The God of Basketball

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"Maybe everyone hasn't figured out Bruce's energy yet."

"He is the only player in the history of the NBA. His strength may never reach the level of Kobe Bryant, LeBron James, or even Stephen Nash."

"But don't forget. He is the only super genius in the NBA who was admitted to Harvard University at the age of 16. He has also made achievements in other industries. The Internet company he invested in is now valued at hundreds of millions of dollars. He is also the most talented person this year. Best-selling singer and songwriter. Even though he has just entered the league, he ranks among the top topics in the NBA. And, every night when there is a Lakers game, you can see his highlights on the top five balls."

Robert, the general manager of Nike's marketing department, stood in front of the slide, and he spoke to the top management very seriously.

Sitting before him were not only founder Bill Fett, but also chairman, president and CEO Mark Parker, chief financial officer Jonathan Conde, chief operating officer Eric Parker, and executive vice president Delise Ann.

Robert did his best to convince his bosses that he had to let them know: "Bruce is a rare sneaker promoter. Here's a statistic. His game highlights far outnumber rookies in the same class on YouTube. , Among the similar videos released at the same time, both clicks and comments are far more than any other players."

"Although the print media criticize him every day. However, on the Internet, his influence is more positive than negative. Young Internet users all over the world like his unrestrained passing style, and his thin but always able to pass the ball. The ability of strong opponents to tease the applause ... it's very close to the fans, because most fans don't have NBA-level physical strength, and Bruce Lee gave them another possibility."

As he said that, Robert still didn't forget to play a collection of Li Zhen's highlights.

"The most important thing is this."

Having said that, Robert brought up the layup scene when Li Chen played against the Bobcats.

When Bruce was flying in mid-air, all the executives couldn't help opening their mouths slightly.

His attitude in the air and moonwalking in the air made them irresistibly reminded of the man who made Nike surpass Adidas and stand at the pinnacle of sports brands.

At that time, his agent, David Falk, also swaggered for shares.

At that time, almost everyone opposed it. But the founder Bill Fett agreed, and then... only then did the glory behind.

"I think it's not just a fluke that his first batch of sneakers sold out. He has a strong personality. He also has a handsome face, a charming singing voice, a brain full of whimsy, and an extremely dedicated and hardworking professional attitude." .”

"He now needs our marketing network and our industrial chain. Therefore, we still have room for bargaining. If his sneakers are sold out again at Christmas. Then...our initiative will be completely lost."

Robert spread his palms, he looked worried.

However, executive Mark Parker raised eyebrows: "I don't think his second batch of sneakers will continue to sell well."

"The reason why the first batch was sold out was because he took advantage of the hunger of those diehard fans. Most of those buyers were his fans, or fans from the NCAA period. As he played longer in the NBA, more and more Many NBA players attack him, and this part of the fans will continue to fade and decay."

"Their company's biggest asset is their designer team. In fact, the price we have given is already very amazing."

Mark Parker's attitude is consistent. He agrees with Li Zhen's market value, but he doesn't want to continue to overweight. No matter how extravagant Robert said, he believed that the current price was already the limit.

Moreover, if it is too high for Li Zhen, what do other top stars think? LeBron, Kobe, their team is impossible to accept,

This is bound to trigger a huge internal backlash.

That's when things stalled.

CFOs have mixed opinions.

"I think the biggest reason why our previous acquisition plan was rejected may not be money, but equity." Jonathan said: "Li Zhen is completely different from other stars...he comes from a wealthy class, and he has vision. It can be seen that he does not need a lot of dollar bills to squander, and he has a healthy and long-term financial concept.”

"So, why don't we change direction? We can change the acquisition into a cooperation. Use a small amount of cash, plus our production and sales channels to invest."

Jonathan's suggestion made the chief operating officer nod repeatedly. This is indeed the lowest risk way.

The executive vice president agrees that this is the way to go.

Mark Parker clapped his hands even more: Yes! ! As long as we establish a good relationship with those designers, Li Zhen's brand will be ruined when the time comes. Wouldn't it be nice if we scooped up the designer team when he couldn't afford the salary.

The more he thought about it, the more he felt that this was a broad road.

However, Robert raised a question: What if the Lizhen brand becomes a super brand by virtue of our channel advantages? Like AJ, even more popular than AJ in Asia.

Forehead….

There are different ideas in the office.

Jonathan does not rule out this possibility.

Mark Parker firmly said: absolutely impossible.

Therefore, the final vote passed the equity plan.

It's just that Bierfit emphasized that he must ask for as many shares as possible, which can increase the cash offer.

...

At this time, Li Zhen, who was rushing to Chicago, couldn't imagine that Michael Jordan would contact TNT to talk about his draft vision, and bet with Charles Barkley on his future. What is even more unexpected is that NIKE suddenly changed its way of negotiating.

But in any case, these are good news for him.

However, what he is most concerned about now is... why is Hilary Duff so deeply attached to himself, because I saved her? Or is it because I'm really that handsome?

It shouldn't be!

He holds the Los Angeles Times in his hand, and the headline on the entertainment page is Hilary Duff's public pursuit statement: This news has surpassed Britney's shaved head and Hilton's urinating in the street, and gossip fans are desperate Pick up Sugar Princess candy.

However, Li Zhen was caught unexpectedly.

Didn't he already tell her that he doesn't want to fall in love now, and has no feelings for her?

Why do you still rely on it?

Although I say that I am single now, but... this does not mean that I have to find a girlfriend right away.

What's more, I am carrying positive energy now, and my physical fitness has not yet been perfected, so what is the relationship between my son and daughter?

...