The Pioneer of the Rebirth Era

The Internet songs that started in 2000 can be said to be an era of gods erupting after years of brewing, whether it is a classic song by a professional singer, or a new song that is not well-known on the Internet but has a huge hit.

It all makes people have a sense of sight of fighting with gods. In short, Yang Dongxu is going to give some guidance in advance. Otherwise, these resources are simply wasted.

For example, there are rumors that Yang Chengang made more than 100 million yuan for the song "Mouse Loves Rice" and its peripherals. Although a lot of money must have been from the operating company, Yang Chengang, an unknown folk singer, at least earned tens of millions. Ten million.

This is still the result of follow-up after some people discovered that the song was a big hit. If we lead this market in advance, we can not only reap huge profits, but also guide the record department to enter reform in advance.

From the earlier tapes, to the current DVD, to MP3 and MP4, mobile phone music, etc., the carrier of songs is constantly changing.

A few years from now, if you still want to sell millions of records at every turn, it is becoming more and more impossible to achieve a gold record. It's just that it's impossible not that the quality of the songs is not good, but that the carrier of the songs is changing.

Except for some hardcore fans, a good song can be downloaded from the Internet to your Walkman or your mobile phone for free, and ghosts are willing to spend money to buy a DVD back.

Therefore, in later generations, singers feel that they are becoming less and less popular, except for the semi-entertainment way of listening to songs on some large-scale variety shows.

As for the Chinese music charts, the American billboard, or the song won the Golden Melody Award, in fact, more than 90% of the people didn't care much.

After all, in an era of Internet explosion, people have a lot of choices, and convenience has become everyone's first consideration. If we continue to follow the traditional path, it will become narrower and narrower.

Therefore, online media and music websites began to carry the dissemination and profit of some songs. Although copyright has always been a big problem in China.

Can really make a good enough music website, and can keep up with the trend of mobile phone development, just like QQ and other software entered the mobile phone one step earlier, playing network operations and early traffic harvesting can actually make a lot of money To subsidize the loss of copyright.

What's more, it can push the people behind the popular songs to become popular, and then get a singer out. One of the most notable characteristics of the era of Internet song masters is that the singers are not popular.

It's like a well-reviewed drama. The movie or TV series is popular, but the protagonist is just tepid. It is actually not that difficult to have a work that can be produced as a base to push people. After all, the future generations can push traffic stars worth hundreds of millions of dollars, so why can’t people with works?

"What do you need to do?" Li Zongsheng asked.

For the things that the big boss wants to do, whether it is him or other people in the company, there is almost inertia, that is, no matter whether they can understand it now, they have to do it directly, and wait for this thing to become popular and make money. Then I will understand.

Instead of wasting brain cells thinking about why the big boss is doing this, where is the profit point of this project, and how to position the market advantage in the future, it is better to save some things and get a good sleep, or write a few more good songs. It's easier.

"You don't need to do too much, I'll let Rising Sun Technology follow up more, and tell you that the main thing is to let you talk to each other to see how to guide and get all the people who surf the Internet to our website." Yang Dongxu said .

Listening to music online has become a trend, especially when playing games, it is more and more the choice of netizens. And in order to better cater to netizens.

Games like "Legend", "King of Kings", or "Swordsman Love" will definitely gradually change from the current full screen to the windowed display port.

Listening to music while playing games, or watching TV and movies, will become the way for almost all netizens to surf the Internet in a few years, unless there are some popular real-time battle games, such as "Dynasty Warriors" and later. Except for all platforms, or LOL games that require concentration and cannot be distracted.

The route taken by casual games must be window games, such as turn-based games such as "Fantasy Westward Journey". In addition to doing single-player tasks and running plots, basically one captain pulls a cart and four people are idle. At this time, take a bag of melon seeds. From time to time, it has become commonplace to stare at the blood and basket, watch TV and listen to songs, or do some QQ shows by yourself.

So at this time, if Yiting Technology becomes the choice of all Internet listeners, it can definitely become a traffic platform, whether it is pushing songs featuring newcomers to some record companies, or doing some advertisements, it will be very profitable. .

More importantly, with this foundation, Yang Dongxu can bind more and more network users more and more tightly. Based on Yiting technology, he will launch video websites and live broadcast platforms in the future, and he will have a good user accumulation.

Now because I can't spare time, although I have searched for a lot of IT talents in my hands, but I have to digest my growing stomach because of the urgent funds.

But now, whether it is the CC of Feixun Technology or the MM chat software of Parkson, they have basically dominated the entire market and divided up all the chat users of netizens.

