The Greatest Showman

056 Additional Effects

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Renly was really taken aback when he saw that "Cleopatra" was at number 48 on the itunes instant download chart. There is no single such a single with an obscure ballad and an unknown indie singer. Sales gimmicks, among the thousands of digital singles, are infinitely close to zero being discovered by listeners.

Although itunes has the function of recommending singles based on the user's playlist and personal preferences, in fact, the recommended singles are also very particular. Even if they recommend independent singers, they tend to recommend singers who have signed contracts with them. It's the best way to maximize profit. Recommend a no-brainer with no roots? Apple is not a charity.

In other words, "Cleopatra" wants to be on the download charts, which is a nonsense.

But now, the miracle had truly appeared in front of Renly's eyes. He couldn't help but open his mouth slightly. He couldn't find the right words to describe his mood at the moment, but after hearing Neil's excited words, Renly felt He laughed outright, "Billboard? I don't think so."

As the most representative, authoritative and popular music chart in the world, Billboard may not represent the preferences of all listeners, and may not be professional enough, but as a list reflecting the commerciality and popularity of the music market , but it is unparalleled in the world, even Japan's Oricon and British pop charts can not be compared.

Billboard's list can be subdivided into each music genre, but the most important ones are undoubtedly the overall total list, the album 200 list and the single 100 list. Any singer can top these two. The champion of the list, even if it is only for a week, is the most intuitive reflection of popular popularity.

Billboard's list rankings are not just about sales. This list keeps pace with the times and constantly adjusts its ranking system. Each issue of the list will refer to radio on-demand, digital audio downloads, physical sales, and YouTube channels. , vevo, spotify and other streaming media online on-demand volume, calculated according to the official formula ratio, and finally ranked according to the number of points.

In other words, the itunes instant download list is only a part of the calculation of the bulletin board weekly ranking. occupy the top ranking.

Therefore, the media often mentions, "This single has no radio stations for the time being, so the points are not high", or "no music video was shot, the streaming data is very low, and the ranking cannot be promoted", and so on.

The single "Cleopatra" has no promotions, no music videos, and no physical singles. Just relying on the data of instant downloads on iTunes, it wants to be on the Billboard singles ranking. The ranks of the top 100 list, this is an impossible thing.

What's more, the current download data of "Cleopatra" has not reached the level of shocking people. It is only ranked forty-eighth, and the download volume may be only about 12,000. Of course, for a single that didn't have any publicity, the result was truly incredible, which is why Renly was surprised. However, for the bulletin board, that's fine.

"Why is it impossible?" Neil got excited instead, "Tell you, everyone in the bars around Greenwich Village likes this song so much, the downloads are definitely not a joke; last month, Stan Leigh went to Manhattan radio to recommend the song, and we heard it twice in the last week."

As a country on wheels, the United States has not declined due to the development of television and the Internet, and has always maintained a thriving scene. Every state and every city has its own radio station, and there are hundreds of them in Manhattan alone.

Most commercial radio stations have agreements with the Big Five record labels, and each day's music playlists have a range of rules from which radio hosts play 90 percent of the music. However, Pioneer Village, as a well-known music bar in Greenwich Village, is even recommended in the official travel brochure of New York City City Hall, and Stanley still has some connections on the local radio station.

Renly couldn't help showing a surprised look again. Although the single "Cleopatra" was recorded as a gift to Stanley, it was because of Stanley's dedication and enthusiasm, but he really didn't expect that Stanley Li was actually interested, and he ran around for this single.

Seeing Renly's expression, Neil suddenly became complacent. That kind of contentment filled his chest, "This is not the end." After throwing another bomb, Renly calmed down, which made Neil anxious. , turned the computer over, couldn't wait to open the YouTube page, and clicked twice at will, "Look, look, this is another achievement!"

After watching the video for a while, Renly frowned slightly, "What is this?"

Neil's heart sank slightly, only then did he realize that he was complacent, and he actually took the initiative to reveal it. From Renly's expression, it can be seen that this is the first time he has seen this video, "Hehe, it's just a hobby. Last time you performed in a bar, I recorded it, I think such an excellent performance, we can't just watch it by ourselves, we must share it with everyone."

