The Greatest Showman

Andre immediately set off for Paris to formally start negotiations with Thierry - a verbal agreement is one thing, a black-and-white contract is another.

It is impossible for Cannes Film Festival to casually become the "official cooperative distribution platform" of Don Quixote Channel, which will be a blow to their reputation; similarly, Sisyphus Films cannot casually let Cannes Film Festival be Doing nothing but making a high-profile "friendship recommendation" is not the way Don Quixote expects to cooperate. Whether "Cannes Channel" has launch value still needs further discussion.

Cooperation is imperative; however, there are still many possibilities for details.

Arthur is in Tokyo, the next stop is Busan; Andre is in Paris, the next stop is Venice.

They all have important jobs on their backs, because the Don Quixote channel is ready.

Next year's Oscars ceremony will take place on February 28th, and the publicity department of Sisyphus Films has also officially finalized the launch time of Don Quixote Channel on March 1st. At present, the first wave of pre-promotion has been mysteriously launched. In the promotional posters of the Pioneer Village Music Festival, like guessing puzzles, different clues are set in the promotional posters of different cities in different versions, and it is implied that the clues will point to a mysterious gift.

According to the answer to the puzzle released by the official Twitter of the Pioneer Village Music Festival, a corner of the mysterious gift has been revealed: the so-called mysterious gift is a package that includes three gifts-

The first mystery gift is the Festival Backstage VIP Card, which allows cardholders to visit backstage at official times during the festival, including backstage at Renly.

The second mystery gift awaits the reveal of the festival's opening day, and the answer is Renly's new album "Icarus", which not only includes Renly's autograph, but also a special edition containing hidden tracks.

The third mystery gift will be revealed on the last day of the festival, and the answer is a one-year membership card for Don Quixote.

At present, the veil of the last two mysterious gifts has not been lifted for the time being, and the propaganda department of Sisyphus Pictures can also understand that the third mysterious gift will inevitably lead to a lot of controversy after the mystery is solved - many people should think that this gift It's not worthy of the name, it can't be compared with the other two, after all, this is the first time the name of the Don Quixote channel has appeared, and there are no other additional gifts, so this gift finally appeared?

At that time, social networks will not easily let go. And this riot and controversy is exactly what the propaganda department expects to achieve. They need to stir up the topic, and then follow up with the follow-up propaganda plan, step by step to unveil the mystery of Don Quixote Channel, and then step by step to reveal the upcoming Online drama works.

"Sin Night Run"! "Stranger Things"! "Mind Hunter"!

In particular, Renly returned to the small screen after a lapse of many years, and the "Mind Hunter" starring David Fincher and Rooney Mara will inevitably detonate expectations.

In addition, there are also a number of movie channels that are about to debut at the same time, Sisyphus Channel, BBC Channel, Sundance Channel, Cannes Channel and Ghibli Channel - the latter two are also Andre and Arthur Those who are trying to contact and complete, and the Busan Channel, Venice Channel, Locarno Channel, etc. are on the way to negotiate, which is very important for the positioning of Don Quixote Channel, and it is still the first impression of the debut.

With the debut of Don Quixote Channel, Sisyphus Pictures will also announce the next phase of the series production plan, including "London Life", "Big Little Lies", "The Crown", "The World of His X" Waiting for the series, as well as their cooperation plan with BBC TV, the entire grand blueprint will be slowly unfolded.

After two years of preparation, two years of brewing, and two years of speculation in Hollywood, Sisyphus Pictures will finally officially announce it to the world.

The work of Andre and Arthur is very important. Of course, after the Don Quixote channel is launched, future cooperation plans will continue to be carried out. Inventory is undoubtedly a top priority.

Because of this, Renly personally called Alexander Hamilton, hoping he could help.

Afterwards, Alexander held a high-end party in Edinburgh. All the guests were important figures among the nobles and elites, and Roman Abramovich was also on the list.

It is true that Renly could call Roman directly to express his thanks, but this is too cliché and light, even frivolous - he and Roman are friends, but Roman is not Andre or Matthew; A party is what Roman needs most, not only to express respect in a grand and formal way, but also to set up a stage for Roman to open up the situation in the British elite, and to give back with practical actions.

Just like Roman's back movements.

Compared with words, this is the correct way to open "thank you".

The whole Sisyphus Films is running at high speed, and Renly is...still on vacation. The hands-off shopkeeper is enjoying autumn in New York.

