The Pioneer of the Rebirth Era
Chapter 1317 The Party Begins
Watching Da Ben leave, Yang Dongxu couldn't help shaking his head with emotion. Because at this time, he realized that the seemingly ordinary parent meeting was a bit like a fancy car.
Some people even drove over in a sports car, and the two-seater one didn't know where to put the child. You must know that for those who pay attention to safety, children are always equipped with safety seats when they go out.
The wind of comparison has unwittingly penetrated into people's lives. When it started, even Yang Dongxu, who usually loves to ponder, can't remember.
"Dad, that car is the same as our family's car." Xiao Wenchen said, pointing at Daben who left.
Since the Daben series of commercial vehicles received enthusiastic response in the market, China BMW can be said to be digging deep and continuing to develop this car series.
In the first half of this year, the extended version of Daben was launched, which is a mid-size sedan. Compared with ordinary small and compact models, it naturally looks more luxurious.
Such models were originally reserved models for real rich people, but they were also released to ordinary customers in the first half of this year. However, it is only the model that has been released. The engine, bulletproof body and glass of the designated model, as well as the design of this batch of interior lights, have not been released.
In short, it is to let go of the car model for those ordinary local tyrants to have fun, at least the appearance is not the same. But in fact, it is still a car that comes off the assembly line.
There is still a big gap with the real luxury version of the custom-made car. Maybe their leather seats are more expensive than your wheels.
Therefore, although the model has been released, the customized Daben still maintains the grade exclusive to the real local tyrants, and still distinguishes the real local tyrants from the general local tyrants. Let the people who drive the customized big run continue to maintain their awesome sense of superiority.
"It's the same, but don't talk nonsense in the kindergarten. When people ask what kind of car they drive, just say that mom is a little white, don't talk about dad's car. Dad's car is used to deal with bad guys. Don't expose it." Yang Dongxu smiled and touched his son said the head.
Xiaobai is the name his son gave to Zhou Ya's Audi.
"Yeah." Xiao Wenchen nodded vigorously, and looked around vigilantly, as if he was afraid that this secret would be heard by others.
Holding the little clever ghost up to his neck, Xiao Wenchen opened his arms and yelled to fly the plane, fly the plane, Yang Dongxu trotted on the sidewalk, leaving Xiao Wenchen's cheerful laughter in the air.
January 20 in the Gregorian calendar, the eleventh day of the twelfth lunar month in the lunar calendar.
Haina's first charity dinner was just the beginning of the banquet. Yang Dongxu, who was not going to be there, brought his son to the magic city. Originally, he wanted to send Xiao Wenchen back to his hometown first, but since the little grandson was on winter vacation, Yang's parents and Yang's mother have talked about it more than once.
However, because the company's affairs were handled more smoothly than expected, Zhou Ya's participation in the charity gala was no big deal.
So Yang Dongxu simply stopped tossing back and forth and flew directly to Yanjing. It just so happened that Xiao Wenchen also missed his mother a little bit, so he bought some New Year's goods in Yanjing and the family of three flew back directly.
The Haina Charity Gala caused quite a stir both in the industry and in society. Charity dinners are certainly not Hainer's first.
But apart from the old artists who can't compete with the Spring Festival Gala, other star artists are comparable to the Spring Festival Gala. Such a strong lineup and such extravagant investment are definitely not comparable to ordinary charity dinners.
So for the live broadcast of this charity dinner, several TV stations almost broke their heads. In the end, it was snatched by Yang Ma, but the rights to broadcast the second broadcast and the third broadcast were also extremely sought-after.
This time, Heiner didn't have a big mouth on his side, and of course he didn't give any preferential prices in terms of live broadcast and rebroadcast fees. But even so, whether it is Yang Ma or other TV stations, it is extremely happy to give money.
Because whether it is live broadcast or broadcast, or even the cost of advertising. Haina will publish a detailed income statement, and fully donate to the Runyu Fund.
After paying the live broadcast fee, I can see myself on the donation list and earn another wave of fame. Naturally, these TV stations couldn't let go of this opportunity, not to mention that such a charity dinner even the leaders were paying attention to it. Where are you grinding out the meanings of chirping, wanting to give the leader some eye drops?
Because there are too many celebrities and celebrities participating in the performance, the auditorium of Haina headquarters obviously cannot accommodate so many people. Therefore, in the end, the place where the big performance is held is in the stadium where the big game is held.
And the sale of tickets to the outside world, the charity dinner is not Heiner's pioneering work. But the charity dinner actually sells tickets to the outside world, Haina is definitely the first.
The ticket sales standard is based on the standards of first-line stars holding concerts. After all, the tickets for such a gala are too low to be sorry for the celebrity artists who come to the charity performance.
Even if all the income is donated to the Runyu Charity Fund for charity in the end, it will leave people with a lot of talk, so the ticket standard for the first-line star concert is just right, although the price is still slightly high for most ordinary people. But after coming here, seeing so many celebrities and entertainers is still worth the money.
At the same time, in order to avoid any donation comparisons and kidnappings at the charity dinner. The auction of donated items originally planned for this charity dinner was cancelled.
