The Pioneer of the Rebirth Era

The auction continued as Yang Dongxu thought. This auction mainly focused on European and American clients, celebrities, and directors. Although there were also Chinese people participating in the film festival, after all, there were not many people talking about it, and it was not the target of Sotheby's attacking pockets.

Celebrities in the business world bought more oil paintings and sculptures, while celebrities and directors rarely sold.

Jewelry directors and stars are very rich in sales, especially those female stars. Every celebrity has worn something with a history, such as jewelry worn by a historical female celebrity in France.

Another example is that the British royal family used to own pocket watches inlaid with diamonds, as well as rings and earrings. They were all sought after by these female stars, and men were similar. They were very keen on things used by heroes and kings.

It seems that as long as they have these things, they can be as dazzling and noble as the previous owners of these objects.

Therefore, this wave of celebrity jewelry and accessories auctions set off a small climax at the auction, and the smile on the auctioneer's face became even more enthusiastic.

The total amount of the final transaction price is not only related to how much money the auctioneer can make, but the height of the total transaction price also highlights the identity of the auctioneer. He has no reason to be unhappy when he sees the items sold at auction.

"That's the old man you want me to talk to?" After picking up a few things she was interested in, Dai'er was not interested in the current brand. old man.

At this time, what was being auctioned was a sapphire and diamond necklace, which was said to have been worn by the French princess. As the natal family of the former princess, the Spencer family does not lack this, so they are not very interested in such auctions.

"That's right." Yang Dongxu nodded.

He would not call Del to Italy for no reason, after all, she was very busy.

At this time, the blond beauty sitting next to the front of the auction was raising her hands frequently, and the tall, bald old man who should be kissed by the beauty next to her was called Khodonov.

A key person who can help him buy a Ferrari, but he was chosen not only because of his ability, but also because the other party is greedy for money and lust, so he is an easy target to win.

"I heard that this guy is very horny." Dai'er raised an eyebrow at Yang Dongxu.

"The identity of your Spencer family is enough to guarantee your safety, and I will find someone to warn him, and he will cooperate obediently." Yang Dongxu said.

"Since you have already asked someone to warn you, why do you still want me to be a lobbyist?" Dai'er looked at him sideways.

"Because I need an entry point, and when Maserati was acquired by me, it caused a lot of trouble. I don't want to cause too much trouble with Larry.

Even if other car manufacturers can't outbid me for Ferrari, they can still do some disgusting things to make trouble.

I'm happy with the way Ferrari is doing things right now, so I don't intend to use this acquisition to make it famous or hype. As long as it maintains its current development and stability, it will be fine. "

The only reason why I chose Khodonov was not only that he had a good contact, but also because he was a North Russian, and he was also a small oligarch who ran out before. In recent years, he has been doing well in Italy. Friends in the political circles seem to have a bit of a thin face in the mafia.

Yang Dongxu, the financial oligarch who came out of Northern Russia, is very familiar with him, and he is friends with several bigwigs. So with this support, Yang Dongxu is not afraid that the other party will play tricks after collecting money and benefits.

After all, you have to guard against someone who is familiar with the mafia.

"So I'm not only the entry point, but also the superficial buyer of Ferrari?" Dai'er was basically sure what Yang Dongxu called her here for.

Compared with an oriental person, even if other people buy Ferrari, they will be rejected by the people or the government in Italy, or have any impact on Ferrari's customers.

Daier's acquisition is undoubtedly a lot more suitable. First of all, she is the princess of the Spencer family, and her status belongs to the aura of nobility, which is very popular in Europe.

The second point is that the United Kingdom used to be the capital of automobiles, although its automobile production is not as good as that of the United States, which has become the world's automobile hegemony and has the reputation of several major automobile manufacturers in the world.

However, the quality and connotation of British cars, as well as the aristocratic demeanor, are very popular all over the world. If we say that the sports cars on the Italian side take a fashionable and romantic route. That British car shows its nobility to the fullest.

Whether it is Bentley, Land Rover or Rolls-Royce, it always gives people a sense of grandeur. Although these brands are now sold to others.

However, automobile research and development is still very active in the UK, and some small brands that occasionally appear, as well as the developed engines and models, etc., are still very popular.

Even many car manufacturers put half of their attention on Italy and half on the UK. If it is said that everyone in Italy wants to nibble on a few big car brands and increase the number of their own car brands.

Then there are always some cuties popping up in the UK from time to time, which surprises these car manufacturers. And these little cuties are easy to buy as long as the money is in place. It seems that these people are only buying a wave of money for research and development, and have no intention of making them bigger and stronger. This is the status quo of British cars.

