The Industrial Giant Reborn

Time soon came to July, and after being tired from playing on the yacht, Chen Zhiwen also returned to Hong Kong land.

On this day, the headquarters of Galaxy Group ushered in a mysterious guest.

"Guo Sheng, I have admired your name for a long time." Chen Zhiwen personally greeted the visitor at the downstairs door of the company. This kind of treatment was not given to Shofu Morita when he came to Hong Kong.

"Chen Sheng, I am the one who has admired your name for a long time. My little reputation is far from enough." The visitor laughed.

"Guo Sheng is humble. No one in Southeast Asia knows the name of the sugar king in the world." Chen Zhiwen smiled and said that the person who came was the richest man in Malaysia, Kuok Henian, known as the world sugar king.

"History is history after all. Now the era of us people has passed, Chen Sheng is the future of our Chinese." Guo Henian said with a smile.

"Guo Sheng, please, it's quite hot outside." Chen Zhiwen didn't continue to be modest, and invited Guo Henian into the building.

"Okay, please." Guo Henian said politely.

Several people, plus some assistants and bodyguards around them, followed behind and entered the building together.

"Chen Sheng, the lobby of your building is even more luxurious than the Kangle Building." Guo Henian said after entering.

"It's a few years later than Kangle Building, and it's the design of the world's architect Pei Jinming." Chen Zhiwen said with a smile: "However, in terms of location, it's far behind Kangle Building."

"Yes, the location of Central is the core of Hong Kong. In the past two years, I have been planning to buy a building in Central in Hong Kong, but unfortunately encountered the outbreak of the oil crisis, so I stopped. Looking back now, Central The house price is much more expensive than before, but I missed this golden age." Guo Henian shook his head and smiled wryly.

"There are too many investments in the golden age, the future of Hong Kong's real estate is hard to say, and there are many opportunities outside of Hong Kong's real estate." Chen Zhiwen said with a smile. Housing prices in Hong Kong are very high now. The price of a square foot of land auctioned recently has exceeded 20,000 yuan. The foundation area of ​​an office building alone may cost hundreds of millions of Hong Kong dollars.

However, compared with the housing prices in Hong Kong in the next 10 years, it is still a child's play, but people don't know it now.

Several people took the elevator to Chen Zhiwen's office, and the assistant brought up twice the high-quality tea.

"Chen Sheng, I came to Hong Kong this time. In addition to inspecting the investment situation in Hong Kong, there is another important thing. I hope Kerry Group can undertake the agency operation rights of RT-Mart or ParknShop in some countries other than Malaysia. " Guo Henian said straight to the point after drinking a cup of clear tea.

"Hutchison has only opened more than 10 RT-Mart and 50 ParknShop supermarkets in Malaysia, right? This amount is just a drop in the bucket for Malaysia. Why is Guo Sheng interested in investing in other countries?" Chen Zhiwen asked curiously.

Hutchison’s retail business will be operated by itself in the future except in China, Hong Kong and the Mainland. If there are investment plans in other places, they will adopt an attitude of alliance with the locals and give priority to Chinese people, because in many countries in Southeast Asia, there is not enough relationship. It is difficult to build it by yourself. Rather than cooperating with local giants, Hong Kong provides goods and management systems, and local Southeast Asian consortiums provide manpower and resources. The two financial parties will supervise together to play a balancing role.

The first country in Southeast Asia to cooperate with is Malaysia, which is a company under Guo Henian. Over the past year, the two parties have expanded together in Malaysia, and there are almost 10 large supermarkets RT-Mart and medium-sized supermarkets ParknShop.

"Because I am optimistic about Chen Sheng's layout in the retail field. After studying Mr. Chen's entrepreneurial process, I have to admit that Chen Sheng's use of Galaxy Trading to gradually control the purchase of daily necessities in European and American supermarkets is really powerful. Nowadays, Suppliers in Malaysia have the same countermeasures, and there is no reason why Southeast Asia can’t do it.” Guo Henian continued: “Although the retail industry in Malaysia has just started, I have enough funds under my company, and I can work with ParknShop in several cities at the same time. Countries work together."

