The Industrial Giant Reborn

Chapter 203 Target - Central MTR Station Property

On the third day, Ming Pao and Ta Kung Pao in Hong Kong also published a piece of information: Landmark will also purchase shops with an area of ​​about 10,000 square feet and located in densely populated areas at a price higher than the market price.

Although the description is different from Hutchison Wong, people with a discerning eye can tell at a glance that the two giants are aiming at the same goal. In addition, Wellcome and ParknShop have been expanding and adding shops or shopping similar properties recently. The entire business community in Hong Kong , I knew in an instant that these two giants were just trying to compete for the retail market.

Cheung Kong Industrial Headquarters: Li Jiacheng looked at the newspaper and sipped his tea with a frown. A person on the opposite side said, "Li Sheng, are you also concerned about Hutchison and Landmark?"

"Not to mention attention, they all want to do retail. With the style of these two, the fundamental purpose is to monopolize the retail industry in Hong Kong. Otherwise, there is no need to start fighting so early." Li Jiacheng put away the newspaper said with a smile.

The person on the opposite side nodded and said: "Your analysis is quite right. Supermarkets are just beginning to become popular in Hong Kong, and only these two giants have entered the market. It is still too early for real competition. It is a bit abnormal to start a price war now. .”

"Actually, it's not abnormal. Supermarkets also look at the location. The two of them are so impatient to open up the competition, just to grab the time and come to buy shops with good locations earlier. Once the first one completes this goal, it will basically win. It's half done." Li Jiacheng analyzed.

The person opposite nodded and said: "Yes, but it's none of our business, just watch the excitement."

"Old Zheng, it has nothing to do with your New World, but it may have something to do with Cheung Kong." Li Jiacheng said with a smile. The person opposite is Zheng Yutong of Hong Kong New World Group, and one of the five real estate companies in Hong Kong.

Zheng Yutong asked curiously: "Why? Cheung Kong is also going to enter the retail field? This is not your specialty? Chen Zhiwen is so big in supermarkets in the United States, and Landmark has the foundation of Milk International. The two of them are the most suitable. You want to join in the fun too?"

"Of course not, I only play real estate." Li Jiacheng smiled and said: "What I said is related, in fact, I hope that Chen Zhiwen can divert Hongkong Land's attention, because I am going to sign up for the MTR in Central and Golden Property tenders at Bell Station."

"What? Lao Li, you want to play so big?" Zheng Yutong was taken aback, and said: "Central and Admiralty MTR stations are the best quality land. Landmark has long been ready to move. Are you going to fight head-to-head with Landmark? "

"Yes, so there is a lot of pressure. If Chen Zhiwen can spend a little of Landmark's funds, I will be better." Li Jiacheng said.

"It's unlikely." Zheng Yutong shook his head and said, "Those supermarkets are small in size, and they are high-quality assets in themselves. , the supermarket may be just a small business, and the properties at the Central and Admiralty MTR stations are probably the ones we want to win.”

"I also know, but I have to try it anyway. I, Cheung Kong, have been operating outside Hong Kong Island for almost 20 years, and I haven't done a big business on Hong Kong Island. If I don't try it once, I will not be reconciled." Li Jiacheng Slowly let out a breath and said.

Although Cheung Kong's assets have grown exponentially over the years, its total scale is much worse than that of Hongkong Land, which owns more than 20 buildings in the prosperous areas of Central, Admiralty, and Tsim Sha Tsui. The value of these properties is in units of 100 million, and these properties add up to hundreds of millions of Hong Kong dollars in annual rental income.

In comparison, Cheung Kong, one of the five real estate tigers, has worked hard for a year, operating various communities and office buildings, buying and selling at low prices and selling at high prices, and its annual net profit is only tens of millions of Hong Kong dollars. huge risk.

In the whole of Hong Kong, which real estate businessman is not envious of land acquisition, and can earn hundreds of millions of Hong Kong dollars a year. When the development reaches a certain level, who in Hong Kong real estate businessmen does not want to enter Hong Kong Island? Especially Central, which is the center of Hong Kong Island.

