The Pioneer of the Rebirth Era
Chapter 341 First contact
Zhou Ya is busy with the charity gala, while Yang Dongxu is starting to integrate the resources in his hands. Now that he has decided to focus on the automobile industry, he needs to integrate the funds first without affecting the development of other industries in his hand.
After all, although Maserati is not yet a world-class queen, its total assets add up to nearly one billion yuan, and it is still in US dollars.
When the charity dinner was successfully held and the donation of 16.38 million yuan caused a sensation across the country, a new wave of Hope Primary School was suddenly set off. Yang Dongxu, who went abroad for the first time, came to Italy after going abroad several times.
Modena is the capital of automobiles in Italy and the capital of engines in the world. The headquarters of Maserati, Ferrari, Pagani and other world's top automobile companies in the later civilized world are all here.
Unlike the imaginary high-rise buildings, the buildings here basically preserve the medieval European classical architectural style, which looks more like a classical tourist town than a famous gathering place for top supercars.
This time, apart from Yang Dongxu and Zhou Ya, there are more than 20 people in the entourage. Except for the five members of the negotiating team, the others are all bodyguards. After all, although the world-famous mafia lair is not in Modena, it has great influence in Italy. But it is increasing day by day, Yang Dongxu doesn't want to have any problems with his personal safety, let alone Zhou Ya is with him.
There is no intermediary introduction, because Zhou Ya holds shares in Maserati, and as a shareholder of the company, it is easier to meet the chairman than holding a letter of introduction or finding an intermediary.
The only reason why he has shares in Maserati is naturally because of the layout of Yang Dongxu when he wanted to build an apartment. In addition to investing in Hurricane Hurricane Hurricane Building, all the money from trading in those years, including all the income from comics, was used by Yang Dongxu to buy shares in well-known companies in the future.
Among them, Maserati is one of the targets, and the proportion of shares it occupies is not low. After all, although Maserati ushered in the takeover of the savior Argentine Tommaso, it has indeed developed to a peak. Among them, the design and development of the fastest car made her very popular for a while.
No matter how good the development is, it is still a company that is rubbed on the ground by Ferrari. At the same time, although the current Maserati produces supercars, as early as 1979, they changed their business direction and produced more market-friendly and cheaper cars. Rear drive sports car.
When Zhou Ya bought Maserati shares, it was when the company's sales were turbulent, so it didn't cost much to get 13.6% of the shares.
The major shareholders of the company had contacted in advance when they came to visit, so they were warmly received by the chairman of the company, Tommaso, as soon as they arrived at the door of the company.
This is a very elegant and somewhat humorous old man. This is Yang Dongxu's first impression when he saw Tommaso. As for the company's always mysterious major shareholders, they turned out to be two very young children.
That's right, Yang Dongxu and Zhou Ya are children in Tommaso's eyes. He is over seventy years old this year, not to mention his son, even his grandson is already Zhou Ya's age, let alone the younger Yang Dongxu .
So in his first impression, Tommaso felt that the two children in front of him were probably the children of the family behind the shares. They directly used the rights of shareholders to initiate a note, and there was a sense of playfulness in it.
However, although he was a little displeased because of his age, he didn't show it on his face. Instead, he warmly received Yang Dongxu and Zhou Ya, and personally took them to visit Maserati's headquarters.
The only reason why he is so enthusiastic is that Maserati is currently facing difficulties. After thinking about it for a long time and failing to find a way to get out of the difficulties, he was old enough to think about selling the shares in his hand.
This time, I only received Zhou Ya and Yang Dongxu in person, just to see if this mysterious shareholder could solve the company's current predicament.
The answer given by Yang Dongxu is naturally - no.
Even if there is, there is no. After all, he came to buy Maserati, and he wanted to let her develop rapidly. That was after the acquisition, not now.
Although Tommaso was disappointed with this answer, he could understand it somewhat. After all, Maserati was up against Ferrari, and the behemoth he didn't have.
Even an Italian can't help him, so what can these two young people from that backward country do? After all, the current company's problems cannot be solved by money alone. In other words, it takes a lot of money and a lot of time to solve it. And what he lacks most now is time.
"You want to buy my shares?" Tommaso, who visited the company and returned to the office to entertain Yang Dongxu and Zhou Ya, was surprised when he heard the first request from the other party, and then frowned.