Not even the screening of "The Lobster" was in attendance.

Apparently, Renly, who was on vacation, made a conscious effort to stay away from the screen, away from the camera, away from scripts and movies, to really let himself go completely.

In fact, the screening of "Lobster" is also a little low-key.

In the last life, after "Lobster" landed at the Cannes Film Festival, it was unable to find a distributor that was willing to accept it. It took a year for it to be released in North America, so it missed the awards season in 2015 and postponed the awards to 2016. Season debut - and "Lobster" also won the award at Cannes in his last life, but he still faces this situation.

This also directly proves the negotiation between Renly and Thierry.

The core point of the words: Unpopular art films really lack market support, and the living space for creators is getting smaller and smaller; at the same time, it is a pity that those senior movie lovers who really like movies have missed these excellent unpopular movies.

Online streaming media provides such a platform, which is a win-win for creators and fans; at the same time, if the Don Quixote Channel is also profitable, it is a three-way victory, and finally it can feedback the creative atmosphere of art films. On, cultivating soil for the Cannes Film Festival and more.

What's more, "Lobster" is not a work of "Gravity" that must be watched in theaters to feel the effect——

Of course, this is obviously bad news for movie theaters, because it means that movie screening platforms have more choices, and streaming media is directly competing with them for jobs, although "Lobster" can't find a distributor, that is, the theater chain itself Abandoned works, but it is one thing for them to give up, and it is another thing for others to take it away. It is absolutely impossible for the cinema alliance to make streaming media easy, and there must be some battles to come.

But that's all for later.

In this life, "The Lobster" bears the name of Renly and is still jointly released by Sisyphus Pictures and Sony Classics-before the official establishment of Don Quixote Channel, the cooperation agreement between the two parties is still valid; and after that, Andrei is evaluating the market for the possibility of Sisyphus Pictures building its own distribution channel.

The rapid growth of Hall Ventures gives Andre more confidence.

Thanks to the existence of Renly, the North American distribution of "The Lobster" did not encounter too many difficulties, and Sony Classics arranged the screening in art theaters step by step.

However, compared with "Lobster", which is a slanted sword, compared with "Exploding Drummer", "Drunk Town Folk Ballad", etc., the topic discussion is still slightly less popular——

Whether it is utopia or dystopia, works of this kind can always find more resonance and discussion in Europe than in North America.

Sony Classics also took this into consideration when arranging the screening plan. Even for Renly's works, they did not rashly expand the screenings quickly, but instead marked "crazy in love" and hoped that this work would be popular in the niche. It will lead to more in-depth discussion among enthusiasts, rather than full promotion.

Such a targeted plan is to make a fuss at the word-of-mouth level, hoping that the film can rely on word-of-mouth and Renly's appeal to make a breakthrough in the awards season, otherwise, such noir films want to win more attention in the awards season, It's very difficult, and Ogus Lanthimos from Greece is not the Coen brothers, the darling of North America.

Sony Classics is still looking forward to "The Lobster" being able to achieve something above the Oscars.

On November 13th, "The Lobster" was officially screened in a low-key theater in the United States, only one in the New York area. As an important North American base for Don Quixote, Renly's appeal is absolutely unmatched, but The box office explosiveness of "Lobster" is still slightly inferior, and it has not been able to create history again.

In the end, the single hall box office was $150,000!

Wait, is such a number still called "slightly inferior"?

Of course, compared to the crazy figure of $250,000 for a single hall of "Boom Drummer" last year, this is indeed a notch below; It's down a little bit, but that's a far cry from being low-key.

The single-hall box office of $150,000 is not only the highest figure so far in 2015, easily surpassing the two works of "Steve Jobs" and "The Big Short"; To be able to rank among the top 20, to be ranked 14th, and to create a good result again.

As of 2015, among the top 20 box office charts of the North American Film History Singles, Renly alone occupied four seats.

The single-hall data of "Lobster" can never be said to be "disappointing". It is still the well-deserved top spot in the North American market. It is one of the most watched and most anticipated works in the entire awards season. ", accumulated a full year of anticipation, and failed to complete the overtake. In the end, "Lobster" was the box office champion of the single screening in 2015, and held such a title for Renly for the third consecutive year——

For art film lovers, the influence of "Renly Hall" has been deeply imprinted, especially in the New York base, no one can surpass it, which seems to have formed a conditioned reflex, just like Apple and Sony's The brand effect is average, and it really creates a frenzy.