The preliminary publicity work of "If You Are the One" has already begun.

Ground promotion, large-scale poster promotion, etc., are mainly concentrated in Sujiang Province; media reports and network highlights do not distinguish between regions; in addition, Litchi Satellite TV advertises it through its own platform, and the scale of publicity is considered to be at a medium level.

The medium-scale publicity level is pretty good.

Neither Mai Xiaoyu nor Litchi TV had enough confidence in "If You Are the One".

Mengren has nowhere to spend a lot of money, and only invests a few million to test the waters; Litchi Satellite TV’s huge provincial satellite TV has many heavyweight partners, but so far the advertising revenue of "If You Are the One" is not eye-catching.

The naming rights in the first quarter were sold to a fashion mobile phone brand, but compared with other domestic marriage and love programs, the naming fee is only at the upper-middle level, and there are only a few companies specially sponsored to broadcast.

After all, dating shows have declined in recent years. Even the "Rose Covenant" produced by Mango TV and once popular all over the country has gone down. The status quo of marriage and love shows can be imagined.

To make matters worse, as Mango Satellite TV teamed up with a dairy company to build a popular singer talent show "Super Girl" with huge sums of money throughout the country, more and more TV stations and producers saw the huge business opportunities contained in the talent show.

Many TV stations have increased their support for audition programs. Since the beginning of this year, they have launched a number of large-scale audition programs for national auditions.

Mango TV’s revised "Super Girl" is highly anticipated; Dragon TV’s new "Go on!" Good Man; Pepper TV’s newly launched “China Red Song Club Meeting”; Parrot TV’s newly produced “First Heartbeat” and so on.

The TV station is meticulously built, the market capital is sponsored by the title, the media reports and propaganda, all forces are holding their knives and forks, and are preparing to share the feast of the draft... Even the CCTV’s two-year "Dream China", this year’s third event design is imitating the "Super Female Voice.

It can be said that this year's domestic variety shows and talent shows have taken the lead, while the status of dating and marriage shows... is very tasteless.

In such a big environment, "If You Are the One" is here.

Saturday, May 20, 2006.

On the good day of "520", "If You Are the One" was born and ushered in its premiere.

...

Li Zhinian, Zhang Wei, is a middle-level member of a large state-owned enterprise in Sujiang Province. He is used to calling Jinling's parents on weekend nights, even if there is nothing special, he still has to talk to them for a while.

But today, he felt that his parents were a little absent-minded when answering the phone, so he didn't say a few words: "Son, I'll hang up if there is nothing serious, and I'm going to see "If You Are the One" hosted by Meng Fei."

Sujiang Province is the base camp of Litchi Satellite TV, and Jinling City is the grand event of Sujiang Province, and it is also the number one viewing center for Litchi Satellite TV.

The promotion of "If You Are the One" in the province is not small, especially in the provincial capital Jinling. After the program is broadcast, Litchi TV strives to gain as much viewership as possible in the province. For this reason, the host Meng Fei was specially invited to host "If You Are the One".

Meng Fei became famous for hosting the daily news program "Jinling Zero Distance". In 2003, he won the sixth "Best TV Program Host Award" and was deeply loved by the citizens of Sujiang area, especially Jinling.

...

"Husband, I will switch to Lychee TV later, I want to watch "If You Are the One"."

"What if you are the one? TV series?"

"No, the blind date show is said to be very novel."

"Cut, how novel can it be? Isn't it the same? I just don't understand. You are in your thirties and your children are in elementary school. Why do you like to watch dating shows so much?"

"You don't know, my brother is almost 30 and hasn't got married yet. Because of this, my parents are so worried, I can't help him think about it as a sister."

"He doesn't care for himself, no matter how many dating shows you watch, it's useless."

"This is different. A male guest faces 24 female guests at the same time. There is a wide range of choices. Maybe my brother will be interested. And you can sign up nationwide. If the female guests in the show are not bad, my dad and I Mom is going to help him sign up."

"Twenty-four female guests, let me be good!"

"What's your face? Go, go back to the room and accompany Beibei to do his homework!"

...

It is not without reason that the marriage and blind date show that has become a tasteless one has been able to continue to this day. This type has a certain audience in the viewing market, and some viewers like to watch it.

In addition, there was also a spring in marriage and dating programs, when the audience was even larger. Although due to the old-fashioned program type, many viewers are aesthetically tired and give up leaving, many of them have actually become potential viewers again.

...

Yenching.

East Third Ring Road, in an apartment.

Lu Ning and Xia Qin, who were already living together, sat cuddling on the sofa.

The TV was on and the channel was fixed on Litchi TV. The two chatted while waiting for the broadcast of "If You Are the One".

"Celery, how about this blind date show, is it interesting?"

"Don't doubt Mr. Mai's decision. This is what you told me when I first came to the company."

"Ha, haha, I don't doubt it, I'm just curious, and don't know how the company members are doing."

