The Pioneer of the Rebirth Era
Chapter 356 Finished VCD
After the high-level airport approval procedures are completed, there will basically be no resistance to the construction of Sanwan Airport. For the Sanwan government, it doesn’t cost a penny, and they don’t even have to go through the approval procedures. There will be one more airport in the jurisdiction. If you can’t find such a good thing with a lantern, you won’t refuse it. Instead, you must actively cooperate to make it happen. This gentleman has taken care of him.
Although the wholly-owned construction has put some pressure on Yang Dongxu's funds, once the airport is completed, the traffic problems that originally plagued tourism in Sanwan will be improved.
Then he has an extra hen that lays golden eggs. At the same time, the value of the land that has not been built will double over time, so this is a cooperation that benefits both parties.
The only thing that made him unhappy was that Baifeng, who knew about the airport construction plan, bought a few pieces of land in good places along the road in advance after the airport site was approved, and would also be a beneficiary of this project.
However, these are minor problems at present. When the airport site selection was completed and the real construction began, Yang Dongxu withdrew his attention from this matter.
Professional things are done by professionals, and he doesn't need to be too virtuous. After all, he still has other things to be busy with. For example, after nearly half a year of digesting the technology of automobile tires, he has finally transformed the results. The rubber plantation he cooperated with the rich family in Malaysia has come into use.
At the same time, the technical conversion cost of VCD has also reached the point where it can be produced. At the same time, after a lot of money has been spent on patent applications, almost all of them have been won. The transformation of the original factory production line and the subsequent sales promotion issues also need to be put on the agenda.
In June 1992, Tunghsu Technology ushered in the largest high-level meeting since its establishment. Yang Dongxu, Dongzi, Wu Aibing, Ye Rongrong, Fu Decai and Fu Chaming attended the meeting.
Dongzi attended this meeting because he is also a shareholder of Dongxu Technology. To be precise, as long as it is Yang Dongxu's business, he will invest more or less in it.
The second reason is that the three thousand-ton large freighters purchased from the former Soviet Union have returned, and Xiushui Trade has started its own voyage again after stopping business for more than a year.
And the main cargo transported this time is VCD, and the traffic in the mainland is so underdeveloped now. The sale of Tunghsu technology products with a factory in Shenzhen is undoubtedly the best choice whether it is for domestic or domestic shipping.
The reason why Fu Chaming also participated in this meeting was because the first batch of VCD products were sold in Hong Kong. Fu Decai participated in this meeting. Naturally, all products of Haina Company will need to be recorded on CDs in the future. At the same time, the CD recording business of Hong Kong and Taiwan entertainment products also needs him to take the lead in the discussion.
There is no projector in the current conference room, but a TV set, next to the TV is the latest VCD, and the TV is naturally not a TV program, but the content of the VCD.
Compared with the high-definition of later generations, the picture presented by CVD is relatively blurred. But the quality of the picture is not much different from watching TV, and the feeling of sound combined with video is naturally not what listening to tapes can have.
So after seeing the picture played on the TV, apart from Yang Dongxu, the person in charge of Dongxu Technology, Ye Rongrong, who saw such a picture more than once, couldn't help being a little excited, let alone Dongzi and others. up.
"This is exciting." Dongzi was the first to express his feelings after seeing the picture.
Fu Decai and Fu Chaming's eyes were bright, and they obviously saw the business opportunity here.
"What's the cost price?" Fude asked.
"The sales price of VCD is tentatively set at 3880, and CD recording is currently 3 yuan a piece. We have recording technology. As long as you provide what needs to be recorded, we can complete the recording for you in a short time." It was not Yang Dongxu who answered Fu Decai , but Ye Rongrong.
That's right, apart from VCD production, disc recording is also a very high-tech thing at present. Even though its principle is very simple, the profit is not less than VCD at all.
After all, CDs are expensive. If a singer’s album is bought well, it will cost at least hundreds of thousands, or even millions of dollars. Even if a CD can only earn 1 yuan, it is at least hundreds of thousands. What's more, after the popularization of VCD, the number of recorded discs can reach hundreds of millions, or even hundreds of millions.
So before the pirated recording technology came out, Yang Dongxu naturally had to grasp this profit point. Therefore, in addition to the VCD production line, Tunghsu Technology now also produces and burns optical discs as one of the main businesses of the company.
"3 yuan a piece, so cheap?" Fu De was taken aback for a moment.
You must know that pirated copies of singer album recording tapes still cost 50 cents a disc. In his opinion, such a disc, which is the same as directly watching the MV, costs 10 yuan to start, but he didn't expect it to be as little as 3 yuan.
"It's cheap to be popular." Ye Rongrong smiled and didn't discuss this topic deeply.
Three yuan is only the current pricing, and when the company's technology makes further breakthroughs, both production and recording costs will continue to decline.
But there is no need to tell Fu De about this. After all, although both of them are employees of Yang Dongxu, they do not belong to the same company.
