The Pioneer of the Rebirth Era

Sitting in the office of the chairman of Hurricane Construction, Yang Dongxu, who has handled his official duties, browses the news online.

At present, news in the entertainment sector occupies more and more online news panels, especially when many portal sites find that reporting such news more can attract tourist traffic.

In the future, even things like a dog in Xingxing's family giving birth to puppies will make him in the news. On the contrary, the length of some real-time news and some people's livelihood news has been greatly reduced.

Open the news column today, and the bold and enlarged headlines on the front page mean that Weibo has just launched.

From the very beginning, it has attracted the attention of enough netizens. It is a software jointly developed by Xinlang, Ninetowns and even the chaebol Samsung, which claims to be able to change the ecological situation of the entire Internet portal website.

Finally, after months of anticipation by the general public, the public beta officially started today. Just after the public beta, the handwriting is definitely not small. Two kings, three queens, and more than a dozen first-line stars all announced at the same time that they have opened Weibo Account, let your fans pay more attention.

All of a sudden, the traffic on Weibo exploded, and within three hours of its launch, the number of registered users exceeded 10 million, and it went straight to 20 million.

In fact, there is nothing too new about Weibo. The functions it has are actually available on Weibo, or on the 51 website.

It just turns adding friends into adding attention. Space is to show yourself to your friends, and 51 has set up a campus network to show yourself to people in the same school.

Weibo magnifies this again so that people across the country can follow you, so the entire function of Weibo has actually appeared before.

Weibo is like an advanced tailor who sews these things together and then becomes a work that astonishes the world.

For example, celebrity fans can only see their idols on TV news compared to before. As long as you pay attention to your idol, you will be able to know immediately when the idol is eating noodles at home, and the distance between each other will be shortened instantly, as if the idol is by your side.

At the same time, when the number of registered users reaches a certain level, celebrities feel that after Weibo can better increase their exposure, they will also take the initiative to invest in Weibo's embrace.

As for whether Weibo will pay celebrity endorsement fees, it depends on when other websites will catch up.

According to the trend of later generations, after Xinlang launched Weibo, it became popular in an instant, stepped on Sohu in an instant, and punched NetEase to become the boss of the portal website.

As a result, major software companies on the Internet launched their own microblogs one after another. After all, you Xinlang can sew clothes, and so can I. And with your jewel in front of you, you don't have to think about what shape the clothes should be made of, just do as you want.

So what NetEase Weibo, Baidu Weibo, Sohu Weibo and other Weibos were killed in the first place.

In order to increase the number of user registrations on their own Weibo and attract traffic, celebrity joining has undoubtedly become the most direct and effective means of attracting fans, so celebrities from all walks of life began to be divided up by these Internet giants.

Today, the king of heaven entered Baidu Weibo, and the next day, the number of followers on Sohu Weibo exceeded 5 million. The day after tomorrow, a certain sports star actually opened Huaxia Netease Weibo.

In short, the level of excitement is like a vegetable market. All kinds of tickets are waved to let celebrities come to their homes to open Weibo, and they give a lot of money.

In this way, these celebrities joined Weibo and became a kind of alternative endorsement of Weibo, and the fees naturally cannot be less. So the value naturally rises with the tide.

"Cut off the cancer of zombie fans, control the scale of the news, and then deal with some people's livelihood cases, follow up and report and win in the end. This will be very promising." Yang Dongxu muttered in his mouth while scrolling through the news about Xinlang Weibo with.

Is Weibo good?

Good and good!

As one of the mainstream news portals of self-media in later generations, the success of Weibo has passed the test of time.

So it can be said that there is a lot to do if this part is done well, but how far it can grow depends on how much social responsibility he can shoulder.

When it comes to the social responsibility of large companies, many people feel that this is a big talk and empty talk.

Regardless of other companies, just talking about Weibo, he wants to go higher, and social responsibility must be taken into account.

After all, the public will always get tired of eating too much melon from celebrities. Even if the traffic niche starts to become the mainstream of the entertainment industry in later generations, entertainment news accounts for 99% of all front page headlines.

Do you think that as long as you do the news of traffic stars, or the news of stars, you can survive for a long time?

It’s naive to think this way. It’s as if you have been flying in the sky for a long time and always find a piece of land to land on. People’s livelihood issues are the landing points of online news portals.

Observe people's livelihood, follow up people's livelihood, and use their influence to assist the government in dealing with people's livelihood issues, and guide positive public opinion and news.

Doing yourself like the official media makes the people have a sense of trust, and it is as lively as a street tabloid. This is the long way.

Throughout the entire history of Weibo development, Baidu, Netease, Sohu, etc. have only started a tiger head, but they have not seen the snake tail.