So it is obviously unwise to step in at this time. After all, if you swallow this market again, even if Yang Dongxu, who is already struggling to survive, will not be supported to death, it will be detrimental to the development of the industry.

Therefore, since there is no energy to take care of this area now, and it is a market that cannot be given up in the future, it is better to start cultivating users with the products that are already being made in advance.

At that time, gamers, Yiting Technology users, and users of the newly launched chat software products will be able to challenge the current popular CC and MM in an instant.

"Do you need Haina's transfer to set up an online music operation department?" Chen Hong asked.

"No need for the time being, this time I came to discuss with you to let you get acquainted with it first. The Internet market will be hotter than anyone imagined in the future.

Therefore, the impact on traditional media and publicity channels is also huge. For example, compared with the popular MM chat software, many of you and the employees in the company are using it.

And if you buy a push news from MM, for example, push a certain singer's song of our company, then as long as MM users go online, they can see this push news, that is, millions of playbacks in an instant.

This is better, faster, and more accurate than traditional media advertising.

Because if you are busy with work, you may not watch TV or browse news online for a day. But as long as you are a user of CC or MM, as soon as you turn on the computer, you will log in to these two chat software for the first time, and then see the push news. "

"It's really like this." Li Zongsheng rubbed his chin and said.

At present, CC and MM are not only popular in the mainland market, but also many netizens in Hong Kong and Taiwan have reused them. Many of his friends and musicians he knows in the circle also use these things.

In the past, when they communicated with each other, they would either make phone calls, or he would return to Taiwan, or these people could only communicate when these people came to Yanjing.

Now when they have nothing to do online, they can communicate with CC and MM very conveniently. Sometimes it is easier to communicate in large characters than to speak, and they can communicate while working without being too convenient.

"Don't Dongxu Technology plan to do this?" Chen Hong looked at Yang Dongxu curiously.

Based on her understanding of Yang Dongxu, many industries are basically deployed in advance, so since he has already started to deploy on the Internet a long time ago, it feels strange to Chen Hong not to start with this seemingly promising chat software.

"I was a little stuffed before, but now both Dongxu Technology and Sunrise Technology are digesting it. I won't touch it this year, and I won't even say next year." Yang Dongxu said with a wry smile.

It felt great to buy the bottom in the Internet industry with the banknotes in his hand before. Seeing that key technologies were taken down by him, and some well-known Internet companies in later generations acquired shares, Yang Dongxu's eyes began to turn into gold coins.

These investments do not need ten years or five years, at most until the second half of next year, or the first half of the next year, before they can be doubled and earned back.

There is no way that the rise and fall of the Internet industry is different from other traditional industries. It is impossible for a traditional industry to stand up after a few decades of collapse. But although the Internet collapsed a bit this time, according to the current development speed of the Internet, it can be slowed down in one year, and it can continue to be popular in two years.

It's just that he was able to stand up again so quickly, even hotter than before the collapse. The United States played a key role in this.

As the only superpower in the world today, it is also an absolute power in IT. The profits contained in this are even more amazing than arms.

Therefore, you are not afraid of failing once, as long as you have huge profits to claim, then you can start this industry again. What's more, this industry is still the trend of future development. There is enough capital to go in the right direction. It is unreasonable for the Internet industry not to be popular.

The specific issues of this matter were discussed again, and then the topic turned back to Haina Company itself.

"Film Festival?" Yang Dongxu looked at Chen Hong with some doubts.

You must know that although he chooses to go to the front of the stage now, he is basically very repulsive to some banquets and entertainment.

"The invitations sent by the Federation of Literary and Art Circles and the Film Association are held every two years in 2000 in the film industry of the Shanghai Metropolis, and the official career happens to be staggered this year, so the Golden Rooster film industry seems to be more grand.

So this time, in addition to people from the entertainment industry, the organizer also invited some celebrities from the business world. Besides the film festival, the evening banquet is also extraordinarily grand, so they hope that you can attend the event.

After all, it doesn't matter who is in the circle. I, Mr. Li, or our new CEO can do it. After all, Haina's status is here, and other celebrities in the society can be involved.

Especially those who invest in movies or TV dramas in the business world, those of us who are in the entertainment industry are always far behind. So after much deliberation, it is more appropriate to invite you to be the main guest. "Chen Hong said.

"There's no need to look for me, right? The flying Wei Fei is also qualified. His family is a wealthy family, who dares to have any opinion on where he should sit?" Yang Dongxu raised his eyebrows.