The Pioneer of the Rebirth Era
Chapter 977 Capital needs to operate
The Airbus greeting case was handled very quickly, and the French police quickly gave the result. No matter how Lima protested, Yang Dongxu still flew to Spain smoothly, and he would not be restricted from being on camera because of such a small case.
I came to Spain again to feel completely different from before. I came to Spain to buy Barcelona, and in the eyes of the Spaniards, he is the enemy. No one believes that a person from a football desert country can bring the giant Barcelona out of the abyss. Instead, they think him Will push Barcelona into a deeper abyss.
But a year has passed, and those who protested and even abused him in the past had to feel the "true fragrance" theorem. Barcelona's outstanding performance has made both Barcelona fans and Spaniards ignore the issue of the nationality of the boss behind Barcelona.
They began to cheer for Zidane on the field, for Ronaldinho, and even for a brave Eastern striker. Then vigorously satirize the former captain of Barcelona who betrayed Barcelona and went to the rival Real Madrid. It seems that all the abuse and resistance against Yang Dongxu have been transferred to this former captain who they loved deeply before.
"This is the commercial endorsement contract just signed this year, the newly negotiated broadcasting rights, and ticket revenue." In the Barcelona club office, Laporta and head coach Frank sat next to Yang Dongxu, and Laporta's assistant next to him The documents and financial statements were placed in front of Yang Dongxu.
Last year's Barcelona could be said to be spending money like water. Laporta, the chairman of the club, deeply felt what it means to spend money with big hands, and he can also spend his own money. It almost made him worry about being fired at any time when he was the chairman of the club before. It's even more frightening.
However, Yang Dongxu's full trust, coupled with his complete letting go of the club and full support for him, allowed him to gradually stabilize his mentality and together with head coach Frank, he handed in a somewhat regrettable but absolutely excellent answer sheet for last season.
Spending a lot of money regardless of the cost to dig out stars has directly formed a superstar battleship that even Real Madrid can't match. Of course, there is no way to read the financial report of the Barcelona club last year, and it directly lost a big hole.
But at this time, no one felt that Barcelona, which was losing money last season, would enter a financial crisis. On the contrary, everyone was very optimistic about Barcelona, and the prices of various endorsements and broadcasting rights were higher and higher every time.
In addition, the stars who come to Barcelona have basically played their due value, and when they are recruited by high salaries, the clubs have a certain share of the endorsement contracts of these stars or the right to use their personal portraits.
That is to say, the bigger the star of the team, the higher the endorsement fee when shooting advertisements, the more money the team gets from it, coupled with the skyrocketing price of broadcasting rights, the sales of jerseys, souvenirs and tickets, Income from membership fees.
Laporta, who was frightened by spending money last year, has experienced the speed of making money this year. At present, there are still many large-income contracts that have not been negotiated, but it can already be expected that the team will make a profit this year and not lose money.
In the second year after the formation of Super Battleship, the team achieved profitability. This sentence shocked everyone, and the eyes of the peers were even more envious.
You must know that if the clubs are billed on the surface, nine out of ten clubs are losing money, and the profit of the only one that is not losing money is also very touching.
For example, when Real Madrid formed the Galacticos, tens of millions of euros were poured into it in order to poach a star, and the player spent more than 300 million euros in a season.
Coupled with other operating expenses and logistical expenses of the team, it is not too easy to easily spend three to four billion euros in a season, and as the value of players continues to skyrocket, this cost is increasing rapidly every year.
Occasionally, a profit of several million euros will make the club owner ecstatic. If it can make a profit of tens of millions of euros, this profit is not even half of the net worth of some poker stars, but it has been a bumper year.
In short, judging from the club's accounts, a football club that can make an annual profit of more than 10 million yuan is definitely a father-level existence among all football clubs.
Such a situation will undoubtedly surprise people who don't know the inside story. Shouldn't the club make the most money?
After all, the stars are working for the team, and the club is the owner. How can a boss earn less than a player?
But this is indeed the fact. In short, not losing money is the wish of every football club. If it can be realized, the boss will definitely give the club chairman a red envelope and a bonus as a thank you.
Therefore, after the reorganization, Barcelona was able to achieve profitability in the second season after digging such a large deficit last season. Although it is only expected at present, the result may not be as optimistic as it seems on the surface.
But as long as you don't lose money, you will definitely be successful, so the wrinkles at the corners of Laporta's eyes have become dense because of laughing too much during this period.
And Qunnian has lost hundreds of millions of euros, and the best profit result for the club is to earn tens of thousands of euros a year. Will it take decades for Yang Dongxu to recover his investment?
In other words, if there are any twists and turns in this, Barcelona earns up to several million euros a year, or simply loses money, is he losing a lot?
