter: "Are there no quality problems at Burger King?"
When I asked this question, Lao Ma was a little unhappy: "Our quality inspection standards are far stricter than the prevailing ones!"
Xu Qin said: "I have never doubted the company's quality inspection."
Du Xiaobing understood what she meant: "Don't worry, I just contacted, at least I can guarantee a real result."
Xu Qin believed in the company's contacts in this area, and said: "My suggestion, if the media really wants to report unfavorable public opinion, we can urge the food quality inspection department to announce the results of this sampling inspection, not to announce it randomly, and we will push to hold a A press conference, and it would be even better if there was a feature report."
Lao Ma thought: "I asked someone to know about it. The naphthalene we detected this time... just the Sudan red. In terms of food addition in the past two years, because it can make chili products more vibrant, bright in color, and has The trend of abuse, if you can hold a press conference and announce something like Sudan Red, it can also show the company's sense of social responsibility."
Lu Dong said to Xu Qin: "Let's work hard in this direction, you do the preparations for the media." Then, he looked at Xue Tian and Du Xiaobing: "You are responsible for the work of the relevant departments."
It's not that Lu Dong really wants to take social responsibility, there may be some, but not many.
In addition, Lu Dong and Du Xiaobing are going to launch the markets in various regions, and when the results from Taidong come out, all regions will follow up immediately.
Lu Dong has enough control over his company and has enough confidence.
Therefore, he believed that it would definitely not be Lu's Catering Company that had problems with Sudan Red.
Lu Dong asked many people, including Lao Ma, to collect a lot of information about Sudan Red.
It wasn't until he recalled Sudan Red and KFC that Lu Dong realized that if the Sudan Red incident broke out at KFC in the future, not only KFC would be hurt, but also Burger King, which is also a Western-style fast food.
Clear knock-on effect.
But if Burger King and KFC appear together in this incident, only KFC will be hurt, and even KFC will be hurt even more.
This is a crisis, but also an opportunity to expand Burger King's market share.
Thinking of this, Lu Dong made some calculations and had more plans, and then said: "Xu Qin, I heard from my sister-in-law that a group of people just arrived in the county to prepare for the live broadcast of the opening concert of the Luozhuang Han Tomb Museum. According to some people in the food inspection industry, Sudan red is becoming a relatively common phenomenon in the whole society. If the news is accurate, we can collect more detailed data. I wonder if it can attract the attention of a group of people? This Among the people who came here for the first time, it is said that there is a "Focus Interview" filming team who came here to report on the Luozhuang Han Tomb."
Xu Qin already understood what Lu Dong meant: "I have dealt with a lot of people in the same group. We are their advertisers. If we can make some connections, I will try to get in touch."
After discussing these, before the meeting ended, Lu Dong told Xu Man again: "Old Xu, you continue to contact the minority shareholders of Geishi Logistics."
As far as the recent situation is concerned, this incident is most likely related to Geishi Logistics.
After the meeting, everyone started to get busy. Even the iron rooster who was watching called the people in the village to look for the supplier surnamed Su everywhere.
Iron Rooster has already called the police, and also wants to report to the food inspection department. It will take at least some time to get a result.
…………
It gets dark early in winter, and today the clouds are overpowering. It's almost dark in Quannan before it's time to get off work.
A young man came out of the laboratory, holding a stack of pattern reports in his hand, hurried into the office building on the other side, trotted all the way up to the third floor, came to the room at the end of the corridor, and knocked on the door.
Hearing a response from inside, the young man hurried in.
The office was brightly lit, and behind a dark red desk sat a middle-aged man with the word "bitter" almost written on his face.
"How is it?" The middle-aged man asked, "The test results are out."
The young man put the test sheet on the desk.
The middle-aged man is not an idiot, but a technical background. If he can understand these things, he picks them up and reads them immediately.
After reading it, the bitter words on his face became clearer: "No mistake?"
The young man said: "At the beginning, I thought I made a mistake. We took too many samples. I asked the laboratory to conduct a second test, and the result was exactly the same as the first test."
The middle-aged man put down the test report and didn't know what to say for a while.
The young man waited for the leader to order.
"What is this?" The middle-aged man patted the test report: "After sampling so many restaurants, Burger King's tests all passed the test, but KFC, McDonald's and Dicos, which serve as foils, all have problems, or serious problems... ..."
When young people see the test report, they also have a sense of absurdity.
Not only are the targets aimed at nothing, but they are all high standards, not to mention.
The high benchmarks of large foreign companies that were going to compare their goals were all stretched, or seriously stretched.
The middle-aged man patted the test report: "What should I do about this? It's hard to handle on both sides."
The young man looked at the leader, knowing that the leader actually had an idea, and said at the right time: "We perform normal duties, take normal sampling tests, and publish the results normally. No one can say anything."
The bitter words on the middle-aged man's face gradually blurred: "It makes sense! In this way, find a suitable time and announce the results, just as before."
The young man said, "Okay."
The middle-aged man waved his hand and asked people to go out. Before he got off work, he looked at the dark weather outside the window and meditated.
Standing in line has always been a technical job, he did it according to the orders of the superiors, and gave the superiors enough authority and face, but Lu's Catering didn't leave room for them at all, what could they do?
Could it be that Lu's Catering was framed out of thin air?
Ordinary corporate companies are fine, like Lu's Catering, can they be good in the end?
Besides, he is an executive deputy, and the Food Quality Supervision Bureau is not just for him. If he really violates the basic rules, there will be endless troubles.
Following the rules is the best option.
After thinking clearly, the middle-aged man called the young man again, and then he was about to leave work. At this time, a call came in, but it was another deputy in the bureau.
The two made an appointment to meet and chat tomorrow.
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