Seeing Tommaso's appearance, Yang Dongxu did not speak, but Zhou Ya obviously understood what the other party meant, so she motioned to the assistant next to her, and took out the share certificates in the bag, proving that she was the holder of these shares, not For a young man in any family, she has the right to decide on this matter, not a joke.
"Can I ask why you thought of acquiring this company instead of a win-win cooperation?" Tommaso asked after a long silence.
"Compared with the Italian market, we are more optimistic about the Chinese market. At this time, it is undoubtedly impossible for the company to build an automobile production line in China. It happens that the family behind me is also very optimistic about the development of automobiles, so we plan to acquire an automobile company Come and develop yourself." It was still Zhou Ya who spoke.
"Is it the Chinese market?" Tommaso frowned.
Like most Westerners, although Tommaso has no prejudice against China, his first impression of this country is backwardness, and then poverty.
It's hard for him to imagine such a poor country, can anyone afford a sports car? Even if they have produced a cheaper sports car to meet market demand, after all, it is a huge expense.
The office fell into silence again. Tommaso drank coffee silently. He had feelings for this company. After all, this company was reborn from the ashes in his hands, which was his pride.
So he is definitely not willing to put his pride in any poor and backward country, so his silence this time is no longer thinking, but an obvious rejection.
"After the successful acquisition of this company, the headquarters and R\u0026D base will remain unchanged in Modena. After all, the environment here is more suitable for the company's development. The development of the mainland is just a new market we want to expand. In Italy, Ferrari is too strong. We are not Opponent, there is no need to stay here and fight to the death." Yang Dongxu, who had been silent all this time, said.
Said that Ferrari Tommaso's face stiffened, he was full of dissatisfaction with this old opponent, but he was stronger than others, not to mention that there was a huge monster standing behind him, he was not convinced, but he had no way to defeat the opponent.
"Why did you choose China instead of other places? I'm not looking down on your motherland, but that place doesn't seem to be suitable for the development of the sports car industry at the moment." Tommaso asked again.
"Because the domestic resources in our hands can minimize the risk, even if we fail, we will not suffer too much loss. At the same time, the Chinese market is just an experiment. After we are thoroughly familiar with the automobile industry, we will naturally expand to other markets.
It is still the same sentence that Maserati must go out, otherwise the development space here will always be suppressed. You should know better than me how the global auto market is now. Focusing on the Italian market will not only face fierce competition from Ferrari, but also from other auto industries. "
"Are we only talking about acquisitions?" Tommaso also thought about letting Maserati go out, but the resources and contacts in his hands are all in Italy. If you want to go out, you can't just go abroad and set up a production line. All aspects involved in this cannot be solved with money.
So knowing that he lost to Ferrari, he can only tap his own potential and cannot borrow from the outside. Now that someone is able to expand into foreign markets, although the first place to test the waters is China, which he is not optimistic about. But the other party obviously has the resources to expand the foreign market, so he is naturally a little excited.
"Sorry, the family means a wholly-owned acquisition. We plan to test the waters in the auto industry. A car company that is completely our own is what we need. Because we had no intention of buying shares in Maserati before, we first The place to negotiate with the family is here.
You can think about this matter, and we can continue to talk if you are interested. If you have no intention, please inform us as soon as possible so that we can make other choices. And if you are interested in the shares in our hands, you can also bring it up, and it is no problem to sell them at the right price. "Yang Dongxu said lightly.
Tommaso frowned again, and he stared at Yang Dongxu, trying to see from his face that this was a strategy of retreating. Or did he really buy Maserati because he happened to have a stake in his hand.
But wanting to see it from Yang Dongxu's face is naturally not something he can do, unless he can read minds.
So naturally there would be no results when meeting for the first time. After a very friendly lunch with a few people, Yang Dongxu returned to the hotel where he was staying.
The next day, Yang Dongxu did not go to Maserati again, but let out the news that he was negotiating with Tommaso to acquire Maserati, and expressed his interest in other equal or weaker car companies, so he did not need to When I went to the door, many people from the automobile company came to the door by themselves.
After all, Italy's auto industry is in the process of integration, and the world's auto industry is booming and competition is becoming increasingly fierce. Not everyone wants to fight to the death in this industry, as long as the price is right, there are not a few people who want to exit happily.
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