The Pioneer of the Rebirth Era

Chapter 2637 Stabilize the low-end market first

On the second day after the Gregorian New Year, Father Yang returned to his hometown first. After all, in addition to the pig farm, his family also raised a lot of chickens, ducks and geese. Although he said hello to his uncle and aunt before coming, he went back to take care of Zhang, but I always feel a little uneasy if I don't go home and take a look.

Yang's mother stayed and prepared to stay with the children for a few more days. After the Gregorian calendar year, it would not be long before the real Spring Festival. She is also busy at the end of the year and has no time to see her children in Paomodu, so she will stay a few more days while she still has time.

In addition to Yang's mother, Bai Qian has a cooperation to discuss in Magic City. Li Fuzhen works at Hurricane Construction, and Hurricane Construction's headquarters is in Magic City. Zhuo Qing'er is also planning to accompany her to visit Magic City these days. .

So among the girls, only Zhou Ya and Chen Xin are busy. Chen Xin is going to set up an audit company, and Zhou Ya is going to accept Chen Xin's investment project. Continuous rotation.

The two girls were busy and Yang Dongxu couldn't be idle. On the morning after the festival, they held a meeting at the Hurricane Building. They had lunch at home and then flew directly to Yanjing in the afternoon to attend an internal automobile development meeting.

It can be said that the development of all major domestic industries this year is booming. While the economy is growing steadily, there are also many breakthroughs in some cutting-edge fields. It can be said that the development momentum is still strong.

But among these prosperous and seemingly prosperous industries, the automobile industry is somewhat embarrassed, because at first glance, automobile production and sales have both increased this year, and the entire industry is developing very well.

But if you look at it yourself, no matter it is a powerful car company or among the top ten car sales this year, except for Yang Dongxu's China BMW, they are all joint ventures.

And this year, the import volume of foreign cars, especially high-end cars, is also steadily increasing. In other words, a lot of profits have been made from the domestic automobile pie by foreign countries.

Therefore, after some discussions at a meeting, the higher-ups still felt that more investment should be made in overtaking trams on curves, and the progress would be raised further.

Therefore, the CEOs of domestic car manufacturing companies, as well as the heads of companies in related fields, were all called to Yanjing for a meeting. However, the effect of this meeting is that some responded positively and some responded mediocrely.

Naturally, the ones who responded positively were the tram companies and the CEOs of tram-related industries such as batteries. After all, parents are getting both money and benefits, so how can they not be happy?

Naturally, the mediocre response is that car sales are now helping the top car companies, and they are making money by buying cars now. Let’s turn around and study the tram, without saying when this tram will be completed and put into the market.

This tram overtaking on a curved road was obviously taking their back road. It would be strange if they would give me a warm welcome. But there is nothing he can do if he is not happy. After all, this is the general direction of the country's development. When his son is unhappy, he can only acquiesce and cannot object, so his natural reaction is to be silent and silent.

Of course, one of the outliers among this group of companies that have been copied is Yang Dongxu. There is no way that Yang Dongxu not only does traditional cars well, but is now the leader of domestic companies, and it is a well-known brand internationally for its joint venture cars.

His investment in the field of trams has also been quite effective. In short, he has made a lot of progress in traditional cars. In the future, the country will mainly promote trams, and he can stand at the top without losing. This naturally makes him feel more comfortable.

"There are several big car company CEOs who are hesitant to talk about you." Han Jun came out of the venue after the meeting and followed Yang Dongxu to the meeting.

This meeting only included Yang Dongxu, the big boss, and Han Jun, the CEO of BMW China. One is because the meeting was of high standard and he was asked to come by name, so Yang Dongxu had to be present.

Han Jun came here because no matter what decision was made at the meeting, or what his big boss Yang Dongxu wanted to do, he would definitely be the one to implement it later, so it was best to get involved as soon as possible, so that he could better understand the leader's meaning. .

"It's useless to look ugly. It's a general trend that cannot be stopped by individual companies." Yang Dongxu said.

To be honest, he somewhat looked down on domestic car companies. After receiving the dividends from the joint venture, he began to rest in his comfort zone. The government repeatedly issued orders to work hard to develop independent brands, but as a result, after so many years of slogans, little action was taken. .

Of course, what is more annoying than this group of people are those who use the slogan of domestic cars and make various calls to support domestic cars and local brands. As a result, they do not drive the cars they produce. I drive an imported Mercedes-Benz and Audi, and I don't feel ashamed even when I shout slogans in support of domestic brands.

Therefore, Yang Dongxu has been a maverick in the domestic automobile industry from the beginning. If you talk about traditional cars, he owns China BMW and has world-renowned brands such as Daben, China Audi, Ferrari, and Maserati.

It is unparalleled in the high-end market and ranks among the best in the world's automobile industry.

Therefore, many times these colleagues also hate Yang Dongxu. After all, it would be fine if everyone filed together. After all, looking at it, they are almost the same. The eldest brother does not laugh at the second brother.

But among the group of files, Yang Dongxu, the golden phoenix, suddenly appeared, not only dazzling but also very successful. In order to set off them, they will file even more, which makes my heart happy.

But unfortunately, although they couldn't stand Yang Dongxu, they couldn't kill Yang Dongxu. Especially when Yang Dongxu is currently leading the Chinese automobile industry, they can only hold back their discomfort.

"Do you know that we are going to prepare production lines for energy-efficient vehicles?" Han Jun asked.

That's right. Although Yang Dongxu now strongly supports the development of new energy vehicles and has invested a lot in energy-efficient vehicles and related technology research, China BMW has not set up an energy-efficient vehicle production line.

"Not for the time being, let's focus on investment and research and development. When the technology is mature, we can directly find our own invested enterprises for OEM.

The focus of development is still on maintaining our current brand. At the same time, we should not relax and continue to increase our efforts in technical research and breakthroughs in the field of traditional automobiles.

According to the current technological development, even if energy-efficient vehicles can replace traditional gasoline vehicles, it will not be a matter of one or two days. Let's not talk about the battery life and endurance of electric vehicles.

The low temperature in the north in winter alone is a difficulty that electric vehicles cannot overcome at present, not to mention the extreme high-horsepower off-road and long-distance transportation of villas."

"Understood, we have to take both roads. The road that has been successful at present must not be abandoned. And since there is a plan above, we will definitely support it, so we have to take the new road." Han Jun nodded, and he understood the meaning of his boss very well.

"In fact, compared to electric cars, electric tricycles and electric motorcycles are still the best choices with technology. You can go and suggest this to the investment manufacturers and continue to increase efforts in this regard." Yang Dongxu said.

"I understand!" Han Jun nodded.

Although compared to high-end cars, electric tricycles that cost more than 10,000 yuan and small electric motorcycles that cost a few thousand yuan seem a bit unpresentable, but now it is these unpresentable things that make the most money and are gradually entering thousands of households.

The current investment projects are energy vehicle projects. The sales of new energy vehicles are not very good, but the sales of electric tricycles and small electric motorcycles are continuing to rise and are very popular among the people.

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