The Millennium Semiconductor Survival Guide

It is not surprising that Zhou Xin has such a keen sense of smell for entrepreneurs of this era.

It is also not surprising that so many overseas study institutions have found him, hoping to use him for a wave of advertisements.

Because it has been a while since I came to Yanda University in 1998. Every time I passed the Yanda Triangle, the Triangle, which used to be the must-go place for public opinion competition on the Yanda campus, has changed from a public opinion vane to a place for various study abroad institutions. Advertising column.

The current trend of studying abroad will inevitably lead to the emergence of similar institutions to meet the needs of students.

Zhou Xin was just curious, they came to the door so fast, almost only one day away from the counselor.

"I'm curious how you know that?"

Wang Qiang raised his eyes: "Because there is news about you on Sina.com, our colleague in charge of publicity saw it, and she thinks this is a good opportunity to expand our influence.

New Oriental has established a firm foothold in Yanjing now, but we still need to radiate our influence to the whole country.

After our internal research, we believe that your event can be used as a good carrier to help New Oriental carry out a nationwide publicity through the media through your event. "

At this time, New Oriental was only a well-known English training institution in the Yanjing area, taking care of a certain amount of study abroad application business. It was not until the millennium that New Oriental opened its first branch school outside of Yanjing in Shenhai.

Zhou Xin asked: "I roughly understand.

But what you said are the benefits of New Oriental, what can I get?

Successful cooperation requires a win-win situation for both parties. "

"We will make a comprehensive package for you, and we will mobilize New Oriental's influence in major media to help you become famous nationwide."

Zhou Xin was speechless, Jin Jilie still knew how to give money directly, and New Oriental was purely imaginary: "These are meaningless to me.

Why do you think that if I go to Berkeley to study for a Ph.D. and stay in American in the future, the reputation of Huaguo will be of little use to me? "

"what do you want?"

"The people from Jin Jilie came over before and said they would give me 50,000 RMB, but they just asked me to mention their Jin Jilie name in the lecture.

And according to what you just said, it is equivalent to being deeply bound with New Oriental. "

Zhou Xin stopped right there.

To be honest, is Zhou Xin short of money? very short.

Now the whole body is not even 1,000 yuan.

The knowledge stored in the brain cannot be measured by money at all.

Taking these things out now is pure waste.

As for writing novels and songs, to be honest, I don't know anything about it.

It's not that just anyone who goes back to the past can write Fights Break the Sky.

Not to mention that in this day and age, web writing is purely a hobby, and publishing it in magazines has higher requirements for words.

So Zhou Xin just wanted to cut a wave of leeks from study abroad institutions.

Although he was not cut off by overseas study institutions when he was applying for a Ph.D., his classmates and friends were cut off a lot.

Even in 2020, when the information is exploding, the study abroad industry is still a huge profiteering industry. Basically, changing the study abroad documents can charge you thousands of dollars.

Let alone now.

Wang Qiang paused for a moment, then sneered and said, "Jin Jilie?

They don't seem to be established yet.

They used to make clothing, and their boss was surnamed Zhang.

I have been looking at overseas study services and English training to make money, so I have always wanted to invest in New Oriental.

We never said yes.

It seems that he plans to set up a study abroad institution in the future.

Jin Jilie, directly use the clothing brand as the brand of the study abroad institution?

No wonder they need someone to help them stand.

We are also willing to offer a price tag of 50,000 yuan.

This thing is a win-win for us. "

Zhou Xin nodded: "Okay, then New Oriental.

We need to draw up a contract.

You cannot use my portrait right casually.

It is only possible to create a certain degree of creation in the description of this matter. "

To put it bluntly, it is to use stories to promote the company.

Don't you see that Moutai, relying on various stories, forcibly took the name of the national liquor and mixed it with a market value of trillions.

Moutai is the only one in the later generations that can reach a trillion-dollar market value for a single category of luxury goods.

LV, which has a higher market value than it, has a bunch of other brands under its name, and has also done a lot of asset mergers and acquisitions.

For To C's business, stories are very important.

Whether your story is engaging is more important.

New Oriental can tell stories, and it has a historical heritage.

The teachers who came out of New Oriental in later generations are all good at telling stories and cutting leeks.

With Lao Luo and Li Xiaolai as representatives, Lao Luo mainly harvests investors, and Li Xiaolai mainly harvests leeks in the currency circle who want to make a fortune.

New Oriental is already a group company at this time, with a dedicated legal department.

With the contract issued by New Oriental, Zhou Xin took it directly to the professor of Yanda Law School to help him see if there was any problem.

Then both parties signed the contract after clarifying their respective rights and obligations.

New Oriental was very straightforward, and 100,000 yuan was directly transferred to Zhou Xin's card.

You must know that for 200,000 yuan in 1998, you can buy an old and small set in the second ring road of Yanjing.

It was originally 50,000 yuan, but after Yu Minhong heard about it, he asked the legal department to double the amount when drafting the contract.

He claimed: "Give it a little more air, and we can count as sponsoring Yanda students to study abroad.

Give one hundred thousand directly.

It is not guaranteed that after returning to China in the future, he will be an excellent employee of our New Oriental. "

Under the leadership of Yu Minhong, New Oriental has always been very enthusiastic. Even in 2020, when it is experiencing various crises, it will pay N+1 compensation to the laid-off teachers in accordance with relevant regulations, and refund the money-paying parents.

At that time, a large number of well-known and unknown study abroad institutions ran away in various ways, and chaos emerged endlessly.

It is not easy to achieve these two points.

Don't say that New Oriental is a listed company, and the monks can't run away from the temple.

It is also a listed company, Evergrande owes so much money, isn't it lingering?

Also listed as the leader in the subdivision of the education industry, Offcn Education, owes students money and directly drags the word.

For New Oriental, if the student's money is delayed for a period of time, these working funds can generate income for a period of time.

Zhou Xin was quite surprised when he found out about it, because he actually only had a superficial idea of ​​New Oriental, one of the most successful educational institutions in China in the past.

From this incident, Zhou Xin can see an important reason why New Oriental has been able to stand firm for more than 20 years in later generations.

Be willing to share the benefits with others.

This is a very important thing in management.

Zhou Xin did not understand this truth until after starting his own business.

When Zhou Xin started his business in Shenhai, he worked in a certain segment of semiconductor foundry.

He had an employee who died in an accident when he was working in a factory abroad. This accident has nothing to do with the company.

But because Party A spoke highly of this employee when he was stationed in the factory, and the other party was a single-parent family, after his death, only his mother was alone.

Out of humanitarian considerations, even after his death, Zhou Xin asked the company to send a sum of money to the employee's mother every year.

It was a small thing, but it made his team more cohesive.