"These two issues should be pretty good. You'll know when you see them later."

...

Sijiqing Bridge, Maijia Villa.

Liu Xiaoli and Mai Yingxiong also stood in front of the TV.

"Xiaoli, I went up. Recently I took a case which was quite difficult. I went back to the study to check the information."

"Check again tomorrow and watch TV with me. "If You Are the One" is about to start. It's a blind date show."

"Blind date show? We are all this age, what kind of blind date show do we watch?"

"This blind date show was produced by the company and Litchi TV. Wheat's idea."

...

Sunshine Star City, 1701.

Mai Xiaoyu will not miss the premiere of "If You Are the One", and the TV will be changed to Jiangsu Satellite TV early.

Ding Dong!

Doorbell rang.

He opened the door and saw Liu Shishi and Zhao Liying standing outside.

In 2006, the year when the female artists under the Mengren graduated intensively.

Cici graduated from Yan Ying, Tang Yan graduated from Zhongxi Opera, and Liu Shishi graduated from Yan Wu.

A few days ago, Tang Yan and Liu Shishi finished their graduation defense and moved to the dormitory one after another.

Tang Yan still had an announcement. She moved here for one night and met Zhao Liying as a acquaintance. Then she talked to Mai Xiaoyu about her feelings about filming recently, and she didn't go to bed until late. Accompanied by the staff, he flew out of Yanjing the next day.

In the 18th-floor dormitory, only Liu Shishi and Zhao Liying currently live in the dormitory.

Every night, if the two girls don't read books, they will either go out for a stroll together or go to Mai Xiaoyu to chat and fight the landlord, as long as Mai Xiaoyu is at home.

"Mr. Mai."

"Mr. Mai."

"You dare to come, don't you have enough paper on your face?"

Fight against the landlord with Mai Xiaoyu, Liu Shishi and Zhao Liying lose more and win less.

The two women always lose. In order to win a few more rounds, they secretly negotiated to jointly deal with Mai Xiaoyu, but Mai Xiaoyu easily sees through.

Mai Xiaoyu zoomed in and used the liar's technique in Doudizhu. Secretly taking pictures, changing cards, hiding cards, jamming cards and other "rogues" tricks, one out of two, the two women lost even worse.

Basically, as long as you play cards at night, at the end of the game, the second girl must have posted a note, and Mai Xiaoyu laughed at it and took pictures. At most, Mai Xiaoyu stuck a few notes on his chin.

Liu Shishi smiled and shook his head: "You won't play cards tonight, you are too good."

Zhao Liying refused to accept it and added: "I will find someone next time and play mahjong."

"Haha, the fighting spirit is high. You sit down first, and I'll wash some fruit."

"Mr. Mai, sit down and I'll wash it."

"I'm going to help Sister Shishi."

The two girls washed the fruit, and Mai Xiaoyu was sitting on the sofa watching TV.

Liu Shishi brought it over and put it on the coffee table, and sat on his left.

Zhao Liying who followed behind was stunned for a moment, then walked over and sat down on Mai Xiaoyu's right.

Mai Xiaoyu: "..."

Liu Shishi: "..."

Zhao Liying: "?"

"You, do you want me to hug the left and the right to enjoy the blessings of the people?" Mai Xiaoyu looked at Zhao Liying, opened his arms exaggeratedly, and teased her with a smile.

Zhao Liying pouted her mouth and hurriedly switched to Liu Shishi's side.

Liu Shishi pulled her to a smile and said, "You haven't got used to it for such a long time?"

Zhao Liying lowered her head and smiled without speaking.

Mai Xiaoyu handed an apple to the two women and one of them, and asked, "You two ran down together so late, what's the matter?"

Liu Shishi replied: "The premiere of "If You Are the One" tonight, let's watch TV. Hey, Mr. Mai, you are also watching Litchi TV, are you waiting to watch it too?"

...

"If You Are the One" is the first work of Moe Ren's variety show to test the waters. Moe Ren pays more attention to it.

In addition to Mengren’s employees, there are also members, because quite a few members have signed up, including men and women, and they want to see the effect of this program.

At 21:10 in the evening, "If You Are the One" began.

First, the production highlights, such as the female guests make-up, self-introduction, image display, rehearsal on stage, etc., followed by the opening animation of the show and the theme song "One Step Forward" sung by Meng Fei.

"One step forward is happiness,

Taking a step back is loneliness,

No one wants me why,

Can't you see that I am a treasure..."

"This song is pretty good, what's its name?" Liu Shishi asked when looking at Mai Xiaoyu.

""One Step Forward", Xiao Yuer's new work."

The propaganda work of "If You Are the One", Moe Ren also contributed a lot.

Xiao Yuer personally composed the theme song "One Step Forward", and then forwarded and promoted "If You Are the One" through Weibo. Three good friends, Maizi, Mai, and Azheng, liked and reposted his Weibo to create momentum for the promotion of "Very Do Not Disturb".