"In other countries, can Guo Sheng ensure that he can open large-scale supermarkets safely? This is not a factory." Chen Zhiwen asked after thinking for a while.

Investing in factories that can generate employment anywhere, especially for export products, is definitely welcomed by the localities. Although supermarkets can also generate employment, they go to the local area to make money, and there must be a similar industrial chain in the local area. , This has formed a strong conflict. In countries such as Europe and the United States that flaunt free trade, it is better.

"I personally can't, but there are actually Chinese forces in every place in Southeast Asia. Many rich Chinese are also in groups, or some with strong ability can dominate one side. Over the past few decades, I have known Chinese who have achieved certain achievements in Southeast Asia. They basically It covers many countries in Asia, so I can serve as an intermediary to introduce these people to Chen Sheng, and then we cooperate and invest together, how about it? According to the rules of cooperation between us, your people will manage it, and local people will be responsible for all kinds of work. Things, in terms of procurement, the light industrial products are provided by Xinghe Trading, and local people are responsible for local procurement, how about it?" Guo Henian said.

"Yes, but if Guo Sheng also joins in, how will the shares be divided?" Chen Zhiwen nodded and said.

In the retail industry, the right to purchase is the most important. Everyone knows this. To expand in Southeast Asia, the appropriate benefits must be distributed. In addition to equity, part of the right to purchase is given up. All kinds of daily necessities belong to Galaxy Trading , other foods, fruits, local specialties, etc. are all purchased by local people, but both sides also have a balance, that is, joint financial supervision.

When purchasing, there will always be a little oily water, as long as it is not too outrageous, even the daily necessities provided by Galaxy Trading are more expensive than those provided to Europe and the United States, but even so, ParknShop and RT-Mart are still very competitive in Malaysia In countries without industrial capacity, industrial products are very expensive.

"In terms of shares, I don't want too much. You guys let me have 10%. How about I, as a middleman, to ensure that Chen Sheng's investment will not cause major problems, how about it?" Guo Henian said with a smile.

"Guo Sheng really knows how to do business, okay, no problem." Chen Zhiwen nodded and said.

I am afraid of being tricked by people from Southeast Asia, but the local consortia in Southeast Asia are also afraid of being scammed by international consortiums. In doing business, trust is one of the biggest costs. When two people who are not familiar with each other start to cooperate, there will be difficulties in many aspects. After a long period of running-in, everyone has understood each other before they can cooperate normally.

Kuok Henian's role should be like this. As a sugar king in Southeast Asia for decades, he is familiar with and trusts many people in Southeast Asia. He also has business dealings with Hong Kong and has cooperated with Hutchison for more than two years in Malaysia. , is naturally the best candidate for this middleman.

For Chen Zhiwen, instead of slowly selecting and screening suitable candidates one by one in so many countries in Southeast Asia, and then needing to work together for a long time, it is better to let Guo Henian be the middleman, so that he can reduce a lot. It can be said that it is a win-win situation to reduce risks and reduce a lot of unnecessary time.

"Chen Sheng has won the prize. Win-win cooperation is the goal I have been pursuing." Guo Henian smiled and said: "By the way, I heard that Chen Sheng bought a very large farm in the United States, and there are many similar farms in Southeast Asia. Yes, if you are interested, I can also introduce you."

"No need for now." Chen Zhiwen shook his head and said. The future economy of Southeast Asia is too uncertain. Even if we want to buy it, it will be more cost-effective to wait until the Asian financial crisis.

"Okay, Chen Sheng can come to me when needed." Guo Henian nodded and said.

"Guo Sheng, I wonder if you are interested in investing in China?" Chen Zhiwen asked suddenly.

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