The Rebirth of the Internet Celebrity Godfather

As soon as Cheng Yi's new video came out, it became popular all over the site overnight.

There is no doubt that Cheng Yi has now become the weather vane of site x traffic.

Whatever you shoot will become popular, and whatever you shoot will explode.

After "The King of Poems: The Spring Breeze of Reform Blows the Ground" became popular, countless versions of "The King of Poems" came into being, and bloodbathed the ghost and animal area of ​​station x.

On the ranking list, six out of ten are the kings of poetry recitation.

B Lu Ren, one of the four biggest debtors, also released an English rap version of "The King of Poems", which exceeded 10 million views in a very short period of time.

Once again, "Reform" has been pushed to a higher level.

"The King of Poetry" seems to have the appearance of being the first ghost.

"You will die if you are caught, eating after Sheba sleeps"

"Stretch out your hand to challenge, keep reaching out to Sheba's roommate, what will happen?"

"Hell-level death challenge, pretending to be a sophomore and cutting the hair of a freshman"

These three tricky challenges also triggered a large number of up owners in the x station living area to imitate them.

Especially the first two are easy to imitate and convenient to shoot, and have become one of the top entry-level "good jobs" in the living area.

If you don't shoot two death challenges, you will be embarrassed to say that you are the master of the living area.

In particular, Huaxia Boy also followed suit and shot two videos, which added to the popularity.

It has been more than half a month since the "Instructor's Cross-dressing Video" was uploaded, and people have been playing the "cross-dressing meme".

It can be said that you should never underestimate the ability of netizens to draw inferences from one example.

Although they don't have military uniforms, they do have gorgeous skirts and suits.

After just half a month of fermentation, the "cross-dressing meme" has been completely understood.

He deliberately dressed sloppily and then disguised himself as a businessman in a smart suit.

Or the ordinary girl next door suddenly transforms into a glamorous queen with a big skirt.

Many young Internet celebrities who have just started working in the industry have quickly attracted a large number of fans with their good looks, a little figure, and the popularity of "cross-dressing memes".

"Reading Comments" is also the first time that it has appeared on major domestic video websites. It is foreseeable that "Reading Comments" videos will quickly become popular and become another popular material.

In later generations, basically every up owner has made a video of reading comments.

Why?

First, the simplest and most direct reason is that you can post videos. If you run out of material, you can create a "Read Comments" to fool the audience. Anyway, it is easy and hassle-free to do.

Second, the audience is willing to watch it.

To be honest, the ultimate goal of up creators in making videos is to increase the number of views and fans. No matter how simple and brainless the production is, the up creators will not do it cheaply if the audience is not willing to watch it.

The reason why so many viewers like to watch "Reading Comments" is because it has a strong sense of interaction.

The audience wants to know more about the up character, what kind of person he is, what his personality is, and what his preferences are.

This is difficult to reflect in ordinary videos. Only by reading the comments on the video can you directly ask questions and quickly establish a basic understanding of the up owner.

Moreover, the audience who read the comments will also gain a sense of psychological satisfaction.

It's like talking to the up owner across time and space and establishing some kind of connection.

This is fan loyalty. At first, I only liked the works of the up owner, but gradually turned into admiring and liking the up owner himself.

To put it in a sentence from Fanquan:

Start with your work, get lost in your talent, and be loyal to your character.

Of course, if you mess around with a few characters, you will end up overturning. Cheng Yi only plays with reality when he plays online.

One is one, two is two.

He won't pretend to be hot just for the sake of popularity. Besides, with his current popularity, he really doesn't need to ride on that kind of unfavorable heat.

Magic City, station x headquarters.

The married woman watched Cheng Yi’s video reading the comments with a smile on her face, unable to conceal her appreciation for Cheng Yi:

"Cheng Yi, this kid, is another hit material when he strikes out casually.

A video combines humor, depth, height and other factors into one, and is well-produced. Only such an up owner can represent station x, and the 2 million signing will not be a loss. Arrange it, and recommend it to him wherever you can."

"Yes!" After receiving the order, the secretary quickly conveyed the chairman's intention.

"By the way, I heard that it took three or four hours for Cheng Yi's video to be reviewed yesterday, right?" Married asked again.

The secretary was stunned. She had no grasp of this situation.

Of course, there is no need to confirm with her that you are married.

Married said: "There is nothing wrong with this video. If there is nothing wrong with the video, then there is something wrong with the reviewer. Go check it out."

In a company, if the chairman casually says "check it out", there may be an earthquake.

After layers of intensification, at the lowest level, no one can figure out how intense the chairman's so-called "check" is.

It can only be dealt with strictly.

The person who was directly shaken by this earthquake was Li Yan.

Ever since Li Yan returned from Liancheng, she had offended Peng Haibin.

Peng Haibin, a veteran who has been in the workplace for decades, doesn't stick to pans at all, so he directly places all the blame for offending Cheng Yi on Li Yan.

Therefore, Li Yan worked his way up from a relaxed, prestigious and high-potential brokerage position to the night review department.

Yesterday she was responsible for reviewing Cheng Yi's new video. Out of revenge, she had not passed the review for a long time.

She was still very proud of this, but unexpectedly, the next morning, while she was catching up on her sleep in the rental house, she was woken up by a phone call from the team leader.

"Li Yan, come to the company right now. The leader has something to ask you."

"Team leader, I didn't get off work until six in the morning, and I've only slept for three hours now!"

"I believe you can reach the company within an hour!"

"you……"

Li Yan wanted to say something else, but the person on the other end hung up the phone.

With nowhere to release his anger, Li Yan could only hold resentment in his heart and hurriedly touch up his makeup.

Looking at her yellowish self in the mirror, she couldn't help but sigh.

After leaving the house, she took a taxi to the company.

As soon as she arrived at the company, she was put into the office by her boss and questioned her about Cheng Yi's video review.

Only then did Li Yan understand what the problem was. She faced the leader's death look and replied stubbornly: "There were several opinions in his video. I thought it might cause some bad public opinion, so I didn't review it so quickly."

, Leader, is this also my fault?"

The more she talked, the more she felt that she was justified, and she even believed that her starting point was based on this, rather than just causing trouble for Cheng Yi.

The leader slammed the table several times and said angrily: "Are you so awesome? Who are you and who is Cheng Yi? Make your position clear. You are just an auditor. Cheng Yi is the one who is popular all over the Internet.

A short video creator, if you say he will cause bad public opinion, do you deserve it?"

"So, whoever is angry is right?" Li Yan was not convinced.

I think back then, Cheng Yi was flattering her slightly at the dinner table.

Why does the leader say that she is not even worthy of Cheng Yi's shoes?

She clenched her fists tightly, her nails digging into her flesh, and she suffered the humiliation in her heart that was like gnawing at thousands of ants.

The leader laughed and said, "You'd better shut up. Whoever is angry and right has no need to blame you. Don't make things more difficult for yourself. Now go to the finance department and explain the situation yourself. One day's salary will be deducted."

Walking out of the office, Li Yan felt extremely desperate. She felt like a sheep walking in a forest full of wolves.

There are malicious looks everywhere.

Male employees, male bosses, male leaders, and even the door security guards are all male.

“This is a world that silences women!”