In fact, it is not the case. From the perspective of the book, it will take decades to recover the previous investment, and this is not even counting the investment that needs to be increased in the future. For example, this time he plans to equip the Barcelona team with an exclusive The team's private jet is another large investment.
But this kind of investment is worthwhile. Just relying on the speed of profitability on the club's books, this kind of investment is indeed a loss. But analyzing Yang Dongxu from another angle made a lot of money.
For example, the valuation of the Barcelona club has risen by 30% in a straight line this year. If the performance in the new season is stable, Ronaldo's comeback will be another wave of stimulation. Compared with last year, it will not be a problem to increase again by 50%.
Even though there must be a certain amount of water in it, the appreciation rate is faster than Yang Dongxu's investment in the team. The Barcelona team belongs to Yang Dongxu's personal team, and the appreciation of the team is equivalent to the appreciation of his assets.
Some people may feel that these appreciations are real estate that cannot be sold, that is, the price is very high, but in fact it cannot be circulated. It's like some people who buy a house say that their assets are in the tens of millions.
But 99% of my assets are the house I bought, and I only need a few thousand dollars to go to work every month. If I don’t sell the house, I can’t even afford a good car, and my daily life is very tight.
But this problem is not a problem for Yang Dongxu, who can already be called a capitalist. For example, ordinary people who take out house loans may not be able to repay the loan in the end and build the house.
As for Yang Dongxu, if the Barcelona club asks for a bank loan, countless banks will be overwhelmed and want to give him a loan, and various preferential and low-interest policies will not throw money at his face.
Such seemingly useless real estate with only valuations has become fresh funds for him to control. Even this money does not have to be repaid, and more money can be borrowed.
For example, the performance of the Barcelona team is getting better and better, and the team's steady appreciation has begun to appreciate. After the loan expires, it can be converted into a new loan and continue to take money from the bank instead of paying it back.
Of course, there are certain risks in playing this way, and if you don't do it well, the game will collapse. But for Yang Dongxu, the risk is controllable because he has many high-quality companies under his control. Even if Barcelona's performance becomes shit next year, the team's valuation will collapse on the edge of a cliff. He also has the ability to repay the loan, and the worst thing is to go bankrupt and liquidate. In short, there are too many manipulations in it.
As for whether the bank will see this risk, it will naturally see that the bank must consider the issue of loan waving when the club's performance declines.
But before that, the annual increase in the valuation of the Barcelona team will make the bank feel that this is a cost-effective investment. Although no specific funds have been recovered to the bank, this investment is indeed increasing in value.
Such an excellent investment is also good news for banks, and then stocks, depositors, bonds, etc. In short, a lot of products can benefit from this good news, and even though the loan has not been recovered, the bank has already started to make money.
So there are no idiots in the capital. You can see that you are taking advantage of others. In fact, they are also using you to make money. In short, everyone is frantically exploring in their own controllable and unknown risks, and they have made a lot of profits and stuffed them into their pockets. If they can’t play, they will delete their accounts fuck off.
After reading a lot of information, Yang Dongxu got a general idea, and then handed over the rest of the work to his assistant team to handle. Although these things are troublesome, they must be reviewed by themselves and carefully reviewed.
The usual decentralization is decentralized, and large sums of money are thrown in. Although you only control the general direction and don't ask about specific details, you must give the following employees a sense that you are always paying attention to the team, so that they will not I feel that you don't ask anything, but make small moves.
"How is the physical condition of the team players?" After signing some reviewed documents, Yang Dongxu looked at Wang Chengzhi who was sitting aside.
Now Wang Chengzhi is in charge of the physical training and injury treatment of the Barcelona players, and Zhao Yumin is the head of the team doctor of the NBA 76ers.
Both of them currently have medical qualification certificates obtained in Europe and the United States, making up for the loopholes of becoming team doctors before. Coupled with learning from some professional western team doctors and trainers, the current team doctors of Barcelona and the 76ers are, let alone, the best in the world. But it is definitely because of the extremely low number of injuries and the existence of the top three veteran players.
In particular, the continuous good news of Ronaldo's recovery from injuries has made many teams and stars look at Barcelona's team doctors with admiration. There are even many stars who are troubled by injuries and pay more attention to Barcelona when they can transfer.
It doesn’t matter if the transfer fee and signing fee are less, if you can play in Barcelona, you can improve your body, and then put forward good results and have a lot of championship trophies, and then the transfer will double the money that seemed to be lost before. Earn it back.
"At present, the physical condition of the team's players is not bad, but professional athletes will suffer from injuries more or less. Therefore, I have been discussing with Coach Frank these days, and when the competition is not very intense before the season, give the players a rotation .But this may affect the club's performance." Wang Chengzhi said.
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