The bulk of the donations came from the sponsor fathers, that is to say, the advertising revenue was the bulk of the dinner, followed by the ticket revenue. As for auctioning and buying donations, there is no such thing.
If you are willing to donate, then donate according to your ability in private, this is not mandatory. After all, there is no appearance fee for celebrities to come to charity performances, which is already considered a donation.
Talking about advertising sponsorship was not very smooth at the beginning. After all, looking at the entire entertainment industry, no company has ever sponsored a charity dinner, and it was a charity dinner in the form of a company annual meeting.
But when the live broadcast rights were held by Yang Ma, the broadcast rights were sold to several provincial satellite TVs with high ratings. Advertisers ran to Heiner like crazy.
It made Liu Zongsheng almost burnt out, and spent a lot of energy in the final screening and bidding. Finally, Yang Dongxu made a final decision before deciding on those advertising sponsors. And those manufacturers who don't give up have been asking whether there will be such a charity dinner next year, and whether next year's advertising sponsorship can be booked, and they offer high prices.
In this way, the gymnasium began to close three days in advance, and then the engineering team entered and hung up the advertising sign of the advertiser's father in various obvious places.
Compared with pure oral advertising, when the time comes to live broadcast, let the camera show some close-up shots of these billboards in the gap between the programs, which can undoubtedly make the advertising effect greater.
In order to avoid conflicts with other programs, the charity dinner started at 8 o'clock just like the Spring Festival Gala. And it was Yang Ma's set, and the audience started to enter the arena after five o'clock.
After all, it gets dark earlier in winter, so queues started to line up at the entrance of the gymnasium after four o'clock. It is also a stadium for superstar games, with complete facilities and security.
Otherwise, if so many people enter the gymnasium so early, and a few go to the toilet with a stomachache, they can mess up the scene.
The participating artists and important guests took a special passage, so Yang Dongxu didn't feel crowded while holding Xiao Wenchen, and from time to time he greeted people he knew next to him.
People who didn't know him looked at the father and son curiously. After all, it was a little bit awkward to bring a child on such an important occasion, but since it was possible to bring a child, and it was through a special passage.
If you're not a familiar celebrity, it must be that the status of a celebrity is extremely difficult. Didn't you see that besides the bodyguard, he also followed the nanny? So even if you don't know. Everyone smiled and nodded as a greeting.
Although he came here, wearing formal clothes and dressing up his son coolly, Yang Dongxu had no plans to show up at the front desk.
Previously, Zhou Ya was always doing the work here, so it was naturally difficult for him to get involved and break the rhythm that was set before. Besides, he doesn't like to show up and be reported on such occasions, not to mention holding his son in his arms, he doesn't want his son to be exposed to the spotlight.
So it's good for Zhou Ya to come forward, after all, the reputation of Runyu Fund is getting bigger and bigger now. After Zhou Ya took over the Runyu Fund, she was personally interviewed several times by the leaders above. It was unrealistic to avoid the media, so the spotlight was left to her.
First go to the backstage to say hello to the star artists who came to perform. Before that, he was the boss of Heiner, and he was high in the eyes of these star artists.
Now he is still the boss of Haina, but these celebrity artists who came to the charity show are undoubtedly helping him on the platform. It's fine if you don't come, but if you come, you must come to say hello and express your thanks, even after the performance, Haina reserved a seat at Yang's family banquet to entertain these celebrities and express your thanks.
Of course, the dinner will definitely not be exposed to the media, and the Yang Family Banquet will also keep this dinner a secret. Lest those saints who eat salty radishes and worry about not donating a dime say nothing, and accuse that such a dinner standard should not be held, how many children can be fed by donating the money to charities.
The co-authors have worked so hard to make money, and have actively responded to charity. Not only did they come to charity performances, but they also donated money. It is wrong to buy a luxury bag that you like someday.
Yang Dongxu is very tired of these moral kidnappings, but there is no way to change the status quo. After all, Internet trolls do not have a good management method even in later generations, and many people have the disadvantage of standing up and talking without back pain. Anyway, it's none of your business and you don't have to pay any price for spraying a few words.
When the party started soon, Haina, the guest host artist, came on stage. Because of his substandard pronunciation, he was a little nervous and made some jokes because of some knotted advertisements.
However, such a live broadcast accident is obviously forgivable, and the good-natured laughter at the scene directly set off the atmosphere. First, introduce the important guests sitting in the first row to participate in the charity gala. The photographer will give a special shot, and the people who are introduced will stand up and wave.
Then there was no speech program and it started directly. My brother and sister Mei took the lead. Regardless of their status or status, these two are definitely qualified to start the show, not to mention that they are also directors of the Runyu Charity Fund, so their identities are even more appropriate.
A classic old song heated up the atmosphere again, and then another song followed by a skit. Celebrities are not only film and television stars and singers, but also sketch stars.
Therefore, some seniors took the initiative to sign up to participate in this charity banquet, and wrote a sketch specially for the charity banquet. After passing the review, one or two unexpected big-name stars will be added to play a role in reverse. Watching the glamorous big-name stars feel at a loss and being bullied during the performance, the laughter on the scene never stops.
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