In the end, although the Xinlang family remained the dominant one, they did not have the domineering aura of the dominant family. The root cause was that the barbaric growth was too strong before, and the public opinion was led to wantonly flow, and the whole network cursed at the same time.

The official is sitting and watching the fun and eating melons, only paying attention to what kind of traffic this incident has brought to their family, and not asking about other things at all.

Gradually, the word of mouth disappeared, and the public's sense of trust also disappeared. A good overlord turned into a second-rate one.

buzz buzz.

The phone on the table vibrated.

Yang Dongxu reached out and took it, "Hello!"

"Boss, have you read the news jointly released by Xinlang and Ninetowns?" Qiu Bosong's voice came from the phone.

"Look, I just refreshed the page, and it is reporting that Weibo has been launched for three hours and has more than 10 million registered users."

"Then we..." Qiu Bosong said with some worry in his tone.

"Why do you see other people getting jealous?"

"No, in your words, envy, jealousy and hatred are a little bit, and jealousy is not enough. After all, whether it is 361 browser or 361 guards, they are currently number one in the country, and a Weibo has not yet reached the point where I am jealous.

It's just that this time the other party's registered users are so exaggerated just because they came up, and the use of star effect is really eye-catching.

I am a little worried that his follow-up methods will have an impact on Rising Sun Technology. For example, in Tieba, compared with Tieba, Weibo seems to be more comprehensive and has a wider audience. "

"Haha, I'm relieved to hear your words. This proves that you are still working hard, and you don't feel like you are invincible.

Don't worry, there must be some impact. The market is so big. Although it is still growing rapidly, a predator suddenly swims in and takes a bite of the big cake. It is impossible to reduce the share of other people's cakes. "

"Then should we do something about this? When Xinlang announced the cooperation with Ninetowns and Samsung, other Internet companies were already secretly paying attention to Weibo.

Now that Weibo has released such an eye-catching satellite, companies that originally had the capital to follow up must have imitated and launched their own Weibo. "

"The swarming scene can be foreseen, but our family should not join in the excitement. It is our foundation to keep YY, and then develop the video website well.

Especially the game video, we must do better. At that time, there will be a wave of interaction with the live broadcast website. The scene will definitely not be as big as the scene where Weibo invites the king of heaven and queen of heaven, but it will definitely make a lot of money. Weibo leave it to others to toss it. "

"Okay, I understand." Qiu Bosong hung up the phone.

Yang Dongxu rubbed his chin and looked at the news in front of him, as well as the various popularity that had been launched on Weibo.

Registered users and popularity, there must be some water in it. After all, he has just registered on Weibo, and it is estimated that there are some forums that have not been clarified yet. If you say that people love Weibo to death, this is obviously bullshit.

However, the amount of water is not very high. In the past few years when Weibo has just withdrawn, it is still very good. When the three major Chinese portals, Netease and Sohu are a little bit sunset, Xinlang just relies on Weibo to continue his life. It can be seen that the combat effectiveness of this product.

It’s just that they already hold the dragon-slaying knife and Yitian sword in their hands. How much land can Xinlang and Ninetowns join hands to enclose, and how to consolidate their own advantages to form a closed business loop and barriers, it depends on the skills of the two managements.

At this time, it is in the Ninetowns office building, which is a certain distance from the Hurricane Construction office building.

The company is full of excitement, champagne is sprayed randomly, and even the serious high-level executives are just playing around with their colleagues at this time.

Fire!

Weibo is completely on fire!

Since Ninetowns finally broke through the blockade of Rising Sun Technology in the game market last year by virtue of its agent "Magic Domain", it has been proud and elated.

Years later, it suddenly announced the acquisition of CC Huaxia's domestic business, dropping a depth bomb.

Immediately afterwards, Ninetowns announced that it would jointly develop Weibo with Xinlang and Samsung, which made the Internet bigwigs cry wolf.

At this time, the wolf had already opened its mouth wide, and the fire on Weibo caused the wolf in Ninetowns to bite on a piece of fat that was dripping with oil.

As for how much this piece of fat can eat, it depends on the digestion ability of Ninetowns.

Then add the current CC daily active users on the rise, especially Weibo news and celebrity updates, which can be forwarded to the CC space with one click to share the news of your idol with your friends.

In an instant, the number of CC users online increased again.

Therefore, the influence of Weibo is not limited to Weibo, it has begun to infiltrate the influence to the lower level through the forwarding function, and even people who do not pay attention to Weibo.

Everything is developing in a good direction. An upstart in the Internet has shown his edge, and the whole Ninetowns is glowing with a kind of positivity and vitality that has never been seen before.

However, Lin Wei, who returned to the office after a brief celebration with her colleagues, frowned slightly when she saw the specific statistics on Weibo.