Forty minutes later.

Zhao Xu arrived at his own production base “Shengshi Tianhe Technology”

After Zhao Xu took over here.

Directly smashed more than a billion yuan.

A major renovation of the entire plant was undertaken.

The original dilapidated factory area was now new and thriving.

When Zhao Xu came to the conference room.

Zhu Xueyao, Ming Ling, Zhang Qi and the others were already waiting.

Ning Ran is also listed.

A month ago, Ning Ran accepted Zhao Xu’s invitation and officially served as the general manager of Tiancheng Industry, with full authority to manage Tiancheng Industry, while Zhao Xu became a dispenser.

After entering the office, Zhao Xu greeted everyone.

“Everyone is on time.”

Ning Ran smiled: “We are not like you, the big boss can be late, we all work for you, with a meager salary a month, in case we are late and pay the fine, we will drink the northwest wind.” ”

Zhu Xueyao also echoed Ning Ran and said: “That’s right, Boss Zhao can be a handshaker, we can’t, we are so busy every day that our feet don’t stick to the ground, and this month is busy, and I have lost several pounds.” ”

Ming Ling next to him heard Zhu Xueyao say this, and asked curiously: “Sister Xueyao, are you really thin?” I remember when you quietly weighed you yesterday night, it seems to have weighed two pounds, could it be that our family’s scale is broken? ”

“Poof!”

Listening to Ming Ling’s words, Ning Ran couldn’t help but laugh.

This stupid girl, can’t you hear that people are saying the opposite?

Zhu Xueyao next to her almost vomited blood in anger.

“Mingling, whether you little nizi can speak, it’s really me off.”

Zhang Qi and the others next to him turned their heads to the side and snickered.

It is common for Ming Ling and Zhu Xueyao to fight, and Zhao Xu is not strange.

She didn’t know if she didn’t deal with the eight characters, and she usually liked to fight when she was fine.

One day without bickering, I feel like I’m panicking.

After a few small talks, the meeting got down to business.

Zhu Xueyao took out a few masks from the box on the table, and placed several bottles of water and milk in front of Zhao Xu.

“Boss, the company has developed three products, mask, water and milk, according to our personal testing, whether it is mask and water or milk, the effect is excellent, compared to any product on the market, our effect is not worse.”

Half a month ago, the first batch of experimental products came out.

Zhao Xu used the women around him as guinea pigs.

Like Wu Xiaorong, Tang Yilin, and Ning Ran, they have all tried, and the feedback is very good.

Otherwise, Zhao Xu would not have developed three products in one go without knowing the products.

The formula, technicians, and growth lines are given by the system.

There is definitely no problem with the quality of the product itself.

But in the end, good or bad can only be determined after testing.

Zhao Xu nodded and asked Zhu Xueyao:

“How does that compare to international brand-name products?”

“Boss, you can rest assured in terms of effect.”

Ning Ran reported to Zhao Xu: “After I used the experimental products last time for my female friends around me, they unanimously said that our products have a very good effect, and the effect is even better than that of international famous brands.” ”

“Therefore, whether it is the quality or the use of our products, it is absolutely fine, but there is a very serious problem in front of us at present.”

Zhao Xu took Ning Ran’s words: “Sister Ran, the very serious problem you mentioned is product popularity, right?” ”

“That’s right.” Ning Ran nodded: “The proportion of cosmetics sales on the market, international big brands and domestic first-tier brands account for about 70%, and the remaining 20% is owned by domestic second-tier cosmetics brands.” ”

“As a new brand, if our product wants to increase its market share, it must be well known, otherwise the future is worrying.”

Ming Ling nodded in agreement.

“Boss, Sister Ran is right, if we want to open the market as soon as possible and occupy market share, we must make a product awareness in the shortest time, once we lag behind other cosmetics brands in terms of publicity, our product sales will not be optimistic.”

Of course, Zhao Xu also knew what Ning Ran and Ming Ling said.

Although he rarely uses cosmetics, he has also paid attention to the industry.

In this industry.

Whether it is an internationally renowned brand or a domestic first-line brand, it will ask superstars to endorse it to increase popularity.

Thinking of this, Zhao Xu had an idea in his mind.

He asked Zhu Xueyao: “Xueyao, can you set the price of the three products?” ”

Seeing Zhao Xu asking about this, Zhu Xueyao took out a form from the folder in front of her and handed it to Zhao Xu:

“Boss, this is the price we set based on the first batch of experimental products after summarizing the relevant data, you can determine.”

“I’ll take a look.”

Zhao Xu took the form and looked at it, and his heart was shocked.

That’s too high.

Zhao Xu once asked Zhang Qi how much a mask costed.

Zhang Qi said that the cost of a mask is about 1 to 2 yuan, or even less.

Therefore, Zhao Xu felt that the price of a mask was suitable at about 15 yuan.

But Zhu Xueyao’s price was 50 yuan, dozens of times more than the cost price.

There is also the price of water and milk, which is also tens or even hundreds of times the cost price.

After reading this price.

Zhao Xu asked Zhu Xueyao: “Xueyao, the price you set is sure that it can be sold, is it a little high?” ”

“Boss, you underestimate women’s spending power and vanity.”

Zhu Xueyao smiled indifferently and explained.

“Women love to compare, if we set the price too low, not only will we lower the grade of our products, but also leave an impression of a low-end product in the consumer’s mind.”

“Boss, let me give you an example, if you go out shopping with your female friends, when shopping, will you subconsciously choose a product with a higher price?”

Listening to Zhu Xueyao’s words, Zhao Xu thought about it and nodded: “It seems that this is really the case.” ”

Everyone’s subconscious feels that you get what you pay for.

Good stuff, it must be expensive.

Moreover, girls’ comparison is also very serious.

At the same level of consumption, people who use low-end products will definitely be despised by those who use high-end products.

Zhu Xueyao reminded Zhao Xu to understand.

Why is it that hundreds of bottles of essence water like Lancome are still in short supply.

Seeing that Zhao Xu understood this, Zhu Xueyao continued: “As for the popularity of our products, it is also very easy to handle, then ask superstars to endorse and make a name for themselves.” ”

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