The Greatest Showman

2230 Publicity stunt

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Huhu. la la. roar. Ha ha.

All kinds of voices echoed each other on social networks, and the noisy and turbulent scene once again caused countless sighs. On the one hand, they were amazed that the influence of Renly has become a social phenomenon, and it seems that every move can create super stamina; On the other hand, they are surprised by the chaos of news in the Internet age. The digitalization of information has completely changed the mode of news dissemination, and the accompanying advantages and disadvantages are changing the whole society in all aspects.

Conspiracy theories abounded in the bustling discussion.

The most widely spread is undoubtedly the self-directed and self-acted performance of "The Sun", followed by "The Sun" and tmz, the two gossip media giants, who fought and caused Renly to become the victim. The gossip rumors in the context of the "entertainment to death" era have become more and more intense, and the "beating incident" can only be regarded as the tip of the iceberg.

There are still many netizens who speculate that the battle for the awards season is spreading. One theory is that Thomas Tour, CEO of Legendary Pictures, and Kevin Tsujihara, the helm of Warner Bros., directed and acted in order to help "Interstellar" hit the Oscars. This farce, but apparently they did not inform Renly in advance, and was caught off guard by Renly's counterattack, and finally broke his wrist in time to stop the loss. However, this claim lacks sufficient evidence to support it.

Another argument is that the Weinstein Brothers shot, Warner Bros. pushed "Interstellar", and Renly became the leader of the first stage of the awards season, which continued from the Venice Film Festival to the Toronto Film Festival. The high momentum of the "ban" is absolutely unacceptable to Harvey Weinstein, and it also means that Harvey must take another shot - not to kill Renly, but to let Renly fall into a whirlpool of scandal. It's just that Harvey didn't expect Renly to stay out of the way, and now the news focus is on the paparazzi, which catches people off guard.

There is another saying that is more complicated and more secretive. The trap was dug by Thomas Tour, but he didn’t expect Harvey Weinstein to smell the opportunity, so he helped fuel the flames, but pushed Thomas Tour into the pit, and now” The Oscar prospect of "Interstellar" presents a sharp fluctuation curve, and the future is uncertain, which makes Kevin Tsujihara, who has been kept in the dark from beginning to end, furious, and has a head-on conflict with Thomas Tull.

However, all the above claims are all speculation, without any evidence to support, not even Hollywood internal rumors have not revealed any clues. The only thing that can be said is that the netizens' brains are wide open, and the development trajectory of the unrestrained and unrestrained can't be stopped, and then the conspiracy is getting bigger and bigger.

However, in addition to this, there is another speculation that has received countless support:

This is Renly's self-directed and self-acted!

Or, to be more precise, this is a self-directed and self-acted performance by the Renly team. reason? Because "Boom Drummer" is about to hit theaters! Such a turmoil once again focused all attention on Renly, and the discussion became so hot, which undoubtedly promoted the promotion and release of "Boom Drummer".

Although there is no evidence to support this statement, netizens with huge brains have listed one "criminal evidence":

In June 2011, "Thor" and "Fast and Furious 5" were released before and after the release, "Borrowing the Door" was revealed, and the opening battle of the summer program attracted countless attention, and finally Renly starred in "Fast and Furious 5" Strongly defeated the opponent and achieved Renly's first North American 300 million work.

In October 2011, at the premiere of "My Anti-Cancer", a stampede accident occurred at Lincoln Center in New York, and even became the name of Renly's hero to save the United States, which made this small-budget comedy a hit in North America. $76 million at the box office.

In March 2012, on the eve of the Oscars, the "hypegate" incident broke out. After washing its reputation, Renly's reputation in the industry reached a peak. The best actor is the golden man.

The above news is not fabricated out of thin air, all of which can be traced. One time may be accidental, two times may be coincidence, but three times? Four or five times?

This is just the tip of the iceberg. It seems that every time Renly has a work released, there will inevitably be news, and there will inevitably be a reversal. The number of such routines is really too frequent, as if... everything is carefully arranged. Yes, just for the box office.

Are you sure it's not tricky?

"Is it only allowed to suspect paparazzi, but not Renly?"

After such a guess, it has received a lot of support on social networks, because there are too many coincidences, which also makes netizens have to "reasonably doubt"; what's more, "Boom Drummer" is indeed about to be released, and the awards season is indeed It's being staged, which makes one have to think a bit more.