"Okay, now let me talk about what needs to be done now." Taking out the remote control and pressing pause, Yang Dongxu lightened his throat and sat up straight.
"Currently, Ye Rongrong is responsible for the production and recording of VCDs and optical discs. Dongzi, the former trade channel, is responsible for the distribution of goods in the Mainland, South Korea, and Japan. Decai is responsible for this aspect of the CD recording business. The first sales agent in Hong Kong is Fu. Check it out. Wu Aibing is in charge of the security of the current laboratory, as well as the supervision of piracy."
After finishing speaking, Yang Dongxu took a sip of tea: "Is there anything you don't understand about the things you are responsible for, or do you need to say something?"
"There is no problem with the burning of Haina products, and other companies' products," Fudecai said first.
Although he didn't finish speaking, Yang Dongxu understood what he meant. That is whether it is currently only burning Heiner products. The launch of such a revolutionary thing will definitely have a huge role in promoting the promotion of Heiner products.
At this time, if other companies can be blocked from recording in this way, or even directly not provide such services to these companies, then Hainagong's status in the entertainment industry will definitely be able to rise to a higher level.
"Recording technology is not a very advanced technology. Once the CD is released, it will be researched by others soon. So even if we don't provide this business, other companies will emerge.
Although there will be Wu Aibing in charge of infringement supervision in this area, but you don't know how to prevent piracy. Therefore, it is no problem for Haina Company to convert its products first to take the first opportunity, and it is impossible for other companies to convert in this respect. "Yang Dongxu shook his head.
Although the card seems to be beneficial to the development of Haina, it will damage the interests of Tunghsu Technology, and the gain is not directly proportional to the loss.
Besides, Tunghsu Technology needs to distribute goods first to occupy the market and establish a brand. Naturally, you can't do such a sick thing at this time.
"How long can Haina advance?" Yang Dongxu's explanation made Fude understand that it is obviously impossible to monopolize this aspect, so he can only settle for the next best thing.
"It's been half a month since the first batch of CDs from other companies came out. It doesn't take much time to burn, but it can be claimed to the outside world that the production period is one week. In addition, the time for business negotiations has been delayed. Half a month has already been delayed. At most. Of course, if someone is in a hurry and wants to add money to get it, it should be about a week in advance." Yang Dongxu blinked at this point.
Obviously, the price of this VIP service that wants to get out the company's CD-ROM a week in advance will definitely not be too low. After all, burning discs to produce 100,000 copies every day is just like playing. Even after the laying of other production lines is completed, it is not impossible to produce one million sheets a day.
But Tunghsu Technology can only produce 50,000 copies a day for external publicity? An entertainment company wants to convert all of its own products and distribute them. Let alone 50,000 copies, even 500,000 copies are not enough. This is the number of discs needed for the first batch.
So if you meet your production needs in advance, how can the price of this VIP service be low? Therefore, the price of 3 yuan for a CD doubles, or more, isn't it normal?
"How much is the price for a disc?"
"This is a question you need to consider. I suggest that the price of ordinary ones range from 8 yuan to 15 yuan. If you burn some collector's edition CDs, or some companies release commemorative editions with limited quantities, The price can be higher, right?"
"Then let's just agree to sell it for 8 yuan. Since you can't get stuck with their recording, then don't let them make money." Fude showed a sly smile on his face.
The cost of burning CDs is 3 yuan, plus the company's distribution and sales. If the quantity is huge, the total cost can be reduced to 5 yuan. In this way, the company's net profit can reach about 3 yuan if it is sold for 8 yuan.
And if other companies want to expedite recording, Yang Dongxu will take a serious bite, and they will sell it for 8 yuan a piece. If they don't lose money, it is Yang Dongxu's benevolence.
In this way, Hainer is making a lot of money, while other companies are losing money, so that it can open a certain distance in terms of capital, which is also a win-win situation.
"Okay, the specific business assignment is completed, let's talk about the future development of Dongxu Branch." Yang Dongxu knocked on the table to attract the attention of the people in the meeting room again.
Whether it is CD production and recording technology, or VCD production technology. It is not a very advanced technology, and it is hundreds of blocks behind computer chips, so how to quickly occupy the market, establish a brand, and gain a firm foothold after domestic piracy floods, is the current Tunghsu Technology needs to focus on. important considerations.
After all, foreign piracy can still be handled with patented technology. Even if you encounter some rogue companies that are involved in production and litigation, you can get a certain amount of compensation if you win the lawsuit in the end.
However, it is obviously not possible to use this method in China, so some prevention and control methods must be discussed.
The first solution that Yang Dongxu thought of in the face of domestic piracy was to recruit a partner, a partner who could speak in an official sense.
In this way, it is a good choice to encounter piracy, whether it is through judicial procedures, or from the government to test pressure to prevent it from spreading on a large scale, or even shutting it down. As long as the number of pirated copies is controlled to a certain extent, the domestic profits of Tunghsu Technology can increase geometrically.
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