What's playing on YouTube is the video of Renly singing "Cleopatra". He didn't know that Neil had actually recorded the video, and he didn't even think that Neil had put it on the YouTube. Looking at the upload time, it was obviously last summer. As a party, he didn't know until now.

It's really... an inexplicable sense of absurdity.

Neil looked at Renly carefully, not sure what kind of mood Renly was in at this time, and hurriedly preempted, "Look, everyone likes it, really! This video was officially recommended by YouTube last Thursday, click now. The rate has exceeded two million, and the number of likes has reached..." Under Renly's gaze, Neil's voice gradually faded, almost inaudible.

"My eyes are still good." Ren Li said in a deep voice. The number of likes for the video has exceeded 50,000, which is really amazing.

Although it is said that there are quite a lot of YouTube celebrities now, if you take any person out, it is estimated that the data will blow up Renly; but the problem is that Renly has not undergone any publicity, and has not updated videos frequently, and one has been uploaded for nearly nine months. The video of , in the case of obscurity, has accumulated step by step to the present level, which is indeed a bit appalling.

If you think about it, the reason is not difficult to find - the "Pacific War". The heated discussion of this work on the Internet has brought strong exposure to Renly. While the search index has risen, the click-through rate of YouTube videos has also been rising. As a result, the increase in the downloads of itunes will also increase. reasonable explanation.

This is the first time that Renly has personally felt his popularity rise. He is no longer a nobody. The name "Renly-Hall" is being known by more and more people, and there is finally a big report in the news. A little realism. However, he did not expect that he would feel in such a way that the Internet era of the 21st century is really different.

Suddenly, Renly reacted, why did the uncle in the truck react that way! He didn't watch the "Pacific War", but watched the YouTube performance video, and he wondered why the other party's reaction did not match the "Pacific War"!

"Don't blame Neil, I have a share in this too." Stanley's familiar voice came from behind, Renly couldn't help turning his head, and then saw Stanley come over with a look of apology and guilt, "I I just think that good music should be shared with everyone, and that your performance should not be enjoyed only by the old men in the pioneer village. I hope you don't mind."

Renly has never been very interested in music. They are doing this behind Renly's back and publicizing his creations and performances. In fact, this is also disrespect to Renly.

When he just learned about it, he was surprised, but Renly was indeed a little angry. He didn't like the feeling of such a small gesture behind his back; however, looking at the sincere Stanley in front of him, all the negative emotions disappeared. On the contrary, Renly only felt his chest. Slightly sour, he could feel Stanley's enthusiasm and dedication, which is pure enough to impress anyone.

What's more, the person who recorded the single and finished uploading it was Renly himself, without anyone's coercion, right?

"Shouldn't I be thanking you?" Renly said with a smile, and Neil, who was standing beside him with his head bowed and pretending to be thinking, suddenly raised his head with surprise in his eyes, "This is my gift to you. , As for how to use it, this is your freedom. But now it seems that this gift is giving me a new gift. At least, my royalties should have some income, and I can invite everyone to dinner some other day. "

Renly's teasing made everyone burst into laughter, and Neil started chattering again, "I knew, I knew your music would definitely be liked by countless people, you see, the current streaming data It's continuing to rise, not just on YouTube and itunes, but also on Spotify's on-demand rate, and then it's definitely not just talking about making it to the Billboard singles chart."

Seeing Neil's appearance, Renly laughed dumbly, "Then next step, shouldn't we be thinking about getting into the top ten, or even winning the title?" name? This has to be the best joke the music market has seen in the 21st century.

"Why not!" Neil beat his chest and said confidently.

Renly nodded earnestly, with a smile on his lips, and said solemnly, "Then I'll wait for this day to come! Then I'll take you for a ride on the Hudson River."

Neil and the others started to coax together, Renly stood up, walked in front of Stanley, and said solemnly, "Thank you, Stanley, I'm serious." The old man who had loved music all his life, He is making his dreams come true in his own way.

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