Surprisingly, such a statement has not been "serious", not because some netizens have questioned, "Is this the second hype door, can it be a little new?"; but because Don Quixote threw it out lightly. One sentence, "Does Renly need hype?" is a righteous but irrefutable one.

And then... all guesses just stop at guesswork.

Everyone is discussing and criticizing "entertainment to death", but at the same time, everyone is eager to participate in this discussion frenzy, lest they be forgotten outside the trend, such a move itself is the most important part of "entertainment to death". Good interpretation, so, who is driving this wave of entertainment to death? And who is changing the social structure of the Internet age? More importantly, "entertainment to death", who is the one who died?

It's you, it's me, it's him, it's her. To be precise, it is everyone who is in the current era of the times.

Every individual, no one can get rid of. Everyone is a victim, and at the same time, everyone is a perpetrator. Only by truly understanding this can we get out of such a cage.

The Don Quixotes who were idly watching have vaguely felt this true meaning.

But the reality is that the buzzing discussions are still in the ears, and they are getting more and more intense. It seems that everyone does not realize that they are the best fuel for entertainment to death, and those conspiracy theories are only a trivial part of the frenetic discussion. There are endless opinions. Surrounded by the upsurge of the awards season, it will not be silent for a short time. On the contrary, there may be further possibilities.

After all, Harvey Weinstein would never miss such an opportunity.

Despite this, "Boom Drummer" is still not affected by negative rumors, and the release process is still unfolding in an orderly manner.

At the beginning of this year, "Boom Drummer" landed at the Sundance Film Festival, created the craziest movie viewing frenzy ever, and finally won the Grand Jury Prize!

This is the second time that a work starring Renly has reached the top of Sundance, and the last work was the "Crazy Love" that helped Renly win the statue for the first time. So, can "Boom Drummer" replicate the same What about the development curve? Will we be able to witness the feat of Renly's second golden statuette this year?

In fact, the anticipation began to permeate during the Sundance Film Festival.

At that time, many film critics said that "The Burst Drummer" was definitely the most explosive and shocking performance of Renly since his filming:

If we simply discuss performance skills and control, then "Gravity" and "Drunken Country Ballads" should still be able to attract the support of countless film critics. Discuss the impact of the performance objectively, then "Boom Drummer" will easily create Renly's career best, which is undoubtedly another breakthrough for Renly in the performance level.

There is no doubt that after the Sundance Film Festival ended, the audience's expectations for "Boom Drummer" have been laid.

After "Gravity" and "Drunken Country Ballads" were hailed as Renly's "career best", how did Renly break his limits and reach the top again? With expectations already broken early, how did Renly surprise and exceed expectations?

Or... the film critics have also entered a habitual tout mode? Just like a Marvel movie.

After each new Marvel work is released, the title of "Marvel's Best" appears over and over again like a spell, once, twice, three times, so that the audience is already tired of aesthetics, is it? "Best" are the shallots that can be found everywhere in the market? Shallots that come as a gift after every purchase? Now Renly seems to be the same, every work is "career best" after it comes out, which is ridiculous.

Regardless of expectations or criticism, the attention of "Boom Drummer" continued from January to December, throughout 2014. On imdb's fan expectation list, this work has always been in the top three, and has been in the top three throughout the year. Never left behind, known as the ultimate show of the year.

As Don Quixote said: Does Renly need hype?

After entering September, "Boom Drummer" landed in Venice and Toronto successively, and the word of mouth from film critics has been wave after wave, but there has never been a bad review. Especially for Renly's performance, the amazement and praise are like a tide. . The only regret is that the film was absent from the main competition unit, which made Renly miss the opportunity to compete for the best actor in Venice for the second consecutive year, and missed the best actor grand slam of the three major European film festivals; however, this still does not harm the "Boom Drummer" The strong rise of the film, in the opinion of film critics, this work has become the seed of the awards season.

In the first half of the awards season, Warner Bros. focused on publicizing "Interstellar", and Renly's delicate yet profound performance really became the focus of attention. Currently, it is firmly in the top group in the competition for the best actor; but all North American film practitioners Neither will ignore the existence of "Boom Drummer", who is one of the strongest contenders for this year's awards season.

In particular, the movie caused controversy in Toronto. The audience protested because of strong discomfort during the viewing of the movie, and even experienced physical discomfort. This undoubtedly made North American audiences more curious and eagerly looking forward to this movie. After the New York Film Festival sparked a movie-going frenzy, "Crackling Drummer" is finally around the corner.

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