So let Daier come forward to buy Ferrari, even if it is reported, neither the outside world nor Ferrari itself will show any repulsion. Instead, they will look forward to what Ferrari, the prince of cold storage, can do when it meets the absolute aristocratic spirit of England. kind of spark.

"2% of Ferrari's shares, plus Ferrari's executive president for two years. Don't worry, your CEO is just a name, and you don't need to deal with any work. Ferrari now has its own R\u0026D team and management team. It's good that there is no need to adjust. You It’s just an occasional media presence when needed.”

"It's so cheap to me, you finally won the price of Ferrari at least 6.3 billion US dollars?" Dai'er's eyes were shining brightly.

2% of the shares does not sound like much, but coupled with Ferrari's worth of more than 6 billion when it was last purchased, it is a lot of money.

"The 0.1% share is the reward you can get this time, and the remaining 1.9% is the upper limit of Ferrari shares you can get according to the transaction price." Yang Dongxu said.

"What? You also feel that the price you paid for the Ferrari is too high, and you want to sell some to restore blood to me?" Dai'er had a slight smile on her face.

"You don't have to, just take the benefit of 0.1% of the shares." Yang Dongxu shrugged indifferently.

Dai'er watched his eyes change, and finally there was a sly look in his eyes, "I will pay on credit first, I have made a lot of investments recently and I am almost running out of money, so I won't be able to afford so much money for a while."

"Okay, this share can wait for you for three years. Don't buy it after three years now, but buy it after three years at the market price after three years." Yang Dongxu said.

Dai'er couldn't help looking at him in surprise, "Are you sure you can make Ferrari a market value of more than 6 billion in three years?"

It’s no wonder Dai’er was surprised. At present, Ferrari and Porsche are the sports cars with the highest market value, both of which have a market value of about 4 billion US dollars.

This is also the reason why Su Mu raised the price to 6.3 billion US dollars, and other car manufacturers interested in Ferrari looked foolish.

At present, not only these well-known sports cars, but also many models that are popular in the world are worth about two to three billion U.S. dollars at most. For example, the Maserati sports car series developed by Yang Dongxu in recent years has this market value.

Many people are optimistic about the future of the car, especially the car manufacturers who have been in contact with the Chinese market. However, after three years, the market value will increase by more than 60% from the original basis. No one dares to guarantee this.

After all, this is not after 2010. Many independent sports car brands began to seek listing, and then the market value began to explode and continue to rise.

At its peak, Ferrari's market value was as high as more than 50 billion U.S. dollars, which was worth more than its parent company, Yafei Te.

Porsche, Lamborghini, Aston-Martin and other sports cars have been launched one after another. The market value once exceeded tens of billions of dollars, making the sports car market famous for a while. If you are a rich man, a rich second generation, there are not many sports cars I am ashamed to say that my family has money.

Not to mention big stars, the first thing a star does after becoming famous is to buy a sports car that suits his status, even if it's just a second-hand one.

"After three years, you can choose not to." Yang Dongxu's expression remained calm.

Dai'er turned her head and looked at him for a while, "After the transaction is completed, the money for buying the shares will arrive within half a month."

0.1% of Ferrari’s final transaction price of more than 6 billion is still a lot of rewards, but thinking that she has to pay more money to get 2% of Ferrari’s shares, Daier suddenly feels that she has fallen into a pit.

But she obviously has to jump into this pit, although she doesn't believe that Yang Dongxu can really raise the market value of Ferrari above the purchase price within three years.

But since getting to know Yang Dongxu, this man in front of him seems to have never lost money in business. Even though some transactions seemed to lose money at the time, he always doubled his money in the end.

Because there is an industry in China, Daier has some understanding of why Yang Dongxu insisted on buying Ferrari at a super high price. It is precisely because of knowing her that she is a little hesitant. She feels that winning Ferrari is a supplement to China BMW, not an absolute profit. trade.

But in the end, Daier decided to take a gamble. Anyway, many of her investments are making money now, and some of them are still making a lot of money. So even if the bet is lost, it will not affect her much, once the bet is right

"How about I take 5% of the shares." Dai'er said tentatively.

At this moment, Yang Dongxu turned his head and glanced at her without saying a word, but his eyes seemed to say again, "I think you want to eat farts, women should not be too greedy."

"Double, 4% is fine, all the money will arrive within a week."

"As long as 2%, for Ferrari's operation team and R\u0026D office, I have to prepare some options for others, and I need to retain these talents.

After that, Ferrari will be a separate sports car brand, and I will operate it to go public, and then I will put some shares in the stock market. If you really want to hold it, you can give priority to buying a part of Ferrari when it goes on the market. "

"If you buy it on the market, you can't make more money by buying the original stock." Dai'er curled her lips and scolded Su Mu for being stingy.