The Grandson Of The Reborn Chaebol Family Became The World's Richest Man
Chapter 53: The Originator Of The Hallyu Wave, The Movie Theater's Popular Plan!
A few days later, Chen Runji traveled frequently between TV stations and program groups, and finally finalized the talent show.
In addition to inviting four important guests, Chen Runji also invited four mysterious guests.
When the star was not so popular, the appearance fees of the stars were not very high, and they only spent a few billion yuan to get everything done.
Among them, the most expensive expense is actually the stage art. Due to the share of the program, the tutors get very little salary.
"Daojun, I have something to discuss with you!"
After Chen Runji arranged the director of the program group, he walked up to Chen Daojun: "The program group has not found a host for the time being, do you have any good candidates to recommend?"
"host?"
Hearing Chen Runji's words, Chen Daojun immediately thought of "Liu Zaishi".
In the later Han Country show business circle, Liu Zaishi should be regarded as one of the most popular hosts in the Han Country.
His hosting skills are not bad, and his character is also passable.
However, the current Liu Jae-shik should have just entered Seoul University of the Arts, which is just in its infancy.
If he can be found at this time, he can just sign him in his own company.
In this way, the future leader of the host world can only stay under his subordinates honestly.
Thinking of this, Chen Daojun raised his head and said, "I heard that there is a guy named Liu Jae-shik from Seoul University of the Arts who is good at hosting. You can let him try it out!"
"Liu Zaishi?" Chen Runji was dumbfounded: "Dao Jun, do you know him?"
"I don't know him either..." Chen Daojun shook his head and smiled at him, "However, after you go to Seoul National University, ask the principal to find the ugliest comedian, and there is a high probability that it will be him!"
"Hahaha, good!" Chen Runji smiled and nodded upon hearing this.
He never doubted his son's vision.
As long as the people selected by Chen Daojun are 100% talented, none of them are mediocre.
"By the way, what's going on at the cinema?"
Chen Daojun remembered the movie theater, stared at Chen Runji and asked.
Two days ago, he made a rectification plan for all movie theaters.
In the past, movie theaters could only watch movies, and there were no other entertainment facilities at all, which was monotonous and boring.
Now Chen Daojun has made a new plan, in addition to things like popcorn and cola drinks, he also added a variety of movie peripherals.
Only in this way can consumers' consumption desire be stimulated.
Hearing what Chen Daojun said, Chen Runji hurriedly said: "The rectification is almost done. According to your instructions, all the popcorn and drinks are served, and we can open normally in a few days!"
As he said that, he asked with a puzzled look: "Daojun, is this method really feasible? In the past, no one bought these things..."
"It didn't happen before!" Chen Daojun chuckled, and said to him, "If you don't give everyone the chance to consume, how can they buy it?"
These days, each movie is more than an hour and a half long.
During this hour and a half, movie viewers secrete dopamine and hormones as the movie progresses, can they not be hungry or thirsty?
You have to meet everyone's needs!
Only when you understand the needs of the masses, will the masses willingly pay you.
Hearing what Chen Daojun said, Chen Runji suddenly realized.
He stretched out a thumb, and said with admiration: "I have to say, our Daojun thought everything through. With your plan, are you afraid that the movie theater won't catch fire?"
He now completely admires his son.
In business, his son's IQ crushed him at will.
In Chen Runji's view, even his uncle Chen Rongji and second uncle Chen Dongji were far from being Chen Daojun's opponents.
Seeing Chen Runji's eyes, Chen Daojun shook his head and said: "However, although our preparations are perfect, the promotional efforts are not enough now, and it should be almost ready..."
As he said that, he turned his head to Chen Runji and said, "You find a group of people to rent out all the bus parking spaces and billboards in major shopping malls, and print the posters of our four upcoming movies on your body to promote them well. !"
"Billboard?" Chen Runji was stunned, and asked, "Does it work?"
He has never considered this kind of problem. In the past, there were job advertisements at the bus station. How could there be such a movie promotion?
"You just have to do it. After a week, our movie theater will be so hot that it's hard to find one!"
A smile appeared on the corner of Chen Daojun's mouth, and he said to Chen Runji.
In these entertainment-starved times, popcorn packs a punch.
If people see the popular movie promotional images at bus stops and shopping malls, they will definitely be interested, and they will take their family and friends to the movie theater with their hearts and minds.
No one would have thought that starting today, movie theaters will become a place for couples to date.
When young people are under pressure from study and work, the greatest release is watching a popcorn movie.
Walking into the cinema to watch a hearty movie, all the pressure from work will be released.
"Okay, I'll arrange it now!"
Chen Runji nodded, and suddenly seemed to think of something: "By the way, Daojun, I'm going to pass by your 'Superstar Incubation Center' later, do you want to go there together?"
"Superstar Incubation Center?"
Hearing Chen Runji's words, Chen Daojun immediately thought of Li Zhenxian.
Li Zhenxian will soon participate in "The Voice of the Cold Country", and I don't know how the originator of the Korean wave is training now.
Thinking of this, Chen Daojun nodded and said, "Okay, I'll go with you!"
...
(Ask for flowers and rewards, every flower is the motivation of the author's code words, I hope everyone can vote for a few free flowers while reading the book!)
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