The Greatest Showman

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"Interstellar" and "The Fault in the Stars" opened at the same time in the first week of June. There is no doubt that the former is definitely the number one contender for the weekend box office championship, but from the box office prediction data of professionals , it is difficult for this work to burst out with the power to sweep away thousands of troops——

At least, it can't show the ability to unify the market with the arrogance of "who will swallow mountains and rivers without me". So, will this be the breakthrough opportunity for the latter?

After all, the main target audience of the two works is slightly different, isn't it? Twentieth Century Fox doesn't expect "The Fault in the Stars" to overturn "Interstellar", they just hope that the film can occupy a place in the cracks and carefully earn its own breathing space.

In order to avoid the strong limelight of "Interstellar", "The Fault in the Stars" took the lead in holding its premiere on Tuesday, and the venue was also determined to be the Chinese/Chinese Theater.

The premiere is naturally not comparable to the star-studded "Interstellar", but thanks to the market foreshadowing of "Divergent", the two young actors Ansel and Xie Lin still successfully called on many young fans to come to the scene to support—— In fact, the enthusiasm of the teenage audience is the most insane. Just look at the "Twilight" premiere, and the shouts and cheers definitely easily blew the top actors of the Hollywood pyramid.

The premiere of "The Fault in the Stars" came to a successful conclusion amid the hustle and bustle of flowers.

Unfortunately, the news didn't last for 24 hours, and then all the buzz was snatched by Renly, who might be absent from the premiere, and the story after that was the "standard ending" - with Renly attending on time At the premiere, the focus of attention was all on "Interstellar". In a trance, people seem to have forgotten that there is another work that will be released on the same weekend.

It's not fair.

It's not fair to the two young actors who work hard to promote their efforts; but this is Hollywood, not to mention that Renly's power is not created in a day, and 20th Century Fox has long been mentally prepared for such a situation. There was no accident at all, and the release work was still carried out step by step.

In this way, the "Fault in the Stars", which unexpectedly relied on the hot discussion frenzy of the young netizen group and made a bloody way, has returned to a low profile again, so that few viewers noticed that after the premiere, The word-of-mouth of the film has quietly gained a lot of recognition.

Media Comprehensive Review, 43 media, 69 points.

Rotten Tomatoes Freshness Index, 80%.

Mass Media Rating, 7.3.

Popcorn Index, 85 percent.

imdb rating, 7.9.

Objectively speaking, all the above comment data are slightly inferior to "Interstellar", and it can even be said to be a grade lower. From professional media to mass media, from senior audiences to young netizens, all evaluations are lower than "Interstellar". "; but such an achievement is still worth celebrating. Among the adaptations of juvenile novels, it ranks among the top-ranking - easily burst the "Twilight" series, and also surpassed "Divergent", slightly inferior to " The Hunger Games" is not far behind.

In other words, for the target audience, "the fault in the stars" can even be said to be a surprise, and such word of mouth is enough to make them enter the cinema.

More importantly, the theater score, a, is two grades higher than "Interstellar"!

what does that mean?

In simple terms, this means that "The Fault in the Stars" has a stronger box office explosion.

Although the related scores of "Interstellar" are very good, industry insiders still believe that this film lacks the energy to detonate the box office, just like the original "Inception"-for the general public, Nolan's Movies are still too "esoteric", or too "pretentious", not simple enough, not crisp enough, not straightforward enough. The theater score is the most intuitive measure.

Comparatively speaking, "The Fault in the Stars" is much more down-to-earth.

Maybe the theme is not deep enough; maybe the story is too simple; maybe the sensationalism is too rough; maybe the completion is not high-end and complete... But "The Fault in the Stars" is like all successful chick movies and teen works: accurate Unmistakably captures the preferences of the target group.

Well, this is success! At least at the box office market level.

Then, a miracle was born.

Of course, all of this is an afterthought. Previously, the attention of the major news media was all focused on "Interstellar", expecting the opening weekend of this work to break 100 million at the box office; it was not until the exhibitors released Friday's box office data that they only Realizing that the dark horse has quietly counterattacked!

How should this be evaluated?

In the past, it was always Renly who counterattacked opponents, stepping on the shoulders of those works step by step to reach the current position; now, Renly is about to encounter counterattacks and witness the strong rise of the new generation of actors?

It's so exciting too!