"When you go to Hong Kong Island, you have many choices, but choosing the Central and Admiralty MTR stations directly is really ambitious, and it's not just Hongkong Land. Basically, the big conglomerates in Hong Kong will not give up this location." Zheng Yutong said.

"I know that land acquisition is the biggest threat." Li Jiacheng said with a frown.

Repulse Bay, Chen's House:

Beside the swimming pool, Chen Zhiwen leisurely ate the jackfruit imported from Thailand, while Chen Tianfu ate the durian. The smell made Chen Zhiwen feel very uncomfortable, so he moved the deck chair to a place far away from his father.

"This durian is the king of fruits, why don't you give it a try?" Chen Tianfu said with a big smile.

"Forget it, it's the same when I eat jackfruit." Chen Zhiwen shook his head quickly and said.

Recently, the properties in Repulse Bay imported a batch of high-quality tropical fruits from Thailand, and the Chen family also took some. However, whether it was in his previous life or now, Chen Zhiwen didn't like durian, but Chen Tianfu obviously liked it.

"Enjoy what you don't understand." Chen Tianfu said with a smile.

After eating for a while, the fruit was almost finished. Chen Tianfu said, "Ah Wen, I am going to participate in the MTR company's bidding in the Central and Admiralty subway stations."

"These two places are really golden locations. Do you have so much money?" Chen Zhiwen is not surprised. He also knows that his father's ambitions are getting bigger and bigger. It is recommended to keep an eye on the properties of the subway stations, and it is normal to look at the properties of the Central and Admiralty subway stations.

Hongkong

"I have almost 600 million Hong Kong dollars in my hand. By the end of this year, the 8 projects of Heng Yi and Hutchison can basically be completed, and I can get more than 100 million in cash." Chen Tianfu said.

"700 million is enough." Chen Zhiwen nodded and said, in Hong Kong now, there are probably only a handful of people who can hold such a large sum of money, and maybe even Land Land may not have this amount in their hands.

The biggest reason for Chen Tianfu to have so much money is the large-scale fundraising in the private market before, which is very risky for ordinary people. Fortunately, Chen Zhiwen has full confidence in this. After all, with the golden finger of a prophet, he is naturally courageous very big.

"However, Hengyi can't devote all its resources to this project. I plan to continue developing other projects." Chen Tianfu said.

"No problem. If you are interested, Hutchison has some land in Kowloon, Tsim Sha Tsui, and Sha Tin. I will provide the land and you will pay for the development." Chen Zhiwen said.

Developing Hehuang's land with his father can be regarded as maximizing the benefits. No matter which side makes more money, it belongs to his own family.

"I'll just wait for your words. Otherwise, I will have to spend money to buy land or go to the Hong Kong government to participate in the auction. Not only will it cost a lot of money, but I will have to wait a long time." Chen Tianfu said with a smile.

"As long as you like it, I'm too lazy to develop the small land of Hutchison. If you don't develop it, I will cooperate with other Chinese capital." Chen Zhiwen shrugged and said, Hutchison's current main energy is to develop Whampoa Garden. Before the completion of the period, basically no longer spend their own money to develop new projects.

"That's good." Chen Tianfu nodded, and asked again: "You and Hongkong Land have recently competed for the shops in the supermarket. Is there any problem with the funds?"

"Don't worry, it's no problem. In fact, it doesn't cost much. One store is two or three million, and one hundred is only two or three million. If you use leverage, forty to fifty million Hong Kong dollars is actually enough." Chen Zhiwen said with a smile : "In this game, the competition is actually courage and confidence. Everyone invests so much money or borrows a lot of money, in fact, it depends on the confidence in the retail industry. In this regard, I am much better than Landmark."

Hongkong Land may also be able to see the potential of the future retail market, but it is only seen. What Chen Zhiwen wants is the starting point of the entire retail layout in Asia, so he will naturally spend a lot of money to enter.

"Okay, I won't ask if you're sure." Chen Tianfu said.