The current number of fans of the four people, regardless of the factor of fan overlap, is almost 100 million by adding the superficial numbers alone, and it is also a propaganda force that cannot be underestimated.

If Mai Xiaoyu is willing to use these four microblogs to advertise, according to the market price circulated in the industry, each post will be at least five-digit remuneration.

Zhao Liying asked: "Are the four teachers of Maizi, Mai, Azheng and Xiao Yu'er also members of the company? Why has no one seen it before?"

"Can you still chat happily, am I not a human?"

At this time, the theme song ends, and the screen switches to the scene of the "If You Are the One" program.

The out-of-picture sound played: "Welcome to the host Meng Fei, If You Are the One!"

As the elevator descended, there was warm applause and the slogan "If you are the one, the fate is good" amid the lively music, Meng Fei walked to the center of the stage.

"Everyone, what you are watching is "If You Are the One", a dating show created by Litchi TV in 2006. We only provide encounters, not love. If you are still single and looking forward to an unforgettable encounter, sign up to participate. Our show..."

Like the dream "If You Are the One", in addition to the host Meng Fei, a sharp-spoken character color analysis expert was invited as a guest commentator.

The appearance of the female guest was a small climax at the beginning of the show.

Twenty-four female guests, all of different ages and different bodies. Some are hot and spicy, some are full of femininity, some are straightforward and bold, and some are steady and wise. As for their makeup...

Zhao Liying has something to say.

"Wow, they are so beautifully dressed, how can they not find a boyfriend and still participate in a blind date show?"

This is true.

The dresses of the 24 female guests were carefully designed, according to their own interests and hobbies, the fashionable and avant-garde dresses showed their individuality. It's definitely not as good as the dressing level of the celebrities when they are on the mirror, but it is much better than ordinary people.

It can be described as bright in color and distinct in character.

Meng Fei began to introduce the rules of the program, such as the "first experience of love", "re-judgment of love", and "final selection of love" that male guests need to go through; the light is on to indicate that they are willing to continue, and the light is off to indicate that they are unwilling; entering boys Reversal of privileges...

Liu Shishi sighed: "It seems to be different from other blind date shows. It has a sense of rhythm. The stage, lighting, costumes, and props are all exquisite, and the program group is quite rich."

rich?

Ha ha.

Well, put it right now, Liu Shishi said "exquisite". "If You Are the One" is packaged very carefully, delicately and well. The money invested by Mengren was used by Litchi TV.

But "rich", listen to the program rules introduced by Meng Fei.

The program group provides a dating fund for every outstanding male guest who enters the male privilege. The amount of the dating fund has something to do with the lights on the scene, one light... one hundred yuan.

If all the 24 lights are on, it is a giant egg with a big gift-a 10-day trip to Europe for two people.

What's this called rich?

Let's take a look at the number of lights.

The number one male guest came on stage, dressed casually, speaking in Shancheng dialect, and briefly introduced his name and age.

Shen Yuan, 31 years old.

Then, at the request of Meng Fei, she selected the female guest 24 as her favorite girl, and then entered the "First Experience of Love" link.

But seeing the 24 female guests frowning in thought, or laughing inexplicably, or whispering, or whispering, or looking around, then they listened--

"Dou" "dou" "dou" "dou" "dou" "dou"……

In the sound of "dou" and "dou", the 24 lights went out one after another, and in the end only 6 lights remained on.

"I reined in and turned off eighteen lights at once, which is so embarrassing!"

The same man, Lu Ning, silently mourned for Shen Yuan for three seconds.

Xia Qin smiled and said, "What if I tell you that among the six female guests who stayed in the lamp, two are members of our company?"

Lu Ning: "..."

Is it equivalent to only four lights on?

Damn, these women are too cruel.

I don't know if the male guest behind can see it.

If you see it, do you have the courage to come to power?

Lu Ning complained, and on TV, Meng Fei began to ask the female guests why they turned off the lights.

"He is too old. I want to find someone under 30."

"He dresses too casually~www.wuxiaspot.com~ I don't think it matches my taste in clothes."

"His accent is too heavy, and I am worried about communication problems in the future."

"I'm from the south, I've been to Shancheng before, and I'm not very comfortable with the spicy flavor of the food there."

"I hope to find a one-meter-eight..."

The female guests are all talents, and the reason is not too different.

However, is this the answer to the reason why the lights are off?

How do I feel like a criticizing and fighting convention?

Seeing Shen Yuan's demeanor still smiling, Lu Ning sighed: "This buddy has a strong enough mental quality. I've already turned around and left, and I've suffered this crime when I was full."

Xia Qin leaned on his shoulder and smiled playfully: "Shen Yuan is a member of Shancheng..."

ps: I built a v group: 607682821, and the Buddha is waiting. (To be continued.)

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