"Fault in Star Fate vs Interstellar" completely exceeded everyone's expectations, and deservedly became the most eye-catching showdown since the opening of the 2014 summer season.

The melon eaters began to rub their hands one after another: how, who should bet on who wins? It's always more exciting to beat the weak to the strong, isn't it? What's more, this may also be the first real Waterloo in Renly's history, which is even more worth looking forward to, no

Yeah?

Suddenly, the market discussion of the North American box office showdown in the first week of June has reached a new height, but the amazing thing is that people are keen to discuss the movie, and even more keen to discuss Renly, "Do you think Renly will lose? ?" "Do you think Renly has fallen out of favor?" "How on earth do you think this happened?"

Bustling, chattering.

Vin Diesel is also one of them. His smile is almost impossible to hide. This should be the lightest and brightest period in his mood in the past two years. It seems that even the birds are singing. , Sunshine was dancing, even though he tried his best to control his facial expressions, his light footsteps still revealed his true emotions, the whole world was brighter again, and he could finally see hope again.

In fact, Diesel is most looking forward to Renly's reaction, and he can make up for Renly's demeanor right now - in front of the media, Renly is bound to show his graceful demeanor, and the gentleman politely expresses that he doesn't mind; But back at home, away from the attention of the camera, Renly would definitely be smoking, and all the depression would be smothered in his chest until the internal injury.

"Haha! Haha!" Unable to help, Diesel wanted to laugh: Renly's Waterloo is finally here! Waited and waited, waited and waited, finally!

Not only Diesel, but all the news media and onlookers were curious about Renly's reaction - compared to the rest of the "Interstellar" crew, the importance of this "failure crisis" to Renly is unparalleled , it can even be said to be the biggest upset in the North American market since 2010.

Why?

Not long ago, the East Coast media, led by The New York Times and The New Yorker, also wrote a special report, seriously discussing one thing: In this era of national entertainment where superstars have completely disappeared, will Renly be? To be the first and last superstar of the twenty-first century?

The answer is positive.

After the haze of the awards season gradually dissipated, Renly's career once again reached a new peak, but now, the reality has slapped the East Coast media hard:

Yes, Renly is still a good actor, as evidenced by the excellent word of mouth of "Interstellar", especially the praise for Renly's acting part, which once again proves that he is still one of the best actors of our time; but No, Renly is not omnipotent. Even the best actors have limited influence. It is unrealistic to rely on the "Renly-Hall" sign to run rampant in Hollywood.

If it is said that "the fault in the stars" really counterattacks, it will definitely be a shocking upset, and even complete the shuffling of the business operation model of the entire North American market——

It does not mean that Renly "is no longer in the limelight", but it has once again confirmed the unique attributes of the era of "entertainment for all". Major film companies can give up their blind personality cult for actors, directors or producers, and focus more on them. In terms of project and assembly line production, simply put, it is no longer purely superstitious about the "Renly Effect", but, like Marvel or DC, honestly takes the adaptation series as the core to develop a business empire.

In the past few years, this trend has become more and more intense, but the top practitioners represented by Renly and Nolan still have a strong appeal, which also makes it inevitable for film companies to make decisions. Shaking, even Disney is no exception; if "Interstellar" fails to meet expectations now, then the obsession of the film company will inevitably weaken and reduce, which is the key impact on the film industry.

What's more, "The Fault in the Stars" is also an adaptation, and it doesn't have a star halo, doesn't it?

This is definitely not aimed at Renly or Nolan, because this is not something that can be decided by the film company, but the information fed back by the box office market. For film companies whose interests come first, they just follow the laws of the market, and there is no private The grudges are not meant for anyone.

Under such a pattern, the box office showdown in the first week of June will have more profound meanings. If even the "box office myth" and "Invincible Halo" Renly are attacked, then the film market is also uncertain, Hollywood In the end who can resist the violent impact of the entire trend of the times.

For ordinary viewers, they just join in the fun, and they can't even understand: How on earth did Renly offend all the news media, and everyone is paying attention to his failure?

But for those in the industry, it's a lot more than the success or failure of a work - and honestly, they want Renly to continue to be successful.

Because the adaptation rights are mainly concentrated in the six major film companies headed by Warner Bros. and Disney, other small film companies still hope that the competition in the entire market can be opened up and get rid of the shackles of two sets of "straitjackets", while Renly and Nolan's Continued success can buy them a little breathing space.

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